Microsoft Power Automate vs NTT-AT WinActor comparison

Microsoft and NTT DATA are both solutions in the Robotic Process Automation (RPA) category. Microsoft is ranked #3 with an average rating of 7.8, while NTT DATA is ranked #25 with an average rating of 8.0. Microsoft holds a 18.3% mindshare in RPA, compared to NTT DATA’s 0.4% mindshare. Additionally, 87% of Microsoft users are willing to recommend the solution, compared to 50% of NTT DATA users who would recommend it.

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Executive SummaryUpdated on Dec 4, 2024

NTT-AT WinActor and Microsoft Power Automate are competing products in the automation software space. Microsoft Power Automate is perceived as the superior choice due to its extensive feature set and integration capabilities, offering more flexibility and scalability.

Features: NTT-AT WinActor offers robust scripting capabilities, localized customer support, and is tailored for specific industries. Microsoft Power Automate provides extensive cloud integration, diverse automation templates, and addresses a wider range of business needs.

Ease of Deployment and Customer Service: Microsoft Power Automate features seamless cloud deployment, extensive documentation, and community support for easier integration, while NTT-AT WinActor provides responsive customer support with more hands-on setup.

Pricing and ROI: NTT-AT WinActor requires higher initial setup investment but offers solid ROI in specialized markets through tailored solutions. Microsoft Power Automate offers a flexible pricing model appealing to various business scales, enhancing ROI with its cloud capabilities.

To learn more, read our detailed Microsoft Power Automate vs. NTT-AT WinActor Report (Updated: July 2025).

Buyer's Guide

Microsoft Power Automate vs. NTT-AT WinActor

July 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Automate

Mindshare comparison

As of August 2025, in the Robotic Process Automation (RPA) category, the mindshare of Automate is 1.9%, up from 1.0% compared to the previous year. The mindshare of Microsoft Power Automate is 18.3%, down from 21.6% compared to the previous year. The mindshare of NTT-AT WinActor is 0.4%, up from 0.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Robotic Process Automation (RPA)

Featured Reviews

Anabel Marco

Account Director at a tech services company with 11-50 employees

Automates processes efficiently with cost-effective scaling and robust customer support

Web scraping is quite good since it offers a lot of possibilities. Another important feature for me is its compatibility with MBI, the Power that is ISEQUADO Centers. I appreciate the ability to scale and increase the number of bots or studios without additional expense. Automate's non-reliance on additional orchestrators makes it quite cost-effective.

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Ayobami Shobaloju

Customer Solution Provider at Wema Bank

Automating processes has saved time and improved communication

Something frustrates me concerning Microsoft Power Automate, and that is about the integration with Microsoft Forms and Excel. The issue now is that I don't get my responses synchronized automatically, and that frustrates me a lot. If the team could take this as feedback, the synchronization of the feedback responses from the forms and the Excel sheets should be seamless. This synchronization issue happens frequently, and it causes a lot of delays in the sense that the mails that ought to go out to the agents fail at some point. I have to reload these responses so that the agents can get their responses as when submitted. What I notice is that the responses don't go out without proper synchronization, so I reload the field responses, and this works afterwards. I would say probably a seamless walkthrough process for new users would be beneficial. For those using it for the first time, a seamless walkthrough process would be fine.

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reviewer1170825

IT Planning Assistant Manager at a manufacturing company with 10,001+ employees

Frees up employee time but can't run when computer system is locked

Something that could be improved is that this solution can't run when the computer is locked, which meant we had to implement it in our own on-prem server as it never auto-locks. It would be better if, when we have scheduled a scenario, it would log into the system automatically.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"This tool has machine learning and voice recognition and computer vision, which are both quite useful aspects. These aren't available in other tools. It's a good addition to this tool and it gives the solution an edge on the market."

"The licensing of the product is very good. You only need to license it once and then you have it forever."

"This product is quite easy to install, learn, and use, with our new employees being able to start using it in projects for clients after only two weeks of internal training."

"We have tried other RPA solutions like UiPath or Automation Anywhere. They are fantastic products but complex, and it's hard to understand everything. It would be best if you had a skilled developer or several. Automate is easy to implement, administer, and use. It's appropriate for us because our cases are simple and easy to automate. We don't need complicated tools with many features; We prefer to get a significant ROI quickly."

"Web scraping is quite good since it offers a lot of possibilities."

"We have found the pricing to be very reasonable."

"Fortra's Automate has effectively replaced the workload of an entire employee, saving us significant time and money."

"I find the ease of use from a programming perspective very valuable."

More Automate pros

"From my personal experience of using Microsoft Power Automate, I think that the automatic document processing feature is helpful for many organizations in streamlining administrative processes. It is a very good feature. It has helped many enterprises to process documents without spending much time on them."

"It is a very useful solution. You don't need to create an infrastructure in your environment just for triggers or executions. You don't need to invest in the infrastructure. With Power Automate, we can call or trigger custom web services and routines. We are also using the flow for gathering data from Microsoft Dynamics."

"The initial setup is pretty easy."

"The approval feature is the most important feature. We also use the flow history feature. It is a very useful product as compared to other products. We can automate easily when a list is updated. We can also handle approval-related issues and integrate it with emails."

"The product provides valuable integration with other Microsoft tools."

"The product is very stable."

"The most valuable feature is that it easily integrates with other Microsoft products, so it has multiple connectors. You can create solutions that connect to Teams, Outlook, SharePoint, and OneDrive."

"It's an intuitive product. It's not overly technical."

More Microsoft Power Automate pros

"This software is very smart - it can decide from a picture if we like that condition, and then the robot will do that action."

"The tool's most valuable feature is data import. The OCR feature helps to recognize the data. It can recognize screen and document numbers well."

Cons

"I would like the updates to be easier to deploy. Integration with Amazon S3 is somewhat lacking."

"There is a lack of good development for artificial intelligence, such as machine learning."

"I find that most important features are strong, however, there is a lack of good development for artificial intelligence, such as machine learning."

"I would like the updates to be easier to deploy. Integration with Amazon S3 is somewhat lacking."

"It would be an improvement if Automate had better stability tools, whether by recommending a certain amount of memory because it can be a memory hog at times."

"The intelligent automation feature could be improved. It's interesting because it's simple, but the automation quality isn't always good. It's easy to use, but sometimes you need to make a slight improvement to the automation, and that's not so easy."

"The OCR for Hebrew text needs to be improved."

"I would like to see some better web automation, a wizard like the one in the product WinAutomation would be very nice."

More Automate cons

"WinAutomation is scalable to a certain extent. I would rate it seven for the scalability, which could be better. Softomotive is better scalable than WinAutomation in this regard."

"The debugging tools require improvement as well as the monitoring which goes along with it."

"There should be a comprehensive or enterprise level of application to provide the cognitive AI, and there should be orchestration so that I can control all the robots on one station. The other tools are currently providing these features."

"One of the challenges is dealing with OCR text recognition."

"Their connector to Oracle or premium data sets that aren't Microsoft would often fail for me. The information given back about why it failed wasn't always robust to understand how to fix it and why it happened."

"When it comes to cloud computing, there are many limitations when dealing with large amounts of data."

"We find the solution to be not that user-friendly, and might be using the older version, which really did not have a lot of features, so my review is mostly based on the older version."

"The solution could use some more advanced AI tools. It's one of the solution's only weaknesses."

More Microsoft Power Automate cons

"The OCR has issues recognizing handwritten data."

"Something that could be improved is that this solution can't run when the computer is locked, which meant we had to implement it in our own on-prem server as it never auto-locks."

Pricing and Cost Advice

"It comes with a package that costs approximately $20,000 USD per year."

"I like the way this solution is priced because you can buy a license, or you can buy the software outright."

"While solutions like UiPath and Blue Prism cost around $11,000-$12,000 for each license, this product costs around $7,000 and you can keep it forever."

"Compared to other products, the pricing model for this solution is much more convenient, flexible, and adaptable to the Portuguese reality."

"I believe the price falls within a reasonable range, which significantly influenced our decision regarding the product. This aspect is crucial for any technological solution, especially in our country where enterprises might be hesitant to invest heavily in something untested or uncertain about its practicality and potential returns."

"The cost is a bit high for a small business like ours, but we manage with Fortra's Automate."

"It has gone up in price. The price of Fortra's Automate has increased since we first started using it. It does a lot but also costs a lot. It was a lot more affordable before Fortra owned the software."

"Once you buy the software, you just pay for the support for backend help."

More Automate pricing and cost advice

"Licensing is on an annual basis."

"There should be increased transparency about which features attend the pricing."

"The license cost could be better."

"It is free for us. It is embedded directly in the Office package."

"We are just using the free products at the moment. We are using the ones that come with the license that we have got."

"We have it on our system. I don't really know if we need a separate license."

"At the moment, from our experience with the two, Power Automate is a lot more expensive solution than Automation Anywhere, but it is also a far more reliable solution. With the price increases and with the current pandemic situation going on worldwide, a lot of the prices have fluctuated, but the packages and the all-encompassing features you get with the Microsoft package far outweigh the benefits from the Automation Anywhere side. Each package on the Automation Anywhere side is cheaper, but we need to continuously purchase subsequent packages to continue with our automation to the extent that we require. So, the Power Automate solution is a bit more pricey, but it does offer us a far better range of capabilities."

"It's more fragmented licensing, where every little thing that you add, you get an extra license cost."

More Microsoft Power Automate pricing and cost advice

"We pay yearly for the agent who runs the processes, plus an additional fee for maintenance costs."

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Top Industries

By visitors reading reviews

Financial Services Firm

12%

Computer Software Company

10%

Manufacturing Company

Performing Arts

Financial Services Firm

15%

Computer Software Company

12%

Manufacturing Company

Insurance Company

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about HelpSystems AutoMate?

We use it for specific cases, mainly secure file transfers, which are vital for us. And it works for us.

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What is your primary use case for HelpSystems AutoMate?

The main purpose is for automation. That has been the purpose why I have been using it so far.

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What is your experience regarding pricing and costs for Fortra Automate?

Regarding pricing, it is very friendly. I would not say that it is really cheap or very expensive, but it fits within...

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RPA that Bots can run without centralized control?

Yes, Attended Bots which can run without centralized control Module. RPA Tools like Automation Anywhere, uiPath ,Pow...

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How do I choose between UiPath and Microsoft Power Automate?

Microsoft‌ ‌Power‌ ‌Automate‌ ‌is‌ ‌intuitive‌ ‌and‌ ‌easy‌ ‌to‌ ‌integrate‌ ‌and‌ ‌use.‌ ‌I‌ ‌like‌ ‌that‌ ‌there‌ ‌...

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How is Automation Anywhere compared to Microsoft Power Automate?

‌Neither‌ ‌solution‌ ‌requires‌ ‌any‌ ‌coding‌ ‌experience,‌ ‌and‌ ‌both‌ ‌are‌ ‌easy‌ ‌to‌ ‌use‌ ‌and‌ ‌have‌ ‌great...

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What do you like most about NTT-AT WinActor?

The tool's most valuable feature is data import. The OCR feature helps to recognize the data. It can recognize screen...

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What needs improvement with NTT-AT WinActor?

The OCR has issues recognizing handwritten data.

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What advice do you have for others considering NTT-AT WinActor?

For the repeat tasks, we have two options. The first option is to use the scanner to set up the scheduler. Alternativ...

See all answers

Comparisons

UiPath Platform vs Automate

Compared 31% of the time

Blue Prism vs Automate

Compared 10% of the time

Automation Anywhere vs Automate

Compared 7% of the time

Redwood Software - Finance Automation Edition vs Automate

Compared 7% of the time

VisualCron vs Automate

Compared 5% of the time

More Automate Competitors

UiPath Platform vs Microsoft Power Automate

Compared 20% of the time

Blue Prism vs Microsoft Power Automate

Compared 16% of the time

Automation Anywhere vs Microsoft Power Automate

Compared 13% of the time

IBM Robotic Process Automation (RPA) vs Microsoft Power Automate

Compared 12% of the time

ABBYY Vantage vs Microsoft Power Automate

Compared 2% of the time

More Microsoft Power Automate Competitors

UiPath Platform vs NTT-AT WinActor

Compared 63% of the time

More NTT-AT WinActor Competitors

Product Reports

Buyer's Guide

Automate

July 2025

Download Automate product report

Buyer's Guide

Microsoft Power Automate

July 2025

Download Microsoft Power Automate product report

Buyer's Guide

Robotic Process Automation (RPA)

July 2025

Download NTT-AT WinActor product report

Also Known As

HelpSystems Automate, Automate

Power Automate, Microsoft Flow, MS Power Automate, WinAutomation by Softomotive, ProcessRobot by Softomotive, Minit

NTT WinActor, WinActor, NTT-AT Robotic Process Automation Software, NTT-AT RPA

Overview

Automate offers a user-friendly solution with a drag-and-drop interface for efficient task automation and integration with major platforms like SAP and Azure, making it ideal for quick deployment with minimal coding and training.

Automate provides powerful features for businesses seeking efficient automation, offering compatibility with databases, email integration, and cloud platforms. Its simple interface supports both beginners and experienced users, simplifying tasks like invoice processing, HR automation, and data transformation. Cost-effective pricing and flexible licensing enhance its appeal while integration capabilities and scheduling tools ensure smooth workflow automation.

What are Automate's Key Features?

Drag-and-Drop Interface: Simplifies automation with intuitive design.
Integration Capabilities: Connects with platforms like SAP and Azure for seamless data flow.
Database and FTP Triggers: Enhances automation potential through direct data interaction.
Efficient Scheduling: Automates tasks with precise timing and control.
Web Scraping: Automates data extraction for quick analysis and reporting.

What Benefits and ROI Should Users Expect?

Rapid Deployment: Minimizes coding efforts for quick implementation.
Cost-Effectiveness: Offers flexible pricing models to suit budget constraints.
Operational Efficiency: Reduces manual workloads and enhances productivity.
Comprehensive Integration: Facilitates improved data management across systems.
Scalability: Adapts to growing business needs with ease.

In industries such as healthcare, banking, and logistics, Automate is used for tasks like invoice payment automation, data transformation, and task automation. This leads to streamlined processes and reduced manual workload, illustrating its value in enhancing operational efficiency through diversified workflows.

Fortra

Microsoft Power Automate is a powerful tool that streamlines and automates tasks within an organization.

It is used for workflow automation, data integration, and creating automated notifications and approvals.

Power Automate connects different applications and services, such as SharePoint, Excel, and Outlook, to automate data transfer and synchronization.

Microsoft

NTT-AT RPA accurately reproduces workflows - from simple form processing to sophisticated tasks - to streamline work.

NTT DATA

Sample Customers

Aldergrove Financial Group, Preferred Health Professionals, Mindbeam Technologies, First Credit Union in British Columbia, Vestcom International, Prime Liberty Benefits, University of Tampa, CNLBancshares, World Precision Instruments, BJ's Restaurants, Globe Pequot Press, Accudata Technologies, Norton Healthcare, Pacific Toxicology Laboratories

1. Coca-Cola 2. General Electric 3. Siemens 4. Accenture 5. Deloitte 6. Johnson & Johnson 7. Ford 8. Nestle 9. Procter & Gamble 10. IBM 11. Amazon 12. Google 13. Microsoft 14. Adobe 15. Cisco 16. Oracle 17. SAP 18. Intel 19. HP 20. Dell 21. Verizon 22. AT&T 23. T-Mobile 24. Walmart 25. Target 26. Home Depot 27. McDonald's 28. Starbucks 29. Nike 30. Apple 31. Facebook 32. Twitter

Exeo Tech Corporation

Buyer's Guide

Microsoft Power Automate vs. NTT-AT WinActor

July 2025

Free Report: Microsoft Power Automate vs. NTT-AT WinActor

Find out what your peers are saying about Microsoft Power Automate vs. NTT-AT WinActor and other solutions. Updated: July 2025.

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