IBM FlashSystem vs NetApp ASA comparison

IBM and NetApp are both solutions in the All-Flash Storage category. IBM is ranked #13 with an average rating of 8.2, while NetApp is ranked #20 with an average rating of 9.0. IBM holds a 6.4% mindshare in AFS, compared to NetApp’s 2.0% mindshare. Additionally, 91% of IBM users are willing to recommend the solution, compared to 100% of NetApp users who would recommend it.

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Executive Summary

We performed a comparison between IBM FlashSystem and NetApp ASA based on real PeerSpot user reviews.

Find out in this report how the two All-Flash Storage solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed IBM FlashSystem vs. NetApp ASA Report (Updated: September 2025).

Buyer's Guide

IBM FlashSystem vs. NetApp ASA

September 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of October 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 1.0%, up from 0.7% compared to the previous year. The mindshare of IBM FlashSystem is 6.4%, down from 6.7% compared to the previous year. The mindshare of NetApp ASA is 2.0%, up from 1.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage Market Share Distribution
Product	Market Share (%)
IBM FlashSystem	6.4%
Pure FlashArray X NVMe	1.0%
NetApp ASA	2.0%
Other	90.6%

All-Flash Storage

Featured Reviews

Jaehoon Oh

Chief Technology Officer at Lambda256

Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.

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OmarIsmail1

Infrastructure Technical Specialist II at Clicks Group

Offers high performance and dependable support for fast storage needs

The most valuable feature of IBM FlashSystem is its robust back code. When integrated properly into the environment and configured according to the guidelines, it provides a very solid infrastructure that does the job on demand. Additionally, IBM FlashSystem offers competitive pricing and reliable performance. The hardware is dependable, ensuring that it functions effectively when the setup is done correctly.

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Punit Waghela

Technical Specialist at Softcell Technologies Limited

Runs smoothly and provides excellent performance and throughput

I love the SnapMirror and autonomous ransomware protection features. SnapMirror is used for replication purposes in a DC/DR setup. If something goes wrong with the data center or production DR, the data automatically gets replicated to the DR site, and the DR site becomes operational, allowing continued access to data. Autonomous ransomware protection helps recover data in case of any threat or ransomware. Ransomware is increasing daily, and according to Gartner, most companies have to pay a ransom if a ransomware attack occurs in their environment. NetApp provides a ransomware guarantee program where they commit that if data cannot be recovered in case of ransomware, NetApp will provide compensation, which adds significant value.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"We're able to get higher-density workloads on the same infrastructure, and we have a smaller physical footprint. The performance is excellent – during our test the bottlenecks are never on the X array, it just keeps picking up the pace to match what you need. The real-time visibility is a differentiator in my opinion."

"It is very easy to install and configure. It has got excellent diagnostics. If you really need to see how the box is performing, the console gives you a lot of information. You can set thresholds as well as alerts based on the thresholds, which is a very powerful functionality. They are very proactive. They know how to monitor and manage the systems. They see a problem, and they are all over it before us. They see the problem before we see it, which is very good."

"The system allows for seamless learning experiences, facilitating quick and easy cloning of environments within minutes."

"The most valuable features of Pure FlashArray X NVMe are its superior performance compared to other flash tiers, as well as its ease of use, with an intuitive user interface that is simple to deploy and use."

"The most valuable feature of this solution is reliability."

"Technical support has been helpful and responsive."

"It has benefited my organization because it has reduced time to insights."

"It's helped us because we've changed fundamentally what we talk about. We don't talk about storage and different tiers of storage anymore nor do we talk about servers. We talk now about applications and how applications impact the business and end users."

More Pure FlashArray X NVMe pros

"The most valuable features were the performance of the array, i.e., very low latency and high IOPS. Plus, the management interface is very easy to use."

"Installing FlashSystem is very easy. It takes less than half an hour, and I can handle it all myself."

"It's a mature product. It's like a BMW that evolves consistently."

"We've found the solution to be very stable so far."

"The valuable features of IBM FlashSystem include flash copy mapping, which is a procedure to collect instant point-in-time data for testing real data."

"The technical support for this solution is good. They used to help us when the motherboard of Power Systems broke. Their response times are really fast."

"This solution is really user friendly. It also offers good performance and is highly reliable."

"No queuing and high ops, speed, and performance."

More IBM FlashSystem pros

"Their dedupe functionality is probably the best in the industry. We also find their support model to be good. When we purchase something, we have a very good understanding of how long that product will be supported by them. That helps."

"I love the SnapMirror and autonomous ransomware protection features."

Cons

"One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them."

"The software layer has to improve."

"Every time I think of something that needs to improve, they're one step ahead, which I love. The only area I wish to see improve, I believe is coming, is in the FlashBlade product. Blade implementation fell short on a few of the services."

"Maybe the price can be reduced since the solution is very expensive."

"There is room for improvement in the pricing of the product."

"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."

"There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class features."

"I'd like to see the product implement active replication for vehicles such as VMware."

More Pure FlashArray X NVMe cons

"The solution is not easy to implement. It takes a lot of time to study the product and it's a little complicated in general."

"When you provision a datastore auto-format takes a long time"

"IBM FlashSystems is lagging in optimizing storage technologies."

"They can include Amazon file system S3 protocol in the upcoming releases. It is a cloud file system. IBM FlashSystem doesn't have this feature in the box for high-end or mid-range. We have got requests for this from customers because we need to use S3 for EDI application storage. At the beginning of every year, IBM releases firmware. When I find any bugs in the firmware during the year, I am unable to find any information from IBM regarding the bug. I need to open a ticket, and the IBM engineering team makes a patch only for me. This patch is not public. By creating a customized patch for a client, they don't really solve the issue for everyone. If multiple users have the same bug, IBM should upload the patch on the official website so that we can download it. IBM FlashSystem has a monitoring tool in the box, but it is not advanced. I need a more advanced tool for more advanced equations and monitoring. All top three storage vendors, that is, EMC, IBM, and Pure Storage, don't have a powerful monitoring tool. To monitor our box to show the statistics for I/Os and latency, I need to pay for extra software. The built-in monitoring storage is not mature enough to handle all requests and generate all reports that I need. They can include the functionality to stretch a cluster natively without using any additional boxes. In addition, there are some features that EMC has integrated with the box. These features are not available in IBM FlashSystem."

"The interface could improve in IBM FlashSystem."

"We use some open-source tools for monitoring, such as Grafana and it should be bundled along with IBM FlashSystem."

"It could be easier to implement."

"If you want to expand, you cannot expand the disc enclosure. You have to buy a total individual node. Sometimes, this is difficult because we are just looking for capacity and not a node."

More IBM FlashSystem cons

"From a partner's point of view, the tools that I'm using to create the quote or do the sizing are very slow."

"I'm handling pre-sales and post-sales. From a partner's point of view, the tools that I'm using to create the quote or do the sizing are very slow. The tools, such as hardware universe, fusion.netapp.com, and partnerhub.netapp.com, operate very slowly. These tools should be more efficient as they enter a hung state repeatedly."

"I would like to see more in terms of replication between storage classes. They provide different lines of storage. They have a lower class. They have a capacity class. They have their enterprise class. Currently, we have interoperability at the same plane with ONTAP, but we would like to see some more mix-and-match features."

Pricing and Cost Advice

"The support cost per array is about $20,000 a year for 24/7 support."

"As far as the licensing costs, everything is included in the license."

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."

"The product is expensive."

"The licensing is on a yearly basis."

"With VMware, we pay $300,000 annually."

"Given its price, Pure is not the first option."

More Pure FlashArray X NVMe pricing and cost advice

"The price is a little bit high so is rated a six out of ten."

"This is an expensive product and if the price were reduced it would be better."

"The price of IBM FlashSystem is reasonable."

"Regarding licensing make sure you add at least three years software maintenance from IBM at the beginning, because you will not be able to download firmware updates or any fixes/patches without this."

"Among IBM, Dell EMC, and Pure Storage, IBM is the cheapest. The price is also based on our location, the size of our entity, and our regular annual purchases from them. We are a very big IBM customer, so we normally get very high discounts. We are not a big customer of Pure Storage. We don't buy that much from Pure Storage per year. Everything is included in the price. There is no extra license for different functions."

"The price depends of the technology that our customers need. The price can come at a lower cost but this may increase as storage is added."

"The solution has good pricing, but it is not cheaper."

"You purchase it as a bundle and the price is comparable."

More IBM FlashSystem pricing and cost advice

"It's more expensive than other storage vendors such as Dell, Pure Storage, HPE, Lenovo, etc. It provides the value, but some of the customers don't look at the value. They first look at the cost. It should be reduced by 20% to 30%."

"It is pretty good. It is definitely cheaper than Dell EMC. It is cheaper than Pure. It is cheaper than VAST. It is definitely cheaper than HPE. The only one that is on par with NetApp's pricing for enterprise customers is IBM."

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Top Industries

By visitors reading reviews

Computer Software Company

14%

Manufacturing Company

11%

Financial Services Firm

10%

Government

Computer Software Company

13%

Financial Services Firm

11%

Manufacturing Company

Comms Service Provider

Manufacturing Company

26%

Computer Software Company

13%

Financial Services Firm

Comms Service Provider

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	15
Midsize Enterprise	11
Large Enterprise	12

By reviewers
Company Size	Count
Small Business	47
Midsize Enterprise	22
Large Enterprise	57

No data available

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

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What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...

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What needs improvement with Pure FlashArray X NVMe?

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...

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What do you like most about IBM FlashSystem?

It is simple to make an update.

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What is your experience regarding pricing and costs for IBM FlashSystem?

The pricing is reasonable for IBM FlashSystem.

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What needs improvement with IBM FlashSystem?

Some improvements are required in IBM regarding response time and resolution time, though not about competence. Produ...

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What is your experience regarding pricing and costs for NetApp ASA?

I am not much aware of the pricing of NetApp ASA, but I estimate a NetApp ASA system could cost several hundreds of t...

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What needs improvement with NetApp ASA?

The areas of NetApp ASA that could be improved include features such as the active sync feature that allows a custome...

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What is your primary use case for NetApp ASA?

The most common use cases for NetApp ASA are VMware infrastructures and Microsoft Hyper-V virtualization, and in gene...

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Comparisons

Dell PowerStore vs Pure FlashArray X NVMe

Compared 23% of the time

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 16% of the time

Dell PowerMax vs Pure FlashArray X NVMe

Compared 14% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 11% of the time

HPE Nimble Storage vs Pure FlashArray X NVMe

Compared 4% of the time

More Pure FlashArray X NVMe Competitors

Dell PowerStore vs IBM FlashSystem

Compared 22% of the time

HPE Alletra Storage vs IBM FlashSystem

Compared 9% of the time

Huawei OceanStor Dorado vs IBM FlashSystem

Compared 9% of the time

Pure Storage FlashArray vs IBM FlashSystem

Compared 9% of the time

NetApp AFF vs IBM FlashSystem

Compared 8% of the time

More IBM FlashSystem Competitors

NetApp AFF vs NetApp ASA

Compared 38% of the time

Dell PowerStore vs NetApp ASA

Compared 13% of the time

Pure Storage FlashArray vs NetApp ASA

Compared 9% of the time

NetApp E-Series vs NetApp ASA

Compared 7% of the time

NetApp AFF A-Series vs NetApp ASA

Compared 3% of the time

More NetApp ASA Competitors

Product Reports

Buyer's Guide

Pure FlashArray X NVMe

September 2025

Download Pure FlashArray X NVMe product report

Buyer's Guide

IBM FlashSystem

September 2025

Download IBM FlashSystem product report

Buyer's Guide

NetApp ASA

September 2025

Download NetApp ASA product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

IBM Storwize

No data available

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

IBM FlashSystem products are enterprise computer data storage systems that store data on flash memory chips. Unlike storage systems that use standard solid-state drives, IBM FlashSystem products incorporate custom hardware based on technology from the 2012 acquisition of Texas Memory Systems. This hardware provides performance, reliability, and efficiency benefits versus competitive offerings.

IBM

The NetApp ASA is an all-flash SAN storage array that delivers industry-leading availability, superior performance, and simplified data management across your hybrid cloud. It is designed for a wide range of workloads, including mission-critical applications, databases, and virtualized environments. NetApp ASA features a scale-out architecture that can be scaled to meet the needs of your growing business. They also support a wide range of built-in data protection and data security features, including snapshots, replication, disaster recovery, and autonomous ransomware protection.

Benefits

Superior performance for your dedicated SAN environment.
Continuous data access to support your business-critical workloads.
Simple and efficient data management that reduces TCO.
Effortless cloud connectivity with leading integration to Amazon Web Services, Microsoft Azure, Google Cloud, and others.

Features

Ensure mission-critical data is secure and always available: NetApp ASA systems maintain data availability and keep critical applications running with symmetric active-active architecture—backed by NetApp’s Six Nines Data Availability Guarantee.
Safeguard data with built-in application-consistent data protection and achieve business continuity with synchronous disaster recovery.
Superior performance to power your most important applications: Achieve blazing-fast response times across business-critical applications with ASA systems. NetApp supports both NVMe/FC and NVMe/TCP in the ASA A-Series, providing consistent low latency and millions of IOPS in a cluster.
Efficiency and simplicity that drive down TCO: With NetApp ONTAP data management software running on ASA systems, you can enjoy storage savings with 4:1 storage efficiency—guaranteed.

NetApp

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Celero, Friedhelm Loh Group, Clarks, Mingkang Natregro Health Food Group, Sofia, Etisalat Fights Fraud, UF Health Shands Hospital, Generali, Elecon Engineering Company Limited, Ventiv , Technology, CPFL Energia, Royal Caribbean Cruises Ltd., SciQuest, Coca-Cola Bottling Co. Consolidated, Paddy Power, Kelsey-Seybold Clinic, Interconnect Services, Severstal IP-Only AB, PVU Group GmbH

Information Not Available

Buyer's Guide

IBM FlashSystem vs. NetApp ASA

September 2025

Free Report: IBM FlashSystem vs. NetApp ASA

Find out what your peers are saying about IBM FlashSystem vs. NetApp ASA and other solutions. Updated: September 2025.

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