We compared SAP CRM and HubSpot CRM across several parameters based on our users' reviews. After reading the collected data, you can find our conclusion below:
Features: SAP CRM is valued for its customization options, lead management capabilities, integration features, and native integration with SAP ERP. HubSpot CRM is commended for its online content creation features as well as its robust marketing and segmentation capabilities.
Room for Improvement: SAP CRM needs improvements in its mobile interface, data visibility, and integration. HubSpot CRM could improve its integration, task tracking, and contact management.
Service and Support: SAP CRM's customer service and support have received mixed feedback. HubSpot CRM received positive feedback for its proactive and helpful support, but some users reported unresolved issues.
Ease of Deployment: The setup process for SAP CRM can be complicated and time-consuming, requiring customization and a specialized team. HubSpot CRM is considered easy to set up and adapt to companies of varying sizes without difficulty. However, some users say it took a long time.
Pricing: SAP CRM is seen as costly, and some users have said it isn’t worth the money. HubSpot CRM provides flexible pricing options, but some users noted that it may not be affordable for small businesses.
ROI: Some reviewers have reported that they realized an ROI from SAP CRM within three to five years. HubSpot CRM provides flexible pricing options, but some users noted that it may not be affordable for small businesses.
Comparison Results: SAP CRM is commended for its integration with SAP ERP, but the solution is considered costly and hard to deploy. Users like HubSpot SRM for its marketing features and attentive customer service, but the solution could improve its integration with other solutions and lower its price to make it more affordable for small businesses.
"The solution is easy to use for anyone, integrates well with email, has simple node management, and has good tracking lead features."
"HubSpot CRM has the most reliable and user-friendly options."
"Easy to use and easy to setup CRM software, with good stability and scalability."
"I like how you can track one account from marketing to closing the deal. For example, suppose you generated a lead through marketing, you can then track it through to when the deal is closed."
"HubSpot CRM helps our company to organize and track a high number of leads easily."
"It was quite stable. I didn't notice any specific issues or downtime"
"We can track clients through the system, which is a great feature. It supports cross-functional teams."
"The reporting is very flexible."
"The features that are used most are the lead model and the opportunity model. We can create many different pipelines with many phases. These features improved our process in the States very well."
"The initial setup of SAP CRM was simple."
"The user interface is excellent."
"SAP is very easy to use."
"It was comfortable setting up the tool."
"One of the main things is that the reports are very customizable. It is very easy and user-friendly to customize the reports the way the user wants. They can see the reports as per their expectations and change them accordingly."
"SAP CRM is very fast, providing accurate information and good results."
"The most valuable feature for me is the flexibility to consolidate the products."
"HubSpot CRM integration needs improvement."
"HubSpot CRM could improve by reducing the price."
"HubSpot CRM could improve by combining additional functions within the organization, such as operations because it's heavily focused on sales and marketing. This makes sense since that is what it is for, but if had integrations with other solutions or additional dashboards that would be good."
"We wanted to discover a list of clients that spend an average amount with us, and we just don't have that answer at this time. There just aren't enough answers being provided for the questions we have, and that's a real downside."
"The only thing that was tough was that the functionality was very dependent on the licensing level. So there were many things I wanted to do, but then I'd have to add on different licenses or purchase different add-ons."
"The solution's user interface can be simpler with features that are easy to navigate."
"They need better UX or templates to change the mood or the look and feel."
"The mobile application for HubSpot CRM could improve. There are a lot of weaknesses and limitations. Salesforce.com's mobile application is much better."
"The solution needs more flexible customization, tender request, and they need to think about some of the localization aspects."
"There is a lot of missing data and data latency issues between the different modules of SAP CRM, which creates a lot of problems."
"Our users are using it primarily from their laptop browser and very few are using it on their mobile because the mobile is not that user-friendly."
"It can be a bit more user friendly, to be honest. Sometimes there are too many apps options. It should offer better UX (user experience) to make it easier to navigate and easier to use."
"In the future, machine learning and artificial intelligence functionality need to be included."
"CRM is costlier than its competitors."
"There is no scope for integration because SAP does not allow any personal integration."
"SAP CRM should create a more user-friendly graphical user interface (GUI)."
HubSpot CRM is ranked 9th in CRM with 35 reviews while SAP CRM is ranked 4th in CRM with 38 reviews. HubSpot CRM is rated 8.2, while SAP CRM is rated 7.6. The top reviewer of HubSpot CRM writes "Flexible, stable and offers comprehensive feature set, including core CRM functionalities like lead management and marketing automation". On the other hand, the top reviewer of SAP CRM writes "It integrates well with our existing solutions, so we can analyze the data for analytics, forecasting and modeling". HubSpot CRM is most compared with Attio, Odoo, Bitrix24, Acumatica and monday.com, whereas SAP CRM is most compared with Microsoft Dynamics CRM, Salesforce Sales Cloud, Siebel CRM, Oracle CRM and Zoho CRM. See our HubSpot CRM vs. SAP CRM report.
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We monitor all CRM reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.