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Looker Studio vs Panorama Necto comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jun 3, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Looker Studio
Ranking in Reporting
9th
Average Rating
7.6
Reviews Sentiment
5.4
Number of Reviews
16
Ranking in other categories
No ranking in other categories
Panorama Necto
Ranking in Reporting
20th
Average Rating
8.2
Reviews Sentiment
7.2
Number of Reviews
52
Ranking in other categories
BI (Business Intelligence) Tools (31st), Data Visualization (19th)
 

Mindshare comparison

As of July 2026, in the Reporting category, the mindshare of Looker Studio is 2.4%, down from 2.9% compared to the previous year. The mindshare of Panorama Necto is 2.4%, up from 0.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Reporting Mindshare Distribution
ProductMindshare (%)
Looker Studio2.4%
Panorama Necto2.4%
Other95.2%
Reporting
 

Featured Reviews

Heron Ziegel - PeerSpot reviewer
Project Engineer at Quartz Consulting Group
Has supported quick dashboard creation and data sharing but lacks tools for managing multiple reports efficiently
We integrated Looker Studio with other platforms in our data ecosystem; we tried integrating with Sheets, and that went okay, but it could have been better. It could have been better because it needed a very specific format to read the data, so we had to reformat the sheet file. Looker Studio was mostly just helpful in that it provided live updating charts for tracking performance indicators in the organization. Integrating with a database was very difficult because there wasn't a lot of feedback for what was going wrong with the connection. I don't remember if we reached out to support. I didn't personally reach out, but my boss may have. I didn't reach out to support, so I do not have experience with it to rate it. We worked with the free version of Looker Studio initially, and we upgraded at some point to the pro version; I don't remember if we actually paid for it or if it was just a free trial. The pricing was reasonable. I remember doing a price comparison, and it was pretty reasonable, but it did have fewer features than a lot of other software, which was okay for a comparable price but a little cheaper.
AS
Programmer Analyst at Tech Services Company
The infographics feature is unique to Necto. However, they need better tutorials and community support.
The best feature I liked is the infographics which is great and it's best unique feature. It helps developers use existing infographics from the library or they can create their own and present to end users It's quite easy to create reports in Necto using the infographics feature. Collaboration…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I find it favorable regarding speed of development, ease of building, and flexibility."
"The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, allowing us to compare revenues."
"Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing."
"The ability to integrate with a great variety of data sources."
"Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like."
"What I appreciate about Looker Studio is mostly the clean visuals, which is good, as I prefer a dashboard with a clean aesthetic rather than feeling sort of an old Windows type of dashboard."
"Valuable features include advanced integrated analysis and easy implementation."
"We previously used Microsoft Power BI, but Google is better."
"If your data sources are many and ETL consumes a lot of your time, go for Panorama Necto."
"Necto has multiple features similar to other BI tools but parameters keeping it as emerging leader are: 1.) Collaborative Analysis: groups of people can decide things on the go, it's awesome. 2.) Vibrant Infographics: even single cell attributes can be set for infographics, providing more flexibility to design workboards."
"Based on self-service data discovery and visualization capability of Panorama Necto 14, users from our North American enterprise was able to use interactive infographics to dynamically reflect business changes on the slowly-changing dimensions of the retail market."
"This tool is extremely beneficial for self-service data discovery."
"I recommend this for users who want to possess an excellent tool with lots of features and within budget."
"Due to its collaboration features, communication happens within/across the department smoothly and effectively."
"This is the next generation BI tool, which will be very helpful to small and medium businesses to kick start data exploration and visualization on their diverse databases, with lesser intervention of IT."
"Excellent in memory performance, return results with clicks, matchless click to collaborate features, just initiate discussion on data points and context, connect relevant users and dashboards and explore suggestive auto insight."
 

Cons

"There is a significant degree of sophistication required to compete with Tableau or Cognos."
"The tool has a lot of room for improvement. It's not very professional and allows for only simple tasks like indicating KPIs or quick calculations. It lacks a good calculation-based language like Power BI's DAX, making it less suitable for professional use. Additionally, the variety of visualization tools is limited, and customization options are restricted."
"The tool should improve on live data integration for quicker data reflection."
"Other tools might be worth considering if you need more advanced features or support for a larger user base."
"I would appreciate improvements in the data modeling features, as it's not straightforward, and it's not what people in analytics are used to."
"It's not yet a replacement for a complete BI tool."
"There are issues with integration and I encountered limits and warnings, especially with my pivot table size."
"The performance of Looker needs improvement, particularly the report loading time, which is critical for business users."
"I don't think it would support data analytics if the data set is really very big."
"Support for bi directional language is not powerful. (Arabic, Hebrew) BIGDATA is questionable"
"Linux-Unix support"
"It becomes a big deal if the data to be handled is very large."
"Provide more data connection (mainly BIG data connection) Provide Linux support. Upload more learning tutorials on site or youtube."
"There are limitations for big data analysis."
"Like every other tool, Necto 15 also has some drawbacks."
"Dashboard should be somewhat easy to use."
 

Pricing and Cost Advice

"The tool is free."
"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."
"The cost is quite affordable based on feature analysis."
"The solution is free but the Google Looker is expensive."
"The product is available for free."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
12%
Computer Software Company
9%
Manufacturing Company
9%
Retailer
7%
Construction Company
19%
Manufacturing Company
10%
Healthcare Company
9%
Financial Services Firm
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise3
Large Enterprise6
By reviewers
Company SizeCount
Small Business14
Midsize Enterprise5
Large Enterprise32
 

Questions from the Community

What needs improvement with Google Data Studio?
I would appreciate improvements in the data modeling features, as it's not straightforward, and it's not what people in analytics are used to. Specifically, most people using this visualization too...
What is your primary use case for Google Data Studio?
I used Looker Studio mainly for reporting, where I created multiple dashboards on it. I wouldn't say I made the most of the usage of the connections because all the connections were based on flat f...
What advice do you have for others considering Google Data Studio?
I confirm that we have a call regarding my experience with Zoho. Looker Studio is a good visualization tool, but I wouldn't say there's a specific feature that stands out in terms of tracking metri...
Ask a question
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Also Known As

Data Studio
Panorama Necto
 

Overview

 

Sample Customers

Genesys, Shueisha
Neopharm
Find out what your peers are saying about Looker Studio vs. Panorama Necto and other solutions. Updated: June 2026.
902,988 professionals have used our research since 2012.