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AWS Backup vs Norton Small Business comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

AWS Backup
Ranking in Cloud Backup
10th
Average Rating
8.0
Reviews Sentiment
7.4
Number of Reviews
27
Ranking in other categories
SaaS Backup (4th)
Norton Small Business
Ranking in Cloud Backup
12th
Average Rating
8.8
Reviews Sentiment
7.7
Number of Reviews
11
Ranking in other categories
SSL VPN (6th), Endpoint Protection Platform (EPP) (16th)
 

Mindshare comparison

As of June 2025, in the Cloud Backup category, the mindshare of AWS Backup is 3.4%, up from 2.9% compared to the previous year. The mindshare of Norton Small Business is 0.1%, up from 0.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Backup
 

Featured Reviews

MuhammadAzhar Khan - PeerSpot reviewer
Simplify compliance and management of multiple backups with centralized cloud solutions
AWS Backup could benefit from including more services. Currently, it only includes around ten services, while AWS offers over three hundred plus services. Also, it would be helpful if AWS Backup could integrate logs more thoroughly. This would allow not only new users but also experienced users to more easily check logs directly from AWS Backup.
LAWAL YUSUF - PeerSpot reviewer
Helps with password management and has good technical support services
We use the product as a firewall for threat protection, VPN security, password management, identity protection, cloud backup, and device optimization The product’s valuable feature is the availability of support services 24/7. In case of any issues, we can easily contact customer service. They…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable features of AWS Backup are point-in-time recovery and support resources."
"It is highly scalable for both SMEs and large enterprises."
"When I was using an on-premises backup, there was an external hard drive or something like that. I had a backup server, but I had a few problems related to transfer when I had to restore something that I have deleted. I had to wait for after-office hours to do something like that, but now I just have to send a mail. Within one hour, I have my restored file."
"The solution has an effective overwrite feature."
"It works well as a backup and as a service."
"I rate the tool's stability a nine out of ten."
"AWS Backup is most beneficial because we can manage the service, centralize, and automate the data without missing any essential information."
"The features of AWS Backup are very service-oriented and user-friendly."
"The solution detects viruses very, very fast."
"The most valuable feature of the solution is that it offers alerts if I get a spam email."
"The product’s valuable feature is the availability of support services 24/7."
"The product offers all the essential licenses compatible with Windows, Mac OS, and mobile platforms."
"It efficiently scans for threats without causing disruptions, unlike some other antivirus software."
"Norton 360 offers the best defense compared to other low-priced antivirus solutions. Its most valuable feature is storage and automatic backup. You can restore materials from the tool's cloud backup. It is encrypted with authentication."
"The solution has good performance."
"It offers diverse features, such as antivirus protection, firewall, identity protection, secure VPN, device backup, password management, parental controls, and performance optimization."
 

Cons

"The solution's reporting features and restore features can be improved."
"To create a plan and for all the configuration, one has to do multiple steps, which could be organized in a much simpler way, making the user experience better."
"Only the price could be improved."
"One improvement I would like to see in AWS Backup is the implementation of incremental backups."
"It requires a lot of time to connect the snapshot, identify the files, and restore a single file manually."
"It could be less expensive."
"They should work on their visual capabilities."
"For additional functionalities, it should be more intelligent, like more AI-capabilities."
"There's a need for enhanced security measures."
"One area where Norton 360 could improve is the constant push for upselling."
"The tool's price is an area of concern where improvements are required."
"The tool should be easily available in the market and should be cheaper."
"The product should be improved with more storage. Though included in its price, the tool's auto VPN doesn't work at times."
"I would like to see Norton 360 improve the speed of its cloud backup."
"The solution’s stability could be improved."
"The integration with Android devices needs enhancement."
 

Pricing and Cost Advice

"There are no licensing costs for AWS Backup. You pay only for the amount of backup storage you use and then the data transferred between regions. Overall AWS Backup is priced reasonably."
"The solution's price is reasonable."
"There is a lot of flexibility with the services and pricing. The price is reasonable when compared to other products. This is very good for us."
"The pricing is decent."
"AWS is more expensive than some competitors like Azure."
"The product is inexpensive."
"AWS Backup is a very cheap solution."
"It's a myth that Cloud is cheap. Cloud is cheap initially, but the cost over time can be equal to your own infrastructure if you consume a lot."
"On a scale of one to ten, if ten is the most expensive and one is the cheapest, I rate the price as nine."
"During procurement, we discovered that acquiring licenses in packages or bundles, such as the one for 20 users, was more cost-effective than individual licenses."
"The solution is cost-effective."
"The tool has a yearly licensing."
"The price is fairly acceptable."
"It is an inexpensive product. We purchase its yearly license."
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Top Industries

By visitors reading reviews
Computer Software Company
17%
Financial Services Firm
14%
Manufacturing Company
7%
Government
7%
Comms Service Provider
12%
Computer Software Company
10%
Government
8%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about AWS Backup?
The solution's most valuable features are its backup capability and tight integration with other AWS services.
What is your experience regarding pricing and costs for AWS Backup?
AWS Backup operates on a pay-as-you-go model without requiring a license.
What needs improvement with AWS Backup?
Regarding disadvantages of AWS Backup, it can be expensive and not particularly user-friendly. To perform backups, we need to follow specific steps and queries. When refreshing, if we want to do da...
What do you like most about Norton 360?
The product offers all the essential licenses compatible with Windows, Mac OS, and mobile platforms.
What is your experience regarding pricing and costs for Norton 360?
I have a yearly licensing plan. The cost is not that high. The solution is cost-effective.
 

Overview

 

Sample Customers

TransferWise
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Find out what your peers are saying about AWS Backup vs. Norton Small Business and other solutions. Updated: June 2025.
859,533 professionals have used our research since 2012.