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Qualtrics XM Platform vs Zingly.ai comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Apr 5, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Qualtrics XM Platform
Ranking in Customer Experience Management
2nd
Average Rating
8.8
Reviews Sentiment
6.8
Number of Reviews
19
Ranking in other categories
Social CRM (5th), Survey Software (1st), Customer Feedback Management (1st), Product Management Software (2nd)
Zingly.ai
Ranking in Customer Experience Management
14th
Average Rating
9.0
Reviews Sentiment
6.5
Number of Reviews
2
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2026, in the Customer Experience Management category, the mindshare of Qualtrics XM Platform is 3.6%, down from 6.4% compared to the previous year. The mindshare of Zingly.ai is 1.1%, up from 0.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Customer Experience Management Mindshare Distribution
ProductMindshare (%)
Qualtrics XM Platform3.6%
Zingly.ai1.1%
Other95.3%
Customer Experience Management
 

Featured Reviews

BJ
Market Research Manager at a insurance company with 1,001-5,000 employees
Unified feedback has transformed member journey insights and now drives higher healthcare ratings
As easy as it was to connect our data sources with Qualtrics XM Platform, there were two or three out of the ten or so that we added that were a little bit trickier. Finding a way to get them in there and repeat the upload isn't always just Qualtrics XM Platform's fault. We have a lot of legacy platforms that we need to figure out how to make that work better. Having that work super smoothly and managing logins and some of that other stuff could always be a little bit easier and a little bit smoother. Admittedly, we could be better at providing the information, but that's something that could be improved.
Srivathsanr R. - PeerSpot reviewer
Head Of Business Finance at Zensar Technologies
Customer journeys have been transformed and sales teams manage client relationships more effectively
I feel that everything is all right as per our organization's requirements regarding Zingly.ai. However, something that could be improved is the learning curve; it could be more user-centric because it can be difficult for someone who is not from a technical background. About eight months back, we introduced Zingly.ai to our sales team. As they are not from the technical team, they found it very difficult to understand due to their non-technical background. When we arranged knowledge transfer sessions for them, they struggled. However, we ensured that our technical personnel provided simple demos and guided them through how to use the platform. Apart from that, I don't feel that there is any problem; everything is all right.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution allows the development of multiple surveys based on the lifecycle"
"It is the Ferrari of XM platforms."
"AI-driven analytics in Qualtrics XM Platform is very useful for scenarios involving text analysis, as it automatically creates topics and categories, performs sentiment analysis, and provides summaries similar to Amazon reviews, making it widely accepted by clients for its meaningful insights."
"The tool's most valuable feature is its simplicity and standardization. The consistent look and feel across surveys make it easy to use and provide a sense of simplicity. Once I've navigated through it for one survey, I feel confident I can efficiently handle the next hundred surveys. The intuitive interface contributes to the overall ease of use."
"We can integrate data and run an algorithm."
"Its flexibility allows for easy adjustments to subscriptions, which contributes to user satisfaction"
"Time has been saved significantly because for every application, developers do not have to make custom feedback forms."
"The solution has other extra features, like Stats iQ, Text iQ, and Predict iQ."
"Zingly.ai has positively impacted my organization by automating repetitive customer interactions, reducing support workload, improving agent productivity, and enhancing customer satisfaction."
"Zingly.ai has positively impacted our organization by significantly increasing the sales conversation capacity, raising it by 300%."
 

Cons

"I am not rating it higher because advanced configuration can be complex, reporting customization has a learning curve, and pricing and licensing need careful governance."
"On the negative side of Qualtrics XM Platform, I see that there could be improvements."
"Sometimes, a lot of emails bounce back during email distribution."
"I suggest to the Delighted by Qualtrics development or R & D team to consider incorporating advanced AI capabilities into their platform. In the current trend where AI is being integrated into various tools, introducing features that enable users to generate surveys efficiently through conversational interfaces or minimal instructions would be a significant advancement."
"The solution is expensive. It needs to improve the server builder, which can help it do impressive research. When I mention that the server builder can improve, I'm referring to the ease of performing tasks like implicit association testing. While it's possible to do these tasks in Delighted by Qualtrics, it's not as straightforward to create them. Additionally, there are different tiers of features based on the payment plan. As a collaborator, I may not completely oversee all the features available."
"It is not easy to implement because it requires an implementation partner for about three to four months."
"It needs to focus more on broader CX programs and customer experience."
"The building performance of Qualtrics XM Platform for back-end builders can be improved, as it has been a bit slow."
"However, something that could be improved is the learning curve; it could be more user-centric because it can be difficult for someone who is not from a technical background."
"Zingly.ai should improve by adding more third-party integrations and enhancing reporting customization."
 

Pricing and Cost Advice

"The solution is fairly expensive, but it would be money well spent."
"We need to pay a yearly licensing fee for Qualtrics Customer XM, which is expensive."
"Delighted by Qualtrics is more expensive than the competitor solutions"
"Some clients felt that this product was expensive when the sales team tried to sell it to them."
"Pricing depends upon the different kinds of use cases."
Information not available
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Top Industries

By visitors reading reviews
University
11%
Manufacturing Company
9%
Financial Services Firm
9%
Computer Software Company
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise2
Large Enterprise8
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Delighted by Qualtrics?
Regarding pricing, I am not aware of it because Roche admin team already manages it. I am not involved in it, so I really do not know about the cost.
What needs improvement with Delighted by Qualtrics?
Qualtrics XM Platform is a powerful platform, but some advanced reporting and dashboard customization features can have a learning curve for new users. Simplifying these configurations and providin...
What is your primary use case for Delighted by Qualtrics?
As a Program Management Associate, I have been using Qualtrics XM Platform for the past three to four months to create, distribute, and analyze surveys, helping collect stakeholder feedback and tra...
What is your experience regarding pricing and costs for Zingly.ai?
My experience with Zingly.ai's pricing, setup cost, and licensing is that it follows an enterprise-focused pricing model rather than a self-service subscription model. Pricing is generally customiz...
What needs improvement with Zingly.ai?
Zingly.ai should improve by adding more third-party integrations and enhancing reporting customization. Increasing market awareness is also essential because more training resources, case studies, ...
What is your primary use case for Zingly.ai?
My main use case for Zingly.ai is that customer support teams, customer success teams, contact centers, sales teams, and financial institutions, including healthcare organizations can use it. Organ...
 

Comparisons

 

Also Known As

Delighted by Qualtrics, Qualtrics Customer XM, Qualtrics Core XM,
No data available
 

Overview

 

Sample Customers

Aetna, 1 800 Contacts, GE
Information Not Available
Find out what your peers are saying about Qualtrics XM Platform vs. Zingly.ai and other solutions. Updated: June 2026.
902,988 professionals have used our research since 2012.