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MicroStrategy vs Qlik Sense vs Tableau Enterprise comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
7.2
MicroStrategy improves business efficiency, enhancing reporting capabilities and perceived value, though ROI measurement is challenging for some users.
Sentiment score
6.2
Qlik Sense delivers high ROI through faster decision-making, cost savings, and enhanced insights, boosting operations and revenue growth.
Sentiment score
6.9
Tableau Enterprise provides rapid ROI through efficient report generation, cost savings, and streamlined operations with minimal integration challenges.
In my organization, we moved from OBI to Qlik Sense due to limitations with OBI, resulting in very high ROI.
Director Software Engineer at a computer software company with 10,001+ employees
This saves a significant amount of time, particularly for reports that would have needed around fifty people.
Project Manager, Site at LTI - Larsen & Toubro Infotech
The ROI of using Tableau extends to its seamless integration across various platforms, as it's from Salesforce and thus not limited to any specific cloud provider.
Senior Data Consultant at a government with 11-50 employees
Tableau is saving me time, money, and resources, which I would rate as ten.
Founder at Mindclick Consulting
 

Customer Service

Sentiment score
5.2
MicroStrategy's customer service relies on a knowledge base, facing mixed reviews due to response times and support quality disparities.
Sentiment score
5.4
Qlik Sense's customer service is praised for technical support, though response times vary, with community forums and partners being essential.
Sentiment score
6.1
Tableau Enterprise support is praised for expertise and responsiveness, with premium options and community resources highly rated by users.
I would rate the technical support from MicroStrategy as nine out of 10.
Lead Software Engineer at Momentus
While tech support is comprehensive, the stability of Qlik Sense means I generally do not need it.
Director Software Engineer at a computer software company with 10,001+ employees
Technical support requires improvement.
Associate Director at a tech services company with 51-200 employees
In Turkey, the consultant firms are very professional, and they support you.
Business Intelligence Architect at a financial services firm with 5,001-10,000 employees
They provide quick email and phone responses and have Thai-speaking personnel.
Senior Data Consultant at a government with 11-50 employees
There should be consistent standards for all users.
Associate Technical Architect at a computer software company with 1,001-5,000 employees
The technical support for Tableau is quite good.
Project Manager, Site at LTI - Larsen & Toubro Infotech
 

Scalability Issues

Sentiment score
7.6
MicroStrategy offers strong scalability and performance, though high costs and memory requirements can influence its enterprise usage efficiency.
Sentiment score
7.7
Qlik Sense is praised for scalability, efficiently handling large data sets and users, but requires careful licensing and server management.
Sentiment score
6.7
Tableau Enterprise offers strong scalability and improved performance with recent updates, despite potential cost and complexity challenges.
We have moved from on-premises to cloud-based infrastructure.
Data Engineer at a insurance company with 10,001+ employees
MicroStrategy's scalability is good, as it has the possibility to read a lot of data and works fine with all the information that we have.
Analyst - IM at a healthcare company with 10,001+ employees
It performs well in terms of performance and load compared to others.
Associate Director at a tech services company with 51-200 employees
Qlik Sense helps analyze data and can handle larger amounts of data compared to other BI tools.
Solution Architect at Predoole Analytics
It is easily scalable with Microsoft, with other services Azure and other tools they provide.
student at a educational organization with 1,001-5,000 employees
Tableau is easy to use across various dimensions, whether on-premises or on the cloud.
Senior Data Consultant at a government with 11-50 employees
The solution is fully scalable and performs well even with large datasets, provided there is proper supporting hardware.
Practice Head BI at Nous Infosystems
Tableau is easy to scale.
Community Director at PeerSpot
 

Stability Issues

Sentiment score
7.3
MicroStrategy is reliable and stable, with strong performance; minor issues are typically resolved through support or configuration adjustments.
Sentiment score
7.6
Qlik Sense is highly stable, with users praising its reliability, effective support, smooth upgrades, and robust functionality.
Sentiment score
7.3
Tableau Enterprise is stable and reliable, with minor challenges tied to dataset size, server, or network factors.
I would rate the stability of MicroStrategy as nine out of 10.
Lead Software Engineer at Momentus
The stability is very good.
Associate Director at a tech services company with 51-200 employees
The application hangs after continuous use due to the buildup of cache.
Community Director at PeerSpot
I rate the stability a five or six because Tableau updates very often with new versions or patches.
Senior Data Consultant at a government with 11-50 employees
 

Room For Improvement

MicroStrategy needs improved modeling, visualization, usability, cloud integration, support, and pricing to enhance smaller organizations' adoption.
Qlik Sense users seek better customization, real-time features, data handling, visualization, ease of use, cost efficiency, and improved support.
Tableau Enterprise struggles with performance, integration, and features, with users seeking better analytics, data management, and cost efficiency.
Creating hierarchies and the modeling part is challenging because data modeling is one of the most important aspects of any BI project.
Data Engineer at a insurance company with 10,001+ employees
Organizations that are well-established and have more money can afford MicroStrategy, but startups and mid-level organizations who do not have this much budget have to opt for other cheaper tools.
Lead Software Engineer at Momentus
MicroStrategy could learn from Power BI's user-friendly interface.
Technical Analyst at Allianz
Power BI has better visualizations and interactions with updates in 2023 that provide ease of use.
Business Intelligence Architect at a financial services firm with 5,001-10,000 employees
Providing an API feature to access data from the dashboard or QEDs could be beneficial.
Director Software Engineer at a computer software company with 10,001+ employees
There should be more comprehensive documentation and explanatory videos available to help clients understand and calculate capacity-based pricing, making it easier to predict costs before implementing Qlik Sense Cloud.
Solution Architect at Predoole Analytics
We cannot send the entire Excel file reports via email within Tableau.
Project Manager, Site at LTI - Larsen & Toubro Infotech
The product owner should enhance its benefits or clarify its role.
Senior Data Consultant at a government with 11-50 employees
It sometimes requires extensive investigation to determine why the data does not appear correctly.
Group Finance Head Of Investment Bank Product Control at a financial services firm with 10,001+ employees
 

Setup Cost

MicroStrategy's high pricing is due to licensing costs, though long-term benefits exist; licensing complexity concerns users.
Qlik Sense offers flexible, albeit pricier, licensing options praised for easy setup and quick ROI, but requires careful cost analysis.
Tableau Enterprise is pricier but valued for functionality, offering flexible licensing and discounts for larger purchases.
It is just about how expensive it is to implement.
student at a educational organization with 1,001-5,000 employees
Compared to Power BI, it is definitely costly.
Associate Director at a tech services company with 51-200 employees
Among the BI tools and data analytics tools, Qlik is the most expensive.
Business Intelligence Architect at a financial services firm with 5,001-10,000 employees
Power BI as a much cheaper alternative.
Practice Head BI at Nous Infosystems
A license for 150 users costs around $17,000 USD per year.
Community Director at PeerSpot
Looker is known to be quite expensive.
Associate Technical Architect at a computer software company with 1,001-5,000 employees
 

Valuable Features

MicroStrategy excels in flexibility, scalability, and user-friendly reporting, supporting large data volumes with strong security and Visual Insights features.
Qlik Sense provides intuitive dashboard creation, seamless integration, and robust data handling with powerful analytics and flexible development capabilities.
Tableau Enterprise simplifies data visualization and integration, enhancing decision-making and collaboration with secure, intuitive tools for organizations.
It's important because with MicroStrategy we can manage all our cubes and show data to our clients.
Analyst - IM at a healthcare company with 10,001+ employees
The MicroStrategy interface is not as good as Power BI, especially concerning the user-friendly aspects.
Technical Analyst at Allianz
The most effective features of MicroStrategy for data analysis in my experience are the security, the metadata management, and the administration, along with the options of different workarounds available to accommodate different types of requirements.
Lead Software Engineer at Momentus
From an end-user perspective, it's convenient and performance-oriented, providing something meaningful from all the organization's data.
Director Software Engineer at a computer software company with 10,001+ employees
The true power is in the ability to connect with any database, get the data, and work with the data.
Director at a consultancy with 1,001-5,000 employees
It is a single product that I can use as an ETL database, BI, and more.
Associate Director at a tech services company with 51-200 employees
A significant feature for me is the real-time connection to data sources because it effectively manages large data sets.
Senior Data Consultant at a government with 11-50 employees
Tableau serves as a stable dashboarding tool for higher management, aiding in quick decision-making.
solution architect at a energy/utilities company with 10,001+ employees
Building hyper extracts and visualization capabilities make Tableau a robust tool for data analysis.
Practice Head BI at Nous Infosystems
 

Mindshare comparison

As of June 2026, in the Embedded BI category, the mindshare of MicroStrategy is 5.6%, down from 11.6% compared to the previous year. The mindshare of Qlik Sense is 7.6%, down from 11.5% compared to the previous year. The mindshare of Tableau Enterprise is 17.0%, down from 31.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Embedded BI Mindshare Distribution
ProductMindshare (%)
Tableau Enterprise17.0%
Qlik Sense7.6%
MicroStrategy5.6%
Other69.8%
Embedded BI
 

Featured Reviews

Harjinder-Singh - PeerSpot reviewer
Data Engineer at a insurance company with 10,001+ employees
Reporting on insurance finances has become robust and supports detailed geo-spatial analysis
I am quite satisfied with the reporting part of the product. However, compared to other tools, the modeling part is not as strong. Data modeling is not as easy on MicroStrategy as it is on other platforms. I have worked with the administration tool and the Architect tool for MicroStrategy, but creating a star schema is not as easy compared to other tools. Creating hierarchies and the modeling part is challenging because data modeling is one of the most important aspects of any BI project. If you can create a star schema or Snowflake schema easily, then report building becomes straightforward. Additionally, MicroStrategy's Workstation tool compared to Developer still lacks some functionality that can be done more easily on the Developer side. Workstation is a great tool, but they have not given it full functionality.
PawanSingh3 - PeerSpot reviewer
Director at a consultancy with 1,001-5,000 employees
Data visualization has become faster and flexible and now enables quick multi-source reporting
Qlik Sense is very easy to use, but sometimes integration is a bit challenging. In our case, we wanted to integrate the cloud version of Qlik Sense, and Qlik Sense is not supporting the on-premises version, so we moved to the cloud version. We had a lot of challenges when integrating Qlik Sense SSO with the reports that we wanted to show on our web app or mobile app. There were a lot of challenges along with that, but eventually, we overcame those challenges, and things are working fine now. The integration part is one point for improvement; it could be more simple because I found some complexities with it. The single sign-on part is a little tricky and is not straightforward. We have done multiple rounds with their technical team, and although it got resolved later on, I think that it could have been better.
Swetha Dhanasekar - PeerSpot reviewer
Senior GenAI Engineer at a tech vendor with 10,001+ employees
Centralized dashboards have transformed workforce trend analysis and speed up decisions
Tableau Enterprise helps us to consolidate the data and visualize daily and weekly trends in a clear and centralized dashboard, offering powerful features such as interactive dashboards, real-time data refreshing, advanced visual analytics, role-based access control, secure data, and seamless interaction with multiple data sources and automated reports. This will help us to analyze trends and collaborate across teams and scale analytics across the organization. These features help my team specifically by centralizing all employees' data in one place. This helps us reduce manual tracking and gives us real-time visibility into work from home versus office trends. The interactive dashboards allow quick decision-making, and the automated refresh time saves us a lot, while role-based access ensures data is shared securely with the right stakeholders. Tableau Enterprise has had a strong positive impact on our organization by improving data visibility, speeding up decision-making, and managing reports efficiently. The team can now access and track trends more effectively, and collaboration has improved using interactive dashboards. Overall, it has enhanced effectiveness and fostered a data-driven culture across the organization. The specific outcomes showing this positive impact include speeding up decision-making, which is the biggest impact because it saves us more time. Reporting time actually reduces sequentially since the dashboards refresh automatically. Data security is stronger, and data accuracy has improved, thanks to a centralized data source. Decision-making is also much faster since leaders can view real-time impacts instead of waiting for manual entry.
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Comparison Review

it_user79932 - PeerSpot reviewer
Senior Manager - BI Head with 5,001-10,000 employees
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Financial Services Firm
16%
Construction Company
10%
Marketing Services Firm
8%
Retailer
6%
Financial Services Firm
18%
Manufacturing Company
10%
Construction Company
9%
Government
6%
Financial Services Firm
15%
Manufacturing Company
10%
Computer Software Company
8%
Construction Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise26
Large Enterprise101
By reviewers
Company SizeCount
Small Business34
Midsize Enterprise40
Large Enterprise88
By reviewers
Company SizeCount
Small Business117
Midsize Enterprise67
Large Enterprise185
 

Questions from the Community

What is your experience regarding pricing and costs for MicroStrategy?
My company has many licenses for MicroStrategy because we can build reports in this tool. I don't know what the cost ...
What needs improvement with MicroStrategy?
I am quite satisfied with the reporting part of the product. However, compared to other tools, the modeling part is n...
What is your primary use case for MicroStrategy?
Harjinder, I recall approximately two years back we had a conversation with you about ForgeRock and Auth0, and I thin...
Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I wou...
What is your experience regarding pricing and costs for Qlik Sense?
It is not about performance. It is just about how expensive it is to implement.
Tableau vs. Business Objects - Which is a better solution for visualization and analysis?
Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have be...
Which would you choose - Tableau or SAP Analytics Cloud?
Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use....
What is your experience regarding pricing and costs for Tableau?
Regarding pricing, while I cannot comment on specific user licenses, Tableau is indeed more expensive than Power BI. ...
 

Also Known As

No data available
QlikSense, Qlik Analytics Platform
Tableau Desktop, Tableau Server, Tableau Online
 

Overview

 

Sample Customers

Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.
Abbvie, Airbus, Barclays, BT Openreach, BMW, Daimler AG, HSBC, IKEA, Nationwide Building Society, Royal Mail Group, Sanofi, Siemens, Wendy'', Vodafone, Volvo
Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.
Find out what your peers are saying about Salesforce, Zoho, Qlik and others in Embedded BI. Updated: June 2026.
900,196 professionals have used our research since 2012.