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Google Cloud Dataflow vs PubSub+ Platform comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 17, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
4.7
Google Cloud Dataflow offers significant cost and time savings, proving to be an efficient investment for data architecture.
Sentiment score
6.0
Organizations see mixed ROI with PubSub+ Platform, noting both operational benefits and challenges with costs and alternatives.
 

Customer Service

Sentiment score
6.1
Google Cloud Dataflow's support is effective for large issues but experiences mixed feedback on response times and service consistency.
Sentiment score
7.4
PubSub+ Platform excels in customer service with knowledgeable, responsive support and strong leadership involvement, ensuring efficient issue resolution.
The fact that no interaction is needed shows their great support since I don't face issues.
Data Engineer at Accenture
Google's support team is good at resolving issues, especially with large data.
Senior Data Engineer at Accruent
Compared to other support systems, such as those in Braze, Tealium, Google, and others like Adobe, Google Cloud takes more time because it is a bigger company.
Senior Customer Data Platform Specialist at a marketing services firm with 1,001-5,000 employees
they can come on calls and assist quite well,
Integration Architect at a tech services company with 11-50 employees
I have looked into PubSub+ Platform's support forums to read and understand a few things that I did not understand.
Developer at a computer software company with 51-200 employees
 

Scalability Issues

Sentiment score
6.9
Google Cloud Dataflow excels in scalability, resource optimization, and autoscaling, effectively supporting varying data volumes across departments.
Sentiment score
7.3
PubSub+ Platform is scalable with easy expansion, although some find Docker setup complex; supports multi-cloud messaging efficiently.
As a team lead, I'm responsible for handling five to six applications, but Google Cloud Dataflow seems to handle our use case effectively.
Senior Software Engineer at Dun & Bradstreet
Google Cloud Dataflow can handle large data processing for real-time streaming workloads as they grow, making it a good fit for our business.
Senior Data Engineer at Accruent
Google Cloud Dataflow has auto-scaling capabilities, allowing me to add different machine types based on pace and requirements.
Data Engineer at Accenture
In terms of scalability, I would rate PubSub+ Platform as quite scalable, around 9.99.
Integration Architect at a tech services company with 11-50 employees
 

Stability Issues

Sentiment score
8.3
Google Cloud Dataflow is stable and reliable, praised for automatic scaling, despite occasional errors with complex tasks.
Sentiment score
8.3
PubSub+ Platform is praised for exceptional stability, handling data surges with high availability, and reliability in high-volume environments.
I have not encountered any issues with the performance of Dataflow, as it is stable and backed by Google services.
Data Engineer at Accenture
The job we built has not failed once over six to seven months.
Senior Software Engineer at Dun & Bradstreet
The automatic scaling feature helps maintain stability.
Senior Data Engineer at Accruent
I think the stability of PubSub+ Platform is pretty good, and I would rate it at eight.
Developer at a computer software company with 51-200 employees
 

Room For Improvement

Improvements in error logging, support, cost, integration, scalability, and automation are needed for Google Cloud Dataflow's efficiency.
PubSub+ Platform needs simpler usage, better connectivity, enhanced tools, robust authentication, and improved integration with open-source and existing applications.
I feel there could be something that they can introduce, such as when we have data in the tables, a feature that creates a unique persona of the user automatically, so we do not have to do that manually.
Senior Customer Data Platform Specialist at a marketing services firm with 1,001-5,000 employees
Outside of Google Cloud Platform, it is problematic for others to use it and may require promotion as an actual technology.
Data Engineer at Accenture
I would like to see improvements in consistency and flexibility for schema design for NoSQL data stored in wide columns.
Senior Data Engineer at Accruent
It was as impressive as Kafka, better than Kafka based on my experience working on the Solace and Kafka white paper.
freelancer at a financial services firm with 1,001-5,000 employees
There is a lack of functionality in PubSub+ Platform; Solace has introduced microservices and micro-integrations recently with some capabilities, but they can improve on these.
Integration Architect at a tech services company with 11-50 employees
The analytics tools integrated within PubSub+ Platform are good, as it has already integrated with cloud logging and the cloud logging features, making the analytics pretty good already.
Developer at a computer software company with 51-200 employees
 

Setup Cost

Google Cloud Dataflow is seen as a cost-effective streaming solution, with affordability ratings varying widely among users.
Enterprise users value PubSub+ Platform’s flexibility, free version, and tailored agreements despite perceived high licensing costs.
It is part of a package received from Google, and they are not charging us too high.
Senior Software Engineer at Dun & Bradstreet
Pricing-wise for PubSub+ Platform, I find it a little expensive, so I would rate it at six.
Integration Architect at a tech services company with 11-50 employees
 

Valuable Features

Google Cloud Dataflow offers scalable, cost-effective data processing, integrating seamlessly with Google Cloud, using Apache Beam and various tools.
PubSub+ Platform offers advanced messaging with scalability, low latency, cloud integration, real-time support, and comprehensive analytics for businesses.
It supports multiple programming languages such as Java and Python, enabling flexibility without the need to learn something new.
Data Engineer at Accenture
I can see what is happening with this script, how many users are affected, whether the script is working, what is failing, and how we can rectify issues with proper monitoring.
Senior Customer Data Platform Specialist at a marketing services firm with 1,001-5,000 employees
The integration within Google Cloud Platform is very good.
Senior Software Engineer at Dun & Bradstreet
The solution's ability to decouple message producers and consumers allows us to have high cohesion and low coupling, making it an excellent solution for that purpose.
freelancer at a financial services firm with 1,001-5,000 employees
The main benefits PubSub+ Platform provides for the end-user include building a robust and scalable system with very low network latency, which improves the customer experience, whether using mobile phones or applications.
Integration Architect at a tech services company with 11-50 employees
The best features of PubSub+ Platform include being highly scalable, allowing us to handle billions and billions of events.
Developer at a computer software company with 51-200 employees
 

Categories and Ranking

Google Cloud Dataflow
Ranking in Streaming Analytics
11th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
15
Ranking in other categories
No ranking in other categories
PubSub+ Platform
Ranking in Streaming Analytics
15th
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
19
Ranking in other categories
Message Queue (MQ) Software (8th), Message Oriented Middleware (MOM) (2nd), Event Monitoring (11th)
 

Mindshare comparison

As of May 2026, in the Streaming Analytics category, the mindshare of Google Cloud Dataflow is 3.7%, down from 7.1% compared to the previous year. The mindshare of PubSub+ Platform is 3.8%, up from 2.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Streaming Analytics Mindshare Distribution
ProductMindshare (%)
Google Cloud Dataflow3.7%
PubSub+ Platform3.8%
Other92.5%
Streaming Analytics
 

Featured Reviews

reviewer2812851 - PeerSpot reviewer
Senior Customer Data Platform Specialist at a marketing services firm with 1,001-5,000 employees
Unified user personas have improved data workflows and support detailed monitoring and logging
Google Cloud has many streams and products. In Google Cloud, everything is translated in the backend, so we do not have to use services such as Apache Beam. When you want to use Google Cloud Functions, you write the code, and the backend talks to all the libraries or Apache, so we do not need to be concerned about those. We just need to use our functions that translate and have many tools and services readily available. Google Cloud Dataflow has made it very easy for detailed monitoring and logging features for pipeline performance assessment. For example, if I am using Google Cloud Functions, I can easily see what changes I have done and trace it properly. I can see what is happening with this script, how many users are affected, whether the script is working, what is failing, and how we can rectify issues with proper monitoring.
Deepankar Bbhowmick - PeerSpot reviewer
Integration Architect at a tech services company with 11-50 employees
Messaging design has become visual and reliable and now supports fast microservice communication
The unique functions I appreciate about PubSub+ Platform are that it allows me to design my solution in a graphical manner, which is not available in many other products, and the design can also be pushed to the actual infrastructure layer, making it quite advantageous. Mesh technology is useful in scenarios where different geographies have to be connected, although such situations are not commonly found. It is beneficial but not a super-used feature of PubSub+ Platform. The event replay function is quite mature in PubSub+ Platform, allowing me to replay messages that are days in the past, which is a good feature. The main benefits PubSub+ Platform provides for the end-user include building a robust and scalable system with very low network latency, which improves the customer experience, whether using mobile phones or applications. This type of messaging framework is extremely important, and Solace is a very good product in that space. Nowadays, most applications are built using microservices technology, with small microservices interchanging messages via PubSub+ Platform. Without it, realizing a scalable system would not be possible; for example, one cannot have Netflix or similar services that require quick data transit and a good user experience, ensuring that data cannot be lost in transit. The analytics part of PubSub+ Platform is quite useful as it can connect with many analytical software tools, mainly for analysis of system logs, such as Splunk, DataDog, or Prometheus. It has the flexibility to connect with any of these and supports OpenTelemetry, which is not available in many other products, making traceability very easy. I can see how a message travels from a source system to the target system, end-to-end, along with what happens to that message along the path, making the analytics quite good.
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Top Industries

By visitors reading reviews
Financial Services Firm
20%
Manufacturing Company
13%
Retailer
10%
Insurance Company
5%
Financial Services Firm
22%
Manufacturing Company
11%
Retailer
5%
Healthcare Company
4%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise2
Large Enterprise11
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise1
Large Enterprise14
 

Questions from the Community

What is your experience regarding pricing and costs for Google Cloud Dataflow?
Pricing is normal. It is part of a package received from Google, and they are not charging us too high.
What needs improvement with Google Cloud Dataflow?
I feel there could be something that they can introduce, such as when we have data in the tables, a feature that creates a unique persona of the user automatically, so we do not have to do that man...
What is your primary use case for Google Cloud Dataflow?
The primary use case for Google Cloud Dataflow is when a brand has a lot of data and wants to store it in their warehouse. They can use BigQuery to store their data or use big data solutions to sto...
What is your experience regarding pricing and costs for PubSub+ Event Broker?
Pricing-wise for PubSub+ Platform, I find it a little expensive, so I would rate it at six.
What needs improvement with PubSub+ Event Broker?
Potential areas for improvement in PubSub+ Platform are its authentication mechanisms, which could be slightly better. While simple authentication using basic methods is easy, moving to more robust...
What is your primary use case for PubSub+ Event Broker?
PubSub+ Platform is primarily used for guaranteed delivery of messages from across systems, for microservice-based development, and for high-speed data consumption purposes. Guaranteed transmission...
 

Also Known As

Google Dataflow
PubSub+ Event Broker, PubSub+ Event Portal
 

Overview

 

Sample Customers

Absolutdata, Backflip Studios, Bluecore, Claritics, Crystalloids, Energyworx, GenieConnect, Leanplum, Nomanini, Redbus, Streak, TabTale
FxPro, TP ICAP, Barclays, Airtel, American Express, Cobalt, Legal & General, LSE Group, Akuna Capital, Azure Information Technology, Brand.net, Canadian Securities Exchange, Core Transport Technologies, Crédit Agricole, Fluent Trade Technologies, Harris Corporation, Korea Exchange, Live E!, Mercuria Energy, Myspace, NYSE Technologies, Pico, RBC Capital Markets, Standard Chartered Bank, Unibet 
Find out what your peers are saying about Google Cloud Dataflow vs. PubSub+ Platform and other solutions. Updated: April 2026.
893,221 professionals have used our research since 2012.