No more typing reviews! Try our Samantha, our new voice AI agent.

Avanan vs Fortinet FortiMail comparison

Sponsored
 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 8, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare One
Sponsored
Ranking in Email Security
20th
Average Rating
8.6
Reviews Sentiment
6.5
Number of Reviews
23
Ranking in other categories
Secure Web Gateways (SWG) (12th), Data Loss Prevention (DLP) (22nd), Cloud Access Security Brokers (CASB) (12th), Distributed Denial-of-Service (DDoS) Protection (8th), Software Defined WAN (SD-WAN) Solutions (13th), Access Management (12th), Bot Management (3rd), ZTNA as a Service (8th), ZTNA (4th), Secure Access Service Edge (SASE) (9th), Remote Browser Isolation (RBI) (2nd)
Avanan
Ranking in Email Security
22nd
Average Rating
9.2
Reviews Sentiment
7.8
Number of Reviews
18
Ranking in other categories
Data Loss Prevention (DLP) (40th)
Fortinet FortiMail
Ranking in Email Security
5th
Average Rating
8.6
Reviews Sentiment
6.8
Number of Reviews
68
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2026, in the Email Security category, the mindshare of Cloudflare One is 1.7%, up from 1.4% compared to the previous year. The mindshare of Avanan is 1.9%, down from 3.4% compared to the previous year. The mindshare of Fortinet FortiMail is 2.7%, down from 4.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Email Security Mindshare Distribution
ProductMindshare (%)
Fortinet FortiMail2.7%
Cloudflare One1.7%
Avanan1.9%
Other93.7%
Email Security
 

Featured Reviews

CV
Network Architect at IP Dimension
Cloud security has improved remote access and has reduced costs for smaller client sites
I have used Cloudflare One's Identity-Aware Proxy, and it is quite straightforward from what I have seen so far. The app registration on the Azure side integrates fully into Cloudflare, and I am very satisfied with that part because it is easy to set up. The integration of Cloudflare One's Secure Web Gateway and Zero Trust Network Access works without any issues. That part is pretty automatic, and if you complete the rest of the setup, it comes together by itself with no issues from my side. What makes it nice is that we can actually start replacing on-site firewalls at this stage for the smaller clients because it does not matter if they go to a coffee shop or work from home; they are still secured by the same connection. The hops get shorter and you get better latency. We have done testing to see if it is better. One thing that we did notice with our proof of concept with our current client is that they have people connecting from the UK. When they used their previous VPN solution, uploading CAD drawings and other files to the server took a long time. They mentioned that it is much quicker on Cloudflare One's solution. I definitely believe that is part of the improved performance, and I am satisfied with that as well. What is nice about Cloudflare One is that it makes the setup easier and also easier to train technicians to maintain it. Compared to legacy systems, we do not need to get fancy firewalls in place that are costly. That is definitely also a cost-saver with Cloudflare One.
Robert Melendez - PeerSpot reviewer
Vice President Information Technology at Makeready
Enhances email security and has a very simple and easy-to-use UI
Spam protection is the most valuable feature. We have implemented the tool to enhance our email security. It helps prevent phishing attacks. The anomaly detection capabilities are baked into the security platform. The product integrates wonderfully with Microsoft 365. It's built right on a cloud platform and works almost natively. The solution has a very simple and easy-to-use UI. The tool appears extremely powerful and has a good solid feature set. It catches things that are bad for my environment. The user interface is good the way it is. If the solution continues down that path, I see no problems with the way it is going. It feels like a mature product.
Abhimanyu Das - PeerSpot reviewer
Senior Cybersecurity Engineer at Kyndryl
Targeted email filtering has reduced spam and phishing and now saves significant investigation time
The best features of Fortinet FortiMail include its techniques and tactics, which are highly effective compared to other solutions such as Microsoft 365. Although Fortinet FortiMail may not be as advanced in some aspects, it is well recognized for its strong performance in handling spam and phishing. It performs thorough mail scanning and also offers a sandboxing feature that enhances protection. Fortinet FortiMail has had a positive impact on my organization by significantly reducing unwanted email activities such as spam and phishing. It provides accurate detection and generates results that often exceed what can be achieved through manual analysis. Since deploying Fortinet FortiMail, I have observed a reduction in investigation time by at least 20 to 30 percent.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"What makes it nice is that we can actually start replacing on-site firewalls at this stage for the smaller clients because it does not matter if they go to a coffee shop or work from home; they are still secured by the same connection."
"The capabilities of the software are strong enough for me to do what it's supposed to do. For me, we don't need to do a lot of configuration on our site. We just enable it and monitor it."
"Cloudflare is simple to use."
"The simplicity of the solution is its valuable features as almost no effort was needed to learn the configurations. It is also one of the cheapest firewalls available in this category."
"It is a stable solution."
"Cloudflare Access is part of the Zero Trust philosophy."
"The blocking feature is very good."
"Cloudflare Zero Trust Platform removes the risk of exposing the applications to the public."
"It can retract unsafe emails and remove them from the entire communication channel."
"Avanan is just outstanding on how efficient and effective their learning modules are to pick up on these different pieces."
"The customizable rules allow you to change aspects."
"Now, we aren't worried about any email threats as Avanan catches everything."
"The most valuable feature of Avanan is its effectiveness; when scanning incoming emails for threats it can, in an automated fashion, quarantine suspicious attachments."
"We have highly benefited from this platform since we deployed it, as it has provided reliable security to our email infrastructure and developed a secure working environment."
"Avanan Cloud Email Security has empowered teams with modern data security management knowledge and provided enough awareness that helps employees to prepare for any outcomes."
"Overall, compared to features, the cost is very reasonable and output of this tool is very good."
"FortiMail is a stable product."
"The spam filtering is great."
"At the end of the day, they look at the performance and the price, and Fortinet covers all the bases."
"We found the initial setup to be mostly straightforward."
"This excellent email gateway minimizes spam, inspects suspicious emails and isolates infected attachments with little administrative effort."
"Technical support is very good."
"The biggest implementation my team has done for Fortinet FortiMail was for more than five thousand people, and the most valuable feature was its anti-spam feature."
"Fortinet FortiMail's most valuable features are its performance and security."
 

Cons

"The initial onboarding was causing us some confusion."
"Feedback could be enhanced."
"Cloudflare Zero Trust Platform needs to improve its documentation. It took time to do the implementation."
"From a logging perspective, it is still a bit difficult to see exactly what users are being blocked with the current views."
"There are premium tier live service and lower tier live service, so we opted for the lower tier. But there is no medium tier where we pay a little extra and get a bit more service. So if that can be improved."
"Our subscription plan for the solution has a limitation of bot signatures."
"Our customers no longer use Cloudflare because its service is subpar."
"They don't have a person to provide support for customers using the solution under their free plan."
"In Avanan, the email channel is one of the channels where data leakage happens, and they need to consider it from a DLP perspective."
"The system could be designed to give corporate emails first priority due to demands."
"Integration with various SaaS offerings, who are leading in the SaaS market. Examples include: SNOW (ServiceNow), Salesforce.com"
"They should come up with a mobile application so that it can be more flexible."
"Frequent updates should be made on time to keep the system running effectively."
"Familiarization with performance for new teams may take a long time."
"The customer service team could come up with clear tutorials on how to use this platform to help new teams."
"The user experience must be improved."
"Online support sometimes takes up to a week to get back to you."
"Improving the upgrade process, making it more user-friendly, and simplifying the management of hardware components could enhance the overall user experience and appeal of Fortinet's email security solution."
"Fortinet FortiMail can be improved in terms of its dashboard, which is small and not visually appealing, making deeper investigations difficult."
"High Availability needs improvement."
"I think they should improve Fortinet FortiMail on-premises by enhancing its user interface."
"The product's price is an area with shortcomings, making it an area where improvements are required."
"The area that could use some improvement in Fortinet FortiMail is the integration process. I would like the integration to be easier."
"I have faced issues from one of the customers that they received spam emails. I think they need to look into it and improve their signatures."
 

Pricing and Cost Advice

"My company has to make yearly payments towards the licensing costs attached to the solution. There are no hidden charges apart from the licensing costs of the solution."
"The solution's pricing lacks transparency."
"Cloudflare Zero Trust Platform's pricing is good."
"The pricing of the solution is cheap. The licensing cost is also very low. I rate the cost and pricing a three out of ten."
"The prices are slightly expensive."
"The pricing is somewhere in the middle. I would rate the pricing a seven out of ten."
"The solution is not that expensive."
"The price tag is no longer $200,000, but rather $300,000 to $400,000. It's twice."
"Avanan’s price is comparable to Barracuda."
"Having the flexibility and modeling to do the pricing that best fits the needs of the organization is incredibly ideal. That is what Avanan does. They know exactly how many users are using it, etc. We can tune the invoicing associated with how we are using the product so we can charge it back to the shows appropriately."
"Good pricing arrangement as an SaaS offering."
"The pricing of Avanan is reasonable."
"The product is not the cheapest in the market."
"Fortinet FortiMail is inexpensive."
"FortiMail has extra charges for installation, configuration, and project management."
"Pricing is straight-forward and renewable without complicated pricing structures."
"In the future I would like it if there's a possibility to lower the price of the bandwidth and UTM. It is quite expensive."
"There is a license required for this solution."
"Price-wise, the solution is not far from Microsoft ATP. So, it is affordable."
"It's not as that expensive with the competitive different brands. The products sell a lot."
"9,000 Euro per annum for Fortinet Mail and sandbox."
report
Use our free recommendation engine to learn which Email Security solutions are best for your needs.
908,877 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Construction Company
19%
Comms Service Provider
11%
Outsourcing Company
9%
Financial Services Firm
8%
Construction Company
10%
Computer Software Company
9%
Financial Services Firm
9%
Comms Service Provider
9%
Construction Company
9%
Financial Services Firm
9%
Manufacturing Company
9%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business10
Midsize Enterprise1
Large Enterprise12
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise8
Large Enterprise6
By reviewers
Company SizeCount
Small Business32
Midsize Enterprise23
Large Enterprise15
 

Questions from the Community

What needs improvement with Cloudflare Zero Trust Platform?
In my opinion, Cloudflare One can be improved mainly through compatibility, as the integration should be much simpler...
What is your primary use case for Cloudflare Zero Trust Platform?
Cloudflare One's primary use case for my organization is to protect servers and to provide remote access with the VPN...
Ask a question
Earn 20 points
What needs improvement with Fortinet FortiMail?
I think they should improve Fortinet FortiMail on-premises by enhancing its user interface. Additional features they ...
What is your primary use case for Fortinet FortiMail?
I do have a partnership with Fortinet. I have been both a partner and reseller.
 

Also Known As

Cloudflare Area 1 Email Security, Cloudflare Bot Management, Cloudflare Gateway, Cloudflare Zero Trust Platform, Cloudflare DDoS, Cloudflare SASE & SSE Platform
No data available
FortiMail
 

Overview

 

Sample Customers

23andMe
Bethel School District, ServiceSource, Capital Caring
Magromer Cueros y Pieles S.A.
Find out what your peers are saying about Avanan vs. Fortinet FortiMail and other solutions. Updated: August 2026.
908,877 professionals have used our research since 2012.