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Microsoft Purview Information Protection vs Netwrix Data Classification comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Nov 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Purview Informati...
Ranking in Data Governance
7th
Average Rating
8.0
Reviews Sentiment
5.9
Number of Reviews
20
Ranking in other categories
Data Privacy Management Software (3rd), Microsoft Security Suite (13th)
Netwrix Data Classification
Ranking in Data Governance
31st
Average Rating
0.0
Reviews Sentiment
7.6
Number of Reviews
2
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of December 2025, in the Data Governance category, the mindshare of Microsoft Purview Information Protection is 2.5%, up from 2.3% compared to the previous year. The mindshare of Netwrix Data Classification is 1.2%, up from 0.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Governance Market Share Distribution
ProductMarket Share (%)
Microsoft Purview Information Protection2.5%
Netwrix Data Classification1.2%
Other96.3%
Data Governance
 

Featured Reviews

Abhi T - PeerSpot reviewer
Associate Director at LTI - Larsen & Toubro Infotech
Achieve comprehensive data protection with reliable performance and room for enhanced discovery accuracy
The product is still in a growing phase. I could see that many use cases in their product are not capable enough in terms of detecting or protecting. Compared to other products, they are in the middle of bringing their solution up to the mark, so it is not a full-grown solution. They have to get more accurate results in terms of data discovery and classification. The second thing is their support; support from Microsoft takes a lot of time to get a response from their support team. The third thing is their OCR capability is not that great in terms of identifying the documents. We would love to see response times of less than 24 hours. Additionally, there is no way to check the policy's current status in terms of whether it got synced or not. You have to wait and test the use cases after 24 hours or after 48 hours, and once it starts working, then it appears the policy got implemented.
Simonas Palevicius - PeerSpot reviewer
Business Development Manager at BAKOTECH
A comprehensive data classification and information security solution that offers robust functionality, scalability, and competitive pricing
The standout aspect of this solution is its price performance. It's highly flexible and scalable, offering customers the choice to match their needs and budget. It is also user-friendly and effective. Even if you opt for just one module, such as Active Directory, you'll immediately see automated, valuable insights when you install and run the auditor. From a network perspective, it offers an array of well-structured rules. Unlike other systems that require extensive configurations, Netwrix simplifies the process. It's more intuitive and forgiving, meaning you don't need to be an expert to get value from it. Its strength lies in its predefined rules that generate automated reports and more without requiring in-depth knowledge of the system.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I think Purview is incredibly stable."
"Microsoft Purview Information Protection integrates with the productivity and security tools that my customers use regularly, allowing them to avoid using multiple information protection solutions."
"The simplicity of the way we can configure the DLP rules in Microsoft Purview Information Protection is good."
"Purview is about auditing and discoverability. We need to ensure people aren't releasing information that they shouldn't and that they're doing multi-factor authentication or accessing it from the correct devices. It aids in reducing silos within organizations, enabling staff to easily find documents and contacts without exhausting human resources."
"Microsoft Purview Information Protection supports data classification, sensitivity labels, and data loss prevention."
"My favorite feature about Microsoft Purview Information Protection is that it generally applies to everything, so I don't have to go in and do it manually; I set a policy and then it applies."
"Purview saves customers time by offering them a quick way to assess a situation and insights into how to improve."
"The most valuable feature of Microsoft Purview Information Protection is its ability to respond to sensitive data shared on Teams chat by deleting the message, not just monitoring or logging."
"Netwrix Data Classification Manager finds the data in a very efficient manner, and the efficacy of the solution is very good."
"It's highly flexible and scalable, offering customers the choice to match their needs and budget."
 

Cons

"I see many options such as SharePoint Advanced Management for customers, but that requires a high investment from the customer's end in order to access the premium features of Purview, so it is not easy."
"I assess its ability to classify data and identify sensitive information as an area where we have not really gotten a lot of progress yet."
"Our primary concern is third-party application visibility. Many people choose other DLP tools, as they can search the Office 365 suite and detect sensitive information across thousands of other apps. The product is weak compared to the competitors on the DLP front, but the classification is good; the tool needs a bit more maturation."
"A lot of functionality in Microsoft Purview Information Protection is not exposed in an API officially yet, which has made a lot of implementation work difficult because we have to do click ops instead of DevOps."
"Most of the capabilities they mention are not working as expected. That is where the challenge lies."
"There is potential for more integration in the use of AI."
"I would evaluate Microsoft's customer support for Microsoft Purview Information Protection as not satisfactory. I'm not happy with Microsoft's customer support."
"The most concerning thing is that most of the capabilities they mention are not working as expected."
"One of the key issues is its interface and querying capabilities, which can be complex, making it difficult to interpret logs."
"Netwrix Data Classification Manager is very good at network data classification, but it also has to work on endpoint data classification because clients ask for it."
 

Pricing and Cost Advice

"The price is determined by the enterprise licensing, either the E3 or E5 licensing or the EMS plus security and other feature licensing."
"The pricing and setup costs are transferred to my clients, who find it affordable and are satisfied with what they receive."
"Initially, Purview's cost seemed quite high because it was for personal use. I was scanning a tiny tenant and thinking, "If I extrapolate this to an enterprise-scale tenant, it will be quite costly." However, I talked to people who had compared it to other products on the market, and they're spending five figures to get started. At least, Purview has a free trial, so you can try some of the features early on."
"The tool's pricing is not a problem for customers because they often purchase it as part of a bundle. With an E5 license, for example, users get access to the entire functionality. This is one of the main reasons why many customers are choosing Microsoft."
"The tool's pricing is fairly low, less than 100,000 for a year."
"The product is affordable, and our clients agree. Sensitivity labels come with the MIP license at an additional $2 a month per user, an excellent deal for auto-labeling capabilities."
"The initial pricing might seem reasonable, but costs can quickly escalate when adding components."
"Netwrix Data Classification Manager has an affordable price."
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Top Industries

By visitors reading reviews
Financial Services Firm
18%
Computer Software Company
12%
Manufacturing Company
7%
Retailer
7%
Financial Services Firm
22%
Computer Software Company
9%
Government
9%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise4
Large Enterprise12
No data available
 

Questions from the Community

What do you like most about Microsoft Purview Information Protection?
It ensures that sensitive data is automatically safeguarded, even for email attachments, regardless of the user or device.
What is your experience regarding pricing and costs for Microsoft Purview Information Protection?
In my experience with Microsoft Purview Information Protection, the experience of pricing, setup costs, and licensing is confusing, especially knowing what I have to do for add-ons with buying SCUs...
What needs improvement with Microsoft Purview Information Protection?
I think the role of sensitivity labels in guiding AI interaction with Microsoft Purview Information Protection is pretty good, but for us, it's too general. It says, "Here's a dataset" and because ...
What do you like most about Netwrix Data Classification Manager?
Netwrix Data Classification Manager finds the data in a very efficient manner, and the efficacy of the solution is very good.
What is your experience regarding pricing and costs for Netwrix Data Classification Manager?
Netwrix Data Classification Manager has an affordable price. Since the solution is priced according to the client's market size, everybody can afford it.
What needs improvement with Netwrix Data Classification Manager?
Netwrix Data Classification Manager is very good at network data classification, but it also has to work on endpoint data classification because clients ask for it. Although the solution is easy to...
 

Also Known As

Microsoft Information Protection
No data available
 

Overview

Find out what your peers are saying about Microsoft Purview Information Protection vs. Netwrix Data Classification and other solutions. Updated: December 2025.
879,259 professionals have used our research since 2012.