HPE 3PAR StoreServ vs Hitachi Universal Storage VM [EOL] comparison

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Hitachi Vantara and Hewlett Packard Enterprise are both solutions in the All-Flash Storage category. Additionally, 100% of Hitachi Vantara users are willing to recommend the solution, compared to 94% of Hewlett Packard Enterprise users who would recommend it.

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Executive Summary

We performed a comparison between HPE 3PAR StoreServ and Hitachi Universal Storage VM [EOL] based on real PeerSpot user reviews.

Find out what your peers are saying about Dell Technologies, Everpure (formerly Pure Storage), Hewlett Packard Enterprise and others in All-Flash Storage.

To learn more, read our detailed All-Flash Storage Report (Updated: October 2026).

Buyer's Guide

All-Flash Storage

October 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Everpure FlashArray

Featured Reviews

Sowjanya MV

Technical Lead at Wipro Limited

Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades

The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.

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it_user1205586

Chief Solutions Architect at Science Applications International Corporation

Good price-performance ratio, provides simplified provisioning and management

We use this solution for provisioning and management The most valuable features are simplified provisioning and management, de-duplication, and built-in encryption. The exterior display needs to be improved. Sorry, I like the blue lights the competition has, but maybe we can see green led lights…

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Muhammad Saqib

System Engineer at Hybrid Tech

Uninterrupted upgrades accelerate performance with good support

I would rate the solution eight out of ten. It should be noted that in Pakistan, some parts are not readily available, and we need to import them from Singapore or other countries. We encountered an issue with a customer where the midplane failed and was not available. We had to wait for several days for a replacement, even in a 24/7 support case. Additionally, we faced motherboard failures in the customer's environment, encountering two motherboard failures simultaneously. We obtained one motherboard immediately, yet had to wait ten days for another. These issues should have been resolved promptly given the 24/7 support level.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"All use cases for Everpure FlashArray are anything that requires a SAN should use it because it is the easiest thing on the market."

"Lone segmentation is simpler and more agile. It's improved the velocity in overall provisioning from project to operation."

"The most valuable features would be its performance, retrieval, recovery, and backup, and it meets the customer's expectations."

"The back-end data reporting for Pure Storage is phenomenal. The data that you can see on the performance of your customers' array, so you can be proactive about upgrades or enhancements, and is a phenomenal tool to have access to as a partner. I haven't seen this type of stuff out of anything of the other storage systems."

"We tested our VDI environment on this array and it performed flawlessly and boosted the user experience."

"My advice to people who want to implement Pure Storage FlashArray is that it's a good NVMe solution, has a lower response time, and also good for entry-level storage purposes, e.g. small offices, small to medium-sized business, etc."

"It's reduced our overhead management time on storage, since it is so simple to get in and just provision a volume, present it to the host, and then you are done."

"This is the best all-flash storage array on the market."

More Everpure FlashArray pros

"This solution had the best cost and it was easy to work with the Vendor."

"The most valuable features are simplified provisioning and management, de-duplication, and built-in encryption."

"For our purposes, it’s the best SAN that we have found."

"We can really see that the performance is much, much better and the latencies are much lower."

"The most valuable feature is the uptime. It doesn't go down. You can do firmware updates on it, no issues."

"Being able to provision drives on demand, as opposed to populating a whole stack of drives and not using them. In the latter scenario, you are locking your money in, you don't get a return on investment. On the fly, you can build up your storage as needed, so that's a very good feature."

"The predictive analytics, where we're getting notifications prior to a failure has been helpful."

"It is dynamic and easy to manage, and it really meets our requirements."

"Overall, the 3PAR has been performing very well."

"I recommend this system to everybody because it doesn't fail."

More HPE 3PAR StoreServ pros

Cons

"Historical analytics would be useful. At the moment, they don't have any type of application built for historical analytics."

"When we were doing some tests, we found that there was an I/O freeze when they were switching the controller."

"I feel like there is too much automation; the user doesn't have any manual input."

"The time-to-market could be better at times, but I think that's true for all vendors of hardware."

"If I need to change or troubleshoot the dashboard, I cannot do it without calling support. If I want to move something critical, I cannot do it by myself. The dashboard blocks me from changing those critical things."

"A three wave application or multi wave application synchronization would be an improvement."

"Pricing could be better in comparison to other solutions."

"Automation could be simplified."

More Everpure FlashArray cons

"The exterior display needs to be improved."

"The solution must be vertically and horizontally expandable."

"I would like to see more openness with other platforms."

"I think cloud integration would probably be the biggest part, because that's where everyone is going and the seamless integration between on-premise and cloud is an important part of any IT strategy today."

"3PAR did not increase our performance, and it has increased our latency by at least double."

"In terms of technical support, this is where HPE has a problem."

"One big thing I would like to see is to be able to promote a virtual volume while it's still exporting."

"Their technical support is bad. I would rate it as a two out of 10."

"With 3PAR, there is remote copy software which isn't very good."

More HPE 3PAR StoreServ cons

Pricing and Cost Advice

"Pure is typically more expensive than everyone else. You get what you pay for, but I have lost deals to similar solutions because of pricing. They include everything, and that's another positive about Pure Storage. They aren't trying to nickel and dime their customers for different features. It is all included in one price. The license is by capacity, and the price depends on the capacity and the discount we're getting from the vendor. You get the SKU of the physical appliance, support, and maintenance, and that's it. You're licensed for whatever feature they offer. It is all rolled up into the price of the appliance."

"The price of Pure Storage FlashArray could always improve. They are still more expensive than some alternative offerings. Cost is always a concern and when there is a battle they tend to be more expensive."

"The pricing of Pure Storage FlashArray is reasonable."

"The license for Pure Storage FlashArray includes the support and there are no additional payments that are needed. This is not an inexpensive solution, you need to understand the value of your data before you use a backup solution."

"When we bought the unit, we bought per capacity. So, the licensing is per capacity, and the only thing that we have to buy every year or every three years is maintenance. Included in that maintenance is the upgrade of the controllers every three years at no cost to us."

"In terms of other contemporary arrays, Pure is something you need to have a use case for, as it's not priced for you to buy one off-the-shelf. If you have a use case, heavy lift Oracle Databases, any type of noticeable virtual desktop infrastructure (VDI), or need low latency and high throughput, you should consider all-flash at least and probably Pure Storage."

"The Evergreen Storage subscription is great, because then I get new controllers every three years."

"We evaluated Oracle and Hitachi, but Pure Storage had the better pricing."

More Everpure FlashArray pricing and cost advice

"This solution has a good price-performance ratio."

"They have added features, such as the compression and duplication, which have further increased our ROI."

"You can't get software maintenance from a third party. You have to do it from HPE, which is a letdown."

"The licensing cost for HPE 3PAR StoreServ is expensive."

"The total cost of ownership really is worth every penny."

"We have seen ROI. While the costs were quite high at the time of purchase for our environment, the ease of use and the fact that it hasn't failed all the time, working fine, that makes it worth buying."

"HPE 3PAR StoreServ is an expensive solution."

"Its price is a bit high for adding another tree, but when we purchased it, it was okay with us. We had compared it with EMC and other solutions, and it was okay at that point in time. Our storage has a lifespan of seven to eight years. When you purchase it, you need to keep a headroom of around 40% to 50%. After three to four years, you generally plan for an upgrade. The price is not so bad today for two years or so, and within a year, I might find that I have to upgrade or increase the storage. This usually happens when there is a radical change or a new application has come that is consuming a lot of data, but generally, there is a plan for the amount of data that we generate and the storage upgrade."

"We paid for five years of support when we purchased the product."

More HPE 3PAR StoreServ pricing and cost advice

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Comparison Review

it_user182013

Federal Civ/Intel Engineering Lead at a tech vendor with 1,001-5,000 employees

May 1, 2015

Measuring Up: EMC XtremIO and HP 3PAR

Leading up to EMC World 2015, IT Central Station asked how I would compare EMC XtremIO and HP 3PAR. Until recently, the flash storage conversation in my organization and many others has centered on XtremIO and Pure Storage, the leaders of the all-flash array (AFA) space. To that end, I've written a…

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Top Industries

By visitors reading reviews

Manufacturing Company

13%

Comms Service Provider

10%

Financial Services Firm

10%

Outsourcing Company

No data available

Outsourcing Company

15%

Financial Services Firm

10%

Construction Company

10%

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	73
Midsize Enterprise	38
Large Enterprise	161

No data available

By reviewers
Company Size	Count
Small Business	73
Midsize Enterprise	74
Large Enterprise	170

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?

Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...

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What is your experience regarding pricing and costs for Pure Storage FlashArray?

When comparing cost, I find that the cost is either the same or slightly higher, but that is returned by the ease of ...

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What needs improvement with Pure Storage FlashArray?

The only thing I think could be improved is price. The price is the main concern for our customers.

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What's the difference between HPE 3PAR StoreServ and HPE Primera?

HPE Primera has many great features but one of the best is that it is very easy to deploy. From an overall perspectiv...

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What is your experience regarding pricing and costs for HPE 3PAR StoreServ?

As a customer, I always prefer to have a lower price. Any customer will always ask for the cheaper price.

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What needs improvement with HPE 3PAR StoreServ?

I have no specific ideas for improvement at present. We just need to verify whether our current virtual server setup ...

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Comparisons

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HPE Alletra Storage vs Everpure FlashArray

Compared 6% of the time

IBM FlashSystem vs Everpure FlashArray

Compared 4% of the time

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IBM FlashSystem vs Hitachi Universal Storage VM [EOL]

Compared 16% of the time

Tintri VMstore T7000 vs Hitachi Universal Storage VM [EOL]

Compared 16% of the time

Huawei OceanStor vs Hitachi Universal Storage VM [EOL]

Compared 15% of the time

HPE Nimble Storage vs Hitachi Universal Storage VM [EOL]

Compared 14% of the time

NEC iStorage S4900 vs Hitachi Universal Storage VM [EOL]

Compared 3% of the time

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IBM FlashSystem vs HPE 3PAR StoreServ

Compared 6% of the time

NetApp AFF vs HPE 3PAR StoreServ

Compared 5% of the time

Dell Unity XT vs HPE 3PAR StoreServ

Compared 5% of the time

Dell PowerScale vs HPE 3PAR StoreServ

Compared 4% of the time

Tintri VMstore T7000 vs HPE 3PAR StoreServ

Compared 4% of the time

More HPE 3PAR StoreServ Competitors

Product Reports

Buyer's Guide

Everpure FlashArray

October 2026

Download Everpure FlashArray product report

Buyer's Guide

Frame-Based Disk Arrays

October 2026

Hitachi Universal Storage VM [EOL] report

Download Hitachi Universal Storage VM [EOL] product report

Buyer's Guide

HPE 3PAR StoreServ

October 2026

Download HPE 3PAR StoreServ product report

Also Known As

Pure Storage FlashArray

HUS VM

HPE 3PAR Flash Storage, InServ, Storeserv, 3PAR Flash Storage, HP Enterprise Storage, 3PAR Flash Array, HP 3PAR Flash Storage

Overview

The FlashArray family delivers consistent, high-performance data services across block, file, and object workloads. As part of the Everpure Platform, it provides the foundation for a unified data plane, enabling applications to reliably access, protect, and manage data across environments with simplicity and predictability. With built-in capabilities such as inline data reduction, snapshots, replication, and ransomware resilience, FlashArray ensures efficient operations, protected data, and consistent application uptime.

As the foundation of the (unified) data plane, FlashArray enables policy-driven automation, monitoring, and centralized management while integrating across cloud and on-premises environments. Built on an Evergreen architecture, it supports non-disruptive upgrades and continuous performance improvements over time while simplifying operations at scale.

What Key Features Does FlashArray Offer?

Simplicity and Speed: Easy management and rapid performance enhancements.
Data Reduction: Effective deduplication and compression.
Flash Architecture: Seamless upgrades and outstanding resilience.
VMware Integration: Excellent compatibility with virtualization platforms.
Predictive Analytics: Strong insights for proactive management.

What Benefits Should Users Consider?

Reliability: Proactive support with minimal downtime.
Efficiency: Reduced storage footprint and enhanced data management.
Performance: Faster processing speeds and low latency.
User Experience: Simplified management with Evergreen model.

In industries like finance, banking, and healthcare, FlashArray supports high-performance storage needs focusing on virtualization and database environments. Employed for VMware workloads, disaster recovery, and storage provisioning, it ensures application performance in private or hybrid cloud setups while enhancing management of virtualized environments.

Everpure (formerly Pure Storage)

The Hitachi Universal Storage Platform VM delivers proven enterprise-class functionality — advanced virtualization of externally attached storage, logical partitioning, thin provisioning and universal replication — in flexible, cost effective service oriented configurations.

Hitachi Vantara

HPE 3PAR StoreServ offers unparalleled performance and flexibility for enterprise storage needs. It is highly valued for its manageability and advanced capabilities, making it ideal for mission-critical workloads.

HPE 3PAR StoreServ is a high-performance storage system known for its ease of use and robust architecture. It supports seamless upgrades and is adaptable to evolving technology, making it an excellent choice for electronic medical records, virtualization, and centralized data management. With integration capabilities supporting applications like SQL Server, VMware, and SAP, it effectively meets diverse business needs.

What are the key features of HPE 3PAR StoreServ?

Ease of Use: Simplifies management tasks with an intuitive interface.
Reliability: Offers high availability and robust architecture for mission-critical workloads.
Flash Storage: Provides fast data access and improved performance.
Dynamic Provisioning: Enhances scalability and resource allocation.
Data Deduplication: Reduces storage costs by eliminating duplicate data.
Tiered Storage: Optimizes data storage with automated tiering.

What benefits should users consider when evaluating HPE 3PAR StoreServ?

Performance: Handles demanding workloads with efficiency.
Scalability: Grows with enterprise needs without compromising performance.
Integration: Seamlessly integrates with existing systems and applications.
Proactive Support: Ensures smooth operation with timely updates and support.

HPE 3PAR StoreServ is employed in industries like healthcare and finance, supporting applications such as Oracle databases and SAP. It enhances data processing and provides essential storage for virtual and real-time applications, meeting the rigorous demands of sectors requiring reliable and high-performance storage solutions.

Hewlett Packard Enterprise

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas

Hanergy Global Solar PV Application Pte Ltd

Just Energy, Latisys, team AG, DreamWorks, BlueShore Financial, Erasmus MC

Find out what your peers are saying about Dell Technologies, Everpure (formerly Pure Storage), Hewlett Packard Enterprise and others in All-Flash Storage. Updated: October 2026.

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