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IBM Security Identity Governance and Intelligence vs Microsoft Entra ID comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Dec 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Omada Identity
Sponsored
Ranking in Identity Management (IM)
4th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
48
Ranking in other categories
User Provisioning Software (4th), Identity and Access Management as a Service (IDaaS) (IAMaaS) (5th), Customer Identity and Access Management (CIAM) (4th)
IBM Security Identity Gover...
Ranking in Identity Management (IM)
29th
Average Rating
7.6
Reviews Sentiment
6.7
Number of Reviews
2
Ranking in other categories
User Provisioning Software (13th)
Microsoft Entra ID
Ranking in Identity Management (IM)
2nd
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
234
Ranking in other categories
Single Sign-On (SSO) (1st), Authentication Systems (1st), Identity and Access Management as a Service (IDaaS) (IAMaaS) (1st), Access Management (1st), Microsoft Security Suite (2nd)
 

Mindshare comparison

As of June 2025, in the Identity Management (IM) category, the mindshare of Omada Identity is 3.4%, down from 3.5% compared to the previous year. The mindshare of IBM Security Identity Governance and Intelligence is 0.9%, down from 1.2% compared to the previous year. The mindshare of Microsoft Entra ID is 12.6%, up from 12.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity Management (IM)
 

Featured Reviews

Pernilla Hulth - PeerSpot reviewer
The interface is easy to use and gives you a solid overview
The cloud-based deployment was straightforward, but the on-prem deployment was in a highly complex ecosystem. Omada has matured since then. I wouldn't say that it isn't straightforward, but it depends on the customer. A standard deployment is relatively easy, but it can be more painful if you need a lot of customization. We deployed the cloud solution in around four months, nearly meeting the 12-week benchmark. The on-prem deployment took three years. It was a highly complex ecosystem that was dependent on other systems. Depending on the size of your environment, you need a product owner and some specialists for maintenance. My last customer was a university with a complex environment. They had around 12 people involved in maintenance at that organization. Typically, it's between 2-5 people.
Siraz Shaik - PeerSpot reviewer
Clear evaluation and life cycle management; service center could be more user friendly
Our primary use case is for publishing and our customer has somewhere between 3,000-4,000 users. We're partners with IBM and I work as a security consultant.  This solution has a very good dashboard and the documentation is also very good. Life cycle management and governance are also good…
Bahram Piri - PeerSpot reviewer
Security focus and seamless implementation increase platform productivity
Microsoft Entra ID can be improved in many ways, and there's a big wish list.If we're focusing on security, something that I definitely expect is improvement in the UI and UX for frontline workers. This is important, especially for non-tech savvy individuals. It is something Microsoft Entra ID could do to improve for a wider audience. It's important to focus on the frontline workers since they are non-tech savvy individuals. They are not like those back-office engineering C-level employees who are constantly dealing with computers, and we need to build a specific user experience and user interface for them to handle this stuff. That's something I expect Microsoft to focus on more for Microsoft Entra ID.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We are able to onboard new user accounts much faster by automating the process and standardizing our operations globally. Previously, there were many individual processes and manual admin interactions. We also see a lot of cost savings and benefits because through automation and standardization."
"The identity lifecycle support is definitely valuable because we are a complex organization, and there is a lot of onboarding, movement, and offboarding in our organization. We have 31,000 users, and there are a lot of users who are constantly onboarding, offboarding, and moving. So, we need to make sure that these activities are supported. In old times, we used to do everything manually. Everyone was onboarded, offboarded, or moved manually. So, from a business point of view and an economics point of view, identity lifecycle is most valuable. From a security point of view, access review is the most important feature for us."
"The support response time and the freedom from strange bugs and strange things happening in the software are valuable."
"What I like most is that we can always find a solution, and we can also find the cause when something goes wrong. I like that the most because everything is in one way or another traceable. That is what I like most. I like its reliability."
"The best feature in Omada Identity is that it enables us to implement standardized employee life cycle processes so that we don't have to create them ourselves. We can then use the standard workflows. The breadth and scope of the solution’s IGA features also fulfill our requirements."
"Omada's onboarding features reflect our processes for onboarding new employees well. That is the primary reason we use this solution. We use role-based access control. I'm not sure how much it has improved our security posture, but it's made managing identities more convenient."
"Our customers have benefited from Omada Identity automating the certification process. Most of our customers were using manual methods for user access certification. With Omada Identity, you can automate almost all of it, which means that certification now becomes on demand. You don't have to wait for two or three months to execute a certification timeframe. Instead, you can do certifications as often as you want."
"I appreciate all the support we receive from Omada."
"Lifecycle management, governance and documentation."
"I would rate the price eight out of 10, with 10 as the best value for money."
"Single sign-on is the reason we use AD."
"The solution offers business to business and client to business support."
"Microsoft customer service is the best in the industry."
"Configuring the domain and setting it up in the Azure portal is just three clicks to be honest."
"Don't delay implementing this solution, it's the best thing you can do for your identity protection."
"What I like is that I can go anywhere, at any time, and to any client premise, and I can simply log in to the admin panel and can serve any of my clients."
"Being able to easily authenticate yourself on the MSA app is valuable. It is easy to use. Rather than receiving a code in an SMS, you can just verify that it is you. You don't have to punch in any password or any six-digit code. That's the feature that I like the most."
"We have not had any formal issues with scalability."
 

Cons

"If you find an error and you need it fixed, you have to upgrade. It's not like they say, "Okay, we'll fix this problem for you." You have to upgrade. The last time we upgraded, because there was an error in a previous version, we had to pay 150,000 Danish Krone (about $24,000 at the time of this review) to upgrade our systems... That means that we have to pay to get errors fixed that Omada has made in programming the system. I hope they change this way of looking at things."
"I would like to search on date fields, which is not possible now."
"The backend is pretty good but the self-service request access screen, the GUI, needs improvement. It's an old-fashioned screen. Also, Omada has reports, but I wouldn't dare show them to the business because they look like they're from 1995. I know they are working on these things and that’s good, because they’re really needed."
"The current reporting tools in Omada are limited, but we expect significant improvements in the new version."
"The web GUI can be improved."
"The architecture of the entire system should also be less complex. The way they process the data is complex."
"What I would most like to see added to the product is role management, especially enterprise or business role management, and the processes around that."
"Improved traceability would be helpful for administrators. For example, let's say a user's permission is being revoked. We can only see the system that has carried out a particular action but not what triggered it. If an event definition or something has changed in the criteria for the permission being removed or something like that, we don't have immediate access to that information. It takes a little detective work."
"Self service center is not always easy to understand."
"The solution is a bit pricey for some regions."
"I think something that is key would be the group policies replication over the cloud, in order to prevent or to avoid relying on the on-premise Active Directory servers and to manage group policies."
"The cost is one area that needs improvement."
"A recent incident we dealt with took four months to resolve with a seven-day deadline, which was quite frustrating."
"I haven't had any issues with the product."
"There are issues using it with ADFS."
"It would be good to have more clarity around licensing."
"Adding a new account can be tricky."
"I would like it to be easier to integrate third-party applications."
 

Pricing and Cost Advice

"The pricing for Omada Identity is fair."
"My client deals directly with the Omada Identity team in terms of licensing. I never look at pricing, so I'm not aware of how much the solution costs, but it's worth the money. Often, when you begin to use Omada Identity and it takes a while to set up, it'll be irreversible, and you'd depend on and focus more on the functionality of the solution, rather than its price tag."
"It is not cheap. It is expensive, but compared to what we did almost three years ago, it is value for money. It is worth it."
"Omada Identity offers a reasonable price point, but it will increase as we transition to the cloud."
"They are positioned at a good price point. They are lower than some of their competitors."
"Omada Identity is very reasonably and competitively priced."
"Omada is expensive."
"It is not cheap. None of these solutions are cheap, but we have good pricing at least for now from a licensing perspective."
"I would rate the price eight out of 10, with 10 as the best value for money."
"I work for an academic medical center, where there is a watch kept over every dollar spent. I do have concerns about the micro charges for different levels or features of the product."
"It is very expensive. Its price should be lower. Price is the most important factor for Turkish people."
"It comes free with the Microsoft account. We have a yearly agreement, and all products are covered under it."
"The licensing model is straightforward. I don't think there are any issues with the E3 license or E5 license."
"Licenses are based on the usage. There is no cap. It's based on the number of users we provision."
"It can be a bit expensive for organizations, but they do have different pricing models. Their free tier can be used on a personal level, but for an organization, the licenses might be a bit expensive. In general, the licenses can become cheaper, which will make it accessible for more people."
"We make sure that we only enable the licenses that are needed for the users, rather than enabling licenses in a blanket fashion."
"I'd recommend Azure Active Directory if you are a big company. For small or medium companies, it's probably not the best idea in the world because of the pricing. If you are a small company, you can probably deploy your own solutions because you're not handling a website with tons of traffic. If you are not like Adidas, Nike, or Walmart, you can do it in a way that is more localized than handling everything through a big price solution. However, Azure tends to provide you with solutions that are easier to use. If it was cheaper, I'd definitely recommend going for it."
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Top Industries

By visitors reading reviews
Financial Services Firm
16%
Computer Software Company
13%
Manufacturing Company
9%
Government
6%
Financial Services Firm
23%
Computer Software Company
13%
Government
12%
Insurance Company
8%
Educational Organization
18%
Computer Software Company
12%
Financial Services Firm
10%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Omada Identity Cloud?
As an administrator, we benefit from a lot of functionality that is available out of the box, but it is also configur...
What is your experience regarding pricing and costs for Omada Identity Cloud?
They are positioned at a good price point. They are lower than some of their competitors.
What needs improvement with Omada Identity Cloud?
The biggest issue, which is the reason why we are transitioning from their product to SailPoint, is the overall user ...
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How does Duo Security compare with Microsoft Authenticator?
We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Du...
What do you like most about Azure Active Directory?
It is very simple. The Active Directory functions are very easy for us. Its integration with anything is very easy. W...
What is your experience regarding pricing and costs for Azure Active Directory?
Our experience with the pricing, setup costs, and licensing of Microsoft Entra ID involves leveraging Microsoft 365 E...
 

Also Known As

Omada Identity Suite, Omada Identity Cloud
IGI, IBM Security Identity Manager, ISIM
Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator
 

Interactive Demo

Demo not available
Demo not available
 

Overview

 

Sample Customers

Bayer, ECCO Shoes, Vattenfall, NuStar Energy, Unicredit, Schiphol Group, BMW Group, Deutsche Leasing
E.ON Global Commodities
Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.
Find out what your peers are saying about IBM Security Identity Governance and Intelligence vs. Microsoft Entra ID and other solutions. Updated: June 2025.
859,129 professionals have used our research since 2012.