Hitachi Content Platform vs VAST Data comparison

Hitachi Vantara and VAST Data are both solutions in the File and Object Storage category. Hitachi Vantara is ranked #15 with an average rating of 8.0, while VAST Data is ranked #18. Hitachi Vantara holds a 1.7% mindshare in FaOS, compared to VAST Data’s 4.4% mindshare. Additionally, 88% of Hitachi Vantara users are willing to recommend the solution, compared to 100% of VAST Data users who would recommend it.

Comparison Buyer's Guide

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Executive SummaryUpdated on Nov 4, 2024

Hitachi Content Platform and VAST Data compete in the data storage market, each offering distinct advantages. VAST Data might have the upper hand with advanced features, but Hitachi Content Platform is preferred for its pricing and support.

Features: Hitachi Content Platform offers scalability, object storage management, and integration capabilities suited for large enterprises. VAST Data emphasizes high performance with all-flash architecture, advanced data reduction, and rapid access speeds.

Ease of Deployment and Customer Service: Hitachi Content Platform provides a well-established deployment model with comprehensive documentation and robust customer support. VAST Data, though modern and efficient in its deployment approach, may not match Hitachi's extensive support options.

Pricing and ROI: Hitachi Content Platform's competitive pricing is beneficial for cost-conscious organizations, offering quicker ROI with lower setup costs. VAST Data involves higher initial costs but promises substantial long-term returns with enhanced performance and data reduction.

To learn more, read our detailed Hitachi Content Platform vs. VAST Data Report (Updated: June 2025).

Buyer's Guide

Hitachi Content Platform vs. VAST Data

June 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure Storage FlashBlade

Mindshare comparison

As of June 2025, in the File and Object Storage category, the mindshare of Pure Storage FlashBlade is 5.8%, down from 6.3% compared to the previous year. The mindshare of Hitachi Content Platform is 1.7%, up from 1.7% compared to the previous year. The mindshare of VAST Data is 4.4%, up from 3.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.

File and Object Storage

Featured Reviews

Eric Black

Solutions Architect at Recovery Point Systems

The ability to leverage multi-tenancy along with immutability is a huge benefit for us

The only thing I feel FlashBlade is missing is the SOS API. If it had SOS API, that would put it well over the top. Veeam Backup specifically has started to streamline their API, and they are doing that with SOS API. They have optimized it. Any of the S3 devices out there that support this SOS API can have far more API calls at once. On our side, that translates to better restoration. With SOS API, it can leverage far more restorations at a single given time or read from the device in simple terms. That results in maximizing the output and throughput from the device itself.

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Mir Gulzar Ahmed

IT Manager at Synergy Computers

Integrates well with existing systems but technical support for the platform needs improvement

While deployment is simple, it's not as simple as StorageGRID. The architecture is entirely different, even though the end product uses the same protocols. The user interface isn't as user-friendly, and the management platform UI isn't as intuitive as others. Deployment isn't as centralized either. Although I've deployed Hitachi Content myself in our production head office for the VM team, even though it's simple, it wasn't completely straightforward. They still required my help with the initial configuration environment setup. So, it's not just simple; there are some tricky aspects. The environment is tricky, but if you understand it, configuration can be done quickly.

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Alan Powers

HPC CTO at a manufacturing company with 10,001+ employees

Stability-wise, a device that has been up and running for years

The failover capability and resiliency are some of the solution's valuable features. The big thing is resilience because it has richer coding in it, so multiple devices can't fail. Also, one can still access a number of CBoxes that can allow one to access their file system. Once a device fails, it fails the transparency of the end-user, and it just starts using another resource. The encryption capability, the snapshots, along with a whole bunch of features make the tool valuable. VAST Data keeps adding more and more features all the time.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The main feature I have found to be product replication."

"We can capacity plan at a greater level than we used to."

"I like its size. It is smaller than the other competitors. We can plug in many blades, and we can have data up to one terabyte."

"I would rate Pure Storage FlashBlade a ten out of ten."

"The onboarding and integrated monitoring tools are pretty good."

"It performs well and it is also very fast."

"The most valuable features include the ease of implementation, ease of use and the speed that you can do backup and recovery on."

"We have integrated it with VMware. The integration process is pretty good. Especially with VMware, it helps with the capacity of it."

More Pure Storage FlashBlade pros

"The platform helps in efficient data management with the ease of server provisioning."

"We are using Content Platform for data migration, and it integrates with our HNS platform. This is good because we can integrate it with our existing HNS and SAP solutions. The GUI is also user-friendly. It doesn't take much time to do anything. If we know the architecture and the steps, we can do what we need with a few clicks."

"Integrating Hitachi Content Platform with existing systems is not challenging."

"The most valuable features of the solution are the versioning and the ransomware protection."

"Hitachi is a big company, so it's a very strong product."

"As an architect, I like the management features that come with Hitachi Content Platform because it makes things easy."

"The way that they handle the DR is very good because when there is a failover, it is seamless to the users."

"Companies can scale the solution."

Cons

"It usually comes down to just what you hit and the value you're getting when you spend the money and license the products. I would always go, "If you want to make things better, lower your price and make your licensing simpler." There's always an opportunity around that."

"Its configuration should be easier."

"We initially encountered challenges with the assembly process due to issues with the documentation required during setup, an area where Pure Storage needs improvement."

"The features provided for SMB customers are limited."

"Pure Storage FlashBlade should improve on more cloud integration."

"There could be improvements in public cloud integration."

"I want efficiency. FlashBlade doesn't have efficiency now."

"On our dedupe during our initial buy, we were expecting a number a little higher like 4x. However, we are getting about 3.6. While it is close enough, it doesn't quite hit the numbers. So, this has been a challenge."

More Pure Storage FlashBlade cons

"The user interface isn't as user-friendly, and the management platform UI isn't as intuitive as others. So it can be more user-friendly."

"This product's ability to track logs for access still needs to be improved."

"There is room for improvement in the capacity for integration with other platforms."

"Hitachi Content Platform is a complicated solution. You need to put several pieces of the hardware together in order to achieve the capacity or the performance needed."

"When you want to replace a disk, we need to start the maintenance from the S nodes. We have to automate maintenance so any onsite engineer can replace it after that, but we don't need to do this on VSP platforms. An engineer can come in and replace that specific disk. If also we could do that on Hitachi Content Platform, it would be great for us."

"The only thing is that it should be more cost effective."

"In terms of the customer support, I can say it's a mixed reaction depending on the country."

"They should improve the user interface. It's a little bit complex. It does not have a self-learning method. You need to know how to use it before you touch the system. The user interface is not self-explanatory."

Pricing and Cost Advice

"The price could be cheaper."

"Our customers have seen a reduction in TCO."

"The price is a little high."

"The pricing for FlashBlade is between cheap and moderate."

"I understand that it is competitively priced compared to other brands."

"The price of this solution could be made more affordable."

"I feel that the price could always be lowered."

"Pure Storage FlashBlade is a hardware appliance, and it's very expensive if you compare its price with other solutions. You can get the same features and benefits from its competitor, VAST Data, but for half the price of Pure Storage FlashBlade."

More Pure Storage FlashBlade pricing and cost advice

"Overall, it's costly."

"Pricing is comparable to other solutions in the market."

"I think the ROI for this solution is very good because the pricing for it is in between other solutions."

"Hitachi is more expensive than StorageGRID."

"The price of the Hitachi Content Platform is very high."

"The pricing could be better."

"The product’s cost is average."

"We acquired VAST Data as a one-time, capital purchase."

"Price-wise, VAST Data is not the cheapest, not the most expensive one."

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Top Industries

By visitors reading reviews

Educational Organization

16%

Computer Software Company

13%

Financial Services Firm

10%

Manufacturing Company

Computer Software Company

23%

Financial Services Firm

23%

Government

12%

Educational Organization

Computer Software Company

15%

Manufacturing Company

14%

Financial Services Firm

13%

University

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about Pure Storage FlashBlade?

The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power out...

See all answers

What is your experience regarding pricing and costs for Pure Storage FlashBlade?

The pricing for FlashBlade is between cheap and moderate. FlashBlade is worth the money due to the experience and per...

See all answers

What needs improvement with Pure Storage FlashBlade?

Its configuration should be easier. There should be easier language for the configuration.

See all answers

What do you like most about Hitachi Content Platform?

Integrating Hitachi Content Platform with existing systems is not challenging.

See all answers

What needs improvement with Hitachi Content Platform?

In comparison to competitors like Huawei, which can use all storage protocols in the same platform, Hitachi Content P...

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What is your primary use case for Hitachi Content Platform?

Mainly, from my project, Hitachi Content Platform is used for archiving. The customer is in banking, so they need to ...

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Can you provide any information you may have on VAST Data?

Here are some technical details about VAST Data: VAST Data is a software-defined storage platform designed to scale...

See all answers

Comparisons

Dell PowerScale (Isilon) vs Pure Storage FlashBlade

Compared 20% of the time

Red Hat Ceph Storage vs Pure Storage FlashBlade

Compared 11% of the time

MinIO vs Pure Storage FlashBlade

Compared 11% of the time

Pure Storage FlashArray vs Pure Storage FlashBlade

Compared 10% of the time

Dell ECS vs Pure Storage FlashBlade

Compared 6% of the time

More Pure Storage FlashBlade Competitors

MinIO vs Hitachi Content Platform

Compared 28% of the time

Dell ECS vs Hitachi Content Platform

Compared 21% of the time

NetApp StorageGRID vs Hitachi Content Platform

Compared 19% of the time

Red Hat Ceph Storage vs Hitachi Content Platform

Compared 10% of the time

Nutanix Unified Storage (NUS) vs Hitachi Content Platform

Compared 4% of the time

More Hitachi Content Platform Competitors

NetApp AFF vs VAST Data

Compared 11% of the time

Dell PowerScale (Isilon) vs VAST Data

Compared 10% of the time

Qumulo vs VAST Data

Compared 9% of the time

Databricks vs VAST Data

Compared 8% of the time

MinIO vs VAST Data

Compared 7% of the time

More VAST Data Competitors

Product Reports

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Pure Storage FlashBlade

May 2025

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Hitachi Content Platform

June 2025

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NVMe All-Flash Storage Arrays

May 2025

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Also Known As

No data available

HCP, Hitachi Vantara Content Platform, Hitachi Vantara HCP

No data available

Overview

FlashBlade is the industry’s most advanced scale-out storage for unstructured data, powered by a modern, massively parallel architecture to consolidate complex data silos (like backup appliances and data lakes) and accelerate tomorrow’s discoveries and insights.

Pure Storage

Hitachi Content Platform is an object storage solution that enables IT organizations and cloud service providers to store, share, sync, protect, preserve, analyze and retrieve file data from a single system. It is more efficient, easier to use, and capable of handling much more data than traditional file storage solutions. HCP automates day-to-day IT operations like data protection and readily evolves to changes in scale, scope, applications, storage, server and cloud technologies over the life of data. In IT environements where data grows quickly or must live for years, decades or even indefinitely, these capabilities are invaluable.

Hitachi Vantara

Innovation to break decades of data storage trade-offs.

VAST Data

Sample Customers

ServiceNow, Mercedes-AMG Petronas Motorsport, Dominos, Man AHL

Rabobank, Xinhua News Agency, Kremsm'ller Industrieanlagenbau KG, KSC Commercial Internet, AIS Group, Shanghai Interactive Television Co. Ltd (SiTV), China Telecom, Spin Master

Norwest Venture Partners, General Dynamics Information Technology, Ginkgo Bioworks

Buyer's Guide

Hitachi Content Platform vs. VAST Data

June 2025

Free Report: Hitachi Content Platform vs. VAST Data

Find out what your peers are saying about Hitachi Content Platform vs. VAST Data and other solutions. Updated: June 2025.

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