Sprinklr and Oracle Customer Experience Social Cloud [EOL] are competing in the social media management and customer experience space. In data comparisons, Sprinklr has an advantage with more comprehensive features and a user-friendly implementation process, while Oracle Customer Experience Social Cloud [EOL] offers robust analytics.
Features: Sprinklr includes advanced social media management, advocacy, and engagement tools, providing versatility as an all-in-one platform. Oracle Customer Experience Social Cloud [EOL] provided strong integration with Oracle's suite, allowing for seamless customer data insights until its discontinuation. The key distinction lies in Sprinklr's broader features and Oracle's deep integration.
Ease of Deployment and Customer Service: Sprinklr is known for flexible deployment and strong customer support, ensuring a smooth transition for businesses. Oracle Customer Experience Social Cloud [EOL] required a more complex setup due to its integration capabilities necessitating greater technical expertise. Sprinklr’s simpler deployment is more accessible for varying business needs.
Pricing and ROI: Sprinklr’s setup costs can be higher, yet it offers long-term return on investment with extensive functionality and scalability. Oracle Customer Experience Social Cloud [EOL] had a pricing structure that matched its feature integrations, mainly benefiting businesses using Oracle solutions. The significant difference is Sprinklr's perceived long-term value compared to Oracle’s now obsolete integrated offering.
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| Company Size | Count |
|---|---|
| Small Business | 1 |
| Midsize Enterprise | 5 |
| Large Enterprise | 6 |
Oracle Customer Experience Social Cloud, integrated with Oracle and third-party systems for marketing automation, service automation, sales automation, and commerce systems. It is a scalable, enterprise-ready social relationship management solution that empowers brands to leverage the power of social media across their organizations. Social cloud tools allow brands to listen, create, and engage at the speed of social with the consistency and transparency customers expect. Social cloud tools can enhance your marketing in all kinds of ways, including listening and monitoring, one-to-one engagement, content marketing, analytics - and everything in between. Agile, cloud-based social tools can be quickly deployed to multiple groups within an organization to reduce IT costs and complexity, and include options for piping data in and out to integrate with other data systems.
Sprinklr provides a comprehensive Unified-CXM Platform offering AI analytics, automation, integration with CRMs, and social media management to enhance customer interactions and operational efficiency.
Sprinklr is designed to support data-driven decisions by offering tools for social media management, content scheduling, and automation. It allows businesses to seamlessly manage customer interactions across channels, leveraging custom rule engines and AI analytics. While its customization, reporting, and case management features are appreciated, improvements in integrations and live support are noted. Users find onboarding complex and seek a more streamlined interface and advanced features like enhanced CRM interaction and post-editing capabilities. The platform is particularly useful in managing omnichannel engagement, integrating platforms like Facebook, WhatsApp, LinkedIn, YouTube, and Instagram, and providing extensive analytics and reporting.
What are the key features of Sprinklr?Sprinklr is particularly effective for industries like cryptocurrency, where managing customer interactions via chatbots, live agents, and integrated platforms such as Facebook and WhatsApp is vital. Businesses use it for social listening, analytics, and advertising on platforms like LinkedIn and Instagram, benefiting from modules focused on care, engagement, listening, and advertising.
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