Microsoft Power Automate vs NTT-AT WinActor comparison

Microsoft and NTT DATA are both solutions in the Robotic Process Automation (RPA) category. Microsoft is ranked #3 with an average rating of 7.8, while NTT DATA is ranked #41. Microsoft holds a 6.2% mindshare in RPA, compared to NTT DATA’s 1.0% mindshare. Additionally, 88% of Microsoft users are willing to recommend the solution, compared to 50% of NTT DATA users who would recommend it.

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Executive SummaryUpdated on Dec 4, 2024

NTT-AT WinActor and Microsoft Power Automate are competing products in the automation software space. Microsoft Power Automate is perceived as the superior choice due to its extensive feature set and integration capabilities, offering more flexibility and scalability.

Features: NTT-AT WinActor offers robust scripting capabilities, localized customer support, and is tailored for specific industries. Microsoft Power Automate provides extensive cloud integration, diverse automation templates, and addresses a wider range of business needs.

Ease of Deployment and Customer Service: Microsoft Power Automate features seamless cloud deployment, extensive documentation, and community support for easier integration, while NTT-AT WinActor provides responsive customer support with more hands-on setup.

Pricing and ROI: NTT-AT WinActor requires higher initial setup investment but offers solid ROI in specialized markets through tailored solutions. Microsoft Power Automate offers a flexible pricing model appealing to various business scales, enhancing ROI with its cloud capabilities.

To learn more, read our detailed Microsoft Power Automate vs. NTT-AT WinActor Report (Updated: June 2026).

Buyer's Guide

Microsoft Power Automate vs. NTT-AT WinActor

June 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Automation Anywhere

Mindshare comparison

As of August 2026, in the Robotic Process Automation (RPA) category, the mindshare of Automation Anywhere is 5.4%, down from 9.4% compared to the previous year. The mindshare of Microsoft Power Automate is 6.2%, down from 18.2% compared to the previous year. The mindshare of NTT-AT WinActor is 1.0%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Robotic Process Automation (RPA) Mindshare Distribution
Product	Mindshare (%)
Automation Anywhere	5.4%
Microsoft Power Automate	6.2%
NTT-AT WinActor	1.0%
Other	87.4%

Robotic Process Automation (RPA)

Featured Reviews

Venkat Sivaprakash

Management Consultant at Accenture

Has significantly improved document-driven workflows and reduced processing time across finance and HR functions

Automation Anywhere has evolved significantly and upgraded itself to provide agentic AI and AI-based automation solutions for document automation. The product has matured considerably over time. We can create workflows that can call an API. We can include prompts in particular workflows for ChatGPT-related functions, connecting to an LLM and RAG to perform tasks. For document automation, modern features are available to train documents, ensuring high accuracy and repeatability over time. The system is very easy to use. I recently completed a course in document automation, typically designed for people involved in coding and technical aspects. Though I understand coding comprehensively, I don't do actual coding. The course was very accessible. Currently, extensive coding isn't necessary due to the hybrid model incorporating GenAI aspects, low-code, no-code capabilities, APIs, and numerous pre-built objects in Automation Anywhere. The features include GenAI-driven prompting methods and workflow creation capabilities. In these workflows, we can create decision boxes and call APIs without coding. We simply pull objects, drop them, connect them, and add minimal coding when needed. The most crucial aspect isn't coding but rather sizing the automation and fleshing out the details. Automation Co-pilot takes notes and performs automated analysis. It can extract details from videos, summarize conversations, and provide detailed information. During calls, it identifies instructions and performs tasks such as preparing reports and reconciliation. Automation Anywhere can also connect with Microsoft Co-pilot. Through Co-pilot, real-time operations can be executed, allowing direct interaction between vendors and automation through this component.

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Brijesh-Kumar

Sr. General Manager , Global IT Services at a non-profit with 5,001-10,000 employees

No-code workflows have streamlined daily operations and support seamless cross-application automation

Microsoft Power Automate's no-code workflows help my team in daily operations to a great extent. Automating a particular activity may not be so useful, but when you connect the whole workflow, then it starts helping a lot. I cannot say much about the best features in Microsoft Power Automate because I have not used it personally, but first of all, it is very easy, it is a low-code platform, and Microsoft has a lot of integration with Microsoft technologies, making it very easy to connect with MS Teams and different Microsoft products, including MS Azure. From that point of view, it provides a lot of connectivity options. From a cost point of view, Mendix is much more costly compared to Microsoft Power Platform, allowing us to develop applications very quickly.

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reviewer1170825

IT Planning Assistant Manager at a manufacturing company with 10,001+ employees

Frees up employee time but can't run when computer system is locked

Something that could be improved is that this solution can't run when the computer is locked, which meant we had to implement it in our own on-prem server as it never auto-locks. It would be better if, when we have scheduled a scenario, it would log into the system automatically.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"It is easy to use. It helps to reduce your man-hours and manual effort."

"The efficiency we get with Automation Anywhere is valuable."

"The valuable features that I see for automation with enterprise RPA are IQ Bot and Bot Insights. If you do anything, Bot Insight will provide the dashboard. It starts from the developer with artificial intelligence and the dashboard, which will provide the visibility of business-level metrics as well as operational-level metrics. Those are the good things I see in automation."

"It is easily understandable and very well structured."

"Co-Pilot is a valuable feature."

"The organizations where we have implemented AA have seen tremendous benefits achieved in terms of time and cost-saving with the highest quality of deliverables."

"All the data that comes in has to be QC'd, and Automation Anywhere helps us by automating the QC part."

"I found that the REST API commands are very useful and easy to use."

More Automation Anywhere pros

"For people who already use Office 365, Power Automate is very easy to integrate and use."

"Overall, I would give Microsoft Power Automate a nine out of ten."

"Power Automate is not complex and is very easy-to-use in deploying most development projects."

"The development time for ProcessRobot is very good compared to other solutions."

"I like the scalability option and the simplicity, the way we can really use the interface to easily scale up."

"This product is the best in terms of price and capabilities."

"I have seen measurable benefits from Microsoft Power Automate as it saves a significant amount of time, and time saved translates to money."

"The initial setup isn't too difficult."

More Microsoft Power Automate pros

"This software is very smart - it can decide from a picture if we like that condition, and then the robot will do that action."

"The tool's most valuable feature is data import. The OCR feature helps to recognize the data. It can recognize screen and document numbers well."

"NTT-AT WinActor has allowed our employees to focus on other things rather than the repetitive tasks that can now be given to the robot."

Cons

"In Automation Anywhere, the logging process is manual. We have to manually log each instance where the bot fails or the progress of a task. Automating this through a new feature would help developers simplify their development process."

"There is a dependency issue around the control room. If the control room is not working, the bots will not work."

"I feel A2019 is still not completely ready and the discontinuing of version 11 is a negative impact for all of the users and clients."

"We have been looking at processes which can easily transition into a large scale environment, where you can have cloud or hybrid model. However, being a bank, some of our processes are critical and we would like to hold those on-premise. This limits us with our usage of Automation Anywhere."

"Some of the machine learning (ML) components are still in development. They deployed many of them, but they are doing some improvements on the machine learning part."

"They need to make the AA stable across all browsers and I hope to see it fixed in the next version."

"Automation Anywhere is headed in the right direction but they still have a good way to go."

"I think it is a little bit of an ongoing struggle, because we don't deal with the infrastructure. We have a separate infrastructure team that sorts all that out. So, sometimes there are communication issues just trying to get our internal IT team onboard to run through the installs and that sort of thing. But, definitely with the new cloud version coming onboard, we'll be looking toward going to that. Hopefully it'll resolve some of that friction that comes about through the install process and complexity."

More Automation Anywhere cons

"They can provide a deeper level of feedback about running processes. When I compare it to Blue Prism, the control room has slightly less information about the running processes and possible errors. I'm not a pro, so I am not entirely sure if this is a core feature of the product or if it is because of the way our partners have developed it or set it up."

"Sometimes, Microsoft changes the game rules, and the free tools are no longer free, which makes it too hard to explain to customers. It is a SaaS service, so the cost is calculated based on the execution hours. However, we don't know the background of this cost because we cannot touch the infrastructure. They can be more open to developers or customers about this. The infrastructure part must be open for the customers."

"The license cost could be better."

"It doesn't have any OCR capabilities."

"I would like to see the continuous improvement of Copilot because when I have really complex flows, Copilot just tells me it is not sure."

"I need to have more integration capabilities from this solution. It's limiting us right now."

"It is easy, but it doesn't follow the industry-wide standards. I can only use the processes that Microsoft gives us."

"I would recommend removing the AI Builder feature from the automatic document processing functionality. The tool can serve even better with free automatic document processing features, it shouldn’t only be available in the trial version."

More Microsoft Power Automate cons

"Something that could be improved is that this solution can't run when the computer is locked, which meant we had to implement it in our own on-prem server as it never auto-locks."

"The OCR has issues recognizing handwritten data."

Pricing and Cost Advice

"It is subscription-based. They have different schemes. The price depends on how you negotiate with the local partner or local representative in your country."

"I think the pricing is reasonable, but clients often perceive it as expensive."

"The solution is costly and the licensing is very confusing."

"Cost-wise, it is fine. A lot of medium businesses prefer Automation Anywhere. The development cost is also lower."

"I think the solution's pricing is reasonable."

"We have purchased licenses, but are trying to obtain more bot programmer licenses."

"I don't deal have cost specifics but I can say it is a tool that provides value for the money."

"Automation Anywhere's pricing falls within the mid-range, but the long-term benefits outweigh the initial investment."

More Automation Anywhere pricing and cost advice

"You pay for use and if you want a premium connector or adapter, but a lot of things are available for free."

"Comparatively, WinAutomation is cheaper than the other automation tools. When we purchased the license, it was around $50 or $60 per user most probably per month."

"The price of the solution is reasonable."

"My company switched to a monthly payment for the WinAutomation by Softomotive license. I don't have the exact figure, but it roughly amounts to 500 Euros a year which isn't bad."

"This solution is reasonably priced and offers a free trial period."

"I give the cost a three out of ten."

"Initially, we had a Microsoft account for Office 365. Later, we discovered that our license included access to Power Automate at no additional cost. There was a small fee for additional features, but it was negligible compared to the benefits. There are not any additional fees required to use the solution."

"This is a cost-effective RPA solution."

More Microsoft Power Automate pricing and cost advice

"We pay yearly for the agent who runs the processes, plus an additional fee for maintenance costs."

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Top Industries

By visitors reading reviews

Financial Services Firm

14%

Construction Company

11%

Manufacturing Company

11%

Outsourcing Company

10%

Financial Services Firm

14%

Manufacturing Company

Computer Software Company

Construction Company

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	157
Midsize Enterprise	81
Large Enterprise	558

By reviewers
Company Size	Count
Small Business	50
Midsize Enterprise	17
Large Enterprise	69

No data available

Questions from the Community

How good is Automation Anywhere for RPA processes?

It depends on your use case. Is it simply to automate a couple of processes? Is it to augment a human team? AA is ver...

See all answers

How good is Automation Anywhere for RPA processes?

From my experience using AA tool, it depends on the applications that you want to automate, because there some applic...

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How good is Automation Anywhere for RPA processes?

It is a highly preferred RPA tool. You can check my Automation Anywhere Review to know more.

See all answers

RPA that Bots can run without centralized control?

Yes, Attended Bots which can run without centralized control Module. RPA Tools like Automation Anywhere, uiPath ,Pow...

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How do I choose between UiPath and Microsoft Power Automate?

Microsoft‌ ‌Power‌ ‌Automate‌ ‌is‌ ‌intuitive‌ ‌and‌ ‌easy‌ ‌to‌ ‌integrate‌ ‌and‌ ‌use.‌ ‌I‌ ‌like‌ ‌that‌ ‌there‌ ‌...

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How is Automation Anywhere compared to Microsoft Power Automate?

‌Neither‌ ‌solution‌ ‌requires‌ ‌any‌ ‌coding‌ ‌experience,‌ ‌and‌ ‌both‌ ‌are‌ ‌easy‌ ‌to‌ ‌use‌ ‌and‌ ‌have‌ ‌great...

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Comparisons

UiPath Platform vs Automation Anywhere

Compared 12% of the time

Blue Prism vs Automation Anywhere

Compared 6% of the time

AutomationEdge vs Automation Anywhere

Compared 2% of the time

WorkFusion vs Automation Anywhere

Compared 2% of the time

Appian vs Automation Anywhere

Compared 2% of the time

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UiPath Platform vs Microsoft Power Automate

Compared 12% of the time

Blue Prism vs Microsoft Power Automate

Compared 7% of the time

IBM Robotic Process Automation (RPA) vs Microsoft Power Automate

Compared 5% of the time

Celonis vs Microsoft Power Automate

Compared 3% of the time

Fortra's Automate vs Microsoft Power Automate

Compared 3% of the time

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Nintex RPA vs NTT-AT WinActor

Compared 13% of the time

TIS RPA vs NTT-AT WinActor

Compared 12% of the time

UiPath Platform vs NTT-AT WinActor

Compared 12% of the time

Blue Prism Cloud vs NTT-AT WinActor

Compared 6% of the time

Syntel SyntBots vs NTT-AT WinActor

Compared 6% of the time

More NTT-AT WinActor Competitors

Product Reports

Buyer's Guide

Automation Anywhere

August 2026

Download Automation Anywhere product report

Buyer's Guide

Microsoft Power Automate

July 2026

Download Microsoft Power Automate product report

Buyer's Guide

Robotic Process Automation (RPA)

July 2026

Download NTT-AT WinActor product report

Also Known As

Automation Anywhere, Testing Anywhere, Automation Anywhere Enterprise, Agentic Process Automation System (Now Certified for WorkSpaces)

Power Automate, Microsoft Flow, MS Power Automate, WinAutomation by Softomotive, ProcessRobot by Softomotive, Minit

NTT WinActor, WinActor, NTT-AT Robotic Process Automation Software, NTT-AT RPA

Interactive Demo

Automation Anywhere

Demo not available

Microsoft

Demo not available

NTT DATA

Overview

Automation Anywhere offers ease of use, robust system connectivity, and GenAI-driven document automation through a cloud-native platform, significantly enhancing productivity across multiple industries with advanced AI features.

Delivering a comprehensive suite of tools designed for easy integration and rapid deployment, Automation Anywhere drives efficiency by reducing costs and automating repetitive tasks. Its cloud-native platform supports broad industry adoption, including advanced AI features like process automation and Co-Pilot, streamlining complex workflows with minimal technical skills required. Users benefit from robust integration capabilities, which facilitate seamless interaction with multiple systems. However, there is room for improvement in areas such as user-friendliness for beginners, stability, flexible licensing, and enhanced OCR functionality. Organizations in sectors such as banking, finance, manufacturing, and healthcare gain from the improved operational efficiency and ROI Automation Anywhere offers.

What are the important features of Automation Anywhere?

Ease of Use: Simplifies automation tasks with a user-centric interface.
Robust Connectivity: Provides seamless integration with multiple systems.
GenAI-Driven Document Automation: Leverages AI to automate document management.
Process Automation & Co-Pilot: Enhances workflow automation with advanced AI.
Cloud-Native Platform: Enables rapid deployment and integration.

What benefits should be evaluated in reviews?

Time Savings: Automation drastically reduces manual processing time.
Cost Efficiency: Decreases overall operational costs by automating tasks.
Productivity Enhancement: Streamlines workflows with AI-driven tools.
Improved Integration: Enhances ability to work with multiple systems.
Scalability: Supports growth with a flexible cloud-native architecture.

In the insurance industry, Automation Anywhere is utilized for automating processes such as enrollment management and compliance checks. Its applications extend to supply chain management, financial transactions, and business performance monitoring across sectors like banking, finance, manufacturing, and healthcare, helping organizations to automate routine tasks, improve efficiency, and reduce costs.

Automation Anywhere

Microsoft Power Automate is a powerful tool that streamlines and automates tasks within an organization.

It is used for workflow automation, data integration, and creating automated notifications and approvals.

Power Automate connects different applications and services, such as SharePoint, Excel, and Outlook, to automate data transfer and synchronization.

Microsoft

NTT-AT WinActor is a leading robotic process automation tool designed to improve efficiency by automating repetitive tasks. It caters to enterprises seeking enhanced performance through RPA technology.

WinActor offers industry-tailored RPA solutions that address the need for process automation. It provides businesses with a platform to automate manual workflows, reduce errors, and save time. Known for its user-friendly interface, WinActor is suitable for various enterprise applications. It seamlessly integrates with existing systems, allowing businesses to optimize operations without extensive reconfiguration.

What are the key features of WinActor?

Ease of Use: Offers a simple drag-and-drop interface for quick process setup.
Compatibility: Interfaces seamlessly with Windows applications and other systems.
Scalability: Can easily be scaled according to business needs.

Why should companies consider NTT-AT WinActor?

Cost Efficiency: Reduces labor costs by automating manual workflows.
Accuracy: Minimizes errors in repetitive tasks, increasing overall quality.
Productivity: Saves time by handling mundane tasks, focusing on strategic areas.

WinActor is implemented across different sectors, including finance, healthcare, and manufacturing, to streamline operations, enhance accuracy, and boost productivity. Its adaptability makes it a valuable asset for organizations seeking digital transformation.

NTT DATA

Sample Customers

Google, Linkedin, Cisco, Juniper Networks, DellEMC, Comcast, Mastercard, Quest Diagnostics

1. Coca-Cola 2. General Electric 3. Siemens 4. Accenture 5. Deloitte 6. Johnson & Johnson 7. Ford 8. Nestle 9. Procter & Gamble 10. IBM 11. Amazon 12. Google 13. Microsoft 14. Adobe 15. Cisco 16. Oracle 17. SAP 18. Intel 19. HP 20. Dell 21. Verizon 22. AT&T 23. T-Mobile 24. Walmart 25. Target 26. Home Depot 27. McDonald's 28. Starbucks 29. Nike 30. Apple 31. Facebook 32. Twitter

Exeo Tech Corporation

Buyer's Guide

Microsoft Power Automate vs. NTT-AT WinActor

June 2026

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