"We are able to take back control of our client sales information and analyze it for the future to improve."
"For the most part, the solution is straightforward."
"It is one of the most proficient CRM tools out there. It is comprehensive and scalable. It covers most of the CRM activities, business lines, and business requirements."
"Oracle CRM is a versatile solution with many features and functionalities that makes it a suitable solution for many different business use cases."
"Oracle CRM is very, very stable, one of the most stable products I've used in my career, and doesn't require much maintenance."
"CRM's performance is good, we've never faced any issues with it."
"The forecasting reporting section was the most useful."
"Technical support is very fast. It's customer friendly."
"SAP Marketing Automation is user-friendly. The interface is nice and clear. You can see the different diagrams and define various filters and targets. You can also export the customer information you collect to make the campaign. It's easy to understand how this information is entered. There are also a lot of platforms that show the results of campaigns. You can customize your data and define different reports, but SAS also provides a standard report."
"Our infrastructure is set up for an on-premises deployment of this solution and I am concerned that the online deployment that we are moving to will not perform as well as our current on-premises storage systems. It could cause some problems, such as latency delays."
"The performance could be better."
"I'd like to see more feature enhancements."
"The data visualization should be better in Oracle CRM."
"The user interface and performance could be better."
"The interface could be more user friendly. It is currently not intuitive, and it can be better. The onboarding process for the end users of this solution could be easier, and there should be a few more things for user knowledge and training. It takes a lot of technical knowledge to get used to it."
"The one thing that I hate about it is when you pay for services for a certain amount of time, the service ends just before it should be over. For example, I may pay for a month of service, but it will tell me the service is over before the month ends."
"This solution is only available on-premises. It could be improved by offering a cloud/SaaS option which is more scalable."
"You need to buy connectors to integrate Marketing Automation with various suppliers. For example, if I want to see the data through Power BI, I need a connector to see the data directly. Otherwise, you need to do everything manually. You have to download information from SAS and then save a text file, and then I can import it into Power BI. I would like Marketing Automation to have this native functionality without the need to pay more for connectors."
On demand CRM with contextual intelligence, adaptive business planning, and analytics. Supports cloud integration with Outlook and mobile devices, as well as sales and marketing applications. Multi-tenancy or single-tenancy options available.
SAS Marketing Automation lets you get more campaigns out the door in an automated, trackable and highly repeatable fashion. You can quickly define target segments, prioritize selection rules, select communication channels, schedule and execute campaigns, analyze campaign results and easily make adjustments to improve future campaign performance.
Oracle CRM is ranked 2nd in Marketing Automation with 13 reviews while SAS Marketing Automation is ranked 7th in Marketing Automation with 1 review. Oracle CRM is rated 8.4, while SAS Marketing Automation is rated 8.0. The top reviewer of Oracle CRM writes "Straightforward to set up with good modules and excellent support". On the other hand, the top reviewer of SAS Marketing Automation writes "It's good at visualizing large amounts of data ". Oracle CRM is most compared with Siebel CRM, SAP CRM, Microsoft Dynamics CRM, Salesforce Sales Cloud and Oracle Eloqua, whereas SAS Marketing Automation is most compared with Salesforce Marketing Cloud, Siebel Marketing Resource Management, SAP CRM and Marketo.
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