SAP Master Data Governance vs SAS MDM comparison

SAP and SAS are both solutions in the Master Data Management (MDM) Software category. SAP is ranked #1 with an average rating of 7.6, while SAS is ranked #13. SAP holds a 21.6% mindshare in MDM, compared to SAS’s 2.7% mindshare. Additionally, 90% of SAP users are willing to recommend the solution, compared to 100% of SAS users who would recommend it.

SAP Master Data Governance

Read 29 SAP Master Data Governance reviews

2,477 Views
1,214 Comparison Views

90% willing to recommend

SAS MDM

Read 1 SAS MDM review

270 Views
105 Comparison Views

100% willing to recommend

SAP Master Data Governance

SAS MDM

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between SAP Master Data Governance and SAS MDM based on real PeerSpot user reviews.

Find out what your peers are saying about SAP, TIBCO, Microsoft and others in Master Data Management (MDM) Software.

To learn more, read our detailed Master Data Management (MDM) Software Report (Updated: September 2025).

Buyer's Guide

Master Data Management (MDM) Software

September 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

SAP Master Data Governance

Ranking in Master Data Management (MDM) Software

1st

Average Rating

7.6

Reviews Sentiment

6.9

Number of Reviews

Ranking in other categories

No ranking in other categories

SAS MDM

Ranking in Master Data Management (MDM) Software

13th

Average Rating

8.0

Reviews Sentiment

8.2

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of September 2025, in the Master Data Management (MDM) Software category, the mindshare of SAP Master Data Governance is 21.6%, down from 23.0% compared to the previous year. The mindshare of SAS MDM is 2.7%, up from 1.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Master Data Management (MDM) Software Market Share Distribution
Product	Market Share (%)
SAP Master Data Governance	21.6%
SAS MDM	2.7%
Other	75.7%

Master Data Management (MDM) Software

Featured Reviews

UdayReddy

Lead at LTI - Larsen & Toubro Infotech

Detailed technical support and data integration capabilities create seamless user experience

Regarding SAP Master Data Governance, there is significant room for improvement particularly concerning the replication types. For example, when a vendor master is created in Ariba and a request is submitted from the Ariba system, SAP Ariba directs it to MDG. MDG verifies the details entirely through PI/PO or CPI. Once MDG verifies the data, the request is submitted to the S/4HANA system, the target. After a final approval at all levels, the vendor number is generated, and the vendor code gets passed from source to target system. This number is available in both the Ariba integration in the systems and in SAP BPT code, as well as the S/4HANA system.

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reviewer1320117

SAS Practice Lead at Larsen & Toubro Infotech Ltd.

When a client wants an analytics tool plus BI, that is when we look to this solution

Having used SAS in the past, in the role that I play, I always push for SAS and all the analytics. But without having done a full comparison with other tools, I do not feel I'm in a position to say that there are capabilities available with SAS that are not in the other tools. But from a practical perspective, I would definitely recommend this solution. I rate it at eight out of 10 because I still want to explore it a bit more. I have only used it for three clients, and not as a full-blown MDM asset. If you are running a complex use case, I may or may not be in a position to justify the use of this product at this point in time. I would be 80 percent comfortable doing so and that's why I'm giving it a score of eight.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"This is an all-around good product."

"User-friendly and provides customized reports and personalized data."

"We've found the solution to be quite flexible."

"Pricing for SAP Master Data Governance in the latest scenario depends on each version, offering a robust and user-friendly application."

"A good solution for large enterprises."

"SAP is a closed tool. Integrating with it requires a lot of effort and money. It is also very expensive and not flexible."

"SAP Master Data Governance is a customizable solution and is flexible."

"SAP MDG has extensive data models and good integration with upstream and downstream systems."

More SAP Master Data Governance pros

"One good feature is that SAS MDM comes bundled with the entire stack so we are in a position to place it with the client. So when a client wants an analytics tool plus BI, and they want to bring in other elements, that is when we look to MDM, because it is a single vendor."

Cons

"SAP could do better in attracting talent and simplifying technology adoption."

"There is no clarity and direction on how to manage bills of materials (BOMs) or routing in MDG."

"Overall, they just a little bit more flexibility in terms of assigning roles or adding new roles. We have a longer approval process, so we need to break it down into more roles than what is typically available and we need to hard-code it."

"There were challenges with handling multiple values within a single input field at the screen level."

"The user interface is not user-friendly."

"Bill of materials (BOM) creation in manufacturing needs to be enhanced in SAP Master Data Governance."

"The multidomain MDM feature is based on EIP systems, which may not be a good model for all master data."

"It does not ensure data matches after system upgrades."

More SAP Master Data Governance cons

"The initial setup was slightly complex. We did face a couple of issues such as the SAML integration not being very smooth. And linking communication with the metadata server was a bit of a challenge. Eventually, we were able to configure it properly."

Pricing and Cost Advice

"SAP Master Data Governance is an expensive product."

"I rate the tool's pricing a seven out of ten."

"SAP Master Data Governance is an expensive solution."

"The cloud solution is subscription-based, it is paid monthly or quarterly. If the solution is on-premises, it is a one-time fee. As far as I am aware there are no additional costs."

"The product is too expensive."

"The cost of the product is not ideal."

"The licensing cost is reasonable."

"The pricing is a bit too high."

More SAP Master Data Governance pricing and cost advice

Information not available

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Top Industries

By visitors reading reviews

Manufacturing Company

13%

Computer Software Company

11%

Energy/Utilities Company

Financial Services Firm

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	3
Midsize Enterprise	5
Large Enterprise	21

No data available

Questions from the Community

What do you like most about SAP Master Data Governance?

We've managed tens of thousands of updates within 30 to 60 minutes, and we can also replicate these changes to all connected systems.

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What is your experience regarding pricing and costs for SAP Master Data Governance?

The challenge with SAP MDG is not only the cost but the resources. The skills required are niche in the market, and while you can purchase the product either one time or on a subscription basis, th...

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What needs improvement with SAP Master Data Governance?

I don't see any disadvantages or areas for improvement that I can think of, to be honest. It's sometimes challenging when you have to develop custom fields, but then usually it works, even when dep...

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Comparisons

Informatica Intelligent Data Management Cloud (IDMC) vs SAP Master Data Governance

Compared 24% of the time

Syniti Master Data Management vs SAP Master Data Governance

Compared 12% of the time

TIBCO EBX vs SAP Master Data Governance

Compared 11% of the time

Reltio Cloud vs SAP Master Data Governance

Compared 9% of the time

Microsoft MDS vs SAP Master Data Governance

Compared 9% of the time

More SAP Master Data Governance Competitors

Informatica Intelligent Data Management Cloud (IDMC) vs SAS MDM

Compared 38% of the time

Microsoft MDS vs SAS MDM

Compared 38% of the time

Profisee vs SAS MDM

Compared 25% of the time

More SAS MDM Competitors

Product Reports

Buyer's Guide

SAP Master Data Governance

August 2025

Download SAP Master Data Governance product report

Buyer's Guide

Master Data Management (MDM) Software

September 2025

Download SAS MDM product report

Also Known As

SAP MDG

SAS Master Data Management, DataFlux qMDM

Overview

Your company wants accurate, complete, and trusted data to master your digital business processes and business models. The SAP® Master Data Governance application provides ready-to-run, domain-specific master data governance, enabling you to decentrally own and consolidate and to centrally create, change, and distribute master data across your enterprise system landscape. Tight integration with other SAP solutions supports the reuse of data models, business logic, and validation frameworks with open integration to third-party products and services to support your entire technology stack. It supports cleansing, standardization, duplicate detection, and best-record calculation. It then lets you synchronize clean and standardized data across cloud and on-premise applications.

SAP

SAS Master Data Management (MDM) enables a phased approach, to help you achieve a single view of customers, products and other important entities across both traditional and big data sources. From data quality and data governance to data visualization, your data management capabilities will bring harmony to data discord, give you a more complete view of your business and help you gain insight for better decisions.

SAS

Sample Customers

Convergent IS, CHIO Aachen, Dell, Hamburg Port Authority (HPA), City of Boston, Mozzart, Mitsui Knowledge Industry (MKI), AOK Bundesverband, eBay

Aegon, Allianz Global Corporate & Specialty, Ausgrid, Bank of Queensland, Florida Department of Corrections, Generali Hellas, Gitanjali Group, Gloucestershire Constabulary, GS Home Shopping, HealthPartners, The Travel Corporation, Transitions Optical, Triad Analytic Solutions

Buyer's Guide

Master Data Management (MDM) Software

September 2025

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