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Microsoft Purview Information Protection vs Netwrix Data Classification comparison

Microsoft and Netwrix are both solutions in the Data Governance category. Microsoft is ranked #5 with an average rating of 8.0, while Netwrix is ranked #32. Microsoft holds a 2.8% mindshare in DG, compared to Netwrix’s 1.2% mindshare. Additionally, 86% of Microsoft users are willing to recommend the solution, compared to 100% of Netwrix users who would recommend it.
Microsoft Purview Informati...
Read 14 Microsoft Purview Information Protection reviews
  • 2,016 Views
  • 1,411 Comparison Views
86% willing to recommend
Netwrix Data Classification
Read 2 Netwrix Data Classification reviews
  • 517 Views
  • 517 Comparison Views
100% willing to recommend
 

Comparison Buyer's Guide

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Executive SummaryUpdated on Nov 3, 2024

Microsoft Purview Information Protection and Netwrix Data Classification are competing solutions in data security and governance. Microsoft Purview has an advantage in integration and pricing, while Netwrix stands out in ease of deployment and advanced classification features.

Features: Microsoft Purview Information Protection offers seamless integration with Microsoft 365, comprehensive data labeling, and robust monitoring capabilities. Netwrix Data Classification provides extensive reporting tools, the ability to discover and label data across diverse environments, and a deeper classification experience for specialized needs.

Ease of Deployment and Customer Service: Microsoft Purview benefits from native integration into Microsoft environments, simplifying deployment and enhancing customer service support. Netwrix requires more initial setup but delivers a user-friendly experience and detailed support resources, suitable for organizations with diverse IT landscapes.

Pricing and ROI: Microsoft Purview is cost-effective, using existing Microsoft subscriptions for better ROI and lower setup costs. Netwrix incurs additional costs due to its broad functionality. Its sophisticated features and efficiency in mitigating data-related risks can justify the initial investment, offering significant ROI over time.

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To learn more, read our detailed Microsoft Purview Information Protection vs. Netwrix Data Classification Report (Updated: July 2025).
Buyer's Guide
Microsoft Purview Information Protection vs. Netwrix Data Classification
July 2025
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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Purview Informati...
Ranking in Data Governance
5th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
14
Ranking in other categories
Data Privacy Management Software (2nd), Microsoft Security Suite (14th)
Netwrix Data Classification
Ranking in Data Governance
32nd
Average Rating
0.0
Reviews Sentiment
7.6
Number of Reviews
2
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of September 2025, in the Data Governance category, the mindshare of Microsoft Purview Information Protection is 2.8%, up from 2.2% compared to the previous year. The mindshare of Netwrix Data Classification is 1.2%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Governance Market Share Distribution
ProductMarket Share (%)
Microsoft Purview Information Protection2.8%
Netwrix Data Classification1.2%
Other96.0%
Data Governance
 

Featured Reviews

Abhi T - PeerSpot reviewer
Achieve comprehensive data protection with reliable performance and room for enhanced discovery accuracy
The product is still in a growing phase. I could see that many use cases in their product are not capable enough in terms of detecting or protecting. Compared to other products, they are in the middle of bringing their solution up to the mark, so it is not a full-grown solution. They have to get more accurate results in terms of data discovery and classification. The second thing is their support; support from Microsoft takes a lot of time to get a response from their support team. The third thing is their OCR capability is not that great in terms of identifying the documents. We would love to see response times of less than 24 hours. Additionally, there is no way to check the policy's current status in terms of whether it got synced or not. You have to wait and test the use cases after 24 hours or after 48 hours, and once it starts working, then it appears the policy got implemented.
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Simonas Palevicius - PeerSpot reviewer
A comprehensive data classification and information security solution that offers robust functionality, scalability, and competitive pricing
The standout aspect of this solution is its price performance. It's highly flexible and scalable, offering customers the choice to match their needs and budget. It is also user-friendly and effective. Even if you opt for just one module, such as Active Directory, you'll immediately see automated, valuable insights when you install and run the auditor. From a network perspective, it offers an array of well-structured rules. Unlike other systems that require extensive configurations, Netwrix simplifies the process. It's more intuitive and forgiving, meaning you don't need to be an expert to get value from it. Its strength lies in its predefined rules that generate automated reports and more without requiring in-depth knowledge of the system.
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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The scalability of Microsoft Purview Information Protection is excellent."
"I recommend Microsoft Purview Information Protection for organizations using the Microsoft ecosystem."
"I think Purview is incredibly stable."
"The user interface is nice and it's very user-friendly on that front."
"The features my clients request most are sensitivity labels and data loss prevention. Additionally, I am trying to interest them in risk management and insider risk management, although those features are considered more advanced."
"It ensures that sensitive data is automatically safeguarded, even for email attachments, regardless of the user or device."
"The most valuable feature of Microsoft Purview Information Protection is its ability to respond to sensitive data shared on Teams chat by deleting the message, not just monitoring or logging."
"I created training materials for end users on applying different labels, explaining their purposes, and providing examples. This was crucial since end users would apply the labels in different protection scenarios. The implementation helped the organization in several ways."
More Microsoft Purview Information Protection pros
"Netwrix Data Classification Manager finds the data in a very efficient manner, and the efficacy of the solution is very good."
"It's highly flexible and scalable, offering customers the choice to match their needs and budget."
 

Cons

"I rate Microsoft support six out of 10. Response times are a challenge. It's hard to be an ambassador for a product when you know it will be hard to get support."
"Purview could better integrate with third-party tools, but I don't have a specific use case for that because It's currently integrated into the managed services we offer to Microsoft customers using E5 licenses."
"There is room for improvement with the policy tips feature."
"I am concerned about its accuracy levels. Sometimes it throws a lot of false positives."
"The most concerning thing is that most of the capabilities they mention are not working as expected."
"During the initial setup, I found the lack of policy segregation at the sub-site level for DLP policies to be a challenge."
"I would evaluate Microsoft's customer support for Microsoft Purview Information Protection as not satisfactory. I'm not happy with Microsoft's customer support."
"Scalability is affected by the time it takes to update policies."
More Microsoft Purview Information Protection cons
"One of the key issues is its interface and querying capabilities, which can be complex, making it difficult to interpret logs."
"Netwrix Data Classification Manager is very good at network data classification, but it also has to work on endpoint data classification because clients ask for it."
 

Pricing and Cost Advice

"The price is determined by the enterprise licensing, either the E3 or E5 licensing or the EMS plus security and other feature licensing."
"The tool's pricing is fairly low, less than 100,000 for a year."
"The pricing and setup costs are transferred to my clients, who find it affordable and are satisfied with what they receive."
"Initially, Purview's cost seemed quite high because it was for personal use. I was scanning a tiny tenant and thinking, "If I extrapolate this to an enterprise-scale tenant, it will be quite costly." However, I talked to people who had compared it to other products on the market, and they're spending five figures to get started. At least, Purview has a free trial, so you can try some of the features early on."
"The tool's pricing is not a problem for customers because they often purchase it as part of a bundle. With an E5 license, for example, users get access to the entire functionality. This is one of the main reasons why many customers are choosing Microsoft."
"The product is affordable, and our clients agree. Sensitivity labels come with the MIP license at an additional $2 a month per user, an excellent deal for auto-labeling capabilities."
"The initial pricing might seem reasonable, but costs can quickly escalate when adding components."
"Netwrix Data Classification Manager has an affordable price."
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Top Industries

By visitors reading reviews
Financial Services Firm
19%
Computer Software Company
12%
Retailer
7%
Government
6%
Financial Services Firm
24%
Computer Software Company
13%
Government
13%
Legal Firm
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise2
Large Enterprise9
No data available
 

Questions from the Community

What do you like most about Microsoft Purview Information Protection?
It ensures that sensitive data is automatically safeguarded, even for email attachments, regardless of the user or device.
See all answers
What is your experience regarding pricing and costs for Microsoft Purview Information Protection?
Pricing is good because if somebody is looking for an overall cybersecurity solution, Microsoft has one license with many solutions bundled with that license. The E5 license covers most of the solu...
See all answers
What needs improvement with Microsoft Purview Information Protection?
The product is still in a growing phase. I could see that many use cases in their product are not capable enough in terms of detecting or protecting. Compared to other products, they are in the mid...
See all answers
What do you like most about Netwrix Data Classification Manager?
Netwrix Data Classification Manager finds the data in a very efficient manner, and the efficacy of the solution is very good.
See all answers
What is your experience regarding pricing and costs for Netwrix Data Classification Manager?
Netwrix Data Classification Manager has an affordable price. Since the solution is priced according to the client's market size, everybody can afford it.
See all answers
What needs improvement with Netwrix Data Classification Manager?
Netwrix Data Classification Manager is very good at network data classification, but it also has to work on endpoint data classification because clients ask for it. Although the solution is easy to...
See all answers
 

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Compared 9% of the time
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Compared 9% of the time
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Compared 6% of the time
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Compared 36% of the time
Varonis Platform vs Netwrix Data Classification Logo
Varonis Platform vs Netwrix Data Classification
Compared 27% of the time
Veritas Data Insight vs Netwrix Data Classification Logo
Veritas Data Insight vs Netwrix Data Classification
Compared 17% of the time
More Netwrix Data Classification Competitors
 

Product Reports

Buyer's Guide
Microsoft Purview Information Protection
August 2025
Microsoft Purview Information Protection reportDownload Microsoft Purview Information Protection product report
Buyer's Guide
Data Governance
August 2025
Netwrix Data Classification reportDownload Netwrix Data Classification product report
 

Also Known As

Microsoft Information Protection
No data available
 

Overview

Implement Microsoft Information Protection (MIP) to help you discover, classify, and protect sensitive information wherever it lives or travels.

MIP capabilities are included with Microsoft 365 Compliance and give you the tools to know your data, protect your data, and prevent data loss.

To learn more about our solution, ask questions, and share feedback, join our Microsoft Security, Compliance and Identity Community.

Microsoft
Netwrix Data Classification effectively manages and categorizes data to enhance data security and regulatory compliance. Users praise its robust data classification, automatic scanning, easy integration, customizable policies, and comprehensive reporting. The tool improves efficiency, communication, and collaboration, driving productivity and streamlined workflows.
Netwrix
Buyer's Guide
Microsoft Purview Information Protection vs. Netwrix Data Classification
July 2025
Free Report: Microsoft Purview Information Protection vs. Netwrix Data Classification
Find out what your peers are saying about Microsoft Purview Information Protection vs. Netwrix Data Classification and other solutions. Updated: July 2025.
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