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IBM FlashSystem vs NetApp ASA comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Ranking in All-Flash Storage
2nd
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
233
Ranking in other categories
No ranking in other categories
IBM FlashSystem
Ranking in All-Flash Storage
10th
Average Rating
8.2
Reviews Sentiment
6.9
Number of Reviews
113
Ranking in other categories
NAS (8th), Modular SAN (Storage Area Network) (4th)
NetApp ASA
Ranking in All-Flash Storage
22nd
Average Rating
9.0
Reviews Sentiment
5.7
Number of Reviews
4
Ranking in other categories
Enterprise SAN (5th), NVMe All-Flash Storage Arrays (7th)
 

Mindshare comparison

As of November 2026, in the All-Flash Storage category, the mindshare of Everpure FlashArray is 6.4%, down from 6.5% compared to the previous year. The mindshare of IBM FlashSystem is 4.1%, down from 6.1% compared to the previous year. The mindshare of NetApp ASA is 1.3%, down from 2.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Mindshare Distribution
ProductMindshare (%)
Everpure FlashArray6.4%
IBM FlashSystem4.1%
NetApp ASA1.3%
Other88.2%
All-Flash Storage
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
OmarIsmail1 - PeerSpot reviewer
Infrastructure Technical Specialist II at Clicks Group
Offers high performance and dependable support for fast storage needs
The most valuable feature of IBM FlashSystem is its robust back code. When integrated properly into the environment and configured according to the guidelines, it provides a very solid infrastructure that does the job on demand. Additionally, IBM FlashSystem offers competitive pricing and reliable performance. The hardware is dependable, ensuring that it functions effectively when the setup is done correctly.
KS
Team Lead at kiran@ncrust.com
Virtualization platform has delivered consistent low-latency SAN storage and 24-7 data access
The stand-out feature for me is the SAN storage because of its ability to deliver consistent sub-millisecond latency, 100% availability, active-active paths, and no performance tuning headache. When maximum users connect at the same time, there is no latency experienced. The main impact of NetApp ASA on my organization is that my data is available 24/7. Whenever I have a requirement over the VPN or inside the LAN, I can access my data anytime and anywhere as per my need.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Everpure FlashArray has positively impacted my organization by increasing our agility and the ability to run our environment at high speeds due to the flash storage."
"After the implementation, the time to run the process was reduced to minutes and it did not require any manual intervention from our DBAs."
"After switching to Everpure FlashArray, we saw significant results, as whatever hardware we used before is now compressed to 80%, maximizing space utilization in a single system."
"Technical support is excellent. I've had very good responses from technical support. We had a couple of cases where we needed support. Some of the communications were purely over email and some has been an actual call to the service desk."
"We tested our VDI environment on this array and it performed flawlessly and boosted the user experience."
"It simplifies storage."
"With Pure Storage, we don't see any latency or IOPS. It has been a very seamless integration."
"If I want a product which has reliability and high speed, and Pure Storage is the first name that comes out of my mouth."
"The all-flash storage has tier replication capabilities."
"The performance of the solution is noteworthy."
"The technical support for this solution is good. They used to help us when the motherboard of Power Systems broke. Their response times are really fast."
"The cost was low when we purchased it."
"It's a mature product. It's like a BMW that evolves consistently."
"IBM products at the enterprise level are stable solutions, with a score of nine out of ten for stability."
"Biggest return is the easy migration and upgrade path as well as the scalability options, with IBM adding compression and deduplication in its portfolio, as well as garbage collection and space reclamation."
"I rate the technical support from IBM as a ten."
"I love the SnapMirror and autonomous ransomware protection features."
"The main impact of NetApp ASA on my organization is that my data is available 24/7."
"Their dedupe functionality is probably the best in the industry. We also find their support model to be good. When we purchase something, we have a very good understanding of how long that product will be supported by them. That helps."
 

Cons

"Historical analytics would be useful. At the moment, they don't have any type of application built for historical analytics."
"It's too early to tell if we've seen a reduction in total cost of ownership. The solution is expensive."
"I would like to see active replication. I know that it's available now but I haven't tried it yet. I hope that it works."
"In Pure Storage FlashArray, the area with room for improvement is local MFA login."
"I can't see where they can make anything better, unless, of course, they lower their prices even more."
"The initial setup was a little complex. We had some initial issues with the design and had to help correct some of the white papers for it, but it wasn't your standard use case."
"The higher education moves slowly. We are still looking forward to implementing the full list of existing features."
"In some cases, we get into very in-depth conversations around the movement of specific data and, what's more, chunk sizes. The documentation lacked any description or information on that."
"This solution could be improved by offering greater amounts of storage."
"With regards to the IBM V7000 storage system, where we have multiple tiers of storage, a heat map would show I/O distribution across the tiers of storage."
"IBM could do more marketing and improve brand awareness. I had never heard of this product until a colleague told me about it. FlashSystem could add a few features, but it would probably increase the price. For example, Pure Storage offers instant snapshotting and partitioning. That would be nice to have, but I think the cost would go up."
"Technical Support: Not so good in my country because they only have a few people with great knowledge about FlashSystem."
"Our model does not support compression or deduplication."
"I know they have a flashcopy manager, but it is extra software, an additional license, and some customers don't like to add addition costs to their infrastructure. If IBM could create, or include snapshot management within the GUI, that would really be helpful."
"We use some open-source tools for monitoring, such as Grafana and it should be bundled along with IBM FlashSystem."
"It is slightly more expensive, however, it all depends on your supplier."
"The areas of NetApp ASA that could be improved include features such as the active sync feature that allows a customer to write on either data center A or data center B."
"From a partner's point of view, the tools that I'm using to create the quote or do the sizing are very slow."
"I'm handling pre-sales and post-sales. From a partner's point of view, the tools that I'm using to create the quote or do the sizing are very slow. The tools, such as hardware universe, fusion.netapp.com, and partnerhub.netapp.com, operate very slowly. These tools should be more efficient as they enter a hung state repeatedly."
"NetApp ASA is somewhat expensive, and I believe they should work on the pricing aspect."
"I would like to see more in terms of replication between storage classes. They provide different lines of storage. They have a lower class. They have a capacity class. They have their enterprise class. Currently, we have interoperability at the same plane with ONTAP, but we would like to see some more mix-and-match features."
 

Pricing and Cost Advice

"We consume it as a service, and that's actually something we really like, or at least I really like from the technical perspective. That's because it means there is no hassle when we need to upgrade arrays to add capacity. We just interact directly with technical counterparts, and we say, "Hey, we're filling up," and they say, "All right, here's another data pack." They ship it in, and we install it. So, the as-a-service model has worked very well. Given the outstanding data reduction rates, it has improved our profitability because we're selling allocated volumes as part of the cloud service or recovering those costs from our tenants. It is very efficient, but that has offset the premium price. It started out that way, but over time, as we've added capacity, the price per gig has gone down a lot because we have a lot of it."
"The cost of Pure Storage is subjective and determined by your environment. Pure Storage tends to be more expensive than NetApp, but it is cheaper than EMC. Performance varies with data workload, making cost considerations complex."
"Pure came in at a better price point than EMC and performed better than Compellent."
"The price is too high."
"Pure Storage FlashArray's pricing is very competitive."
"We have seen a reduction in total cost of ownership (TCO)."
"Its price is almost double than any other flash storage solution."
"You get what you pay for. It is expensive, but it really works."
"For a yearly license, it is about $100,000. There are no additional costs. The entire system is included."
"There are no licensing fees, it is a one-time purchase of the IBM FlashSystem."
"The price of IBM FlashSystem is a little high because you pay a premium because the solution is from IBM. We had paid for the SLA prior to using the solution."
"This solution is expensive compared to other solutions."
"Our customers would like IMB FlashSystem to be less expensive."
"I find the pricing of the solution to be very reasonable."
"Overall the price of the solution is expensive and this includes the license."
"I'd rate the basic licensing and the Virtualize software a ten out of ten, and the extra Spectrum and other an eight out of ten."
"It's more expensive than other storage vendors such as Dell, Pure Storage, HPE, Lenovo, etc. It provides the value, but some of the customers don't look at the value. They first look at the cost. It should be reduced by 20% to 30%."
"It is pretty good. It is definitely cheaper than Dell EMC. It is cheaper than Pure. It is cheaper than VAST. It is definitely cheaper than HPE. The only one that is on par with NetApp's pricing for enterprise customers is IBM."
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Comms Service Provider
10%
Financial Services Firm
10%
Outsourcing Company
9%
Financial Services Firm
13%
Outsourcing Company
10%
Manufacturing Company
10%
Comms Service Provider
9%
Manufacturing Company
20%
Financial Services Firm
9%
Computer Software Company
9%
Comms Service Provider
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business73
Midsize Enterprise38
Large Enterprise161
By reviewers
Company SizeCount
Small Business48
Midsize Enterprise20
Large Enterprise60
No data available
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
When comparing cost, I find that the cost is either the same or slightly higher, but that is returned by the ease of ...
What needs improvement with Pure Storage FlashArray?
The only thing I think could be improved is price. The price is the main concern for our customers.
What is your experience regarding pricing and costs for IBM FlashSystem?
The pricing is high; storage solutions are always expensive. I do not know if the price needs to be reviewed, but it ...
What needs improvement with IBM FlashSystem?
As far as I know, IBM FlashSystem has already improved, but I do not see room for improvement. It is simple to use an...
What is your primary use case for IBM FlashSystem?
We are not working with Object Storage or Storage Protect; we are working with SAN storage and LUN storage. I am a co...
What is your experience regarding pricing and costs for NetApp ASA?
I am not much aware of the pricing of NetApp ASA, but I estimate a NetApp ASA system could cost several hundreds of t...
What needs improvement with NetApp ASA?
NetApp ASA is somewhat expensive, and I believe they should work on the pricing aspect. I understand that pricing can...
What is your primary use case for NetApp ASA?
NetApp ASA has three or four main use cases including mission-critical applications, SAN environments, block storage,...
 

Also Known As

Pure Storage FlashArray
IBM Storwize
No data available
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Celero, Friedhelm Loh Group, Clarks, Mingkang Natregro Health Food Group, Sofia, Etisalat Fights Fraud, UF Health Shands Hospital, Generali, Elecon Engineering Company Limited, Ventiv , Technology, CPFL Energia, Royal Caribbean Cruises Ltd., SciQuest, Coca-Cola Bottling Co. Consolidated, Paddy Power, Kelsey-Seybold Clinic, Interconnect Services, Severstal IP-Only AB, PVU Group GmbH
Information Not Available
Find out what your peers are saying about IBM FlashSystem vs. NetApp ASA and other solutions. Updated: November 2026.
920,939 professionals have used our research since 2012.