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Hightouch vs Jamf Pro comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Hightouch
Ranking in AI Customer Experience Personalization
19th
Average Rating
7.2
Reviews Sentiment
5.0
Number of Reviews
5
Ranking in other categories
Data Integration (52nd), Customer Data Platforms (CDP) (4th)
Jamf Pro
Ranking in AI Customer Experience Personalization
18th
Average Rating
9.4
Reviews Sentiment
6.2
Number of Reviews
110
Ranking in other categories
Mobile Device Management (MDM) (2nd), Enterprise Mobility Management (EMM) (7th)
 

Mindshare comparison

As of November 2026, in the AI Customer Experience Personalization category, the mindshare of Hightouch is 1.1%, down from 2.1% compared to the previous year. The mindshare of Jamf Pro is 1.0%, down from 10.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
AI Customer Experience Personalization Mindshare Distribution
ProductMindshare (%)
Jamf Pro1.0%
Hightouch1.1%
Other97.9%
AI Customer Experience Personalization
 

Featured Reviews

reviewer2921991 - PeerSpot reviewer
Vp Of Data at a financial services firm with 201-500 employees
Centralized event tracking has improved product analytics and simplified data workflows
I think Hightouch as a platform has a lot to offer. It is primarily a CRM or reverse ETL type of offering with a lot of AI bells and whistles. However, it feels to me that the entire events offering is a bit of a second-class citizen in the suite of tools they offer. I say this because a lot of the documentation is out of date, and we hit a few random edge cases when using the events platform, which felt a little raw compared to other, more mature event platforms. I would say the improvement here would be for them to spend a little more time and attention on the platform itself, or provide a little more TLC, especially from the events perspective.
Digambar Ghosalkar - PeerSpot reviewer
Subject Matter Expert at a financial services firm with 10,001+ employees
Focused on improving patch control while identity integration has supported secure macOS automation
I had AWS cloud configuration with Jamf Pro at Cognizant, but the organization prefers licensed-based SaaS operations instead of maintaining instances. In some banking sectors, if Jamf Pro completes its security audits and SOC audits, they also prefer cloud options. Ultimately, Jamf Pro runs its instance on AWS. Jamf Pro's inventory management contributes to lifecycle management and procurement decisions depending on the organization. Lifecycle management is straightforward with Jamf Pro, as it records all information. Admins can guide device training flows easily, integrating with ServiceNow for additional customization and updates through APIs. The main benefits I see from using Jamf Pro depend heavily on the admin's configuration and the organization. For a dynamic MDM solution for macOS, I always recommend Jamf Pro. Conversely, identities from other providers offer essential functions too. Organizations can manage macOS devices cost-effectively with Intune for basic needs.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"With campaigns like flat battery, for example, we have managed to save over six figures a year."
"The feature that made the biggest difference day-to-day is Hightouch's ability to create normalized, performant data models, which could truly aid enterprises dealing with a variety of data systems."
"Hightouch's best features include a simple and easy-to-navigate user interface, which means there is not much of a learning curve involved, simplifying the process of setting it up and selecting desired fields along with using the query editor."
"We have had a positive impact from Hightouch, and one area where we had that impact is on the handling of customer data."
"There are definitely improvements in analytics quality because of the contracts they provide on the control plane, and there were also definite time savings."
"Thanks to Smart Groups and patch management, a lot of the work being done is via a hands-off approach."
"There is also zero-day support to all new Apple OS."
"Customer support from Jamf is fantastic."
"Policies are a great feature that allows us to push certain restrictions to devices that require them, such as the younger generation of students we have."
"The design of the GUI, as compared to other solutions, really makes a difference."
"The use of Jamf Pro has massively streamlined our process of working with Apple devices."
"Jamf Pro has helped us to have the best management for all of our devices."
"Jamf Pro has provided a major advancement in managing and deploying iPads across our organization."
 

Cons

"However, it feels to me that the entire events offering is a bit of a second-class citizen in the suite of tools they offer."
"Hightouch can be improved in a number of areas, but one of them is being on the applicability in small users and organizations."
"Hightouch is a mature product, although it still needs to catch up with leading CDPs."
"I still think it is a bit clunky in some areas and it can be improved further; it is not a perfect tool yet, but it definitely does as advertised."
"Technical support is in need of improvement."
"I'd like to see Jamf add Unified Endpoint Management, but it's not going to happen. It's too complex. We tried that for so many years, and no one can do this for Windows and macOS. It can be done with iOS, but that's not the case here. If you want device management for a real laptop operating system, you need two systems. They're very different."
"There are some layout things that could be done to make it easier."
"The solution needs cheaper training."
"I would like to see tighter integration with Jamf Protect in the future releases of Jamf Pro."
"I would like to see improved integration of some of the additional tools that users create within Jamf itself."
"It would be nice to be able to search smart groups and/or filter them."
"I am always complaining about the reporting side of things. I love how reporting lets us create custom reports, however, I also feel like it could use some updating."
 

Pricing and Cost Advice

Information not available
"Jamf Pro is on the expensive side and could be slightly cheaper."
"Licensing cost is dependent on the footprint and foreseen growth."
"The price of this solution is a bit high but it is worth the money for the features. There is an annual license for the use of this solution."
"The licensing costs for this solution are high."
"This is a pricey solution."
"The price difference between Jamf Pro and VMware Workspace One is not very much, but when counting the cost of my time, Jamf Pro is clearly much better."
"It seems fair. It could be a little bit less, but you have to pay for a product. You can't get something for free. You get what you pay for, so if you put in a little bit of money, you're going to get a good quality product."
"Cloud is worth the small increase in price, but make the switch before you need it, and not during a global pandemic."
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Outsourcing Company
11%
Financial Services Firm
9%
Construction Company
7%
Media Company
12%
Financial Services Firm
11%
Manufacturing Company
10%
University
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business1
Midsize Enterprise2
Large Enterprise4
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise41
Large Enterprise64
 

Questions from the Community

What needs improvement with Hightouch?
One way Hightouch can be improved is that you should be allowed to easily export data that goes through journeys. At the moment, there is no simple way to do that, so this is definitely a feature t...
What is your primary use case for Hightouch?
My main use case for Hightouch is to facilitate our marketing campaigns, particularly our email campaigns.A specific example of how I use Hightouch for my marketing and email campaigns is that if w...
What advice do you have for others considering Hightouch?
I rate Hightouch a 7 out of 10 because I think it has improved a lot in the past 18 months. They are always willing to add more features. I still think it is a bit clunky in some areas and it can b...
What is your experience regarding pricing and costs for Jamf Pro?
My experience with pricing, setup cost, and licensing for Jamf Pro was good compared to other service providers.
What needs improvement with Jamf Pro?
I would still say that Jamf Pro's automated patch management requires development and improvement. Patch deployment comes from certain CDN servers, yet the process lacks control and transparenc...
What is your primary use case for Jamf Pro?
My main use cases for Jamf Pro involve it being the greatest MDM solution for Apple devices, whether iOS, macOS, or tvOS. I am specialized in macOS and understand how its structures and API calls c...
 

Comparisons

 

Also Known As

No data available
JAMF Software Casper Suite
 

Overview

 

Sample Customers

Information Not Available
Xero, National Geographic, Oxford University, Via, University of Wisconsin-Eau Claire, Fallon, Cabela's
Find out what your peers are saying about Hightouch vs. Jamf Pro and other solutions. Updated: October 2026.
921,523 professionals have used our research since 2012.