We performed a comparison between Salesforce Marketing Cloud and SugarCRM Platform based on real PeerSpot user reviews.
Find out in this report how the two Marketing Automation solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI."Marketing Cloud has improved our productivity and our team enjoy using it."
"The solution is user-friendly."
"It has excellent lead and opportunity tracking."
"Datorama is part of Salesforce Marketing Cloud, which is quite a valuable feature that provides customer analytics."
"Email automation is most valuable."
"The most valuable features of Salesforce Marketing Cloud are the ease of use of the basic features."
"The most valuable feature of Salesforce Marketing Cloud is the seamless conversion of lead to opportunity, in relation to orders is good. That seamless connection is beneficial and simple."
"It is a stable solution...It is a scalable solution...I rate the technical support a ten out of ten."
"The most valuable features of the SugarCRM platform include its flexibility in customizing fields, layouts, and dashboards."
"It works well with Jira. You can customize it to fit your needs."
"The most valuable features of Sugar Enterprise are the exports of graphics, statuses, complaints, and tasks."
"The most valuable feature is relation capability, which allows us to relay customers with invoice orders."
"The most valuable aspect of this solution is its low cost."
"In a future release it would be great to have the ability to connect the data from social media and email marketing and have it in one dashboard."
"We'd like to see more integrations with third-party products."
"The data extension tools are not very user-friendly."
"It's a very good solution, but the way the prices are structured is not always good, and I feel like that is a problem."
"Marketing Cloud's forecasting could be improved."
"Salesforce could benefit by implementing further integration with more platforms."
"Technical support is good but could be faster, maybe more knowledgeable, and more customer friendly."
"If you want to use advanced features in Salesforce Marketing Cloud, they are extremely difficult to use."
"In the next release, I would like to see personalization of information about customers or specific businesses or opportunities."
"I would like to see more integration on a mobile platform in the next release."
"While it is already user-friendly, a slight enhancement in UI design, especially in terms of color combinations, could make the platform more visually appealing and comfortable to use."
"It lacks customization, and this is the main reason that we are switching to a different solution."
"You cannot include all your entities under one instance at the moment."
"Sugar Enterprise could improve by removing bugs and glitches. For example, a comment was made but in the comment section, it was never displayed. However, the problems we faced might not be the fault of the solution."
Salesforce Marketing Cloud is ranked 1st in Marketing Automation with 50 reviews while SugarCRM Platform is ranked 9th in Marketing Automation with 11 reviews. Salesforce Marketing Cloud is rated 8.4, while SugarCRM Platform is rated 7.0. The top reviewer of Salesforce Marketing Cloud writes "Easy to deploy, stable, and scalable". On the other hand, the top reviewer of SugarCRM Platform writes "User-friendly and allows for creating your own modules". Salesforce Marketing Cloud is most compared with Marketo, Oracle Eloqua, HubSpot Marketing Hub, Amazon Pinpoint and SAP Marketing Cloud, whereas SugarCRM Platform is most compared with Salesforce Sales Cloud. See our Salesforce Marketing Cloud vs. SugarCRM Platform report.
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We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.