

McAfee Total Protection and Avanan are competitors in the cybersecurity market, focusing on data loss prevention and email security, respectively. Avanan seems to have an advantage with strong AI-driven security features, while McAfee is noted for endpoint data loss prevention.
Features: McAfee Total Protection offers robust data loss prevention, ease of management with a single-agent platform, and user access control, particularly for USB devices. Avanan excels with advanced AI-driven email security, effective phishing and malware detection, and efficient sandboxing for comprehensive cloud-based safety.
Room for Improvement: McAfee Total Protection is criticized for a cumbersome interface and resource-intensive agents that can affect virtual environments. It requires better integration for virtual desktops and improved memory-based attack protection. Avanan needs to refine AI logic to reduce false positives, enhance integration with SaaS, and provide more comprehensive documentation. Its pricing could be more accessible for smaller enterprises.
Ease of Deployment and Customer Service: McAfee Total Protection is primarily on-premises, which is complex and resource-heavy, with inconsistent customer service in some regions. Avanan provides flexible deployment across private and public clouds and offers well-regarded, responsive customer support.
Pricing and ROI: McAfee Total Protection has high pricing with complex setup and licensing, offering mixed value perceptions. Its ROI is acknowledged by some for endpoint security. Avanan offers flexible SaaS pricing, beneficial for variable user counts, and is seen as valuable despite some considering it pricier than competitors. Its adaptable security capabilities contribute to a positive ROI.
Improvements could be made in response time or quality as all of them can be rated a seven.
Sometimes there are some issues in the product itself; whenever they release a new version, vulnerabilities come into the picture, and we need to update the product to mitigate such issues.
Sometimes there are some issues in the product itself; whenever they release a new version, vulnerabilities come into the picture, and we need to update the product to mitigate such issues.
I see enhancement in reporting for McAfee Total Protection for Data Loss Prevention as a potential area of improvement to think from a data asset perspective, not from a policy perspective, and do more analysis regarding the user's perspective rather than the policy's perspective.
I rate the pricing for McAfee as competitive compared to other companies; they are in the same range, not a cheap product and not an expensive product.
We are just restricting data to be uploaded, which is the best option that allows us to control organizational data, making it the biggest benefit for us in McAfee Total Protection for Data Loss Prevention.
I find unique value in McAfee Total Protection for Data Loss Prevention specifically in controlling the application from a DLP perspective; when a computer downloads a package, you can understand where it downloaded this package from, and you can create a policy regarding the source of the download.
| Product | Market Share (%) |
|---|---|
| McAfee Total Protection for Data Loss Prevention | 1.0% |
| Avanan | 1.2% |
| Other | 97.8% |

| Company Size | Count |
|---|---|
| Small Business | 7 |
| Midsize Enterprise | 8 |
| Large Enterprise | 6 |
| Company Size | Count |
|---|---|
| Small Business | 18 |
| Midsize Enterprise | 4 |
| Large Enterprise | 8 |
Avanan offers advanced threat detection for protecting against phishing and malware, utilizing strong AI algorithms and seamless integration with platforms like Office 365. Its cloud-based, customizable security rules ensure efficient data protection suitable for diverse organizational sizes.
Avanan's platform is designed for email security across cloud and on-premises environments, protecting against threats like ransomware and DDoS attacks. With features such as real-time threat detection and advanced filtering, it integrates effortlessly with Microsoft 365. Organizations appreciate its user-friendly interface that allows for easy deployment and management. While possessing cost-effective qualities, Avanan might improve in SaaS integration, AI logic, and technical support with Check Point. Some users suggest enhancements like better mobile compatibility and faster threat response. The system's documentation and querying functionalities could also see refinement, addressing concerns for SMEs.
What are Avanan's key features?In industries such as finance and healthcare, Avanan is implemented widely to protect sensitive communications and ensure compliance with data protection regulations. Its flexibility makes it suitable for sectors requiring robust security measures, leveraging cloud-based solutions for real-time threat mitigation and data leak prevention.
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