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Metabase vs Zoho Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Metabase
Ranking in BI (Business Intelligence) Tools
24th
Average Rating
7.6
Reviews Sentiment
7.3
Number of Reviews
4
Ranking in other categories
No ranking in other categories
Zoho Analytics
Ranking in BI (Business Intelligence) Tools
7th
Average Rating
8.2
Reviews Sentiment
6.1
Number of Reviews
35
Ranking in other categories
Reporting (9th), Data Visualization (6th), Embedded BI (6th)
 

Mindshare comparison

As of October 2025, in the BI (Business Intelligence) Tools category, the mindshare of Metabase is 1.1%, up from 0.5% compared to the previous year. The mindshare of Zoho Analytics is 0.8%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
Zoho Analytics0.8%
Metabase1.1%
Other98.1%
BI (Business Intelligence) Tools
 

Featured Reviews

Ibrahim Izz El-Deen - PeerSpot reviewer
Modern analytics tool enhances user interactions with neat visualizations for improved decision-making
One area for improvement could be in offering more advanced features even in the open-source edition or making the paid versions more cost-effective. Data scalability, especially if the data grows, requires manual infrastructure management, which could be improved. Increased customization and visualization options in the open-source edition would be beneficial. Additionally, it might be helpful if more complex queries and stored procedures were supported.
Nadeem Asghar - PeerSpot reviewer
Experience with advanced analytics and visualization features boosts decision making
I think the team would know how to predict what needs to be improved. Every business has its own predictions, so providing specific fields based on which to calculate predictions would be helpful. The analytics plans are very complex because they depend on the users, while other Zoho plans operate on a per-user basis. The analytics plan has different features for one user, 10 users, and 25 users. Having to pay for 25 users when only 11 are needed creates an issue with the pricing structure.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Metabase's key advantage is its modern approach to business intelligence."
"I rate the solution’s stability a nine out of ten."
"It is easy for a new user to learn the tool."
"The most valuable feature of the solution is its interface, which is used to query data into Metabase. I think it is very useful and handy for a novice."
"The data source is the most valuable feature as it can perform any function."
"We can create advanced-level reports with the tool. We can get data from different Zoho applications and also from other third-party applications. We can create schedules for syncing data from third parties to Zoho Analytics. We can also use table queries for getting data from more than one table."
"What I appreciate most about Zoho Analytics is the pivot table functionality, as in the pivot table and scheduler table, if we want data in one report, we can use an SQL query and get data from different modules."
"Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform."
"The solution’s dashboard is very good."
"The tool's most valuable feature is its dashboard."
"Scheduling of reports and dashboards is the most valuable feature of Zoho Analytics."
"What I appreciate most about Zoho Analytics is the pivot table functionality, as in the pivot table and scheduler table, if we want data in one report, we can use an SQL query and get data from different modules."
 

Cons

"The solution could provide more customization."
"One area for improvement could be in offering more advanced features even in the open-source edition or making the paid versions more cost-effective."
"I think there is a need to add a few more advanced visuals in the tool. There are a standard set of visuals in the tool which are available."
"The tool must be made more user-friendly."
"I would appreciate enhanced features in Zoho Analytics that offer greater customization options."
"I would appreciate enhanced features in Zoho Analytics that offer greater customization options."
"I find it very difficult to handle more than two subqueries or CTE, as I can only have one subquery in the SQL code."
"The tool needs to improve analysis and add more features."
"The solution does not provide call center facilities for customer support."
"Regarding stability and reliability, Zoho Analytics has multiple bugs. One significant issue is that you cannot create multiple charts with the same name."
"The support for Zoho Analytics is pathetic."
"I have a lower rating when it comes to Zoho Analytics. The tool has poor performance. It needs to improve the dimensions and measures."
 

Pricing and Cost Advice

"Using the open-source edition of Metabase on AWS EC2 cost us around $29 per month for the EC2 instance, which was affordable."
"The product is open-sourced."
"I would not say it is a cheap tool, but it's viable."
"An exact ROI is hard to calculate. However, we have definitely made sales that would have been much harder, or unlikely, as a result of the speed with which we were able to prepare comprehensive analysis."
"It is very reasonable, and it gives me a good return on investment. Compared to other tools, it is the best choice in terms of pricing."
"I rate the tool's pricing seven out of ten. The licensing costs are yearly."
"The pricing is okay. It is fair compared to the market."
"This solution is reasonable as far as pricing is concerned."
"The tool's pricing is similar to other Zoho applications and is affordable."
"The price is high. The solution advertises that it provides products for 55 AED per user, but these products contain only the basic features. Most of the features are locked. The version of the product that includes Zoho Analytics costs around 199 AED per user per month."
"I would recommend looking at your usage and whether the Zoho One license model would work for your organisation. It is very cost effective if you use other Zoho tools."
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Top Industries

By visitors reading reviews
Computer Software Company
16%
Comms Service Provider
14%
Financial Services Firm
10%
Outsourcing Company
9%
Computer Software Company
9%
Non Profit
9%
Comms Service Provider
8%
University
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business29
Midsize Enterprise4
Large Enterprise4
 

Questions from the Community

What is your experience regarding pricing and costs for Metabase?
Using the open-source edition of Metabase on AWS EC2 cost us around $29 per month for the EC2 instance, which was affordable.
What needs improvement with Metabase?
One area for improvement could be in offering more advanced features even in the open-source edition or making the paid versions more cost-effective. Data scalability, especially if the data grows,...
What is your primary use case for Metabase?
I used Metabase for business intelligence and analytics in my organization. We connected Metabase to AWS Athena, allowing us to query and visualize data stored in S3 buckets.
What do you like most about Zoho Analytics?
Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform.
What is your experience regarding pricing and costs for Zoho Analytics?
I rate the tool's pricing seven out of ten. The licensing costs are yearly.
What needs improvement with Zoho Analytics?
In Zoho Analytics, I don't think there is something that could be improved, but in Zoho itself, I have many concerns about Zoho People.
 

Comparisons

 

Also Known As

No data available
Zoho Reports
 

Overview

 

Sample Customers

Information Not Available
Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC
Find out what your peers are saying about Metabase vs. Zoho Analytics and other solutions. Updated: September 2025.
869,566 professionals have used our research since 2012.