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Hitachi Virtual Storage Platform vs VMAX [EOL] comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Hitachi Virtual Storage Pla...
Average Rating
8.4
Reviews Sentiment
6.8
Number of Reviews
55
Ranking in other categories
NAS (7th), Modular SAN (Storage Area Network) (5th), Frame-Based Disk Arrays (1st), All-Flash Storage (11th), NVMe All-Flash Storage Arrays (5th)
VMAX [EOL]
Average Rating
9.0
Number of Reviews
16
Ranking in other categories
No ranking in other categories
 

Featured Reviews

DA
Associate Vice President at Federal Bank Ltd
Reliable and secure storage solution supports core banking operations effectively
The replication technology that Hitachi Virtual Storage Platform uses is quite older, and the replication methodology they employ for data between the data center and the production and standby database shows no significant improvement in that particular field. With respect to storage administration, I'd like to see more clarity on the encryption side; data being stored in an encrypted manner is essential, but the customer or end-user doesn't understand which encryption is being used and doesn't have a direct view stating that their data is encrypted using AES 256 or DES, or whatever standard they follow. This lack of transparency may not be acceptable during audits.
it_user1075341 - PeerSpot reviewer
Senior Systems Engineer at a financial services firm with 201-500 employees
Resilient storage solution with zero downtime that is easy to implement and has good support
The way you configure larger size volumes needs improvement. Currently, the one that we have is a single volume limit of 240 gigs. If you wanted bigger than that you have to do meta volumes to combine them. My understanding is the VMAX3 and the PowerMax, did away with that, making it a lot easier to provision storage than in the past. Scalability with the 2013 version was an area that needed improvement, but they have fixed it with later products. All of the issues that I am currently facing with this version, for example, being able to create larger volumes and making it easier to manage, have all been implemented in the new versions of this solution.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"What I like best about Hitachi Virtual Storage Platform G Series is that it's a fast storage solution. It also has reliable models. The sales support is also good for this product. Even the pricing for it is good."
"In terms of performance and ability, the product can stand up against its competitors since the solution offers two controller systems to users."
"It is robust. It doesn't need too much troubleshooting. It is a good device."
"The first thing that attracted this model to us was the non-disruptive migration."
"Overall, we are very satisfied with Hitachi's product."
"What I like best about Hitachi Virtual Storage Platform G Series is that it's a fast storage solution, it also has reliable models, the sales support is good for this product, and even the pricing for it is good."
"The deduplication is useful for us because we don't have that much money for our lab infrastructure. Deduplication means we have more storage available. And the IOPS are really fast."
"Overall, the solution is strong, easy and fast."
"If someone is looking for a product that can give the best performance under heavy load then this is the product they must go for."
"EMC has made remarkable improvements in the overall management simplicity."
"The interface is good, and it is also customizable."
"We have been able to present storage from the VMAX to hosts without any problems."
"VMAX is a rock solid foundation to deploy applications which cannot incur a disruption of service."
"It works with our replication technology, which is not SRDF, which is native replication technology."
"The most valuable features are the interface and performance."
"This solution is resilient."
 

Cons

"In terms of ransomware, Pure Storage is probably a couple of steps ahead of Hitachi, but Hitachi does not rush in terms of features. They want to be really sure that the hardware works properly without any kind of problem in new environments, and the implementation or improvement does not affect the customer installation. They really want to make sure that customers are not affected in any way."
"Hitachi Virtual Storage Platform needs to improve its scalability options where there are a few shortcomings."
"I don't like Hitachi's technical support. They are there but it is not perfect and they are not very much help."
"The life-cycle of the Hitachi Virtual Storage Platform G Series is too short."
"The snapshot and clone operation functions can be made easier."
"We've only faced some minor issues. For example, the documentation of some features isn't as detailed as we would like."
"Pricing could be better because the cost is very high."
"I think the management should be improved, because it is not very user-friendly at all."
"The way you configure larger size volumes needs improvement."
"Resilience replication, reporting, and performance need to be improved."
"The pricing is a bit expensive. That is the reason we are now currently we are looking for other solutions."
"The pricing is a bit expensive. That is the reason we are now currently we are looking for other solutions. That's the reason we are looking at AFF and Unity. We are also considering PowerStore."
"Better speed to release new features that have become industry standards. EMC created so many standards in the past. Now, it seems they are playing a me-too game and lagging behind in some areas, specifically data reduction."
"I would like this solution to integrate the solution that EMC vPlex offers."
"I'm always interested in ways we can scale out and avoid monolithic migrations from one array to another every four to five years."
"I'd like to see improvements where we can scale out an existing array and remove older controllers\drives\etc., within the same subsystem."
 

Pricing and Cost Advice

"The price is good enough considering the performance, and we are satisfied."
"Our main issue with the Hitachi G-Series is what we consider to be an archaic software licensing scheme and high maintenance costs."
"Architecture-wise, it's actually at a competitive price point. It is not cheap."
"The price per gigabyte is good and it is low when it comes to terabytes."
"We pay for a support contract agreement."
"Hitachi Virtual Storage Platform G Series tools are highly specialized, such as management and performance tools and the overall solution is expensive. If customers want to have a lot of data in their hands, they need to purchase several solutions."
"The price of the solution is reasonable compared to others, such as Dell EMC."
"The cost price of this product is better than its competitors."
"There are additional costs to the standard licensing fee, and it just depends on the package."
"Our licensing fees are paid on a yearly basis."
"Our licensing fees are billed on a yearly basis."
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Top Industries

By visitors reading reviews
Financial Services Firm
19%
Manufacturing Company
10%
Computer Software Company
8%
Government
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise15
Large Enterprise28
By reviewers
Company SizeCount
Small Business2
Midsize Enterprise6
Large Enterprise17
 

Questions from the Community

What is your experience regarding pricing and costs for Hitachi Virtual Storage Platform?
The cost of Hitachi Virtual Storage Platform is reasonable compared to competitors, but it is dependent on the customer; I cannot say for the entire industry, but for us, it's comparable.
What do you like most about Hitachi Virtual Storage Platform E990?
The product's reliability has been crucial for our company's operations.
What needs improvement with Hitachi Virtual Storage Platform E990?
The centralized management console in Hitachi Virtual Storage Platform is not very comfortable and user-friendly. However, it works fine. Additional functionality related to data encryption and aut...
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Also Known As

Hitachi Virtual Storage Platform F Series, 5000 Series, E Series, N Series, G Series
Symmetrix VMAX
 

Overview

 

Sample Customers

Turkcell, Owens Corning, Region Nord, Net Credit Financial Group (NFC Group), Russian Railways
Wentworth-Douglas Hospital, Kindred Healthcare, Cosentry, Sumitomo Life Insurance Company, Shriners, BZWBK
Find out what your peers are saying about Hitachi Vantara, Dell Technologies, IBM and others in Frame-Based Disk Arrays. Updated: April 2026.
886,906 professionals have used our research since 2012.