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Hitachi Universal Replicator vs Rubrik comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Hitachi Universal Replicator
Ranking in Disaster Recovery (DR) Software
29th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
1
Ranking in other categories
Data Replication (8th)
Rubrik
Ranking in Disaster Recovery (DR) Software
5th
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
96
Ranking in other categories
Backup and Recovery (4th), Cloud Backup (4th)
 

Mindshare comparison

As of December 2025, in the Disaster Recovery (DR) Software category, the mindshare of Hitachi Universal Replicator is 0.6%, up from 0.1% compared to the previous year. The mindshare of Rubrik is 10.4%, down from 12.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Disaster Recovery (DR) Software Market Share Distribution
ProductMarket Share (%)
Rubrik10.4%
Hitachi Universal Replicator0.6%
Other89.0%
Disaster Recovery (DR) Software
 

Featured Reviews

Bratislav Petkovic - PeerSpot reviewer
Team Lead for Core Infrastructure at Raiffeisen bank Serbia
Optimizing data replication and management with unique resource handling features
The features of Hitachi Universal Replicator that I use include data flow, monitor, and Data Mobility Services. We have Data Mobility Services resource pool and resource group mirror unique allocated. Features like source journal, destination image, remote path, volume name, and capacity saving mode are valuable. De-duplication, compression, and capacity saving processing mode are essential. Other useful aspects are storage target, default data reduction, shared volume, and automatic journal creation. These features work synchronously for tasks like remote cloning or universal replication.
KB
Information Technology Specialist at LIGHTHOUSE DOCUMENT TECHNOLOGIES, INC
Technical support has improved my data management process but I encounter GUI and cost challenges
The solution is available in the Azure Marketplace, but approaching directly is more cost-effective. The Marketplace approach incurs additional platform and reporting costs. We initially built Rubrik at host level and DB level. We encountered latency issues when reverting back, with numerous snapshots available. This resulted in increased costs and occupied spaces. I performed manual deletion of snapshots and verified with the Rubrik team for confirmation. The GUI reporting functionality lacks flexibility. For instance, obtaining specific server reports considering drive space and backup quantities is not possible, as it only provides overall reporting.
report
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Top Industries

By visitors reading reviews
Computer Software Company
15%
Educational Organization
13%
Financial Services Firm
12%
Retailer
10%
Financial Services Firm
12%
Computer Software Company
10%
Manufacturing Company
10%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise21
Large Enterprise55
 

Questions from the Community

What is your experience regarding pricing and costs for Hitachi Universal Replicator?
I am not familiar with the pricing of Hitachi Universal Replicator. The storage purchase includes this feature, but a license is needed for replication, shadow image, and thin image.
What needs improvement with Hitachi Universal Replicator?
I think the graphical user interface can be more user-friendly. Although it is easy and intuitive now, there is always room for improvement regarding user interaction.
What is your primary use case for Hitachi Universal Replicator?
I use Hitachi Ops Center and Protector to create Thin Image, Shadow Image, and for remote replication. We also connect to Site Recovery Manager to replicate virtual machines to another site. We hav...
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Regarding pricing, Rubrik is a costly solution, and I would rate it an eight.
 

Overview

 

Sample Customers

Shandong Telecom
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about Hewlett Packard Enterprise, Veeam Software, Commvault and others in Disaster Recovery (DR) Software. Updated: December 2025.
879,310 professionals have used our research since 2012.