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Hitachi Universal Storage VM [EOL] vs IBM FlashSystem comparison

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Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
231
Ranking in other categories
All-Flash Storage (3rd)
Hitachi Universal Storage V...
Average Rating
10.0
Number of Reviews
1
Ranking in other categories
No ranking in other categories
IBM FlashSystem
Average Rating
8.2
Reviews Sentiment
6.9
Number of Reviews
113
Ranking in other categories
NAS (7th), Modular SAN (Storage Area Network) (3rd), All-Flash Storage (11th)
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
it_user1205586 - PeerSpot reviewer
Chief Solutions Architect at Science Applications International Corporation
Good price-performance ratio, provides simplified provisioning and management
We use this solution for provisioning and management The most valuable features are simplified provisioning and management, de-duplication, and built-in encryption. The exterior display needs to be improved. Sorry, I like the blue lights the competition has, but maybe we can see green led lights…
OmarIsmail1 - PeerSpot reviewer
Infrastructure Technical Specialist II at Clicks Group
Offers high performance and dependable support for fast storage needs
The most valuable feature of IBM FlashSystem is its robust back code. When integrated properly into the environment and configured according to the guidelines, it provides a very solid infrastructure that does the job on demand. Additionally, IBM FlashSystem offers competitive pricing and reliable performance. The hardware is dependable, ensuring that it functions effectively when the setup is done correctly.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Everpure FlashArray is very user-friendly, easy to learn, and makes it easy to identify issues while providing more redundancy on both the controller and host sides."
"Pure Storage FlashArray has helped decrease the total cost of ownership because we know what the cost is going to be every year; we don't get any hidden fees or upgrade fees, everything is included in the price."
"My rating of Pure Storage is a ten out of ten because of the price for performance and footprint - the overall value."
"The ease of use. That's what our customers love. They say it's very easy, they don't need special training, they don't need to call us or any other company or integrator to help them do their job. That's the main reason they purchase Pure."
"It has improved my organization in the way that now we have lower latency, we get fewer complaints from customers, and we see a constant response time."
"At this point, I don't know anything that they could provide in a better way."
"We have seen savings in our storage, and the speed of deployment has gone from several days to a few minutes, reducing backup and restore times from 93 days to minutes and simplifying storage for us."
"Before we used Pure Storage it took 93 days of employees who run the database to back up and restore databases, and the scale of deployment basically went from several days to a few minutes."
"This solution had the best cost and it was easy to work with the Vendor."
"The most valuable features are simplified provisioning and management, de-duplication, and built-in encryption."
"The FlashSystem 900 consistently delivers performance below 1ms for read/write. This performance is essential for an effective SVC stretch-cluster configuration across two datacenters, and presenting active-active storage to the customer."
"The initial setup was really straightforward. It was not complex. Deployment took one month, due to the data migration duration."
"After we migrated them under the IBM Flash Array, the overall IOPS rate has increased by 30% and its latency is lower."
"We like how straightforward the IBM system is and the technical team's support."
"With IBM FlashSystem the report takes two hours or less than a two-hour on a rotation, we can get our reports very quickly and this is something very valuable to our management."
"IBM FlashSystem 5300 is offered at a very low cost in Israel, which is advantageous for small companies."
"IBM products at the enterprise level are stable solutions, with a score of nine out of ten for stability."
"Flash disk with Easy Tier option Same GUI as v7000"
 

Cons

"Improved reporting on the deduplication and compression functionality would be beneficial."
"What it needs to do is work a little closer with solutions, like VMware, so it understands the particular workloads that are on it. Today, it does not understand the applications which are running against it."
"The one major gripe I have is that there is no snapshotting enabled by default on the SAN."
"Pure Storage FlashArray has not helped decrease the total cost of ownership."
"I would like to see them develop the ability to integrate with more AWS services. There are increasingly more and more services coming out from AWS but there are also certain constraints where we can't move everything over to a cloud as well. We would like for things that are on-premise to be easily integrated with AWS."
"Larger capacity and more storage ports would be the two things I'd like to see."
"It would be good to have metrics of the box's performance so we can see what it delivers, but currently, I can't see what it's actually doing."
"FlashArray's capacity for forecasting should be improved because it needs to be a bit more current."
"The exterior display needs to be improved."
"I don’t really have a feature that I’d be using."
"In the next release having the next level of high-speed performance would be great."
"GUI interface should be enhanced more as there is some issues in copy services GUI interfaces should be enhanced as this will not let the customer doing wrong configurations"
"Replication features need improvement. Currently, they are there in the product, but I'm not sure as to how it works exactly."
"The solution is not easy to use and could improve."
"There are some issues on a firmware level."
"This is an expensive solution compared to other similar solutions."
"It should increase sociability with respect to number of disk shelves and capacity."
 

Pricing and Cost Advice

"You get what you pay for. It is expensive, but it really works."
"The price of the solution can be a bit expensive. There is an additional fee for support."
"We have an Evergreen Storage subscription, which I think is a great feature."
"When you are paying more than you were paying for the storage space, you'd like the cost to be less. If they could get into the spinning disk kind of cost, that would be it."
"I think that the pricing is less expensive compared to other standard products in the market today. Even the support contract and maintenance services cost less when compared to market-leading products like EMC."
"We purchased a license to use this solution and we pay for the storage ourselves."
"I don't know the exact cost but it's around $1,000."
"We implemented Pure Storage FlashArray nine years ago when it was new to the market and obtained it at a preferential price."
"This solution has a good price-performance ratio."
"The total storage capacity vs price is still quite high for the IBM Flash Array."
"There are no licensing fees, it is a one-time purchase of the IBM FlashSystem."
"The pricing may be a bit higher than other brands. If you compare the IBM FlashSystems in midrange with Dell EMC in midrange, IBM costs a bit more, but I prefer IBM because it has more specs that I can benefit from."
"The solution requires a license and could be less expensive."
"Among IBM, Dell EMC, and Pure Storage, IBM is the cheapest. The price is also based on our location, the size of our entity, and our regular annual purchases from them. We are a very big IBM customer, so we normally get very high discounts. We are not a big customer of Pure Storage. We don't buy that much from Pure Storage per year. Everything is included in the price. There is no extra license for different functions."
"I find the pricing of the solution to be very reasonable."
"Overall the price of the solution is expensive and this includes the license."
"IBM V7000 has a new license and price structure which provides intuitive licensing based on the functions customers wish to enable and use the most."
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Comparison Review

it_user277539 - PeerSpot reviewer
Vice President, Products and Services with 51-200 employees
Jul 30, 2015
Hybrid storage, all-flash storage, and hyper-converged products offer software capable of running on commodity hardware, providing a better end-user experience at a reduced price.
Originally posted at https://www.freeitdata.com/ Over the last 15 years, the storage industry has primarily been dominated (market share) by six companies, EMC, NetApp, IBM, Hitachi Data Systems (HDS), HP and Dell. In 2013, these six companies made up approximately 85% of all storage sold in the…
 

Top Industries

By visitors reading reviews
Manufacturing Company
12%
Financial Services Firm
10%
Comms Service Provider
9%
Construction Company
9%
No data available
Financial Services Firm
12%
Outsourcing Company
10%
Comms Service Provider
8%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business71
Midsize Enterprise38
Large Enterprise159
No data available
By reviewers
Company SizeCount
Small Business47
Midsize Enterprise21
Large Enterprise60
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
I find the pricing of Everpure FlashArray to be quite high compared to other storage solutions; however, the reliabil...
What needs improvement with Pure Storage FlashArray?
I believe we have covered the most important features; the architecture of Pure Storage is essential, and features su...
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What is your experience regarding pricing and costs for IBM FlashSystem?
The pricing is high; storage solutions are always expensive. I do not know if the price needs to be reviewed, but it ...
What needs improvement with IBM FlashSystem?
As far as I know, IBM FlashSystem has already improved, but I do not see room for improvement. It is simple to use an...
What is your primary use case for IBM FlashSystem?
We are not working with Object Storage or Storage Protect; we are working with SAN storage and LUN storage. I am a co...
 

Also Known As

Pure Storage FlashArray
HUS VM
IBM Storwize
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Hanergy Global Solar PV Application Pte Ltd
Celero, Friedhelm Loh Group, Clarks, Mingkang Natregro Health Food Group, Sofia, Etisalat Fights Fraud, UF Health Shands Hospital, Generali, Elecon Engineering Company Limited, Ventiv , Technology, CPFL Energia, Royal Caribbean Cruises Ltd., SciQuest, Coca-Cola Bottling Co. Consolidated, Paddy Power, Kelsey-Seybold Clinic, Interconnect Services, Severstal IP-Only AB, PVU Group GmbH
Find out what your peers are saying about Dell Technologies, NetApp, Everpure (formerly Pure Storage) and others in All-Flash Storage. Updated: September 2026.
913,806 professionals have used our research since 2012.