Knowage vs Looker Studio comparison

Knowage and Google are both solutions in the Reporting category. Knowage is ranked #24, while Google is ranked #11 with an average rating of 7.6. Knowage holds a 0.8% mindshare in RT, compared to Google’s 2.7% mindshare. Additionally, 85% of Knowage users are willing to recommend the solution, compared to 85% of Google users who would recommend it.

Knowage

Read 18 Knowage reviews

446 Views
343 Comparison Views

85% willing to recommend

Looker Studio

Read 12 Looker Studio reviews

1,002 Views
1,112 Comparison Views

85% willing to recommend

Knowage

Looker Studio

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Executive SummaryUpdated on Mar 4, 2025

Knowage and Looker Studio are key players in the business intelligence and analytics sector. Looker Studio might hold an advantage with its superior integration with Google services and real-time data capabilities.

Features: Knowage offers open-source customization, robust data mining, and the ability to integrate multiple data sources. Looker Studio provides seamless integration with the Google ecosystem, advanced data visualization, and real-time analytics.

Room for Improvement: Knowage could enhance its user interface, streamline deployment, and improve documentation for technical features. Looker Studio may work on offering greater customization options, better support for non-Google services, and more flexible pricing models.

Ease of Deployment and Customer Service: Knowage provides flexible deployment but can require more time for initial setup, offering community-based support typical of open-source solutions. Looker Studio benefits from the streamlined deployment of Google Cloud Platform and robust customer support through Google's infrastructure.

Pricing and ROI: Knowage, as an open-source tool, entails lower initial costs but might need investments for optimization. Looker Studio follows a subscription model with higher initial costs, yet its integration could yield faster ROI through enhanced insights and reduced time-to-value.

To learn more, read our detailed Knowage vs. Looker Studio Report (Updated: April 2025).

Buyer's Guide

Knowage vs. Looker Studio

April 2025

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Helped 852,649 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Knowage

Ranking in Reporting

24th

Average Rating

7.6

Reviews Sentiment

6.7

Number of Reviews

Ranking in other categories

BI (Business Intelligence) Tools (33rd)

Looker Studio

Ranking in Reporting

11th

Average Rating

7.8

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of May 2025, in the Reporting category, the mindshare of Knowage is 0.8%, down from 0.9% compared to the previous year. The mindshare of Looker Studio is 2.7%, up from 2.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Reporting

Featured Reviews

AbdulshukoorMohammed

General Manager Information Technology & Enterprise Applications Manager at OXFORD HOLDING

Easy to customize, cross-platform capable, and very stable

The only challenge here is that it's a Java-based platform. It requires very high technical skills. When we come to the integration with the single sign-on facilities, that part is very challenging. In Power BI and other tools, it's very easy to integrate with active directory and single sign-on, and identity management is very easy in other business intelligence tools. However, when it comes to Knowage, it's a bit heavy, it's time-consuming sometimes, it's not very fast, and definitely not as fast as other business intelligence tools in terms of getting graphical reports. The solution could be cheaper.

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Srini-Dhanaraj

Founder & CEO at imfine.club

Available for free and can help businesses resolve their data migration problems

It is a stable solution. Stability-wise, I rate the solution a ten out of ten. Google Data Studio is a cloud-based tool. With cloud-based tools, there can be two challenges, the first one being associated with the bandwidth of your data strength. If I run a report from my home because of the wi-fi connection, it may give an excellent response. When I run the reports, Google Data Studio develops reports from my home, and because of wi-fi, it works in an excellent manner. When I am on the road or at the wheel, if I use the internet data from my mobile to browse my reports, the performance may not be good, and this issue is not because of the product but because of the bandwidth. The second issue arises when you connect Google Data Studio to a source system to extract the data to do the visualization. If the source system is not responding as quickly as expected, it could be the reason why the report may be printed slowly. Considering the aforementioned aspects, the problem may not be because of Google Data Studio but because of the source system.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"We can easily do our own customizations."

"The embedding feature is great."

"The concept of engines is quite powerful allowing the user to work with report authoring/provisioning tools of their choice."

"I can't name the features the way the Knowage community calls them because I still don't know the lingo. However, I can describe them. I like the ability to join more than one report, set all fields on one end, and replicate that on the other reports. I like that a lot. I think it's one of the features that got me using Knowage. They have tables, and I like that too. They took SQL scripts and many other scripts and enabled them to even correlate with Python. That's also one of the best things about Knowage. You could also decide to get information per user role, and this is also a feature that I like in Knowage."

"Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing."

"The solution is free so that is a good feature."

"The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, allowing us to compare revenues."

"Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like."

"Valuable features include advanced integrated analysis and easy implementation."

"The integration with Excel and Google Sheets is a valuable feature, making it easy to access and visualize data."

"The ability to integrate with a great variety of data sources."

"The best thing about the tool is that it allows you to share information easily and dashboards with colleagues and teammates because it's all online. No matter where you are, as long as you have the Internet, you can connect and use these dashboards. Google made good documentation for this tool. There are many examples of how to use and create dashboards and videos on YouTube. So, I think it's easy to learn."

More Looker Studio pros

Cons

"The dashboard components could be better."

"The only challenge here is that it's a Java-based platform. It requires very high technical skills."

"Development of SpagoBI has now been moved to Knowage. Users interested in further developments of the platform will have to look there."

"It would be better if more resources were available to help us learn how to use it. I wanted to use Knowage for a more extended period, but learning materials around the product were not really available and were not really straightforward. I've also seen inconsistencies between versions. For example, under the tools, especially in the cockpit, the way you create reports is now different. You will also find some configurations within a particular state, like a line chart, which differs from version to version. I think consistency is an essential feature in a product, especially for business intelligence products."

"The challenges with Google Data Studio are associated with the security part, making it an area where improvements are required."

"Other tools might be worth considering if you need more advanced features or support for a larger user base."

"There is a significant degree of sophistication required to compete with Tableau or Cognos."

"The tool should come up with data modeling layer features that are present in other products like Power BI."

"The performance of Looker needs improvement, particularly the report loading time, which is critical for business users."

"Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful."

"Stability and scalability an be improved for a full ten."

"When you physically install a product on one machine instead of the cloud, you have a better visibility, best icon quality, etc.. It's more of an issue with how we are adapting to the transition. We are still in the early moments of using this tool, and we need to go deeper to discover some improvements."

More Looker Studio cons

Pricing and Cost Advice

"It allows the implementation of an effective reporting system using internal skills at a limited upfront cost."

"Knowage is open-source, and an enterprise edition is also available."

"The solution is free but the Google Looker is expensive."

"The product is available for free."

"The cost is quite affordable based on feature analysis."

"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."

"The tool is free."

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Top Industries

By visitors reading reviews

Government

15%

Computer Software Company

11%

Real Estate/Law Firm

10%

Hospitality Company

10%

Computer Software Company

15%

Financial Services Firm

13%

Manufacturing Company

10%

University

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

Ask a question

Earn 20 points

What do you like most about Google Data Studio?

The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, all...

See all answers

What needs improvement with Google Data Studio?

The tool should improve on live data integration for quicker data reflection. Currently, changes in Google Sheets take about three to five minutes to reflect in Looker Studio. Overall, the interfac...

See all answers

What is your primary use case for Google Data Studio?

I use Looker Studio primarily for dashboard creation and data analytics. I have integrated it with Google Sheets, and I use it for project plan maintenance and data tracking.

See all answers

Comparisons

Microsoft Power BI vs Knowage

Compared 66% of the time

Procurify vs Knowage

Compared 34% of the time

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Amazon QuickSight vs Looker Studio

Compared 43% of the time

Microsoft Power BI vs Looker Studio

Compared 19% of the time

Tableau vs Looker Studio

Compared 7% of the time

IBM Cognos vs Looker Studio

Compared 5% of the time

Databricks vs Looker Studio

Compared 3% of the time

More Looker Studio Competitors

Product Reports

Buyer's Guide

Knowage

May 2025

Download Knowage product report

Buyer's Guide

Looker Studio

May 2025

Download Looker Studio product report

Also Known As

SpagoBI

Data Studio

Overview

Knowage (formerly SpagoBI) has a 14-years history. The actual release is the 6.3.

Knowage offers FULL ANALYTICAL CAPABILITIES, with a special focus on big data analytics and comprehensive support to rich and multi-source data analysis. Knowage provides different modules, each one focused on a specific domain but mutually combinable (Big Data, Smart Intelligence, Enterprise Reporting, Location Intelligence, Performance Management, Predictive Analysis). Moreover, Knowage is an OPEN SOURCE solution: the source code is freely accessible, everyone is allowed to join the community and build the own business solution to ensure strategic decision-making and improved productivity.

Knowage suite is supported by Engineering Group, the leading Italian software and services company, with about 10,000 people and more than 50 offices worldwide. Maintenance and support services (such as trainings, migration support, proof-of-concepts, etc) are provided by Engineering Group (KNOWAGE Labs) under subscription.

Knowage

Google Looker Studio is a free tool designed to help users create visually appealing reports and dashboards, making data easier to understand. It allows you to connect to various data sources such as Google Analytics, Facebook Ads, and spreadsheets. With Looker Studio, you can create charts and graphs to showcase trends and comparisons, build comprehensive dashboards that provide an overview of your data, and customize reports to match your brand or preferences. Additionally, you can share your reports online or export them as PDFs for wider distribution.

Google

Sample Customers

FIAT Group, Italian air navigation service provider, Ministry of Education and Science of the Russian Federation, Telecom Italia, ASL Genovese, San Giovanni Battista University Hospital

Genesys, Shueisha

Buyer's Guide

Knowage vs. Looker Studio

April 2025

Free Report: Knowage vs. Looker Studio

Find out what your peers are saying about Knowage vs. Looker Studio and other solutions. Updated: April 2025.

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