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Fivetran vs Hitachi ShadowImage comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Fivetran
Ranking in Data Replication
3rd
Average Rating
8.0
Reviews Sentiment
6.9
Number of Reviews
27
Ranking in other categories
Data Integration (12th), Cloud Data Integration (6th)
Hitachi ShadowImage
Ranking in Data Replication
8th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
2
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2025, in the Data Replication category, the mindshare of Fivetran is 4.8%, up from 2.3% compared to the previous year. The mindshare of Hitachi ShadowImage is 5.6%, down from 5.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Replication
 

Featured Reviews

Mediha Šiljić - PeerSpot reviewer
Built-in connectors offer extensive data source integration and time savings
Fivetran could improve by adapting more for technical users and by providing more options for such users. There should be more adaptability in terms of new features. If a specific feature is required, it should be integrated promptly. Improvement in existing connectors with new features is desirable. Enhancements around customer-focused product adaptation are also suggested.
Bratislav Petkovic - PeerSpot reviewer
Efficient replication and helpful for improving data processing and management
The technology behind Hitachi ShadowImage has been around for a long time, and while it works correctly, it does have some issues. We have experienced problems with it, even though Hitachi provides good hardware. Technical support could also be improved, as it sometimes takes a few days to resolve issues.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature of Fivetran is that it only synchronizes what needs to be synchronized."
"For us, Fivetran has been able to scale both in terms of the data we bring into our warehouse and the amount of data that we use as well."
"Fivetran is remarkably easy to use; I haven't encountered any other data integration tool that is as user-friendly."
"The portal is very intuitive and easy to use."
"The ease of usability is the most valuable feature. It's very easy and quick to set up. It also has a central hub as opposed to GoldenGate which is one direct interface. For GoldenGate I would have needed three interfaces whereas with HVR I have a central interface that manages everything."
"Its arrays are powerful enough to handle migrations even when the replication is happening in the background, without causing any trouble with the ongoing traffic."
"Fivetran can perform data migration incredibly fast, depending on the source and target."
"The product is very easy to use and very easy to configure."
"The most valuable feature of Hitachi ShadowImage is high-speed data transfer from one server to another. Other solutions would have problems with transferring 50 TB of data. I also like that Hitachi ShadowImage is easy to use."
"The most valuable features are its ability to handle large databases efficiently and the asynchronous replication capability."
 

Cons

"We use a separate tool for "reverse ETL", which is the opposite of what Fivetran does; it pushes data from your data warehouse back out to business applications. If Fivetran pulls data from those same applications, they should also enable users to push it back. I would love to do both ETL and reverse ETL in the same tool."
"I would like to see an improvement in the support offered by Fivetran."
"An in-line data quality checking capability is missing"
"The documentation is decent, but it's hard to find information online about Fivetran. For example, if you try to search for an error code, you won't find much information about it in forums."
"The connections with SAP must be improved."
"We experience cost issues because Fivetran is charged on a usage basis. When you reach a certain level, the tool should focus on reducing the costs. The solution is expensive when you are moving gigabytes and petabytes of data. It should also focus more on REST APIs and webhooks."
"Fivetran would be improved by adding the ability to integrate the data from third-party APIs."
"Fivetran should add more connectors because its competitors, like Airbyte, have more connectors."
"We have experienced problems with it, even though Hitachi provides good hardware."
"API and script configuration in Hitachi ShadowImage is sometimes complicated, so this is an area for improvement. Another area for improvement is that the Hitachi ShadowImage interface isn't as user-friendly."
 

Pricing and Cost Advice

"I rate the pricing a six out of ten."
"I would say they're a little bit on the expensive side, and their contract process is not particularly good, but there is a lot of potential flexibility."
"The pricing model is okay and mid to large companies will not have an issue with it."
"Fivetran is very expensive, and its database-driven pricing model is outdated."
"The licensing costs are extremely high for the usage of somebody who has one GB or two GB of usage per day for real-time traffic. There are many other players in the market which are similarly priced or competitively priced. On average per month, it used to come around 12,000-15,000 USD, which is very high."
"The product is reasonably expensive"
"I don't have the exact information, but I know it is high, and it is on a yearly basis. There is no additional cost for what we're doing. We're always open to doing things cheaper, so we might potentially implement a different solution."
"The solution is affordable."
"I don't have pricing information for Hitachi ShadowImage because my manager handled it."
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Top Industries

By visitors reading reviews
Financial Services Firm
14%
Computer Software Company
13%
Educational Organization
10%
Manufacturing Company
10%
Financial Services Firm
26%
Educational Organization
6%
Insurance Company
6%
Logistics Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What's the deal with the HVR software acquisition?
As a user of HVR Software I followed this deal closely. Fivetran is apparently trying to establish more in its sector and by buying an already established data replication software, they become som...
Does HVR Software provide reliable insights?
I honestly can't think of another data replication software that can give you better statistics and insight than HVR Software. There's the feature for topology and statistics and both of them can ...
How much traffic can HVR Software handle?
As someone who works at a company where a high volume of information is replicated and has tried several data replication softwares, I can tell you that you're looking at the right one. HVR Softwar...
What is your experience regarding pricing and costs for Hitachi ShadowImage?
The pricing of Hitachi ShadowImage is reasonable, especially when you purchase Hitachi storage, as ShadowImage and Thin Image are part of the protector. The protector includes several components li...
What needs improvement with Hitachi ShadowImage?
The technology behind Hitachi ShadowImage has been around for a long time, and while it works correctly, it does have some issues. We have experienced problems with it, even though Hitachi provides...
What is your primary use case for Hitachi ShadowImage?
We use Hitachi ShadowImage for data replication processes. It is a practical tool for copying data from one LUN disk to another within the same storage. In our bank, we utilize it for making tests ...
 

Overview

 

Sample Customers

Autodesk, Condé Nast, JetBlue, Morgan Stanley, OpenAI, LVMH, Pfizer, Verizon, SpotifyNational Australia Bank, Saks, Cemex, Okta, Dropbox, Pitney Bowes, World Fuel Services,Lufthansa, AutoZone, ASICS, ASOS, Coupa, Databricks, Hermes, New Relic, Intercom,Canva, Honeywell, Square, DocuSign, Nandos, Oldcastle Infrastructure
K&H, NCF, Aokang Group
Find out what your peers are saying about Fivetran vs. Hitachi ShadowImage and other solutions. Updated: June 2025.
860,168 professionals have used our research since 2012.