Pipedrive vs Sales Creatio comparison

Pipedrive and Creatio are both solutions in the CRM category. Pipedrive is ranked #21 with an average rating of 8.5, while Creatio is ranked #19 with an average rating of 8.3. Pipedrive holds a 1.1% mindshare in CRM, compared to Creatio’s 1.0% mindshare. Additionally, 78% of Pipedrive users are willing to recommend the solution, compared to 100% of Creatio users who would recommend it.

Pipedrive

Read 13 Pipedrive reviews

2,064 Views
1,527 Comparison Views

78% willing to recommend

Sales Creatio

Read 11 Sales Creatio reviews

1,480 Views
1,362 Comparison Views

100% willing to recommend

Pipedrive

Sales Creatio

Comparison Buyer's Guide

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Executive SummaryUpdated on Dec 19, 2024

Sales Creatio and Pipedrive are two competing products in the CRM solutions category. Sales Creatio has an upper hand with its robust customization and comprehensive CRM capabilities, whereas Pipedrive appeals with its simplicity and efficiency.

Features: Sales Creatio offers advanced process management, superior automation capabilities, and deep customization options that cater to complex enterprise needs. Pipedrive is known for its intuitive pipeline management, user-friendly design, and effective sales forecasting, making it suitable for small to medium-sized businesses.

Room for Improvement: Sales Creatio could enhance its user interface for non-technical users, streamline its setup process, and offer more scalable solutions for small businesses. Pipedrive might benefit from expanding its feature set for enterprises, improving customization options, and enhancing automation capabilities.

Ease of Deployment and Customer Service: Sales Creatio provides flexible deployment with extensive training and support, suitable for enterprise clients but requires a more involved setup process. Pipedrive’s cloud-based model ensures quick implementation and low maintenance, with easily accessible support, ideal for smaller teams.

Pricing and ROI: Sales Creatio involves a higher initial investment with significant ROI potential for large organizations seeking customized CRM solutions. Pipedrive offers a cost-effective entry point for budget-conscious companies, enabling quick ROI through streamlined processes and ease of adoption.

To learn more, read our detailed Pipedrive vs. Sales Creatio Report (Updated: March 2026).

Buyer's Guide

Pipedrive vs. Sales Creatio

March 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pipedrive

Ranking in CRM

21st

Ranking in Sales Force Automation

10th

Average Rating

8.2

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Local Government CRM (7th), Opportunity Management (5th)

Sales Creatio

Ranking in CRM

19th

Ranking in Sales Force Automation

9th

Average Rating

8.8

Reviews Sentiment

6.6

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of March 2026, in the CRM category, the mindshare of Pipedrive is 1.1%, up from 0.8% compared to the previous year. The mindshare of Sales Creatio is 1.0%, up from 0.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Mindshare Distribution
Product	Mindshare (%)
Sales Creatio	1.0%
Pipedrive	1.1%
Other	97.9%

CRM

Featured Reviews

Willem Lambrechts

Managing Director at Drebbel

Offers the ability to create multiple pipelines and the flexibility in filtering and reporting

We do a lot of analytics and reporting ourselves. We don't necessarily use all the features that Pipedrive provides, but it's very helpful at least. It has streamlined our deal-closing process. We use it for everything. When we create a lead, we put it into Pipedrive. That lead can be converted into an opportunity, which we manage through our whole pipeline. This includes having all data related to the opportunity in one place. Once the deal is closed, we use Pipedrive to follow up on the invoices until they are paid. We also manage sales commissions and payments to our salespeople through Pipedrive.

Read full review

Yevhen Yukhno

CEO at B-OS, Unipessoal Lda.

BPM workflows have accelerated decisions but complex projects still need better support and pricing

The biggest benefit of using Creatio for my company is the very fast start, but it is a solution aimed at middle and big companies since the minimal price for a license is $10,000 plus some costs for integration. It is not a budget solution for many companies, but it is very powerful and a very fast tracking solution. It is a SaaS solution, and all negatives apply to all SaaS products. It is a problem for clients because if I want to organize a big project, I have some problems with the Creatio environment for testing and development, leading to expensive DevOps operations to synchronize many environments. It is not very well, but I do not know how it can improve.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The solution is pretty easy to use and intuitive."

"It is a stable platform."

"Pipedrive's most valuable feature is reporting and insights. The CRM shows the database and lets the salespeople arrange their daily activities. The insights are essential from a management point of view because it helps the sales staff improve or adjust their whole sales cycle, activities, and quality."

"Pipedrive's most valuable features are that you can keep the whole information that's related to managing your sales process and you can customize it easily. The person that we have who is customizing Pipedrive is very junior in means of software development or process development. He can easily use it, anyone can use the solution. It has a very easy user interface to customize your processes and apply them to the Pipedrive process."

"The solution is very stable."

"The most useful stuff for me is that it's very flexible with all the data structures...Stability-wise, I rate the solution a ten out of ten."

"The usability of the solution is its valuable feature."

"The most useful thing is the ability to create multiple pipelines and the flexibility in filtering and reporting."

More Pipedrive pros

"There's not a single CRM out there that is quite as flexible as Creatio CRM."

"Intuitive, low-code CRM platform that's easy to integrate and use."

"Its configurability in terms of being able to change screens and fields and create workflows that are compatible with our business objectives is most valuable."

"It provides a customizable platform that enables companies to safely store and recognize customer data, as well as connect multiple channels and other related services."

"When comparing to other tools such as Salesforce, which I find complicated to work with personally, Sales Creatio's modules are easier to use with drag and drop functionality and configuration options."

"I like Creatio's workflows, automation, and no-code features that we can update as we wish."

"With Sales Creatio, you can have a customer service review, and it is GDPR compliant."

"The initial setup for Creatio is not complicated because they have a big department called Creatio Academy, which provides many materials, including videos and PDF files with step-by-step instructions."

More Sales Creatio pros

Cons

"Pipedrive could be more efficient. I want the management to be more transparent so it's easier to monitor the sales team's activities and results and do business forecasting. It would help them to improve the quality of the sales cycle."

"You must pay more if you need an additional feature."

"The tool's APIs are challenging. It should also be compliant with HIPAA, FINRA and GLBA. The data centers should be within US so that they are compliant with regulations."

"Reporting capabilities of the solution could be improved."

"New features sometimes seem bolted on rather than being smooth."

"The platform could be even more robust."

"The product is expensive."

"The form builder works even though it has some shortcomings...Also, the forms don't have the ability to avoid or stop people from signing up if they don't have a corporate email."

More Pipedrive cons

"To benefit from this software you need to have somebody dedicated to customizing the features you're looking for and, to be honest, I do not have time to focus only on that."

"It is a problem for clients because if I want to organize a big project, I have some problems with the Creatio environment for testing and development, leading to expensive DevOps operations to synchronize many environments."

"Sales Creatio should include better customizations."

"On the sales side, I would like to see a CPQ product, and on the services side, I'd like to see more of a field service automation feature."

"Out of the box connectors are great, but the ability of what is there versus other CRMs is limited."

"The mobile application gave us many issues as it appeared poorly developed. The client was not satisfied with the mobile application and raised concerns about it."

"The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the mobile app could be improved."

"The marketing feature needs to be improved. Documentation on their website, or their knowledge base, also needs expansion and improvement."

More Sales Creatio cons

Pricing and Cost Advice

"Pipedrive keeps increasing the prices, which is becoming a bit annoying. It was reasonable when we started, but now they're increasing all the time."

"On a scale of one to ten, where one is a low price, and ten is a high price, two or three. For us, everything is expensive because this is a startup, but for a normal company, it should be peanuts."

"As of now, the pricing and value are quite good."

"The solution's pricing is excellant. It costs 65 dollars a month for top tier plan."

"We pay $1000 a month for the tool."

"Pipedrive is the most cost-effective in terms of the balance between cost and features. I would take Pipedrive over HubSpot or Zoho CRM. It's well-positioned on the market."

"The product is expensive but provides valuable services."

"The solution is affordable."

More Pipedrive pricing and cost advice

"Compared to Salesforce and other applications, Sales Creatio is a cost-effective solution."

"Pricing for this solution is more affordable than Salesforce, and the costs are upfront."

"Sales Creatio's enterprise version is $60 per user per month. Other leaders in the Gartner Magic Quadrant for sales automation, such as SAP, Microsoft, Salesforce, and Oracle, are about $150 to $200 a month, and Creatio is $60."

"Creatio's most basic plan, which has Growth, Enterprise, and Ultimate, I use the Enterprise version. It's a fully-featured CRM that includes sales, marketing, and service, along with the studio product."

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Top Industries

By visitors reading reviews

Outsourcing Company

12%

Computer Software Company

12%

Retailer

Comms Service Provider

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	9
Midsize Enterprise	1
Large Enterprise	3

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	1

Questions from the Community

What is your experience regarding pricing and costs for Pipedrive?

The pricing is satisfactory.

See all answers

What needs improvement with Pipedrive?

New features sometimes seem bolted on rather than being smooth.

See all answers

What advice do you have for others considering Pipedrive?

I'd recommend Pipedrive since it's easy to use and handles simple processes effectively. I'd rate the solution nine out of ten.

See all answers

What do you like most about Sales Creatio?

Each step of the customer journey is recorded by certain metrics and KPIs. If you want to do a lot deeper dive with Excel pivot tables or third-party analytics tools like Qlik or Tableau, that's an...

See all answers

What is your experience regarding pricing and costs for Sales Creatio?

I purchased Creatio only through a direct project, as the marketplace is complicated for customers and primarily benefits partners who find solutions there and decide whether to use it or create in...

See all answers

What needs improvement with Sales Creatio?

See all answers

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Product Reports

Buyer's Guide

Pipedrive

March 2026

Download Pipedrive product report

Buyer's Guide

Sales Creatio

February 2026

Download Sales Creatio product report

Overview

Pipedrive CRM, a SOC 2 Certified Service Provider, is built around activity-based selling. It ensures total visibility through its Pipeline Management tool with a clear visual interface that prompts you to take action, remain organized and stay in control of a complex sales process, Sales Reporting that provides visual report, understands pipeline metrics, tracks and tests sales process and shows sales split by product. Pipedrive CRM boosts productivity, optimizes the Sales Process, It has an import/export feature that safeguards against human error. It is fully customizable, has multiple usage possibilities and can automatically creates contacts in your pipeline.

Pipedrive

Sales Automation Software to accelerate the complete sales cycle — from lead to repeat sales

Sales Creatio is a cloud CRM system for comprehensive sales force automation from lead management to large enterprise sales. Employ out-of-the-box reference processes to manage the entire sales cycle! The product guides users through the entire sales process from the initial communication with a customer to the closed deal. Sales Creatio combines AI with leading UX to accelerate user adoption.

Creatio

Sample Customers

Samsung, Amazon, SkyScanner, TDW, Vimeo, ReMax, Festo

ABLV Bank, Pelco, Heinz, Bayer, Century21, Allianz, ABB, Tele2, ABLV, Yandex, Pepsico, PSA Peugeot Citroen, Fiscale, Mitsubishi Electric, Vivino

Buyer's Guide

Pipedrive vs. Sales Creatio

March 2026

Free Report: Pipedrive vs. Sales Creatio

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