SAP CRM vs escala CRM comparison

escala and SAP are both solutions in the CRM category. escala is ranked #32 with an average rating of 9.0, while SAP is ranked #3 with an average rating of 7.6. escala holds a 0.2% mindshare in CRM, compared to SAP’s 9.6% mindshare. Additionally, 100% of escala users are willing to recommend the solution, compared to 84% of SAP users who would recommend it.

escala CRM

Read 1 escala CRM review

124 Views
42 Comparison Views

100% willing to recommend

SAP CRM

Read 44 SAP CRM reviews

3,525 Views
1,984 Comparison Views

84% willing to recommend

escala CRM

SAP CRM

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Executive Summary

We performed a comparison between escala CRM and SAP CRM based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Salesforce, SAP and others in CRM.

To learn more, read our detailed CRM Report (Updated: June 2025).

Buyer's Guide

CRM

June 2025

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Helped 860,632 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

escala CRM

Ranking in CRM

32nd

Average Rating

9.0

Reviews Sentiment

8.0

Number of Reviews

Ranking in other categories

No ranking in other categories

SAP CRM

Ranking in CRM

3rd

Average Rating

7.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Local Government CRM (2nd), Marketing Management (3rd)

Mindshare comparison

As of July 2025, in the CRM category, the mindshare of escala CRM is 0.2%, up from 0.1% compared to the previous year. The mindshare of SAP CRM is 9.6%, down from 10.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM

Featured Reviews

Alveiro Goyeneche

Desarrollo de negocios at SEGEN GROUP SAS

Best suitable for small to medium companies and offers excellent technical support and training

The dashboard and reporting features of escala CRM have been beneficial because they are straightforward to use. Unlike other tools that try to do too much, escala focuses on simplicity, making it easier to train employees and adapt to our market needs. This simplicity is crucial for us, as extensive training can be expensive and time-consuming. The integration of Escala CRM with other tools is very good, particularly due to its use of APIs. Integrating with other applications is straightforward and standard practice, making it easy to connect with different tools as needed. Whether I would recommend escala CRM to others depends on the specific needs of the customer. If they require more than just CRM functionality, such as digital marketing capabilities, escala may not be a good fit. However, if they primarily need CRM features, it is worth considering based on its focus on small and medium-sized companies, excellent support, and training. Overall, I would rate escala CRM as a nine out of ten.

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ToniaSpight-Sokoya

Personal Service Consultant at Sokoya Networking

A CRM system that helps you automate and integrate your customer data and customer facing-activities: sales, marketing, service, and e-commerce

One area for improvement is the security model, especially regarding records management retention and the audit and legal holds. Since we're in the middle of a cloud digital transformation, it's essential to ensure the system flags documents properly according to global retention policies. We need to address bugs and make sure our system fully aligns with our procedures and policies. This is crucial to prevent breaches, especially in a time when breaches are becoming more common. For instance, my personal identity was compromised four months ago when my mortgage company had a breach, and I’m still working with the FTC to clean up the damage. In my work in mortgage and financial services, I’m focused on preventing this kind of issue for our consumers and clients.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The most valuable feature of Escala CRM is its excellent training and support."

"The features that are used most are the lead model and the opportunity model. We can create many different pipelines with many phases. These features improved our process in the States very well."

"The most important factor for recommending SAP CRM is its integration with the core SAP platform. Globally, most enterprises are using SAP as an ERP platform to manage their key business functions. SAP CRM has out-of-the-box integration with the core SAP platform. You can integrate your pre-sales and post-sales into the single platform on the SAP CRM very easily, and you can extend that CRM to your customers who can actually see what is happening to their orders—such as whether it is dispatched or not dispatched or at what stage it is—simply by logging onto the CRM platform."

"SAP is very easy to use."

"The most valuable feature is real-time data. You don't have to go to the finance team for information. On one screen, you can see if stock is available and check the customer's outstanding balance, and then you can process the order. SAP CRM's integration with other applications is easier."

"We like that this solution has made our whole accounting function paperless."

"The solution's contract management and product hierarchy features of SAP CRM are the most beneficial for our business operations."

"SAP CRM integrates well with SAP ERP which is useful."

"We use SAP CRM for customer service improvement. The main idea is to make sure our team has the right information when talking to customers. This helps them process things like price approvals for quotes faster. The goal is to make the product more efficient, and faster, and, in the end, provide better customer service."

More SAP CRM pros

Cons

"It might not be suitable for larger enterprises."

"The solution needs more flexible customization, tender request, and they need to think about some of the localization aspects."

"SAP CRM should create a more user-friendly graphical user interface (GUI)."

"The interface could be improved."

"In the future, machine learning and artificial intelligence functionality need to be included."

"It can be a bit more user friendly, to be honest. Sometimes there are too many apps options. It should offer better UX (user experience) to make it easier to navigate and easier to use."

"In terms of visibility of the data, there's a very limited set that we have access to and sometimes it's very difficult and not user-friendly to analyze from front end to back end. It's the biggest challenge, even if I'm working with an organization where we've implemented SAP."

"The implementation and integrations could be better. After we went into the production environment, we had some issues. Most of them were with the ERP integration. Many other issues were around the client's integrations between the ERP and CRM platforms. It could be more user-friendly. It wasn't very user-friendly initially, but now it's easier for them to use. Now, the users can use that platform better than at the beginning. We would like to see reports with more analytic features and artificial intelligence in the next release. For example, show more metrics and KPIs and more dynamic dashboards. Because the platform has some models, but it's not easy to use. It's a little complex."

"In terms of stability, there are some latency issues."

More SAP CRM cons

Pricing and Cost Advice

Information not available

"SAP CRM offers a free trial for anyone wanting to test the product before purchasing it."

"There is a license required for the solution and most of my clients purchase an annual license."

"The product is expensive."

"We have to pay a yearly licensing fee for SAP CRM, which is expensive."

"The product is costly."

"The licensing model for SAP CRM is customer-based."

"SAP CRM is an expensive product."

"SAP CRM costs approximately a couple of thousand a month."

More SAP CRM pricing and cost advice

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Top Industries

By visitors reading reviews

No data available

Manufacturing Company

11%

Computer Software Company

10%

Financial Services Firm

University

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about escala CRM?

The most valuable feature of Escala CRM is its excellent training and support.

See all answers

What needs improvement with escala CRM?

Currently, I don't see any areas that need improvement with Escala CRM. It meets our needs well at the moment. However, it might not be suitable for larger enterprises.

See all answers

What is your primary use case for escala CRM?

Escala CRM is very good for sales tracking, lead management, and self-tracking. It is practical, simple, and easy to use, especially for companies with up to 100 employees. The process on the site ...

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What do you like most about SAP CRM?

Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together.

See all answers

What is your experience regarding pricing and costs for SAP CRM?

SAP CRM is not suitable for small companies because of the cost. It is suitable for medium and large enterprise companies.

See all answers

What needs improvement with SAP CRM?

Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, ...

See all answers

Comparisons

No data available

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Compared 23% of the time

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Compared 14% of the time

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Compared 9% of the time

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Compared 9% of the time

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Product Reports

Buyer's Guide

CRM

June 2025

Download escala CRM product report

Buyer's Guide

SAP CRM

June 2025

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Overview

Escala CRM is a dynamic CRM solution, designed to optimize customer relationship management processes. It offers a robust set of features tailored for efficiency and productivity in managing client interactions.

Escala CRM caters to businesses looking for a comprehensive tool to streamline communications, enhance customer engagement, and drive sales efficiency. Known for its customizable dashboard and integrated analytics, it aids in delivering insightful data that empowers decision-making. While it offers valuable features like automation and integration with other platforms, users have noted areas for improvement, such as enhanced mobile functionality and more intuitive reporting options.

What are the key features of escala CRM?

Customization: Tailor functionalities according to specific business requirements.
Analytics: Generate comprehensive reports to track performance indicators.
Integration: Seamlessly connect with third-party applications to enhance productivity.
Automation: Streamline workflows to improve operational efficiency.

What benefits should you expect when using escala CRM?

Increased Efficiency: Automate repetitive tasks to save time.
Enhanced Decision Making: Access to insightful analytics.
Improved Customer Engagement: Better communication tools lead to stronger relationships.
Scalability: Adapt and grow with your business needs.

Implementing escala CRM can vary across industries. In healthcare, it helps manage patient interactions more effectively, while in retail, it supports targeted marketing campaigns. Each industry can leverage its features to meet specific operational demands, maximizing return on investment.

escala

SAP CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and service processes. It offers a range of features including lead management, opportunity management, campaign management, and customer service management. With SAP CRM, businesses can effectively manage their customer interactions, improve customer satisfaction, and drive revenue growth.

The solution integrates with other SAP modules, allowing for seamless data exchange and real-time insights. It also offers mobile access, enabling sales and service teams to access critical information on the go.

SAP CRM is a powerful tool for businesses looking to enhance their customer relationships and drive business success.

SAP

Sample Customers

Information Not Available

Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.

Find out what your peers are saying about Microsoft, Salesforce, SAP and others in CRM. Updated: June 2025.

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