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Freshdesk Omni vs Zendesk comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
4.6
Freshdesk Omni boosted efficiency and savings, reducing staff needs and improving ROI through automation and enhanced team collaboration.
Sentiment score
6.0
Zendesk delivers cost savings, boosts efficiency, and enhances ticketing and reporting with easy configuration and strong support functions.
I have seen a great improvement in return on investment of approximately thirty-five percent.
Founder at AppNomu SalesQ
We have achieved an average ROI for our company of around 225% ROI over the three years that we have used the tool.
Software Engineer at RideLink Inc
I can tell you that we probably saved at least three employees full-time with the ticket management and the automation and the macros and the user follow-up being built in.
Consultant and Startup Founder at AimHi Enterprises
Time saved is definitely a benefit because it puts all of our tickets in one spot.
Technical Solutions Lead at a computer software company with 51-200 employees
I feel that Zendesk helped us set up our platform for providing support way faster than other platforms due to its easy configuration.
Junior system analyst at Wevt clous
 

Customer Service

Sentiment score
5.2
Freshdesk Omni's customer support is frequently praised for its proactive and effective assistance, particularly during setup and onboarding.
Sentiment score
6.0
Zendesk offers responsive 24/7 support, rated highly for effectiveness, professionalism, and enhancing user satisfaction despite documentation reliance.
Based on the input given by customers, I measure both the successful and unsuccessful aspects of the service.
Solutions Architect at Locuz Enterprise Solutions Ltd
They respond to technical questions on time.
Founder at AppNomu SalesQ
The customer support provided by Freshdesk Omni is very proactive and supportive.
Software Engineer at Deloitte
There appears to be a lack of connection between the bot and the agents, making it feel scripted rather than helpful.
Technical Support Engineer/ QA at a computer software company with 11-50 employees
The technical support provided by Zendesk has been very satisfactory.
CEO at Etcetera Networks
Their support team from Zendesk is excellent, similar to what you have in Freshdesk.
Customer Success Manager at Mimshackworks Endeavors
 

Scalability Issues

Sentiment score
4.3
Freshdesk Omni is praised for scalability, efficiently supporting growth for diverse organizations, though potentially incurring higher costs.
Sentiment score
7.0
Zendesk scales well, but larger teams may need adjustments; integration is straightforward, though pricing and customization can be challenging.
Freshdesk Omni's scalability allows us to scale to numerous users, and it is easy to scale, but as you do the scaling, it becomes more costly.
Sr cloud engineer at a tech vendor with 201-500 employees
I would rate it around ten out of ten for scalability.
Founder at AppNomu SalesQ
We have not hit a peak or a turn yet that Zendesk has not been able to go with us or been able to grow with us in the process, change or pivot that the company is making.
Project Manager III at City of Union City Government
Zendesk can scale from very small companies to very large ones.
CEO at Etcetera Networks
Zendesk's scalability is excellent.
Technical Support Engineer/ QA at a computer software company with 11-50 employees
 

Stability Issues

Sentiment score
7.9
Freshdesk Omni is praised for its stability and reliability, effectively managing multiple queries without downtime.
Sentiment score
7.8
Zendesk is stable, reliable, handles high traffic well, with rare outages and praised communication during maintenance and updates.
They are always informing us with a status update and an ETA, and the turnaround time is usually within the same day with no extended downtime that would cause a detriment to our company.
Project Manager III at City of Union City Government
Zendesk is quite stable; we experience major outages only once or twice a year, making it very reliable.
Technical Support Engineer/ QA at a computer software company with 11-50 employees
I did not face any slowdown issue in Zendesk; it smoothly handles a lot of tickets.
Senior Software Developer at a tech services company with 51-200 employees
 

Room For Improvement

Freshdesk Omni needs improvements in automation, API limits, customization, mobile usability, integrations, pricing, AI precision, and reporting efficiency.
Zendesk needs improved customization, user-friendliness, pricing clarity, mobile optimization, and expanded communication features for better user satisfaction.
The new person coming in would find it much easier to read and understand the client behavior, where the client is in their journey, what the client's vision is, and how the previous product or project manager has interacted with the client.
Sr. Customer Success Manager - Project Delivery at Kazam
Setting up Freshdesk Omni with Dialpad and Amazon Connect requires multiple configurations, API integrations, and permissions that may be difficult for non-technical users.
Software Engineer at Deloitte
It would be better if you increased the API rate limit so that customers do not need to raise support requests to resolve this issue.
Solutions Architect at Locuz Enterprise Solutions Ltd
Zendesk could actually support HTML on the tickets so we could format our text better than the current options such as size, bold, italic, or underscored, because the text processing is too simple.
Junior system analyst at Wevt clous
Zendesk is missing an AI aspect that could help provide quick answers based on the knowledge housed within the platform.
Technical Support Engineer/ QA at a computer software company with 11-50 employees
Zendesk is amazing, and because they are always working on a new upgrade or a new integration, they are very forward-thinking from an engineering perspective.
Project Manager III at City of Union City Government
 

Setup Cost

Enterprise users find Freshdesk Omni's subscription pricing fair but sometimes expensive for basic features, with potential setup discounts.
Zendesk's pricing, viewed as expensive, varies with features and agents, and users should seek tailored solutions from Zendesk.
We received a 20% discount because we were able to book a demo and talk to engineers.
DevOps Engineer at ZuriChat
Having the basic version and paying 50,000 to 70,000 rupees, I feel it is way too much for just a basic version.
Sr. Customer Success Manager - Project Delivery at Kazam
The setup cost is very affordable.
Founder at AppNomu SalesQ
My experience with pricing, setup cost, and licensing for Zendesk shows that pricing is really affordable compared to other customer management software.
Dental Virtual Assistant at getreach.co
It is not the cheapest solution nor the most expensive, but it provides value for money.
CEO at Etcetera Networks
The experience with pricing, setup cost, and licensing for Zendesk was quite expensive.
Consultant and Startup Founder at AimHi Enterprises
 

Valuable Features

Freshdesk Omni enhances efficiency and productivity with AI, customization, integrations, and omnichannel communication, leading to cost reductions.
Zendesk offers ease of use, powerful integrations, customizable dashboards, comprehensive ticket management, and robust security with seamless data exchange.
Freshdesk Omni has positively impacted my organization by automating processes, resulting in significant cost savings.
Customer service manager at Insight Global
Freshdesk Omni has positively impacted our organization by helping us reduce operational costs, such as through automating tasks, and we have been able to reduce our operational cost from 30 to 55%.
Software Engineer at Deloitte
The chatbot feature is also essential. Most of my customers want to implement chatbot features on their applications or websites so their end users can raise tickets through chat resources directly from the website instead of writing emails to the support desk, which then get converted into tickets.
Solutions Architect at Locuz Enterprise Solutions Ltd
It allows us to handle more support cases with fewer people due to its advanced artificial intelligence capabilities.
CEO at Etcetera Networks
Zendesk is way cheaper than other ITSM platforms such as ServiceNow, providing a good platform at a lower price so we could offer good support with a low budget for the license.
Junior system analyst at Wevt clous
Being able to put response counters on certain tickets and have certain ones that are high priority and have a tighter SLA than lower priority items, being able to categorize them as a question versus an urgent request, and being able to bucket them as feature requests or product enhancements.
Consultant and Startup Founder at AimHi Enterprises
 

Categories and Ranking

Freshdesk Omni
Ranking in CRM Customer Engagement Centers
5th
Average Rating
8.4
Reviews Sentiment
5.1
Number of Reviews
14
Ranking in other categories
No ranking in other categories
Zendesk
Ranking in CRM Customer Engagement Centers
2nd
Average Rating
8.0
Reviews Sentiment
6.5
Number of Reviews
70
Ranking in other categories
CRM (5th), Help Desk Software (3rd), IT Service Management (ITSM) (3rd), Reporting (7th), Knowledge Management Software (3rd), AI Customer Support (9th), AI IT Support (4th)
 

Mindshare comparison

As of October 2026, in the CRM Customer Engagement Centers category, the mindshare of Freshdesk Omni is 1.0%. The mindshare of Zendesk is 9.0%, up from 6.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Customer Engagement Centers Mindshare Distribution
ProductMindshare (%)
Zendesk9.0%
Freshdesk Omni1.0%
Other90.0%
CRM Customer Engagement Centers
 

Featured Reviews

Apeksha Ghatge - PeerSpot reviewer
Sr. Customer Success Manager - Project Delivery at Kazam
Automated ticket workflows have improved collaboration but pricing and AI features still need work
I believe there are many subtasks and sub-tickets which could be implemented in Freshdesk Omni. However, I would say not every aspect of the CRM should be limited, because the more subtasks or sub-modules which are created, it becomes a lengthy process again. A person who has recently joined would need to read the whole history and chat, which is again a waste of time. If Freshdesk Omni could integrate AI to summarize the whole picture of what has been done, what the status is, and what the previous problem was, it would be beneficial. If it could summarize in a good paragraph, it would be easier for everyone who has recently joined, or if the client has changed, or if the project manager for that particular client has changed. The new person coming in would find it much easier to read and understand the client behavior, where the client is in their journey, what the client's vision is, and how the previous product or project manager has interacted with the client. That would make it much easier in that case.
AmandaSanchez - PeerSpot reviewer
Consultant and Startup Founder at AimHi Enterprises
Macros and automation have streamlined workflows and reduced manual effort across support teams
The ability to communicate on the Zendesk ticket through the actual user software, so TOPs, would have been helpful. Somehow seeing a user's ticket history within our app would have been beneficial. That is the only thing that I do not think existed at the time that might have been helpful. Some people struggled with Zendesk, but it was always easy enough to show them how to use it and what they were missing. The only times we really had people report concerns about it was when they did not understand that it could do that or how to use it in that way.
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Top Industries

By visitors reading reviews
Construction Company
33%
Manufacturing Company
12%
Outsourcing Company
11%
Comms Service Provider
7%
Outsourcing Company
11%
Construction Company
10%
Financial Services Firm
8%
Comms Service Provider
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise1
Large Enterprise10
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise22
Large Enterprise12
 

Questions from the Community

What needs improvement with Freshdesk Omni?
I have not seen any feature that needs improvement with Freshdesk Omni, but my comment would be about the pricing. The pricing for Freshdesk Omni does not favor small businesses to use the solution...
What is your primary use case for Freshdesk Omni?
My main use case for Freshdesk Omni is centralized customer support, whereby I bring all channels like WhatsApp, email, live chat, and Telegram into Freshdesk Omni so that I can respond to customer...
What advice do you have for others considering Freshdesk Omni?
Freshdesk Omni brings all customer support channels into one dashboard and one unified inbox. My advice would be that it is something worth trying, but you need to mind your budget. If your budget ...
What is your experience regarding pricing and costs for Zendesk Support?
My experience with pricing, setup cost, and licensing for Zendesk shows that pricing is really affordable compared to other customer management software. The setup is pretty simple as well, but if ...
What needs improvement with Zendesk Support?
Regarding my main use case for Zendesk, it is really easy to use, but one of the cons I have with it is that it takes some time to load information. Most of the time, if a particular candidate has ...
What is your primary use case for Zendesk Support?
On a day-to-day basis, I use Zendesk to track, manage, and work on my cases. I also use it to upload information securely, and this is not only limited to documents but also to images and reports. ...
 

Also Known As

No data available
Zendesk Support, Zendesk Guide, Zendesk Sell
 

Overview

 

Sample Customers

Information Not Available
Mailchimp, Tesco, Vimeo, Instacart, Mediaocean, Slack, Uber
Find out what your peers are saying about Freshdesk Omni vs. Zendesk and other solutions. Updated: September 2026.
915,287 professionals have used our research since 2012.