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Aisera’s AI Copilot vs Gupshup comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Aisera’s AI Copilot
Ranking in AI Customer Support
11th
Average Rating
8.0
Number of Reviews
3
Ranking in other categories
AI IT Support (10th)
Gupshup
Ranking in AI Customer Support
4th
Average Rating
8.6
Number of Reviews
12
Ranking in other categories
Customer Communications Management (CCM) (2nd), Conversation Intelligence Software (3rd), AI Customer Experience Personalization (6th), AI Sales & Marketing (6th)
 

Mindshare comparison

As of July 2026, in the AI Customer Support category, the mindshare of Aisera’s AI Copilot is 1.0%. The mindshare of Gupshup is 1.0%. It is calculated based on PeerSpot user engagement data.
AI Customer Support Mindshare Distribution
ProductMindshare (%)
Gupshup1.0%
Aisera’s AI Copilot1.0%
Other98.0%
AI Customer Support
 

Featured Reviews

Vinitha Kundawad - PeerSpot reviewer
Network Implementation Engineer at Cisco
Automation of IT support has reduced repetitive tasks and now improves service efficiency
I believe that Aisera's AI Copilot could be improved with a more simplified initial implementation. There should be more out-of-the-box workflows as we have within other AI Copilots, and there should also be improved troubleshooting dashboards and better visibility for us to make AI decision-making. Additionally, while the support quality is generally good, I see that the implementation success depends heavily on planning, knowledge readiness, and integration design, but the customer support experience could be improved. I believe there are improvements needed that I haven't mentioned yet, including measurable productivity benefits and good enterprise integrations, which will also be appreciated. Since our success depends on data quality, that should also be improved, and the initial implementation must also see improvements so that we have a faster onboarding experience and easier performance and ROI reporting.
Jaspreet k - PeerSpot reviewer
Head of development at Flash
Improving customer engagement has transformed how our AI chatbots drive conversational sales
I do not feel that Gupshup needs any improvement. It is an absolute solution, and I believe they do not need improvements in UI, UX, customer support, product visibility, or learning curve. Everything is very detailed, and I feel it is the best in this segment. I do not have any suggestions for improvement. I do see advancements of AI and ML in the upcoming years as a potential area for Gupshup to focus on further. I am witnessing new LLM and models emerging in the industry daily, so naturally, I think the AI agents could be improved. Beyond that, I do not feel anything else is needed as an improvement.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Overall, Aisera's AI Copilot has become much more than a helpdesk tool for me; it is a central nervous system connecting employees to information and IT support across the entire organization."
"Aisera's AI Copilot has achieved up to 75% automation of user requests, which is going to reduce our 80% consumer operation costs."
"It has provided a services management platform that automates employee and customer support processes through conversational AI with self-service capabilities, making it a good solution that I can directly suggest to anyone."
"Gupshup has positively impacted my organization by helping me achieve a lower customer acquisition cost than another BSP."
"My main use case with Gupshup was flawless; it was very user-friendly, and I personally loved using it."
"I believe Gupshup is one of the best services that I have used for sending notifications, and I totally trust it."
"Gupshup is doing a good job in terms of accuracy and reliability, and they can keep doing so."
"Gupshup has positively impacted my organization by helping me increase the user base from an existing point of view from zero to 0.6x in a span of three months."
"At BookMyShow, I typically achieved delivery rates above 95%, read rates between 60 to 80%, and click-through rates noticeably higher than other comparable tools."
"In my experience, the best features Gupshup offers include the ability for a user with no prior knowledge of code to also use this platform if they are creative."
"Gupshup has positively impacted my organization in multiple ways, significantly impacting the bottom line and providing an overall return through the WhatsApp automation report showing around 398 percent on investment over a three-year period."
 

Cons

"I believe that Aisera's AI Copilot could be improved with a more simplified initial implementation."
"There are several areas for improvement. First, hallucination control: being an LLM-based system, Aisera's AI Copilot occasionally generates confident but incorrect answers."
"From a costing point of view, sometimes the results are not what the customer wanted."
"Gupshup can be improved in terms of the UI and the design of the particular model."
"Gupshup could be improved by adding more selection of templates."
"I think Gupshup could be improved with online support or WhatsApp support so that we can talk directly with an agent, instead of working only by email."
"If I suggest an improvement, I would desire to see deeper analytics."
"I remember that I was trying to get the webhooks about account information, and I had trouble finding in the documentation how I could receive webhooks about the account, such as when we have an account that could be blocked or when the limit of messages might be erased."
"The main thing the support team should do is give immediate resolution, not take a day or two or three days."
"I would appreciate more granular error code documentation for edge case API delivery failures, deeper out-of-the-box integration with cloud monitoring tools such as AWS CloudWatch or DataDog for native metric scraping, and a more responsive administrative console when querying massive historical message logs."
"My feedback regarding Gupshup is that during the DLT setting of IDs in the SMS and WhatsApp section, whatever is written in the portal has to be precise."
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Top Industries

By visitors reading reviews
No data available
Manufacturing Company
26%
Construction Company
16%
University
11%
Comms Service Provider
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business2
Large Enterprise7
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise1
Large Enterprise6
 

Questions from the Community

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What is your experience regarding pricing and costs for Gupshup?
Regarding the metering and billing experience, I feel that Gupshup has provided me exceptional results. The payment plans and model for paying directly were not expensive at all. I am essentially a...
What needs improvement with Gupshup?
I do not feel that Gupshup needs any improvement. It is an absolute solution, and I believe they do not need improvements in UI, UX, customer support, product visibility, or learning curve. Everyth...
What is your primary use case for Gupshup?
I have been using Gupshup for the last four years in the organization for SMS API management. Gupshup serves as a provider for the API, helping us to get the OTPs and the omnichannel transactional ...
 

Overview

Find out what your peers are saying about Aisera’s AI Copilot vs. Gupshup and other solutions. Updated: June 2026.
902,894 professionals have used our research since 2012.