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Microsoft Purview Data Governance vs Netwrix Data Classification comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Nov 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Purview Data Gove...
Ranking in Data Governance
2nd
Average Rating
7.6
Reviews Sentiment
6.6
Number of Reviews
60
Ranking in other categories
Microsoft Security Suite (14th)
Netwrix Data Classification
Ranking in Data Governance
22nd
Average Rating
10.0
Reviews Sentiment
8.0
Number of Reviews
3
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of June 2026, in the Data Governance category, the mindshare of Microsoft Purview Data Governance is 8.6%, down from 21.0% compared to the previous year. The mindshare of Netwrix Data Classification is 1.5%, up from 0.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Governance Mindshare Distribution
ProductMindshare (%)
Microsoft Purview Data Governance8.6%
Netwrix Data Classification1.5%
Other89.9%
Data Governance
 

Featured Reviews

AS
Tech lead at a healthcare company with 5,001-10,000 employees
Automated data discovery has streamlined management while configuration remains complex
Compared to Big-ID, Microsoft Purview Data Governance looks complicated to me. I do not feel it has a good user-level UI. The interface feels a little complicated compared to Big-ID. I did not appreciate the configuration part. It felt complex, whereas when I went for a Big-ID demo, the interface looked better and was easier to understand for any user.
GF
Isms Manager & Information Systems Security at a financial services firm with 201-500 employees
Automated data labeling has reduced manual work and supports our privacy compliance needs
We would like to enforce labeling currently in place. If a document is classified as strictly confidential, we want to be able to apply a profile that can cause documents to expire or revoke access anywhere the document is. We need a security feature so that if we have classified a document as strictly confidential and given it to a third party, that document remains strictly confidential. There has to be a way to enforce it and prevent the document from being shared with any other person apart from the person it was sent to. We do not want AI in security products for now, as AI in security products tends to be risky. AI can improve reporting and detection, but it should not execute.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The custom classifications are one of the most valuable features."
"My favorite Purview feature is auto-scanning. Once we set up Purview, we can automatically scan multiple data sources when new data comes into specific databases, like SQL and Oracle. We don't need to rediscover the new data or do anything manually because it automatically happens."
"The e-discovery search is useful."
"Data segregation is the most valuable feature."
"I like the integrated tool and integrated benefits in Microsoft Purview Data Governance."
"Microsoft Purview Data Governance enables us to show our compliance in real time."
"The data lineage feature stands out. It tracks where the data comes from and any changes made."
"Microsoft Purview is extremely stable."
"There is a massive cost saving; it is easy to use, the reporting is clean, and it is simpler to use than the Microsoft DLP solution, Purview."
"Netwrix Data Classification Manager finds the data in a very efficient manner, and the efficacy of the solution is very good."
"It's highly flexible and scalable, offering customers the choice to match their needs and budget."
 

Cons

"Enhancing the tool's capability to connect to multiple sources would be valuable."
"I would like to have complete video documentation for training."
"I rate Microsoft support six out of 10. The standard support is acceptable, but sometimes it doesn't respond fast enough. Overall, it doesn't meet our expectations."
"Data quality has been a highly requested feature among customers."
"One area for improvement is the detection of data types. This is really important."
"There should be more clarity about the costing, particularly how the cost is calculated, especially when utilizing health reports and quality features."
"Because Purview is not a 100 percent data governance solution, it would help if we could pick some of the good capabilities of other products."
"If we could have a view something like we have in CrowdStrike—which is, I believe, the biggest competitor to Microsoft when it comes to security—a node nodal view, which we also have in Defender, that would make it a more complete, one-stop solution. That would save a lot of time for the admins and the engineers."
"One of the key issues is its interface and querying capabilities, which can be complex, making it difficult to interpret logs."
"Netwrix Data Classification Manager is very good at network data classification, but it also has to work on endpoint data classification because clients ask for it."
"We would like to enforce labeling currently in place. If a document is classified as strictly confidential, we want to be able to apply a profile that can cause documents to expire or revoke access anywhere the document is."
 

Pricing and Cost Advice

"The solution is extremely affordable for the K-12 space."
"To get the full features of Purview, we currently need E5 enterprise licenses, which are expensive."
"The pricing depends on the client's requirements and the number of applications."
"Currently, the licensing differs for the governance side compared to the risk and compliance side."
"There is some competition out there, but the other solutions are quite expensive. They are enterprise tools that are a bit more mature but the license costs $100,000 for some of them. Purview is pay-per-use and a lot of companies are interested in that."
"The categorization within the licensing could be improved. There are a lot of solutions within Microsoft Purview. If the licensing could be a bit clearer and the solutions could be better categorized according to function and across multiple environments, that would be excellent. The licensing is very confusing."
"Aside from the complexity of the pricing model, the price itself is realistic. Features like AI components and automatic classification require additional licenses. Still, anyone can start using Purview with a basic E3 license if they're using Microsoft 365 and grow with additional licenses as needed. Overall, we're satisfied with the price."
"Microsoft Purview is expensive."
"Netwrix Data Classification Manager has an affordable price."
"The initial pricing might seem reasonable, but costs can quickly escalate when adding components."
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Top Industries

By visitors reading reviews
Financial Services Firm
14%
Computer Software Company
10%
Manufacturing Company
8%
Government
8%
Financial Services Firm
14%
Comms Service Provider
11%
Construction Company
11%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise12
Large Enterprise33
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Microsoft Azure Purview?
Microsoft Purview Data Governance is quite affordable compared to other market solutions, which have high initial costs. It allows for a cost-effective start with negligible initial cost. However, ...
What needs improvement with Microsoft Azure Purview?
The features in the actual data governance could be improved, and I think there is room for improvement in the product. We haven't used role-based access control in a complex way; it's somehow embe...
What is your primary use case for Microsoft Azure Purview?
We are currently working with Microsoft Purview Data Governance and other Microsoft products. We are using Microsoft Purview Data Governance.
What is your experience regarding pricing and costs for Netwrix Data Classification Manager?
There is a cost increase. When Microsoft moved or divided the features, they also added cost to it. In order to get those features back, we will be paying much more than before to get the same feat...
What needs improvement with Netwrix Data Classification Manager?
We would like to enforce labeling currently in place. If a document is classified as strictly confidential, we want to be able to apply a profile that can cause documents to expire or revoke access...
What is your primary use case for Netwrix Data Classification Manager?
We want to discover documents and classify them automatically rather than manually classifying them. We give them labels from internal to confidential to strictly confidential. That way all the doc...
 

Also Known As

Microsoft Purview, MS Azure Purview
No data available
 

Overview

Find out what your peers are saying about Microsoft Purview Data Governance vs. Netwrix Data Classification and other solutions. Updated: June 2026.
900,747 professionals have used our research since 2012.