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Freshdesk Omni vs SugarCRM Platform comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Freshdesk Omni
Ranking in CRM Customer Engagement Centers
5th
Average Rating
8.4
Reviews Sentiment
5.1
Number of Reviews
14
Ranking in other categories
No ranking in other categories
SugarCRM Platform
Ranking in CRM Customer Engagement Centers
9th
Average Rating
7.0
Reviews Sentiment
6.4
Number of Reviews
12
Ranking in other categories
CRM (23rd), Marketing Automation (11th), Sales Force Automation (6th)
 

Mindshare comparison

As of August 2026, in the CRM Customer Engagement Centers category, the mindshare of Freshdesk Omni is 0.9%. The mindshare of SugarCRM Platform is 4.4%, up from 2.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Customer Engagement Centers Mindshare Distribution
ProductMindshare (%)
Freshdesk Omni0.9%
SugarCRM Platform4.4%
Other94.7%
CRM Customer Engagement Centers
 

Featured Reviews

Apeksha Ghatge - PeerSpot reviewer
Sr. Customer Success Manager - Project Delivery at Kazam
Automated ticket workflows have improved collaboration but pricing and AI features still need work
I believe there are many subtasks and sub-tickets which could be implemented in Freshdesk Omni. However, I would say not every aspect of the CRM should be limited, because the more subtasks or sub-modules which are created, it becomes a lengthy process again. A person who has recently joined would need to read the whole history and chat, which is again a waste of time. If Freshdesk Omni could integrate AI to summarize the whole picture of what has been done, what the status is, and what the previous problem was, it would be beneficial. If it could summarize in a good paragraph, it would be easier for everyone who has recently joined, or if the client has changed, or if the project manager for that particular client has changed. The new person coming in would find it much easier to read and understand the client behavior, where the client is in their journey, what the client's vision is, and how the previous product or project manager has interacted with the client. That would make it much easier in that case.
reviewer1345677 - PeerSpot reviewer
Senior Manager / IT Planning & Architecture Services at a comms service provider with 10,001+ employees
Easily customizable, automation enhances the marketing campaigns but support is the main hiccup for us
It has been effective in managing customer relationships. It has sales email campaigns, plus integration with Active Directory. And there are centralized reports for the CEO and the general managers. We work with automation for these marketing and email campaigns. It sends out emails to prospective customers related to sales offers automatically. And it copies the sales team so that they can follow up. They are tracking the sales leads. So, the automation within SugarCRM enhances the marketing campaigns. For now, my work is done because I am the IT strategy and planning manager. I just try to deliver the solution according to the requirements of the business. From my side, it's implemented already, the requirement related to the sales funnel. But if they have any other requirement from the business side, they will submit it to me, and then I will look for a suitable solution.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Overall, Freshdesk Omni gave us a centralized view of those incidents that we raise, and we have visibility of ownership and ticket status, and it has helped us in SLA compliance, which eventually helped to improve coordination within our team."
"Freshdesk and Freshservice are popular."
"Freshdesk Omni has positively impacted my organization by saving us considerable time, as all social channels are accessible in one dashboard."
"The key benefits that I have observed from using Freshdesk Omni are clarity, efficiency in work, ease of use, and the ability to connect different platforms such as JIRA."
"Freshdesk Omni has positively impacted our organization by providing timely response through live chat, which has helped us to gain more customer engagement that has led to more sales."
"Our overall conversation resolution time has come down by about eighty percent with the help of Freshdesk Omni."
"Freshdesk Omni has positively impacted my organization by helping us stay organized and streamlined with tickets in one place in one portal."
"Freshdesk Omni has positively impacted my organization because the customer engagement rate has improved since I can respond to customer tickets from any channel they come from."
"This solution's stability is very good, it runs almost without effort, and we don't have any support issues with it."
"The most valuable features of the SugarCRM platform include its flexibility in customizing fields, layouts, and dashboards."
"Affordable and commercial open source solution is good for organizations with budget constraints."
"It works well with Jira. You can customize it to fit your needs."
"Good, basic out-of-the-box solution, however, in my estimation not a long term play as the design flow and user interface make it a true chore to enter data."
"The most valuable feature is relation capability, which allows us to relay customers with invoice orders."
"The performance and stability are fine."
"By default, it comes with a really good model where you can start working with it without having a lot of developers in your team."
 

Cons

"Freshdesk Omni can be improved in multiple ways."
"We're working with Freshdesk Omni more on the technical side, on the backbone, and the company is very slow or unwilling to make any progress with their technical side and APIs."
"Additionally, setting up Freshdesk Omni with Dialpad and Amazon Connect requires multiple configurations, API integrations, and permissions that may be difficult for non-technical users."
"One area of improvement is with the integrations with other necessary platforms like Outlook email or Google cloud space, as that integration is not very smooth right now."
"What could be improved in Freshdesk Omni is the AI; sometimes it is not very accurate."
"Regarding improvements, one way Freshdesk Omni can be improved is that the reporting generation automation does not work well."
"The customization on Freshdesk Omni is limited, so if the user gets more options to customize it, it would be much better."
"Having the basic version and paying 50,000 to 70,000 rupees, I feel it is way too much for just a basic version."
"The UX was such that it limited the use of it."
"In the next release, I would like to see personalization of information about customers or specific businesses or opportunities."
"Sugar Enterprise could improve by removing bugs and glitches. For example, a comment was made but in the comment section, it was never displayed. However, the problems we faced might not be the fault of the solution."
"You cannot include all your entities under one instance at the moment."
"Functionality and features are well suited for small business companies only."
"I would like to see more integration on a mobile platform in the next release."
"It lacks customization, and this is the main reason that we are switching to a different solution."
"The interface could be more user-friendly."
 

Pricing and Cost Advice

Information not available
"Licensing fees are paid on a yearly basis."
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Top Industries

By visitors reading reviews
Construction Company
36%
Manufacturing Company
10%
Outsourcing Company
9%
Comms Service Provider
8%
Financial Services Firm
18%
Construction Company
16%
Engineering Company
8%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise1
Large Enterprise10
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise3
 

Questions from the Community

What needs improvement with Freshdesk Omni?
I have not seen any feature that needs improvement with Freshdesk Omni, but my comment would be about the pricing. The pricing for Freshdesk Omni does not favor small businesses to use the solution...
What is your primary use case for Freshdesk Omni?
My main use case for Freshdesk Omni is centralized customer support, whereby I bring all channels like WhatsApp, email, live chat, and Telegram into Freshdesk Omni so that I can respond to customer...
What advice do you have for others considering Freshdesk Omni?
Freshdesk Omni brings all customer support channels into one dashboard and one unified inbox. My advice would be that it is something worth trying, but you need to mind your budget. If your budget ...
What is your experience regarding pricing and costs for Sugar Enterprise?
All are almost the same pricing. Maybe the cheapest is Salesforce, I believe.
What needs improvement with Sugar Enterprise?
The only challenge was that we implemented it in our on-premise data center instead of using it in the cloud. That was a little bit of a challenge. But it was overcome with the help of SugarCRM com...
What advice do you have for others considering Sugar Enterprise?
To start with, SugarCRM is a very good platform. It's easy to implement and easily customizable. Might be later when you want to scale, then I would recommend Salesforce. Overall, I would rate it a...
 

Comparisons

 

Overview

 

Sample Customers

Information Not Available
Redglaze Group, TengoInternet, Hilco, Bancvue, Vet Adivsor
Find out what your peers are saying about Freshdesk Omni vs. SugarCRM Platform and other solutions. Updated: August 2026.
909,725 professionals have used our research since 2012.