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SAP CRM vs escala CRM comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

escala CRM
Ranking in CRM
68th
Average Rating
9.0
Reviews Sentiment
8.0
Number of Reviews
1
Ranking in other categories
No ranking in other categories
SAP CRM
Ranking in CRM
10th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
43
Ranking in other categories
Local Government CRM (2nd), Marketing Management (4th)
 

Mindshare comparison

As of November 2026, in the CRM category, the mindshare of escala CRM is 0.4%, down from 0.5% compared to the previous year. The mindshare of SAP CRM is 2.0%, down from 3.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Mindshare Distribution
ProductMindshare (%)
SAP CRM2.0%
escala CRM0.4%
Other97.6%
CRM
 

Featured Reviews

Alveiro Goyeneche - PeerSpot reviewer
Desarrollo de negocios at SEGEN GROUP SAS
Best suitable for small to medium companies and offers excellent technical support and training
The dashboard and reporting features of escala CRM have been beneficial because they are straightforward to use. Unlike other tools that try to do too much, escala focuses on simplicity, making it easier to train employees and adapt to our market needs. This simplicity is crucial for us, as extensive training can be expensive and time-consuming. The integration of Escala CRM with other tools is very good, particularly due to its use of APIs. Integrating with other applications is straightforward and standard practice, making it easy to connect with different tools as needed. Whether I would recommend escala CRM to others depends on the specific needs of the customer. If they require more than just CRM functionality, such as digital marketing capabilities, escala may not be a good fit. However, if they primarily need CRM features, it is worth considering based on its focus on small and medium-sized companies, excellent support, and training. Overall, I would rate escala CRM as a nine out of ten.
FA
CRM administrator at a manufacturing company with 10,001+ employees
Customization and automation drive effective user training and insights sharing
Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, it is a very good CRM system. I am happy with SAP CRM because whenever we have requirements for changes or customization as per our needs, we get them, and the downtime is minimal. We are getting very good support from the incident team and the in-house support team who are responsible for customization. Some customer centers have moved to Salesforce, but I don't have any experience with Salesforce to make a comparison.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature of Escala CRM is its excellent training and support."
"The most valuable feature is lead management and integration."
"I have found the sales reporting feature specifically useful as it provides reporting and visualization which helps in decision-making. I use this to understand where to improve, which in-turn, helps generate sales."
"The stability is good."
"The solution is easy to use."
"The solution assists us in identifying what to send, what to offer, and what customers are buying."
"The most important factor for recommending SAP CRM is its integration with the core SAP platform. Globally, most enterprises are using SAP as an ERP platform to manage their key business functions. SAP CRM has out-of-the-box integration with the core SAP platform. You can integrate your pre-sales and post-sales into the single platform on the SAP CRM very easily, and you can extend that CRM to your customers who can actually see what is happening to their orders—such as whether it is dispatched or not dispatched or at what stage it is—simply by logging onto the CRM platform."
"The solution's contract management and product hierarchy features of SAP CRM are the most beneficial for our business operations."
"Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together."
 

Cons

"It might not be suitable for larger enterprises."
"SAP CRM is an expensive solution and is the most challenging aspect of the solution."
"The solution is slow."
"There is a lot of missing data and data latency issues between the different modules of SAP CRM, which creates a lot of problems."
"SAP must provide a demo system for the customers."
"What I see as a challenge against our competitor is that Salesforce comes with more flexibility, for enhancement purposes, whereas the SAP CRM Cloud is more robust and rigid. It's not flexible to implement any bespoke solution."
"The navigation must be improved."
"The solution needs more flexible customization, tender request, and they need to think about some of the localization aspects."
"They have recently updated their user interface but they should continue to improve upon it in the future. Additionally, overall performance or speed of response times could be better."
 

Pricing and Cost Advice

Information not available
"SAP CRM is an expensive solution and is the most challenging aspect of the solution."
"SAP CRM offers a free trial for anyone wanting to test the product before purchasing it."
"Its price is reasonable. As compared to other CRMs, this CRM is competitively priced. They have multiple flavors with different sets of functionality. Pricing is based on the flavor that suits your requirement. If you have more users, the cost will come down."
"The pricing from SAP is good but it takes time to realize the investment."
"As for the product licensing, we pay an annual fee. It's important to consider setup costs and licensing based on your organization's budget and needs."
"We have to pay a yearly licensing fee for SAP CRM, which is expensive."
"The product is expensive."
"There is a license required for the solution and most of my clients purchase an annual license."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
12%
Manufacturing Company
11%
Comms Service Provider
10%
Construction Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business14
Midsize Enterprise6
Large Enterprise27
 

Questions from the Community

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What is your experience regarding pricing and costs for SAP CRM?
SAP CRM is not suitable for small companies because of the cost. It is suitable for medium and large enterprise companies.
What needs improvement with SAP CRM?
Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, ...
What is your primary use case for SAP CRM?
Currently, we are using SAP CRM for monitoring sales activities, forecasting, and marketing activities.
 

Comparisons

 

Overview

 

Sample Customers

Information Not Available
Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.
Find out what your peers are saying about Zoho, Microsoft, Salesforce and others in CRM. Updated: October 2026.
920,574 professionals have used our research since 2012.