Try our new research platform with insights from 80,000+ expert users

Heap vs Matomo comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Heap
Ranking in Web Analytics
4th
Average Rating
8.0
Number of Reviews
5
Ranking in other categories
No ranking in other categories
Matomo
Ranking in Web Analytics
5th
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of September 2025, in the Web Analytics category, the mindshare of Heap is 5.2%, down from 6.6% compared to the previous year. The mindshare of Matomo is 9.4%, down from 11.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Web Analytics Market Share Distribution
ProductMarket Share (%)
Heap5.2%
Matomo9.4%
Other85.4%
Web Analytics
 

Featured Reviews

Harshith Bejjam - PeerSpot reviewer
Provides the availability of defining events, but there could be advanced UI features
We use Heap to create user metrics, and track page visits, feature usage, and user workflows after engaging with features The product's most valuable feature was the ready-made availability of defining events, creating visuals, and storing the data in the database. The product could benefit from…
report
Use our free recommendation engine to learn which Web Analytics solutions are best for your needs.
866,685 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Computer Software Company
15%
Insurance Company
14%
Real Estate/Law Firm
11%
Financial Services Firm
8%
Computer Software Company
12%
Construction Company
11%
Financial Services Firm
11%
Insurance Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Heap?
It's pretty costly, and they use the common model of impressions. It's impression-based pricing, which can be costly for websites with high traffic.
What needs improvement with Heap?
From a user perspective, customizing the interface could offer more flexibility. Customizing and branding the visuals a little bit better would take them to the next level.
What advice do you have for others considering Heap?
Heap is quite user-friendly, featuring a primarily no-code interface for primary stakeholders. Some technical skills are required for administrators. However, based on my experience, Heap's design ...
Ask a question
Earn 20 points
 

Comparisons

 

Also Known As

No data available
Piwik
 

Overview

 

Sample Customers

Zendesk, Marketo, Ernst & Young, Salesforce
T-Mobile, Wikimedia, Forbes, Sharp, Oxfam
Find out what your peers are saying about Snowflake Computing, Amplitude, Google and others in Web Analytics. Updated: August 2025.
866,685 professionals have used our research since 2012.