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Freshservice vs VMware Aria Automation comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 17, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.4
Freshservice boosts efficiency and resource use, though costs and user management challenges affect its reception across various markets.
Sentiment score
7.4
VMware Aria Automation enhances efficiency, reduces workload, decreases VM creation time, improves productivity, and positively impacts business operations.
Faster resolution means the average ticket resolution time decreased by roughly twenty-five to thirty percent since alerts are automatically converted into tickets and routed to the right team.
Security Engineer (SOC) at a tech services company with 51-200 employees
Automation has contributed significantly, resulting in reduced resource counts, which equates to savings in money and time.
Technical support manager at a tech vendor with 201-500 employees
 

Customer Service

Sentiment score
6.7
Freshservice support is generally responsive and helpful, but communication and complexity cause issues for some users.
Sentiment score
6.7
VMware Aria Automation's support is responsive and knowledgeable but sometimes inconsistent; premium plans offer faster resolutions.
Ultimately, we saw a 77% reduction in average resolution times with a return on investment realized within 6 months.
IT Service Delivery Manager at Symposiam
However, they have improved over the period of two years.
IT & Operations Manager at a financial services firm with 51-200 employees
Their documentation is also good, making setup easy without needing frequent support requests.
Security Engineer (SOC) at a tech services company with 51-200 employees
We never had major issues to report or request support.
IT Infrastructure Manager at a insurance company with 501-1,000 employees
 

Scalability Issues

Sentiment score
7.2
Freshservice scales well with flexible licensing and strong integrations, though customization limits and rising costs concern some users.
Sentiment score
7.5
VMware Aria Automation is praised for its scalability, supporting large enterprises effectively with easy expansion and robust performance.
As our organization has grown and ticket volume related to AWS resources increased, Freshservice handled the extra load without any performance issues.
Security Engineer (SOC) at a tech services company with 51-200 employees
It offers global performance with multi-region data centers to ensure faster responses while adhering to strong security and compliance standards such as GDPR and SOC 2.
IT Service Delivery Manager at Symposiam
Freshservice is easy to use for scalability.
IT manager at a comms service provider with 1,001-5,000 employees
 

Stability Issues

Sentiment score
8.2
Freshservice is reliable, with minimal outages, occasional integration issues, and is highly rated for stable performance and updates.
Sentiment score
6.8
VMware Aria Automation is stable, with occasional issues during integration, upgrades, or rare service failures, generally efficiently resolved.
The service runs smoothly most of the time, and performance has been consistent even when ticket volumes and AWS alerts are high.
Security Engineer (SOC) at a tech services company with 51-200 employees
Freshservice is quite stable as they host it on AWS.
IT & Operations Manager at a financial services firm with 51-200 employees
Freshservice provides a stable environment for our needs.
IT manager at a comms service provider with 1,001-5,000 employees
 

Room For Improvement

Freshservice requires enhanced reporting, customization, integrations, automation, and improved asset management, pricing, performance, and support materials.
Users seek improved VMware Aria Automation integration, streamlined UI, enhanced documentation, and better cloud service pricing and interoperability.
There's limited experience with the CMDB or asset management features.
IT Technician at a retailer with 1,001-5,000 employees
Asset management can definitely be improved because it doesn't pick up every single device on the network or every single piece of information.
IT & Operations Manager at a financial services firm with 51-200 employees
Reporting is useful, but the customization is still restricted, and it would be great to build more detailed reports that combine multiple data sources, especially for cloud-related operations.
Security Engineer (SOC) at a tech services company with 51-200 employees
It operates for both of my products, however, as a product, it is complicated to integrate and automate with other products.
Cloud Engineer at BIDV - Ngân hàng TMCP Đầu tư & Phát triển Việt Nam
 

Setup Cost

Freshservice pricing is flexible and competitive, offering value with different plans, aligning with market expectations and regional perceptions.
VMware Aria Automation is cost-effective for cloud stability and integration, though pricing and licensing models can be confusing.
Switching from previous ITSM tools has led to a 50% reduction in licensing costs.
IT Service Delivery Manager at Symposiam
The solution offers flat licensing and appears to be cost-effective.
IT Technician at a retailer with 1,001-5,000 employees
The price was very comfortable for our organization to proceed with the migration from Freshdesk to Freshservice.
Technical support manager at a tech vendor with 201-500 employees
 

Valuable Features

Freshservice streamlines IT management with automation, AI tools, integration options, and a user-friendly interface to enhance productivity.
VMware Aria Automation streamlines multi-cloud operations, enhancing efficiency and agility with automation, customization, and intuitive user capabilities.
The most valuable features include ticket routing, automation in triage, data control, and flat licensing.
IT Technician at a retailer with 1,001-5,000 employees
Incident management is very helpful, and the system is straightforward, making it easy to use for our enterprise-level company.
IT manager at a comms service provider with 1,001-5,000 employees
Overall, Freshservice provides cutting-edge AI automation for agents and end-users, effortless no-code workflows and ITIL-aligned operations, robust asset, incident, change, problem, and major incident management backed by the live CMDB, unified service desk with self-service and multi-channel support, and strong analytics reporting features, making it a powerful tool for any IT function.
IT Service Delivery Manager at Symposiam
It helps us automate the workflow of creating many VMs and the TensorFlow key method.
Cloud Engineer at BIDV - Ngân hàng TMCP Đầu tư & Phát triển Việt Nam
We have strong regulations for maintaining compliance and mitigating risks with this product.
IT Infrastructure Manager at a insurance company with 501-1,000 employees
 

Categories and Ranking

Freshservice
Ranking in Cloud Management
12th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
38
Ranking in other categories
Help Desk Software (4th), Project Management Software (9th), IT Asset Management (5th), IT Service Management (ITSM) (5th), AI IT Support (4th)
VMware Aria Automation
Ranking in Cloud Management
3rd
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
171
Ranking in other categories
Configuration Management (7th), Network Automation (6th), Cloud Security Posture Management (CSPM) (19th), Cloud Infrastructure Entitlement Management (CIEM) (5th)
 

Mindshare comparison

As of December 2025, in the Cloud Management category, the mindshare of Freshservice is 0.4%, down from 0.4% compared to the previous year. The mindshare of VMware Aria Automation is 8.3%, down from 10.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Management Market Share Distribution
ProductMarket Share (%)
VMware Aria Automation8.3%
Freshservice0.4%
Other91.3%
Cloud Management
 

Featured Reviews

RF
IT Service Delivery Manager at Symposiam
Automation and AI have transformed our service delivery and have made IT support faster and more efficient
I always keep up with Freshservice's roadmaps and new features. Freshservice has been very good at listening to feedback and adding those feature requests into their next iterations. I wish they would offer more granular data export options for utilizing in Power BI, along with predictive analytics for capacity planning and SLA breaches to enable more proactive support management and reduce firefighting. While the dashboards are effective, some users find custom reporting limited compared to ServiceNow or Jira. I would also appreciate deeper integrations, especially for niche apps requiring development coding work to enable advanced orchestration. Native integrations for DevOps pipelines such as GitHub Actions and Jenkins, along with stronger API flexibility for complex workflows, would enhance functionality. Although the CMDB and asset management are solid, they do lack advanced dependency mapping compared to other enterprise tools. My wishlist includes automated impact analysis for changes and improved visualization of asset relationships, enabling quicker resolutions from an agent's perspective when alerts come in. I acknowledge that Device42 may enhance this, but it is an extra cost beyond what we already pay. While Freddy AI is excellent for triage and suggestions, some users desire more proactive automation, such as predictive ticket routing based on historical patterns and AI-driven capacity forecasting. Lastly, the pricing tiers might seem rigid for mid-sized teams, so a more granular add-on option for features such as Device42 or pay-per-use for orchestration workflows could be beneficial.
Le Quang Long - PeerSpot reviewer
Cloud Engineer at BIDV - Ngân hàng TMCP Đầu tư & Phát triển Việt Nam
Significantly streamlined operations with good automation that helps with simplifying workflows
It helps me build a big catalog and provide it to my end users. It helps us automate the workflow of creating many VMs and the TensorFlow key method. I do not meet many people to operate it live beforehand. It operates for both of my products, but as a product, it is complicated to integrate and automate with other products.
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Top Industries

By visitors reading reviews
Manufacturing Company
9%
University
9%
Educational Organization
8%
Computer Software Company
8%
Financial Services Firm
11%
Computer Software Company
11%
Manufacturing Company
10%
Government
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise5
Large Enterprise13
By reviewers
Company SizeCount
Small Business32
Midsize Enterprise24
Large Enterprise130
 

Questions from the Community

What do you like most about Freshservice?
The solution has been very helpful engineering insights into the client's environment. We have been able to manage calls and incidence very efficiently which provides us with a clear understanding...
What is your experience regarding pricing and costs for Freshservice?
Regarding cost savings, switching from previous ITSM tools has led to a 50% reduction in licensing costs, flexibility to scale for different business areas, which included service catalog items, ag...
What needs improvement with Freshservice?
I always keep up with Freshservice's roadmaps and new features. Freshservice has been very good at listening to feedback and adding those feature requests into their next iterations. I wish they wo...
What's the difference between VMware vRA (automation) and vROps (operations)?
vROP is a virtualization management solution from VMWare. It is efficient and easy to manage. You can find anything you need from the software interface. It provides complete visibility over applic...
Is there any way to try VMware Aria Automation for free?
When it comes to VMware Aria Automation, you have three choices for free runs: Hands-on Lab (HOL) Advanced lab A free trial I cannot describe in detail the second and third options as my company ...
Which sectors can benefit the most from VMware Aria Automation?
I was looking at VMware Aria Automation case studies recently and I got the impression that three main kinds of companies were using it most often: Social organizations Financial institutions and ...
 

Also Known As

Flint
VMware vRealize Automation, vRA, VMware DynamicOps Cloud Suite, SaltStack
 

Overview

 

Sample Customers

Sinclair Broadcast Group, Western Carriers, Judson University, Golf Canada, Travix, Proxama, Paymentez, Ready Auto Transport
Rent-a-Center, Amway, Vistra Energy, Liberty Mutual
Find out what your peers are saying about Freshservice vs. VMware Aria Automation and other solutions. Updated: December 2025.
879,310 professionals have used our research since 2012.