HPE 3PAR StoreServ vs Hitachi Universal Storage VM [EOL] comparison

Hitachi Vantara and Hewlett Packard Enterprise are both solutions in the All-Flash Storage category. Additionally, 100% of Hitachi Vantara users are willing to recommend the solution, compared to 94% of Hewlett Packard Enterprise users who would recommend it.

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Executive Summary

We performed a comparison between HPE 3PAR StoreServ and Hitachi Universal Storage VM [EOL] based on real PeerSpot user reviews.

Find out what your peers are saying about Dell Technologies, NetApp, Everpure (formerly Pure Storage) and others in All-Flash Storage.

To learn more, read our detailed All-Flash Storage Report (Updated: May 2026).

Buyer's Guide

All-Flash Storage

May 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Everpure FlashArray

Featured Reviews

Sowjanya MV

Technical Lead at Wipro Limited

Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades

The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.

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it_user1205586

Chief Solutions Architect at Science Applications International Corporation

Good price-performance ratio, provides simplified provisioning and management

We use this solution for provisioning and management The most valuable features are simplified provisioning and management, de-duplication, and built-in encryption. The exterior display needs to be improved. Sorry, I like the blue lights the competition has, but maybe we can see green led lights…

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Muhammad Saqib

System Engineer at Hybrid Tech

Uninterrupted upgrades accelerate performance with good support

I would rate the solution eight out of ten. It should be noted that in Pakistan, some parts are not readily available, and we need to import them from Singapore or other countries. We encountered an issue with a customer where the midplane failed and was not available. We had to wait for several days for a replacement, even in a 24/7 support case. Additionally, we faced motherboard failures in the customer's environment, encountering two motherboard failures simultaneously. We obtained one motherboard immediately, yet had to wait ten days for another. These issues should have been resolved promptly given the 24/7 support level.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"On a scale of one to ten, where ten is the most comfortable pricing, I rate the solution a nine out of ten."

"The stability of Pure Storage is very very good."

"The solution is stable with low vulnerabilities."

"I would recommend Pure Storage FlashArray to other users because, first, the speed that I get with Pure Storage FlashArray is not remotely possible with any other product at this price range, and second, the support is absolutely fantastic."

"The amount of data that I have moved to it from legacy storage has enabled us to retire units that are three or four times the physical size."

"One feature that's particularly valuable for our finance customers is Pure Storage's safe mode. It protects against ransomware attacks by taking snapshots. Our customers were very impressed with this capability. The data reduction is also impressive compared to other providers."

"Running on Pure has given us the ability to scale out our SQL environments."

"Compared to Unity, these arrays offer significant advantages, such as NVMe technology and higher IOPS."

More Everpure FlashArray pros

"This solution had the best cost and it was easy to work with the Vendor."

"The most valuable features are simplified provisioning and management, de-duplication, and built-in encryption."

"The stability is great for our customers and for us; it's perfect."

"What I like is the flexibility and the pricing of the storage compared to other enterprise storage solutions."

"The reason why we chose 3PAR is because it was future proof, with features like thin provisioning, very fast movement of blocks so we can put the hot data where it should be, a really powerful tool to measure data performance and bottlenecks, and no need for spare disks so we could use all the space."

"It allows us to cohost as needed, we are able to put more systems on one data storage system, and it is still able to deliver the availability and speed that we need it to deliver."

"HPE can login, fix things, alert us to things, and upgrade. We are there and aware, but we do not do the work. So, that is good."

"It is a stable solution."

"Thus far, it's met all of our expectations and has actually has exceeded them a bit."

"We are using the same area for multiple product groups and multiple setups; it's a shared environment, so we see a lot of benefits with that model."

More HPE 3PAR StoreServ pros

Cons

"It's not so scalable. It's got moderate scaling capabilities right now. The clustering technology needs a bit of work, they need to improve that."

"The support for NFS protocols right out-of-the-box need improvement. I'm used to other storage vendors who have NFS support right out-of-the-box, and Pure Storage doesn't seem to have anything."

"I would like to see box-to-box encryption on replication included in the next release."

"The way Pure Storage does the controller storage warranty or replacement has been an issue for some people who just replace the controllers every couple of years, and that's where some of the confusion with pricing and support has come in. They should be clear on the way the controller replacements happen, as it is important to know whether or not you can get a good return on them, because it can be a little confusing."

"Pure Storage had operational challenges between 2016 to 2018, impacting perceived reliability."

"The difference in pricing could become a problem for Pure because the commoditization of the solutions could lead to a different price being a problem."

"I would love to see a true one click upgrade solution."

"It's expensive, but you get what you pay for."

More Everpure FlashArray cons

"The exterior display needs to be improved."

"Deduplication on FC disks needs improvement."

"I would like to see improvement in the product's scalability. As a partner, I had serious problems because of the competition from Dell EMC and Pure."

"Two years ago it was 9/10. Now, perhaps it's 7/10."

"Upgrades on them are a bit tricky. For us to do a head swap on one is a full outer joiner storage frame, which is obviously not that easy to do in a production environment."

"The price of this solution should be lower."

"The initial setup was complex in that requirements were not communicated well through the VAR and some parts needed to be sent back (PDU’s were of the wrong type) and the VAR assumed a Virtual Storage manager would be used, but a physical manager was both requested and required, which created an installation delay while the correct equipment was shipped."

"It increased performance for a while, but then, as we grew, and we did not grow significantly, performance dropped down."

"The solution lacks reliability."

More HPE 3PAR StoreServ cons

Pricing and Cost Advice

"Our Evergreen Storage subscription is supposed to be good when we go to upgrade."

"The Evergreen Storage subscription is a really cool concept. As long as we maintain our subscription, we will get new controllers every three years and really never have a forklift upgrade like we currently are doing. Just that future-proofing is an ease off of my mind to know that I won't have to do what I'm dong right now again."

"The price is too high."

"The solution is expensive."

"The guaranty that Pure Storage provides when you purchase it doesn't meet the overall capacity needs to provide extra storage, if needed. Thus, it is not meeting our expectations."

"It is light years beyond anything else with the same price point."

"Cost-wise, it's been very effective."

"I would rate the pricing of Pure Storage FlashArray a five out of ten. It is expensive but not too much."

More Everpure FlashArray pricing and cost advice

"This solution has a good price-performance ratio."

"It is lower in price as compared to other vendors, such as Dell. As compared to Huawei, all storage solutions are expensive, including this one."

"The solution's price is reasonable."

"The solution has two parts: software and hardware, and you need to buy licenses for some features."

"You need to properly assess your needs before buying the solution since there are chances of overpaying. The type of configuration that you choose can make the price go higher or lower."

"The price of the solution could be reduced for the license and for support."

"The price of the license depends. Some people expect more from the hardware. Some expect more from the licensing, and that is because you can receive several licenses nowadays, such as the terabyte license. You buy the storage, and you pay extra for the terabyte license for the software. There is a one-time purchase for the license and you pay annually for the maintenance."

"We purchased the total package for approximately $60,000."

"Its price is a bit high for adding another tree, but when we purchased it, it was okay with us. We had compared it with EMC and other solutions, and it was okay at that point in time. Our storage has a lifespan of seven to eight years. When you purchase it, you need to keep a headroom of around 40% to 50%. After three to four years, you generally plan for an upgrade. The price is not so bad today for two years or so, and within a year, I might find that I have to upgrade or increase the storage. This usually happens when there is a radical change or a new application has come that is consuming a lot of data, but generally, there is a plan for the amount of data that we generate and the storage upgrade."

More HPE 3PAR StoreServ pricing and cost advice

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Comparison Review

it_user182013

Federal Civ/Intel Engineering Lead at a tech vendor with 1,001-5,000 employees

May 1, 2015

Measuring Up: EMC XtremIO and HP 3PAR

Leading up to EMC World 2015, IT Central Station asked how I would compare EMC XtremIO and HP 3PAR. Until recently, the flash storage conversation in my organization and many others has centered on XtremIO and Pure Storage, the leaders of the all-flash array (AFA) space. To that end, I've written a…

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Top Industries

By visitors reading reviews

Manufacturing Company

14%

Financial Services Firm

12%

Construction Company

10%

Computer Software Company

No data available

Financial Services Firm

14%

Construction Company

11%

Manufacturing Company

Marketing Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	71
Midsize Enterprise	38
Large Enterprise	159

No data available

By reviewers
Company Size	Count
Small Business	73
Midsize Enterprise	74
Large Enterprise	170

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?

Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...

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What is your experience regarding pricing and costs for Pure Storage FlashArray?

I have knowledge about the licensing part, which we obtained for around 10 years from the time of deployment, but I d...

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What needs improvement with Pure Storage FlashArray?

When it comes to Everpure FlashArray ports shown in the GUI, it would be better if, when one of the Pure array ports ...

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What's the difference between HPE 3PAR StoreServ and HPE Primera?

HPE Primera has many great features but one of the best is that it is very easy to deploy. From an overall perspectiv...

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What is your experience regarding pricing and costs for HPE 3PAR StoreServ?

As a customer, I always prefer to have a lower price. Any customer will always ask for the cheaper price.

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What needs improvement with HPE 3PAR StoreServ?

I have no specific ideas for improvement at present. We just need to verify whether our current virtual server setup ...

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Comparisons

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Compared 7% of the time

HPE Nimble Storage vs Everpure FlashArray

Compared 2% of the time

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Tintri VMstore T7000 vs Hitachi Universal Storage VM [EOL]

Compared 19% of the time

IBM FlashSystem vs Hitachi Universal Storage VM [EOL]

Compared 18% of the time

HPE Nimble Storage vs Hitachi Universal Storage VM [EOL]

Compared 14% of the time

Huawei OceanStor vs Hitachi Universal Storage VM [EOL]

Compared 13% of the time

NEC iStorage S4900 vs Hitachi Universal Storage VM [EOL]

Compared 9% of the time

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Dell Unity XT vs HPE 3PAR StoreServ

Compared 6% of the time

HPE Primera vs HPE 3PAR StoreServ

Compared 5% of the time

NetApp AFF vs HPE 3PAR StoreServ

Compared 5% of the time

IBM FlashSystem vs HPE 3PAR StoreServ

Compared 5% of the time

HPE MSA vs HPE 3PAR StoreServ

Compared 4% of the time

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Product Reports

Buyer's Guide

Everpure FlashArray

June 2026

Download Everpure FlashArray product report

Buyer's Guide

Frame-Based Disk Arrays

May 2026

Hitachi Universal Storage VM [EOL] report

Download Hitachi Universal Storage VM [EOL] product report

Buyer's Guide

HPE 3PAR StoreServ

June 2026

Download HPE 3PAR StoreServ product report

Also Known As

Pure Storage FlashArray

HUS VM

HPE 3PAR Flash Storage, InServ, Storeserv, 3PAR Flash Storage, HP Enterprise Storage, 3PAR Flash Array, HP 3PAR Flash Storage

Overview

The FlashArray family delivers consistent, high-performance data services across block, file, and object workloads. As part of the Everpure Platform, it provides the foundation for a unified data plane, enabling applications to reliably access, protect, and manage data across environments with simplicity and predictability. With built-in capabilities such as inline data reduction, snapshots, replication, and ransomware resilience, FlashArray ensures efficient operations, protected data, and consistent application uptime.

As the foundation of the (unified) data plane, FlashArray enables policy-driven automation, monitoring, and centralized management while integrating across cloud and on-premises environments. Built on an Evergreen architecture, it supports non-disruptive upgrades and continuous performance improvements over time while simplifying operations at scale.

What Key Features Does FlashArray Offer?

Simplicity and Speed: Easy management and rapid performance enhancements.
Data Reduction: Effective deduplication and compression.
Flash Architecture: Seamless upgrades and outstanding resilience.
VMware Integration: Excellent compatibility with virtualization platforms.
Predictive Analytics: Strong insights for proactive management.

What Benefits Should Users Consider?

Reliability: Proactive support with minimal downtime.
Efficiency: Reduced storage footprint and enhanced data management.
Performance: Faster processing speeds and low latency.
User Experience: Simplified management with Evergreen model.

In industries like finance, banking, and healthcare, FlashArray supports high-performance storage needs focusing on virtualization and database environments. Employed for VMware workloads, disaster recovery, and storage provisioning, it ensures application performance in private or hybrid cloud setups while enhancing management of virtualized environments.

Everpure (formerly Pure Storage)

The Hitachi Universal Storage Platform VM delivers proven enterprise-class functionality — advanced virtualization of externally attached storage, logical partitioning, thin provisioning and universal replication — in flexible, cost effective service oriented configurations.

Hitachi Vantara

HPE 3PAR StoreServ offers unparalleled performance and flexibility for enterprise storage needs. It is highly valued for its manageability and advanced capabilities, making it ideal for mission-critical workloads.

HPE 3PAR StoreServ is a high-performance storage system known for its ease of use and robust architecture. It supports seamless upgrades and is adaptable to evolving technology, making it an excellent choice for electronic medical records, virtualization, and centralized data management. With integration capabilities supporting applications like SQL Server, VMware, and SAP, it effectively meets diverse business needs.

What are the key features of HPE 3PAR StoreServ?

Ease of Use: Simplifies management tasks with an intuitive interface.
Reliability: Offers high availability and robust architecture for mission-critical workloads.
Flash Storage: Provides fast data access and improved performance.
Dynamic Provisioning: Enhances scalability and resource allocation.
Data Deduplication: Reduces storage costs by eliminating duplicate data.
Tiered Storage: Optimizes data storage with automated tiering.

What benefits should users consider when evaluating HPE 3PAR StoreServ?

Performance: Handles demanding workloads with efficiency.
Scalability: Grows with enterprise needs without compromising performance.
Integration: Seamlessly integrates with existing systems and applications.
Proactive Support: Ensures smooth operation with timely updates and support.

HPE 3PAR StoreServ is employed in industries like healthcare and finance, supporting applications such as Oracle databases and SAP. It enhances data processing and provides essential storage for virtual and real-time applications, meeting the rigorous demands of sectors requiring reliable and high-performance storage solutions.

Hewlett Packard Enterprise

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas

Hanergy Global Solar PV Application Pte Ltd

Just Energy, Latisys, team AG, DreamWorks, BlueShore Financial, Erasmus MC

Find out what your peers are saying about Dell Technologies, NetApp, Everpure (formerly Pure Storage) and others in All-Flash Storage. Updated: May 2026.

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