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GTB Technologies Inspector vs Microsoft Purview Data Loss Prevention comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Dec 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare One
Sponsored
Ranking in Data Loss Prevention (DLP)
22nd
Average Rating
8.6
Reviews Sentiment
6.5
Number of Reviews
23
Ranking in other categories
Email Security (20th), Secure Web Gateways (SWG) (13th), Cloud Access Security Brokers (CASB) (13th), Distributed Denial-of-Service (DDoS) Protection (9th), Software Defined WAN (SD-WAN) Solutions (12th), Access Management (11th), Bot Management (3rd), ZTNA as a Service (9th), ZTNA (4th), Secure Access Service Edge (SASE) (9th), Remote Browser Isolation (RBI) (3rd)
GTB Technologies Inspector
Ranking in Data Loss Prevention (DLP)
28th
Average Rating
8.2
Reviews Sentiment
7.1
Number of Reviews
8
Ranking in other categories
No ranking in other categories
Microsoft Purview Data Loss...
Ranking in Data Loss Prevention (DLP)
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
36
Ranking in other categories
Microsoft Security Suite (12th)
 

Mindshare comparison

As of July 2026, in the Data Loss Prevention (DLP) category, the mindshare of Cloudflare One is 2.0%, up from 1.5% compared to the previous year. The mindshare of GTB Technologies Inspector is 1.5%, down from 2.0% compared to the previous year. The mindshare of Microsoft Purview Data Loss Prevention is 6.2%, down from 13.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Loss Prevention (DLP) Mindshare Distribution
ProductMindshare (%)
Microsoft Purview Data Loss Prevention6.2%
Cloudflare One2.0%
GTB Technologies Inspector1.5%
Other90.3%
Data Loss Prevention (DLP)
 

Featured Reviews

CV
Network Architect at IP Dimension
Cloud security has improved remote access and has reduced costs for smaller client sites
I have used Cloudflare One's Identity-Aware Proxy, and it is quite straightforward from what I have seen so far. The app registration on the Azure side integrates fully into Cloudflare, and I am very satisfied with that part because it is easy to set up. The integration of Cloudflare One's Secure Web Gateway and Zero Trust Network Access works without any issues. That part is pretty automatic, and if you complete the rest of the setup, it comes together by itself with no issues from my side. What makes it nice is that we can actually start replacing on-site firewalls at this stage for the smaller clients because it does not matter if they go to a coffee shop or work from home; they are still secured by the same connection. The hops get shorter and you get better latency. We have done testing to see if it is better. One thing that we did notice with our proof of concept with our current client is that they have people connecting from the UK. When they used their previous VPN solution, uploading CAD drawings and other files to the server took a long time. They mentioned that it is much quicker on Cloudflare One's solution. I definitely believe that is part of the improved performance, and I am satisfied with that as well. What is nice about Cloudflare One is that it makes the setup easier and also easier to train technicians to maintain it. Compared to legacy systems, we do not need to get fancy firewalls in place that are costly. That is definitely also a cost-saver with Cloudflare One.
Marcelo Grandchamp - PeerSpot reviewer
General Manager (Founder and Owner) at nnhttps://www.linkedin.com/in/marcelograndchamp/ovax
Enables organizations to monitor the network and protect themselves from data leakage
The initial setup process is very simple and easy. We have no issues to do it for ourselves or our customers. The deployment takes less than 20 days. The integration is very simple. However, first, we must understand what we want to have on our network and what we want to prevent. If we don't have this information before we start the configuration, we will be lost. We must know what kind of protection we need in our company. We have LGPD in Brazil. It is similar to GDPR in Europe. It prevents any personal information from being linked to other companies without permission. We have to take care of the personal information of our customers, employees, and partners. To deploy the tool, we must understand what we need to do. We must download the whole package and have our infrastructure ready to receive it. We must get the SSL certification and start to configure our platform. When the process is finished, we must roll out a small portion of our network to ensure everything will be well. After that, we must do the full rollout.
Rohit Jaiswar - PeerSpot reviewer
Soc Anaylst at Softcell Technologies Limited
Integrated controls have reduced insider risk and now protect sensitive data across our workforce
One standout feature about Microsoft Purview Data Loss Prevention is the tight integration with Insider Risk Management and Defender XDR, as it gives much better context during investigations instead of treating DLP as an isolated alerting tool. We also use endpoint DLP heavily to control USB, copy, print, clipboard, and browser upload activity, which has been very effective for remote workforce security. The best features Microsoft Purview Data Loss Prevention offers include real-time policy enforcement, endpoint DLP, and deep integration with Microsoft 365 plus Defender XDR. We also heavily rely on sensitive information type detection, adaptive policy tips, and insider risk integration to investigate suspicious user behavior with proper context. Another standout feature is the ability to control USB copy, browser uploads, print clipboards, and cloud sharing actions directly from endpoint policies. The integration with Microsoft Defender 365 and Defender XDR helps our team in day-to-day operations because DLP alerts are automatically correlated with endpoint identity, email, and user activity telemetry, which helps the SOC investigate incidents much faster from a single workflow. The sensitive information type detection makes a difference compared to other tools we have used because it is more effective than many legacy DLP tools. It understands context, exact data patterns, document labeling, and Microsoft 365 native content, reducing false positives while improving detection accuracy. Another strong feature of Microsoft Purview Data Loss Prevention is auto-labeling and policy inheritance with Microsoft's Information Protection, which helps maintain protection even after files are shared or moved across workloads. We also value the user coaching or policy tip capability because it educates users in real time instead of only blocking actions, which reduces repeated DLP violations significantly.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Cloudflare Zero Trust Platform removes the risk of exposing the applications to the public."
"What makes it nice is that we can actually start replacing on-site firewalls at this stage for the smaller clients because it does not matter if they go to a coffee shop or work from home; they are still secured by the same connection."
"Cloudflare DDoS is better than its competitors for its security, deployment, and scalability."
"Cloudflare, in my opinion, was easy to implement."
"Cloudflare DDoS mitigates DDoS attacks."
"The capabilities of the software are strong enough for me to do what it's supposed to do. For me, we don't need to do a lot of configuration on our site. We just enable it and monitor it."
"The solution has different options that can be used to differentiate DDoS attacks."
"The blocking feature is very good."
"When comparing GTB Technologies Inspector to other solutions you receive a good value for your money when considering all the features and benefits."
"The main thing that I like about GTB is that it has a single agent for DLP and data classification. You can use the same agent. In terms of licensing too, it has a single license. When it comes to data classification, it supports open-source document platforms such as ChainSoft and OpenOffice."
"The monitoring features are valuable."
"The classifications in place are very helpful in making policies for ensuring sensitive data can be contained."
"This solution helps classify what is confidential and what is not, allowing products to be installed at home if they do not contain confidential information."
"They have a fingerprint feature that is very awesome. OCR is very awesome to have too."
"This solution has improved our organization, primarily in helping to develop my business processes, and for confidential government information."
"The product has a centralized console for everything."
"Microsoft Purview Data Loss Prevention prevents users from sharing sensitive information outside the organization based on the configurations that we've implemented."
"Insider risk management and data retention are beneficial."
"When you are going to use Microsoft Purview Data Loss Prevention, most of the setup is already done by default as per your needs."
"Because everything is on Microsoft and we use Azure, integration with the product is easier. That's the most important thing when you use many Microsoft products. It's easier to integrate everything in one place."
"I like the sensitivity labels and data security posture management for AI."
"If we can prevent information from going out, eventually, when a regulator is asking about our security measures, we can show what we've been doing."
"Microsoft Purview Data Loss Prevention protects the organization from user data getting out that should not be out and works very well when assessing the ability to prevent unauthorized sharing of sensitive information."
"The feature I appreciate most about Microsoft Purview Data Loss Prevention is the native synchronization between the tool and all the Office applications that the customer already has."
 

Cons

"Our subscription plan for the solution has a limitation of bot signatures."
"The onboarding process can be improved a little bit."
"They don't have a person to provide support for customers using the solution under their free plan."
"When there are any dynamic changes in complex applications, the tool takes a lot of time, making its analytics-related area a major matter of concern where improvements are needed."
"The pricing is an area that can be improved. Pricing, as far as I recall, was the source of our problems."
"The tool should provide on-premise versions. Currently, all versions are cloud-based."
"I would like them to include a VPN feature to provide a secure connection to the data center."
"Cloudflare One is not very powerful, but for what we require, it is basic and sufficient."
"They have a roadmap for the Linux platform and Mac as well, and in the next quarter, they might have patch management also for Windows. However, they don't have that much for Linux and Mac. So, we need those things in Linux and Mac as well."
"The product needs to improve its support so that users can just log in and create tickets as opposed to sending emails. Sending emails is difficult to track. It also needs to work on its analytics platform."
"It would be great if they have information rights management (IRM) on the same agent."
"The tool should include better AI features."
"To stay competitive, they should expand to smartphones."
"The performance could be better."
"The solution’s performance must be improved."
"The solution could improve by providing additional availability requirements."
"There is no AIP for Linux systems. That's a setback. Another thing it's lacking is libraries to work with Python. It has libraries for C# and C++, for example, but not for Python and, these days, Python is very useful."
"The solution should provide better integration with other systems."
"All the security operations are better defined in Forcepoint, while in Microsoft Purview Data Loss Prevention, you will have to use a specific workflow and then an application to release blocked emails."
"There is a need for improvements, particularly in ensuring that file-based recognition is more reliable and comprehensive."
"The stability and reliability of Microsoft Purview Data Loss Prevention is great. Besides the weird timeframe where it takes a couple hours for a rule to sync and 24 hours to appear for someone, I don't really have an issue."
"To improve Microsoft Purview Data Loss Prevention, I think it would be helpful if we could make bulk labeling easier, as it is a little cumbersome at the moment."
"The scalability, in terms of the portal, could be more user-friendly. Sometimes I have faced difficulties in identifying the options."
"Perhaps with the advent of AI, it can be enhanced, especially with organizations that handle and process huge amounts of data."
 

Pricing and Cost Advice

"The solution's pricing lacks transparency."
"The pricing is somewhere in the middle. I would rate the pricing a seven out of ten."
"Cloudflare Zero Trust Platform's pricing is good."
"My company has to make yearly payments towards the licensing costs attached to the solution. There are no hidden charges apart from the licensing costs of the solution."
"The pricing of the solution is cheap. The licensing cost is also very low. I rate the cost and pricing a three out of ten."
"The price tag is no longer $200,000, but rather $300,000 to $400,000. It's twice."
"The solution is not that expensive."
"The prices are slightly expensive."
"They offer a lot of features in a single bundle. So, if you want to remove some features from GTB, you can remove those. You don't need to buy those, and the price will reduce accordingly. I am very happy with the pricing."
"The tool is not expensive."
"The tool has a fair price."
"Its price is very reasonable and competitive."
"When comparing GTB Technologies Inspector to other solutions you receive a good value for your money when considering all the features and benefits."
"The tool's pricing is affordable and based on the number of endpoints."
"If one is very cheap and ten is very expensive, I rate the price as one out of ten."
"Microsoft Purview Data Loss Prevention is part of a bundle and is not sold as a standalone product."
"The solution’s pricing is reasonable."
"We are using the E3 license for Microsoft 365 with the E5 compliance license add-on."
"It is a part of our Microsoft licensing. We pay for a yearly renewal. Its price is reasonable for the size of the organization we are. It is fairly competitive, and you get what you pay for. We have an E5 license, and a part of understanding the E5 license is to see what all you get with it. If you really look at it from that standpoint, you get a lot of value. You have Defender and all its security features in there as well. Their licensing is fairly flexible. They have different programs. We've seen ones where you could pay for up to three to five years in advance. There is also a monthly pay-as-you-go type of deal, but we're doing a yearly renewal and fixing the budget."
"The pricing is reasonable."
"The product has the best price-to-performance ratio."
"You get the solution in a bundle if you get the E5 suite."
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Top Industries

By visitors reading reviews
Construction Company
19%
Comms Service Provider
10%
Financial Services Firm
9%
Manufacturing Company
8%
Financial Services Firm
16%
Comms Service Provider
13%
Computer Software Company
8%
Manufacturing Company
8%
Financial Services Firm
15%
Computer Software Company
8%
Manufacturing Company
7%
Outsourcing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business10
Midsize Enterprise1
Large Enterprise12
By reviewers
Company SizeCount
Small Business7
Large Enterprise1
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise7
Large Enterprise15
 

Questions from the Community

What needs improvement with Cloudflare Zero Trust Platform?
In my opinion, Cloudflare One can be improved mainly through compatibility, as the integration should be much simpler...
What is your primary use case for Cloudflare Zero Trust Platform?
Cloudflare One's primary use case for my organization is to protect servers and to provide remote access with the VPN...
What needs improvement with GTB Technologies Inspector?
The tool should include better AI features. It must enable us to make some predictions based on the behavior of my ne...
What is your primary use case for GTB Technologies Inspector?
We use Microsoft 365. We use GTB Technologies Inspector as a CASB solution to protect us from any data leakage in Mic...
What advice do you have for others considering GTB Technologies Inspector?
The maintenance is easy. We are resellers and partners. We have technical people specialized in maintenance. The TCO ...
What is your experience regarding pricing and costs for Microsoft Purview Data Loss Prevention?
The pricing for Microsoft Purview Data Loss Prevention was manageable for us because we already had Microsoft 365 and...
What needs improvement with Microsoft Purview Data Loss Prevention?
Microsoft Purview Data Loss Prevention can be improved as the endpoint DLP policy tuning can be complex in large envi...
What is your primary use case for Microsoft Purview Data Loss Prevention?
Microsoft Purview Data Loss Prevention is used for monitoring and preventing sensitive data exfiltration across Excha...
 

Also Known As

Cloudflare Area 1 Email Security, Cloudflare Bot Management, Cloudflare Gateway, Cloudflare Zero Trust Platform, Cloudflare DDoS, Cloudflare SASE & SSE Platform
Inspector, GTB Technologies DLP
Microsoft Endpoint Data Loss Prevention, MS Endpoint DLP, Microsoft Endpoint DLP
 

Overview

 

Sample Customers

23andMe
Supya Security Software
Information Not Available
Find out what your peers are saying about GTB Technologies Inspector vs. Microsoft Purview Data Loss Prevention and other solutions. Updated: June 2026.
902,894 professionals have used our research since 2012.