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Metabase vs Zoho Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Metabase
Ranking in BI (Business Intelligence) Tools
25th
Average Rating
7.6
Reviews Sentiment
7.3
Number of Reviews
4
Ranking in other categories
No ranking in other categories
Zoho Analytics
Ranking in BI (Business Intelligence) Tools
7th
Average Rating
8.2
Reviews Sentiment
6.1
Number of Reviews
35
Ranking in other categories
Reporting (6th), Data Visualization (7th), Embedded BI (6th)
 

Mindshare comparison

As of January 2026, in the BI (Business Intelligence) Tools category, the mindshare of Metabase is 1.0%, up from 0.6% compared to the previous year. The mindshare of Zoho Analytics is 1.0%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
Zoho Analytics1.0%
Metabase1.0%
Other98.0%
BI (Business Intelligence) Tools
 

Featured Reviews

Ibrahim Izz El-Deen - PeerSpot reviewer
Data Engineer at USYTech
Modern analytics tool enhances user interactions with neat visualizations for improved decision-making
One area for improvement could be in offering more advanced features even in the open-source edition or making the paid versions more cost-effective. Data scalability, especially if the data grows, requires manual infrastructure management, which could be improved. Increased customization and visualization options in the open-source edition would be beneficial. Additionally, it might be helpful if more complex queries and stored procedures were supported.
VR
Data Analyst at Mobolution
Has supported trend analysis and forecasting but needs major fixes in customization and reliability
There are some areas where Zoho Analytics needs improvement compared to Power BI. Uploading and interpreting data inside the interface needs enhancement. While Power BI uses Power Query, an intuitive and powerful tool that allows data manipulation in any way, Zoho Analytics has limitations. I usually prepare data in Excel before uploading it to Zoho Analytics. The charts in Zoho Analytics are not as customizable as in Power BI. While all chart types are available, they can only be modified at a basic level, not an advanced level. Though trend analysis features are provided, creating anything out of the box is challenging.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I rate the solution’s stability a nine out of ten."
"The most valuable feature of the solution is its interface, which is used to query data into Metabase. I think it is very useful and handy for a novice."
"Metabase's key advantage is its modern approach to business intelligence."
"It is easy for a new user to learn the tool."
"Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform."
"We find Zoho Analytics easy to use, making it very beneficial for our operations."
"The integration interface is very easy to use and allows you to directly connect to a variety of APIs."
"The collaborative features in Zoho Analytics have fostered data-driven decision-making within my team and our customers' teams by enabling seamless communication and shared insights."
"The front end of this solution including the graph generation using SQL has been most useful."
"Ask Zia is a great feature that I use to quickly decide what improvements I need to make in order to present the data that I want to show."
"We can create advanced-level reports with the tool. We can get data from different Zoho applications and also from other third-party applications. We can create schedules for syncing data from third parties to Zoho Analytics. We can also use table queries for getting data from more than one table."
"What I appreciate most about Zoho Analytics is the pivot table functionality, as in the pivot table and scheduler table, if we want data in one report, we can use an SQL query and get data from different modules."
 

Cons

"The solution could provide more customization."
"One area for improvement could be in offering more advanced features even in the open-source edition or making the paid versions more cost-effective."
"The tool must be made more user-friendly."
"I think there is a need to add a few more advanced visuals in the tool. There are a standard set of visuals in the tool which are available."
"The analytics plans are very complex because they depend on the users, while other Zoho plans operate on a per-user basis."
"The navigation on the interface is not intuitive."
"I have not seen any improvement with Zoho Analytics' AI-driven insights because it has not been accurate."
"The analytics plans are very complex because they depend on the users, while other Zoho plans operate on a per-user basis."
"The improvement needed is regarding the number of API calls. Currently, Zoho Analytics only allows us to update data hourly. It would be much better to have updates more frequently every half an hour."
"The tool needs to improve analysis and add more features."
"In terms of improvement, they have a limited number of graphs available in their store. They should come up with more graph style forms. They should have more charts and at the same time, you can't create panels like with Microsoft BA."
"The support team doesn't have full awareness of the system capabilities."
 

Pricing and Cost Advice

"I would not say it is a cheap tool, but it's viable."
"Using the open-source edition of Metabase on AWS EC2 cost us around $29 per month for the EC2 instance, which was affordable."
"The product is open-sourced."
"The tool's pricing is similar to other Zoho applications and is affordable."
"This solution is reasonable as far as pricing is concerned."
"The price is high. The solution advertises that it provides products for 55 AED per user, but these products contain only the basic features. Most of the features are locked. The version of the product that includes Zoho Analytics costs around 199 AED per user per month."
"I rate the tool's pricing seven out of ten. The licensing costs are yearly."
"For one license the pricing is about $35 a user."
"I don't feel that price is an issue for this product."
"The product's licensing is reasonable."
"The product is expensive."
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Top Industries

By visitors reading reviews
Computer Software Company
15%
Comms Service Provider
13%
Outsourcing Company
11%
Financial Services Firm
10%
Computer Software Company
12%
Manufacturing Company
8%
Comms Service Provider
8%
Healthcare Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business29
Midsize Enterprise4
Large Enterprise4
 

Questions from the Community

What is your experience regarding pricing and costs for Metabase?
Using the open-source edition of Metabase on AWS EC2 cost us around $29 per month for the EC2 instance, which was affordable.
What needs improvement with Metabase?
One area for improvement could be in offering more advanced features even in the open-source edition or making the paid versions more cost-effective. Data scalability, especially if the data grows,...
What is your primary use case for Metabase?
I used Metabase for business intelligence and analytics in my organization. We connected Metabase to AWS Athena, allowing us to query and visualize data stored in S3 buckets.
What do you like most about Zoho Analytics?
Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform.
What is your experience regarding pricing and costs for Zoho Analytics?
Compared to other analytic tools, Zoho Analytics is cost-effective. The annual subscription cost of Zoho Analytics is equivalent to about half of the monthly cost of tools such as Tableau or Power ...
What needs improvement with Zoho Analytics?
For our strategic initiatives, the AI functionality is not useful because it cannot provide requirement-specific insights. It only gives an overview of the report. One major issue I face in Zoho An...
 

Comparisons

 

Also Known As

No data available
Zoho Reports
 

Overview

 

Sample Customers

Information Not Available
Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC
Find out what your peers are saying about Metabase vs. Zoho Analytics and other solutions. Updated: December 2025.
880,954 professionals have used our research since 2012.