Amazon QuickSight vs Looker Studio comparison

The compared Amazon Web Services (AWS) and Google solutions aren't in the same category. Amazon Web Services (AWS) is ranked #3 in BIT , with an average rating of 7.6, and holds a 6.3% mindshare in the category. Google is ranked #9 in RT , with an average rating of 7.9, and holds a 2.9% mindshare. Additionally, 65% of Amazon Web Services (AWS) users are willing to recommend the solution, compared to 86% of Google users who would recommend it.

Amazon QuickSight

Read 31 Amazon QuickSight reviews

8,298 Views
5,560 Comparison Views

65% willing to recommend

Looker Studio

Read 13 Looker Studio reviews

2,179 Views
937 Comparison Views

86% willing to recommend

Amazon QuickSight

Looker Studio

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Amazon QuickSight and Looker Studio based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Salesforce, Amazon Web Services (AWS) and others in BI (Business Intelligence) Tools.

To learn more, read our detailed BI (Business Intelligence) Tools Report (Updated: July 2025).

Buyer's Guide

BI (Business Intelligence) Tools

July 2025

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Helped 863,901 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Amazon QuickSight

Average Rating

7.2

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

BI (Business Intelligence) Tools (3rd)

Looker Studio

Average Rating

7.8

Reviews Sentiment

7.3

Number of Reviews

Ranking in other categories

Reporting (9th)

Mindshare comparison

While both are Business Intelligence solutions, they serve different purposes. Amazon QuickSight is designed for BI (Business Intelligence) Tools and holds a mindshare of 6.3%, down 9.4% compared to last year.
Looker Studio, on the other hand, focuses on Reporting, holds 2.9% mindshare, up 2.6% since last year.

BI (Business Intelligence) Tools

Reporting

Featured Reviews

Mohd Farhan

AWS Cloud Solution Developer | DevOps | SpringBoot | Android/iOS at a computer software company with 201-500 employees

Has seamless data filtering and visualization for client satisfaction

One area for improvement is the cost, as it's a bit expensive. The caching mechanism also charges too much if I need to cache any data. Sometimes it takes time to display data, suggesting a need for enhancement in data visualization speed. Additionally, the role-level security is challenging to implement, and it could be improved to allow access control per department more easily.

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Vijay Subramanyam

Delivery Head at cblsolutions

The ability to perform aggregation before visualization allows for effective data slicing and dicing

Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing. The seamless integration with Excel and Google Sheets and custom filter creation features facilitate detailed trend reports and analysis. Looker has significantly improved productivity by reducing the time spent on creating summary reports from weeks to a day.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Compared to other reporting tools, it is very effective but does require an understanding of certain concepts in QuickSight. This understanding is crucial for creating dimensions, changing metrics, and visualizing reports."

"It helped the managers to visualize the data activities."

"The ease with which it integrates with different data sources is most valuable. Especially when everything is on AWS, it is easy to connect to the data source and organize different dashboards."

"I like that with Amazon QuickSight, you don't need to install an app to use its services. With other BI tools, you need to install the app, so Amazon QuickSight is better for me in this area."

"The best part about Amazon QuickSight is the filtration capability."

"It works well with the AWS ecosystem."

"The product is easy to learn."

"The most valuable feature of this solution is the user interface."

More Amazon QuickSight pros

"The solution is free so that is a good feature."

"Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like."

"Valuable features include advanced integrated analysis and easy implementation."

"The ability to integrate with a great variety of data sources."

"The product's initial setup phase is very simple."

"Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing."

"The integration with Excel and Google Sheets is a valuable feature, making it easy to access and visualize data."

"I am impressed with the tool's scheduling mechanism, refresh mechanism, and different types of charts."

More Looker Studio pros

Cons

"An area for improvement in Amazon QuickSight is storage. Data cleanup also needs improvement because I'm experiencing errors when cleaning the data. Amazon QuickSight needs video tutorials showing its different functions and purposes."

"It's not ideal for reports that are more complex."

"It is a simple tool with limited features. Its visualization set is very limited, and it also has limited functionality. An intelligence tool should not be only for creating reports. Currently, we have to do all computational and mathematical operations outside. We should be able to do such operations in an intelligence tool like this. As an intelligence tool, it should support dynamic refresh. QuickSight currently supports the refresh at a minimum of one hour, and it is not suitable for dynamic dashboards that require frequent refreshes."

"It should support integration with Python or R."

"I just want a few more features to be added."

"They could provide more options for graphics and other features."

"Right now, you can't use Amazon QuickSight on other cloud providers, so I'd like it to have availability on other cloud providers. This is an area for improvement in the product. What I'd like to see in Amazon QuickSight in the future is a distributed centralized system where I can manage all reports in one place, and for Amazon QuickSight to become reporting as a service."

"There could be an end-to-end pipeline for data cleaning as well as presenting it using different visualizations."

More Amazon QuickSight cons

"Panels are not as easy to use as other data extraction UIs."

"There are issues with integration and I encountered limits and warnings, especially with my pivot table size."

"Other tools might be worth considering if you need more advanced features or support for a larger user base."

"The tool should improve on live data integration for quicker data reflection."

"It's not yet a replacement for a complete BI tool."

"Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful."

"The tool should come up with data modeling layer features that are present in other products like Power BI."

"When you physically install a product on one machine instead of the cloud, you have a better visibility, best icon quality, etc.. It's more of an issue with how we are adapting to the transition. We are still in the early moments of using this tool, and we need to go deeper to discover some improvements."

More Looker Studio cons

Pricing and Cost Advice

"Amazon QuickSight you subscribe and you use the service."

"The Amazon QuickSight licensing model my company's on is pay-as-you-go, but I wouldn't be able to give the figures because that's handled by the finance department."

"I wouldn't say that it is an expensive product, but to stay competitive they would need to bring down the prices."

"I'm using a paid version of Amazon QuickSight, paying about $22 monthly. As I have yet to learn about the pricing for other tools, such as Power BI, I won't be able to compare."

"It is simpler and cheaper than other solutions."

"The standard edition is free to use for exploration purposes while the enterprise edition needs to be paid for. The pricing for this solution is very reasonable."

"The solution is not affordable."

"The solution's pricing is cheaper than the other products in the market."

More Amazon QuickSight pricing and cost advice

"The product is available for free."

"The tool is free."

"The solution is free but the Google Looker is expensive."

"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."

"The cost is quite affordable based on feature analysis."

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Top Industries

By visitors reading reviews

Financial Services Firm

15%

Computer Software Company

14%

Manufacturing Company

10%

Government

Computer Software Company

13%

Financial Services Firm

11%

Manufacturing Company

University

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Amazon QuickSight?

The integration is very seamless. We stored our result CSV files in S3 and connected directly from there.

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What is your experience regarding pricing and costs for Amazon QuickSight?

Amazon QuickSight charges $250 per user, which becomes expensive when managing multiple departments. However, this cost is offset by the advantages it provides.

See all answers

What needs improvement with Amazon QuickSight?

I must say that I am not aware of the Natural Language Querying feature, as our clients are a little bit behind in this space, so we are not using this so much yet. We are not using Natural Languag...

See all answers

What do you like most about Google Data Studio?

The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, all...

See all answers

What needs improvement with Google Data Studio?

From the perspective of infrastructure, I cannot provide a valuable opinion on the ease of use and customization options of Looker Studio. I can ask our designers how they feel since they have expe...

See all answers

What is your primary use case for Google Data Studio?

We use Looker and Looker Studio, as Looker licenses Looker Studio for data presentation and reporting. With GCP, we use Cloud Functions, Cloud Run, Kubernetes, and we utilize BigQuery extensively. ...

See all answers

Comparisons

Microsoft Power BI vs Amazon QuickSight

Compared 28% of the time

Tableau vs Amazon QuickSight

Compared 17% of the time

Qlik Sense vs Amazon QuickSight

Compared 6% of the time

Databricks vs Amazon QuickSight

Compared 5% of the time

QlikView vs Amazon QuickSight

Compared 5% of the time

More Amazon QuickSight Competitors

Microsoft Power BI vs Looker Studio

Compared 17% of the time

Tableau vs Looker Studio

Compared 7% of the time

IBM Cognos vs Looker Studio

Compared 5% of the time

Databricks vs Looker Studio

Compared 4% of the time

Qlik Sense vs Looker Studio

Compared 4% of the time

More Looker Studio Competitors

Product Reports

Buyer's Guide

Amazon QuickSight

July 2025

Download Amazon QuickSight product report

Buyer's Guide

Looker Studio

July 2025

Download Looker Studio product report

Also Known As

QuickSight

Data Studio

Overview

Amazon QuickSight is a fast, cloud-powered business analytics service that makes it easy to build visualizations, perform ad-hoc analysis, and quickly get business insights from your data. Using our cloud-based service you can easily connect to your data, perform advanced analysis, and create stunning visualizations and rich dashboards that can be accessed from any browser or mobile device.

Amazon Web Services (AWS)

Google Looker Studio is a free tool designed to help users create visually appealing reports and dashboards, making data easier to understand. It allows you to connect to various data sources such as Google Analytics, Facebook Ads, and spreadsheets. With Looker Studio, you can create charts and graphs to showcase trends and comparisons, build comprehensive dashboards that provide an overview of your data, and customize reports to match your brand or preferences. Additionally, you can share your reports online or export them as PDFs for wider distribution.

Google

Sample Customers

MLB Advanced Media, Infor, HotelBeds, Gemini, Jivochat, Edmunds.com

Genesys, Shueisha

Buyer's Guide

BI (Business Intelligence) Tools

July 2025

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