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Joulica Amazon Connect Analytics vs mParticle comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Joulica Amazon Connect Anal...
Ranking in Customer Data Platforms (CDP)
5th
Average Rating
8.2
Number of Reviews
5
Ranking in other categories
Customer Data Analysis (17th)
mParticle
Ranking in Customer Data Platforms (CDP)
9th
Average Rating
7.6
Number of Reviews
5
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2026, in the Customer Data Platforms (CDP) category, the mindshare of Joulica Amazon Connect Analytics is 0.9%. The mindshare of mParticle is 3.0%, down from 3.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Customer Data Platforms (CDP) Market Share Distribution
ProductMarket Share (%)
Joulica Amazon Connect Analytics0.9%
mParticle3.0%
Other96.1%
Customer Data Platforms (CDP)
 

Featured Reviews

Sandeep Marwah - PeerSpot reviewer
Vice President, Ccaas Consulting Cct, Bd & Solutions at HGS - Hinduja Global Solutions
Analytics have boosted customer satisfaction and now reduce returns through detailed shoe insights
I believe Amazon Connect Analytics can be improved, especially regarding the interface, as it would be helpful for us since we have to do a lot of development work to make sure the interface looks exactly the way our customers want. I'm talking about the user interface. Further about the needed improvements, the UI does give us the entire pattern, but you have to customize that pattern. What we prefer is that if those patterns or designs can be pre-built or available in the form of stencils, allowing us to leverage each stencil one by one instead of recreating from scratch every time. I choose an eight because, as I said, it gives us a lot of benefits, but the journey to reach that level is a little painful. It took us roughly two months to fine-tune a particular analytics dashboard, and once it's fine-tuned, then it works great. That is the process we have to go through, and that's the reason I suggest maybe we could implement a little bit more stencil-based or pre-ready designs into the analytics dashboards, which would be helpful.
Harshit Dwivedi - PeerSpot reviewer
Associate Customer Success Manager at MoEngage Inc.
Data has unified customer journeys and now drives more accurate targeting and reliable triggers
mParticle's biggest opportunity is improving time to value and business visibility for non-technical teams. Making ROI clearer, enabling more self-serve workflows, and simplifying common use cases without losing enterprise-grade control would simply improve the adoption. Clearer guidance on who it is best suited for would be valuable. Clear positioning around data maturity levels would help teams adopt mParticle at the right stage and set expectations earlier. This would reduce frustration and the risk of churn. While mParticle's documentation is thoroughly technical, clients often want more role-based guides, concrete quick-start tutorials, real-world examples, and improved troubleshooting content. This would help non-technical teams ramp up faster and reduce early dependency on the engineering team.
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Questions from the Community

What is your experience regarding pricing and costs for Joulica Amazon Connect Analytics?
My experience with pricing, setup cost, and licensing was pretty good as it was easy and very clear.
What needs improvement with Joulica Amazon Connect Analytics?
Regarding how Amazon Connect Analytics can be improved, the maturity level of our clients is fine with Amazon Connect's base, and I think as we navigate the gigantic world, we'll see some business ...
What is your primary use case for Joulica Amazon Connect Analytics?
My main use case for Amazon Connect Analytics is for our help desk service, where we're trying to analyze the interactions that our customers have in order to provide better services. One specific ...
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Comparisons

No data available
 

Overview

 

Sample Customers

Information Not Available
SeatGeek, StockTwits, Starwood Hotels & Resorts, FourSquare
Find out what your peers are saying about Joulica Amazon Connect Analytics vs. mParticle and other solutions. Updated: January 2026.
881,082 professionals have used our research since 2012.