Pipedrive vs Sales Creatio comparison

Pipedrive and Creatio are both solutions in the CRM category. Pipedrive is ranked #22 with an average rating of 7.8, while Creatio is ranked #18 with an average rating of 8.7. Pipedrive holds a 0.9% mindshare in CRM, compared to Creatio’s 1.0% mindshare. Additionally, 78% of Pipedrive users are willing to recommend the solution, compared to 100% of Creatio users who would recommend it.

Pipedrive

Read 13 Pipedrive reviews

1,518 Views
1,063 Comparison Views

78% willing to recommend

Sales Creatio

Read 11 Sales Creatio reviews

1,148 Views
1,022 Comparison Views

100% willing to recommend

Pipedrive

Sales Creatio

Comparison Buyer's Guide

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Executive SummaryUpdated on Dec 19, 2024

Sales Creatio and Pipedrive are two competing products in the CRM solutions category. Sales Creatio has an upper hand with its robust customization and comprehensive CRM capabilities, whereas Pipedrive appeals with its simplicity and efficiency.

Features: Sales Creatio offers advanced process management, superior automation capabilities, and deep customization options that cater to complex enterprise needs. Pipedrive is known for its intuitive pipeline management, user-friendly design, and effective sales forecasting, making it suitable for small to medium-sized businesses.

Room for Improvement: Sales Creatio could enhance its user interface for non-technical users, streamline its setup process, and offer more scalable solutions for small businesses. Pipedrive might benefit from expanding its feature set for enterprises, improving customization options, and enhancing automation capabilities.

Ease of Deployment and Customer Service: Sales Creatio provides flexible deployment with extensive training and support, suitable for enterprise clients but requires a more involved setup process. Pipedrive’s cloud-based model ensures quick implementation and low maintenance, with easily accessible support, ideal for smaller teams.

Pricing and ROI: Sales Creatio involves a higher initial investment with significant ROI potential for large organizations seeking customized CRM solutions. Pipedrive offers a cost-effective entry point for budget-conscious companies, enabling quick ROI through streamlined processes and ease of adoption.

To learn more, read our detailed Pipedrive vs. Sales Creatio Report (Updated: December 2025).

Buyer's Guide

Pipedrive vs. Sales Creatio

December 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pipedrive

Ranking in CRM

22nd

Ranking in Sales Force Automation

10th

Average Rating

8.2

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Local Government CRM (9th), Opportunity Management (4th)

Sales Creatio

Ranking in CRM

18th

Ranking in Sales Force Automation

9th

Average Rating

8.8

Reviews Sentiment

6.6

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of January 2026, in the CRM category, the mindshare of Pipedrive is 0.9%, up from 0.8% compared to the previous year. The mindshare of Sales Creatio is 1.0%, up from 0.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Market Share Distribution
Product	Market Share (%)
Sales Creatio	1.0%
Pipedrive	0.9%
Other	98.1%

CRM

Featured Reviews

Willem Lambrechts

Managing Director at Drebbel

Offers the ability to create multiple pipelines and the flexibility in filtering and reporting

We do a lot of analytics and reporting ourselves. We don't necessarily use all the features that Pipedrive provides, but it's very helpful at least. It has streamlined our deal-closing process. We use it for everything. When we create a lead, we put it into Pipedrive. That lead can be converted into an opportunity, which we manage through our whole pipeline. This includes having all data related to the opportunity in one place. Once the deal is closed, we use Pipedrive to follow up on the invoices until they are paid. We also manage sales commissions and payments to our salespeople through Pipedrive.

Read full review

Yevhen Yukhno

CEO at B-OS, Unipessoal Lda.

BPM workflows have accelerated decisions but complex projects still need better support and pricing

The biggest benefit of using Creatio for my company is the very fast start, but it is a solution aimed at middle and big companies since the minimal price for a license is $10,000 plus some costs for integration. It is not a budget solution for many companies, but it is very powerful and a very fast tracking solution. It is a SaaS solution, and all negatives apply to all SaaS products. It is a problem for clients because if I want to organize a big project, I have some problems with the Creatio environment for testing and development, leading to expensive DevOps operations to synchronize many environments. It is not very well, but I do not know how it can improve.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"It's very flexible and we can really fit it into our business model."

"Pipedrive's most valuable feature is reporting and insights. The CRM shows the database and lets the salespeople arrange their daily activities. The insights are essential from a management point of view because it helps the sales staff improve or adjust their whole sales cycle, activities, and quality."

"It is a stable platform."

"The most valuable feature is the ability to create timelines and custom fields."

"The most useful thing is the ability to create multiple pipelines and the flexibility in filtering and reporting."

"The initial setup is straightforward."

"The biggest and the best feature is the view that you get when you log in. You have a board like Kanban when you log in, and you've got a column on the left and several other columns that move to the right, depending on where you are in a particular deal. If it's a prospect or someone who is just looking, you move it along the process, and it really helps you keep track of where you are."

"The most useful stuff for me is that it's very flexible with all the data structures...Stability-wise, I rate the solution a ten out of ten."

More Pipedrive pros

"With Sales Creatio, you can have a customer service review, and it is GDPR compliant."

"The initial setup for Creatio is not complicated because they have a big department called Creatio Academy, which provides many materials, including videos and PDF files with step-by-step instructions."

"Each step of the customer journey is recorded by certain metrics and KPIs. If you want to do a lot deeper dive with Excel pivot tables or third-party analytics tools like Qlik or Tableau, that's an option."

"It provides a customizable platform that enables companies to safely store and recognize customer data, as well as connect multiple channels and other related services."

"Intuitive, low-code CRM platform that's easy to integrate and use."

"When comparing to other tools such as Salesforce, which I find complicated to work with personally, Sales Creatio's modules are easier to use with drag and drop functionality and configuration options."

"There's not a single CRM out there that is quite as flexible as Creatio CRM."

"I like Creatio's workflows, automation, and no-code features that we can update as we wish."

More Sales Creatio pros

Cons

"You must pay more if you need an additional feature."

"In future releases, I would like to have a highly intelligent integration service where you can easily connect PipeDrive with other tools, even if you are not a developer."

"The automation process is challenging."

"The integration possibilities with other systems could be better as well. We use it in connection with Octopus CRM, and there's room for improvement."

"We are using the lowest version of it. As we become more sophisticated, we might outgrow the tool, but there are features that are available in the higher-level versions, which I'm unfamiliar with, that might be able to meet the needs we would have in the future. They can maybe add some of the features to the basic version or make it more reasonably priced or free."

"The form builder works even though it has some shortcomings...Also, the forms don't have the ability to avoid or stop people from signing up if they don't have a corporate email."

"Pipedrive has some weaknesses against Salesforce. The documentation of Pipedrive could improve. They need more qualified documentation because I had to fix my colleague's work to correct the reports because they did not find how they can do it, or develop reports. There are some misunderstandings about how to do reporting."

"Pipedrive could be more efficient. I want the management to be more transparent so it's easier to monitor the sales team's activities and results and do business forecasting. It would help them to improve the quality of the sales cycle."

More Pipedrive cons

"Sales Creatio should include better customizations."

"On the sales side, I would like to see a CPQ product, and on the services side, I'd like to see more of a field service automation feature."

"The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the mobile app could be improved."

"The mobile application gave us many issues as it appeared poorly developed. The client was not satisfied with the mobile application and raised concerns about it."

"There is still some room for improvement in the overall look and feel of the software."

"To benefit from this software you need to have somebody dedicated to customizing the features you're looking for and, to be honest, I do not have time to focus only on that."

"It is a problem for clients because if I want to organize a big project, I have some problems with the Creatio environment for testing and development, leading to expensive DevOps operations to synchronize many environments."

"Out of the box connectors are great, but the ability of what is there versus other CRMs is limited."

More Sales Creatio cons

Pricing and Cost Advice

"Pipedrive keeps increasing the prices, which is becoming a bit annoying. It was reasonable when we started, but now they're increasing all the time."

"The price of Pipedrive has been reasonable."

"The solution's pricing is excellant. It costs 65 dollars a month for top tier plan."

"On a scale of one to ten, where one is a low price, and ten is a high price, two or three. For us, everything is expensive because this is a startup, but for a normal company, it should be peanuts."

"As of now, the pricing and value are quite good."

"Pipedrive is relatively more affordable than other solutions."

"Pipedrive is the most cost-effective in terms of the balance between cost and features. I would take Pipedrive over HubSpot or Zoho CRM. It's well-positioned on the market."

"The product is expensive but provides valuable services."

More Pipedrive pricing and cost advice

"Pricing for this solution is more affordable than Salesforce, and the costs are upfront."

"Sales Creatio's enterprise version is $60 per user per month. Other leaders in the Gartner Magic Quadrant for sales automation, such as SAP, Microsoft, Salesforce, and Oracle, are about $150 to $200 a month, and Creatio is $60."

"Creatio's most basic plan, which has Growth, Enterprise, and Ultimate, I use the Enterprise version. It's a fully-featured CRM that includes sales, marketing, and service, along with the studio product."

"Compared to Salesforce and other applications, Sales Creatio is a cost-effective solution."

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Top Industries

By visitors reading reviews

Computer Software Company

16%

Outsourcing Company

12%

Retailer

Comms Service Provider

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	9
Midsize Enterprise	1
Large Enterprise	3

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	1

Questions from the Community

What do you like most about Pipedrive?

The most valuable feature is the ability to create timelines and custom fields.

See all answers

What is your experience regarding pricing and costs for Pipedrive?

The pricing is satisfactory.

See all answers

What needs improvement with Pipedrive?

New features sometimes seem bolted on rather than being smooth.

See all answers

What do you like most about Sales Creatio?

Each step of the customer journey is recorded by certain metrics and KPIs. If you want to do a lot deeper dive with Excel pivot tables or third-party analytics tools like Qlik or Tableau, that's an...

See all answers

What is your experience regarding pricing and costs for Sales Creatio?

My experience with the pricing and licensing or setup costs for Sales Creatio was very favorable. On a scale of one to ten for pricing, Sales Creatio is approximately a two or three, since they pro...

See all answers

What needs improvement with Sales Creatio?

There was an issue with loading time when handling large amounts of data. For fast-moving products or clients who receive numerous records throughout the day, the handling was slower. We had a clie...

See all answers

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Product Reports

Buyer's Guide

Pipedrive

December 2025

Download Pipedrive product report

Buyer's Guide

Sales Creatio

December 2025

Download Sales Creatio product report

Overview

Pipedrive CRM, a SOC 2 Certified Service Provider, is built around activity-based selling. It ensures total visibility through its Pipeline Management tool with a clear visual interface that prompts you to take action, remain organized and stay in control of a complex sales process, Sales Reporting that provides visual report, understands pipeline metrics, tracks and tests sales process and shows sales split by product. Pipedrive CRM boosts productivity, optimizes the Sales Process, It has an import/export feature that safeguards against human error. It is fully customizable, has multiple usage possibilities and can automatically creates contacts in your pipeline.

Pipedrive

Sales Automation Software to accelerate the complete sales cycle — from lead to repeat sales

Sales Creatio is a cloud CRM system for comprehensive sales force automation from lead management to large enterprise sales. Employ out-of-the-box reference processes to manage the entire sales cycle! The product guides users through the entire sales process from the initial communication with a customer to the closed deal. Sales Creatio combines AI with leading UX to accelerate user adoption.

Creatio

Sample Customers

Samsung, Amazon, SkyScanner, TDW, Vimeo, ReMax, Festo

ABLV Bank, Pelco, Heinz, Bayer, Century21, Allianz, ABB, Tele2, ABLV, Yandex, Pepsico, PSA Peugeot Citroen, Fiscale, Mitsubishi Electric, Vivino

Buyer's Guide

Pipedrive vs. Sales Creatio

December 2025

Free Report: Pipedrive vs. Sales Creatio

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