Blackbaud CRM vs HubSpot CRM comparison

Why PeerSpot?

Blackbaud and HubSpot are both solutions in the CRM category. Blackbaud is ranked #32 with an average rating of 8.0, while HubSpot is ranked #7 with an average rating of 8.0. Blackbaud holds a 0.6% mindshare in CRM, compared to HubSpot’s 1.4% mindshare. Additionally, 66% of Blackbaud users are willing to recommend the solution, compared to 98% of HubSpot users who would recommend it.

Blackbaud CRM

Read 1 Blackbaud CRM review

2,096 Views
2,096 Comparison Views

66% willing to recommend

HubSpot CRM

Read 50 HubSpot CRM reviews

6,419 Views
6,226 Comparison Views

98% willing to recommend

Blackbaud CRM

HubSpot CRM

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Blackbaud CRM and HubSpot CRM based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Zoho, Salesforce and others in CRM.

To learn more, read our detailed CRM Report (Updated: September 2026).

Buyer's Guide

CRM

September 2026

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Helped 912,801 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Blackbaud CRM

Ranking in CRM

32nd

Average Rating

8.0

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

No ranking in other categories

HubSpot CRM

Ranking in CRM

7th

Average Rating

8.2

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of September 2026, in the CRM category, the mindshare of Blackbaud CRM is 0.6%, up from 0.6% compared to the previous year. The mindshare of HubSpot CRM is 1.4%, down from 1.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Mindshare Distribution
Product	Mindshare (%)
HubSpot CRM	1.4%
Blackbaud CRM	0.6%
Other	98.0%

CRM

Featured Reviews

reviewer2596560

IT Specialist at a educational organization with 1-10 employees

Integrated profiles increase centralization and streamline donor management

We were using it for managing our donor database The solution provided an integrated profile, which was helpful for having everything together available in one place. One area of improvement is the UI and UX, which could be more upgraded. It looks a little dated compared to modern UI and UX, and…

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Sadiq H

Campaign Specialist at a outsourcing company with 1,001-5,000 employees

Automation and integrated analytics have transformed how my team manages campaigns and deals

There are a couple of things which I would improve in HubSpot CRM. There are limitations with user limitations. I would want a feature where certain users do not need to export data and I want to be notified if anyone is exporting. That feature exists for a certain number of users, but it should also apply to lower-level users who should be notified as well. Second, the analysis and insights need to be provided on a weekly basis. For example, I would want to see that in this week we sent an email to a certain number of prospects, information about which was my highest open rate email campaign and which was my lowest engagement campaign, and insights from HubSpot AI that can be utilized. I would want to know which subject lines we gathered that received more attention as a form of data analytics information. Additionally, if I have one hundred contacts today and a couple of them are not active, for example, if eighty contacts are active and twenty contacts have never opened my email, I would want to trash them because they are not engaging. That kind of information would be very useful.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"It was stable."

"When we cannot dedicate a lot of time to each of these, in terms of research and support, it helps us automate some small things and provides opportunities."

"The most valuable feature of the solution is its free version, where you can store around 10,00,000 records in HubSpot CRM for free if you have a business email ID."

"HubSpot's customer service is excellent and fast."

"The most valuable feature for me is when I encounter a company or a person, I can drop in their URL, and it pre-populates various details like address information and other contacts they might have."

"The most valuable feature of HubSpot CRM is the sequences of sales automation. It allows you to set up a bunch of leads into a sequence, and it automatically generates emails that you can customize on the fly. For example, here's the phone call in the morning, the phone call in the afternoon, the email you sent, and the link to the message you sent."

"HubSpot CRM helps our company to organize and track a high number of leads easily."

"The ability to track revenue and complete forecasting has been the most valuable feature."

"As HubSpot CRM is a good platform and is easy to navigate, I would recommend it to anybody looking for a CRM solution who wants to have customers in a consolidated database."

More HubSpot CRM pros

Cons

"One area of improvement is the UI and UX, which could be more upgraded."

"HubSpot CRM is easy to use compared to others solutions and anyone can use it. However, for enterprise companies, I would recommend Salesforce because it has established partners, can be more reliable, has more features, and has a more powerful integration with ERP modules which is important for enterprise companies. For multi-locations and multinational companies, Salesforce is one of the best."

"The pricing could improve."

"The product is not very scalable."

"I cannot upload a long recorded Zoom conversation to HubSpot."

"The initial setup could be faster as it currently takes a lot of time."

"The product's free version could have more integration and automation options."

"The biggest constraint with HubSpot CRM is their pricing. Their per-user pricing is on the higher side, and most of their enterprise contracts require a minimum one-year guarantee for any enterprise agreement."

"The only problem with HubSpot at the moment is the pricing models."

More HubSpot CRM cons

Pricing and Cost Advice

Information not available

"The price of the solution could improve because it is expensive."

"The cost of HubSpot CRM is less than the cost of Freshsales."

"HubSpot CRM is affordable."

"Pricing is based on the number of users."

"The pricing is in a midrange if you line up the marketing tools."

"There are a few licensing payment models, such as annual or monthly. The solution is modular, which means that if you need a specific capability or function within the organization, you can purchase it specifically and you don't have to purchase something that is only utilized by 20 percent of the organization."

"The pricing for this solution is user based. We're paying $39 to $45 per user."

"HubSpot CRM has a free version, which is why small companies prefer it. The paid version of this software needs to be priced better."

More HubSpot CRM pricing and cost advice

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Top Industries

By visitors reading reviews

Construction Company

16%

Comms Service Provider

Financial Services Firm

University

Construction Company

14%

Financial Services Firm

11%

Comms Service Provider

11%

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	40
Midsize Enterprise	5
Large Enterprise	9

Questions from the Community

What is your experience regarding pricing and costs for Blackbaud CRM?

I don't have pricing to compare against.

See all answers

What needs improvement with Blackbaud CRM?

One area of improvement is the UI and UX, which could be more upgraded. It looks a little dated compared to modern UI and UX, and there's potential for it to be more intuitive. Also, the ability to...

See all answers

What is your primary use case for Blackbaud CRM?

We were using it for managing our donor database.

See all answers

What is your experience regarding pricing and costs for HubSpot CRM?

The cost is about the same price, currently charged monthly.

See all answers

What is your primary use case for HubSpot CRM?

I would describe my main use case as evaluating a couple of tools and CRMs. We found HubSpot CRM very useful in terms of ease of use, automation, setting up the user journey, and database managemen...

See all answers

What advice do you have for others considering HubSpot CRM?

HubSpot CRM is only available on cloud. HubSpot CRM doesn't support on-premises or hybrid deployment. On a scale of 1-10, this solution is rated as 7.

See all answers

Comparisons

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Compared 7% of the time

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Compared 2% of the time

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Compared 7% of the time

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Compared 6% of the time

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Compared 6% of the time

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Compared 5% of the time

Zywave Sales Cloud - Agency Management vs HubSpot CRM

Compared 5% of the time

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Product Reports

Buyer's Guide

CRM

September 2026

Download Blackbaud CRM product report

Buyer's Guide

HubSpot CRM

September 2026

Download HubSpot CRM product report

Overview

Blackbaud CRM offers a robust client relationship management platform tailored for nonprofits, education institutions, and healthcare organizations, focusing on comprehensive donor engagement and retention strategies.

Designed to support intricate fundraising operations, Blackbaud CRM provides deep insights and tools required for managing extensive donor relationships. It supports integrations that streamline communication, reduces administrative overhead, and improves the accuracy of donor data management. Its scalability suits growing organizations looking to enhance their engagement strategies and maximize donation efforts through personalized communication and detailed analytics.

What are the key features of Blackbaud CRM?

Donor Management: Tracks donor interactions and provides detailed profiles for personalized communications.
Integrated Analytics: Offers data-driven insights for better fundraising and engagement strategies.
Event Management: Facilitates planning and execution of events, maintaining constituent engagement.
Marketing Automation: Streamlines communication campaigns, improving reach and effectiveness.
Custom Reporting: Tailors report generation to meet specific organizational metrics and KPI tracking.

What benefits or ROI can users expect?

Enhanced Donor Engagement: Facilitates better communication and relationship-building with donors.
Streamlined Operations: Reduces manual processes, increasing team efficiency and productivity.
Increased Fundraising: Drives more successful campaigns through targeted marketing and donor insights.
Scalable Solutions: Adapts to organizational growth, ensuring continuous support and feature expansion.

Blackbaud CRM is widely implemented in the nonprofit, education, and healthcare sectors, where it supports complex fundraising initiatives and donor management. Its features are especially valuable in environments requiring nuanced donor engagement strategies, helping these organizations achieve their fundraising goals efficiently.

Blackbaud

HubSpot CRM offers lead tracking, marketing automation, and robust integrations with a user-friendly platform and intuitive workflows, also available in a free version. Its real-time updates and seamless integration with tools like Salesforce, Outlook, and LinkedIn are highly appreciated.

HubSpot CRM provides flexibility in client data centralization, customizable reporting, and advanced sales automation. Its easy onboarding, pre-population of details from URLs, and efficient sequence management enhance user experience. However, improvement in integration capabilities, pricing structure, interface complexity, and technical support are recommended. Users also experience challenges with email automation, data organization, and mobile app functionality. More pre-packaged features could improve efficiency and user-friendly deployment.

What are the key features of HubSpot CRM?

Lead Tracking: Efficiently monitor and nurture potential customers.
Marketing Automation: Automate campaigns and workflows to save time.
Seamless Integrations: Integrate effortlessly with tools like Salesforce, Outlook, and LinkedIn.
Customizable Reporting: Tailor reports to meet specific needs.
Advanced Sales Automation: Streamline the sales process with automation.
Free Version: Access essential CRM features at no cost.

What benefits should you consider in reviews?

Real-Time Updates: Immediate access to the latest customer information.
User-Friendly Interface: An intuitive design for easy navigation.
Centralized Customer Data: Unified platform for all client information.
Scalability: Adaptable to growing business needs.

In industries like marketing, sales, and client management, organizations rely on HubSpot CRM to track opportunities, manage communication, and automate campaigns. They integrate with other tools for smooth operations and analyze customer data to enhance marketing content, monitor website traffic, and track engagement.

HubSpot

Sample Customers

Charleston Battery, Virgin London Marathon, EdVenture Children's Museum

digimind, easyrecrue, software2, subaru, suzuki

Find out what your peers are saying about Microsoft, Zoho, Salesforce and others in CRM. Updated: September 2026.

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