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EmpowerID vs Microsoft Entra ID comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Dec 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Omada Identity
Sponsored
Ranking in Identity Management (IM)
4th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
48
Ranking in other categories
User Provisioning Software (4th), Identity and Access Management as a Service (IDaaS) (IAMaaS) (5th), Customer Identity and Access Management (CIAM) (4th)
EmpowerID
Ranking in Identity Management (IM)
26th
Average Rating
7.6
Reviews Sentiment
7.1
Number of Reviews
2
Ranking in other categories
User Provisioning Software (11th)
Microsoft Entra ID
Ranking in Identity Management (IM)
2nd
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
234
Ranking in other categories
Single Sign-On (SSO) (1st), Authentication Systems (1st), Identity and Access Management as a Service (IDaaS) (IAMaaS) (1st), Access Management (1st), Microsoft Security Suite (2nd)
 

Mindshare comparison

As of June 2025, in the Identity Management (IM) category, the mindshare of Omada Identity is 3.4%, down from 3.5% compared to the previous year. The mindshare of EmpowerID is 0.5%, up from 0.4% compared to the previous year. The mindshare of Microsoft Entra ID is 12.6%, up from 12.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity Management (IM)
 

Featured Reviews

Pernilla Hulth - PeerSpot reviewer
The interface is easy to use and gives you a solid overview
The cloud-based deployment was straightforward, but the on-prem deployment was in a highly complex ecosystem. Omada has matured since then. I wouldn't say that it isn't straightforward, but it depends on the customer. A standard deployment is relatively easy, but it can be more painful if you need a lot of customization. We deployed the cloud solution in around four months, nearly meeting the 12-week benchmark. The on-prem deployment took three years. It was a highly complex ecosystem that was dependent on other systems. Depending on the size of your environment, you need a product owner and some specialists for maintenance. My last customer was a university with a complex environment. They had around 12 people involved in maintenance at that organization. Typically, it's between 2-5 people.
Varun Khandavalli - PeerSpot reviewer
An excellent application with a strong use case
It is very intuitive and has improved significantly over the last seven years. Its deployment is very enterprise-focused, and I hope it will eventually become cloud-based for easier connection through AWS or similar services. Currently, it's an It is very intuitive and has improved significantly over the last seven years. Its deployment is very enterprise-focused, and I hope it will eventually become cloud-based for easier connection through AWS or similar services. Currently, it's an excellent application with a strong use case.
Bahram Piri - PeerSpot reviewer
Security focus and seamless implementation increase platform productivity
Microsoft Entra ID can be improved in many ways, and there's a big wish list.If we're focusing on security, something that I definitely expect is improvement in the UI and UX for frontline workers. This is important, especially for non-tech savvy individuals. It is something Microsoft Entra ID could do to improve for a wider audience. It's important to focus on the frontline workers since they are non-tech savvy individuals. They are not like those back-office engineering C-level employees who are constantly dealing with computers, and we need to build a specific user experience and user interface for them to handle this stuff. That's something I expect Microsoft to focus on more for Microsoft Entra ID.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We don't have to go in and do a lot of the work that we did before. It may have saved us somewhere in the range of 10 to 30 percent of the time we spent on provisioning access."
"The most relevant feature is Omada's reporting engine. Omada never 'forgets' and archives every process. All steps an admin, user, or manager has executed, are recorded in Omada."
"The most valuable feature of Omada is its API connectivity, which allows seamless integration with various services like SAP, GRC, and Microsoft licenses."
"What I like most is that we can always find a solution, and we can also find the cause when something goes wrong. I like that the most because everything is in one way or another traceable. That is what I like most. I like its reliability."
"The best feature in Omada Identity is that it enables us to implement standardized employee life cycle processes so that we don't have to create them ourselves. We can then use the standard workflows. The breadth and scope of the solution’s IGA features also fulfill our requirements."
"It scales in terms of numbers and types of identities. It can govern the on-premise applications as well as the cloud applications. So, it can manage hybrid environments with all types of identities and various load amounts."
"You can make resources. You can import them from Azure or Active Directory and put them in an application. For example, if there is an application that uses a lot of Active Directory groups, you can make the groups available for people. If they need to access that application, you can tell them the resource groups you have for that application. People can do everything by themselves. They do not need anybody else. They can just go to the Omada portal, and they can do it all by themselves. That is terrific."
"The most valuable feature for us is the ability to set up connectors to various IT systems and offer a wide range of supported connectors."
"It is very intuitive and has improved significantly over the last seven years. Its deployment is very enterprise-focused, and I hope it will eventually become cloud-based for easier connection through AWS or similar services. Currently, it's an excellent application with a strong use case."
"I like that you can run it on-premises. I also like that I can use Azure at any time as the main one."
"The most valuable feature is Identity and Access Management. As an IT administrator, this feature allows me to manage access for users and groups."
"The cloud security part is very valuable. Security is the most important thing in today's world. With Azure Active Directory, there are some features that tell you how you need to improve your security level. It informs you if you set up certain policies, e.g., this is where my users sign in. It tends to let you know if your organization has been breached with this security set up. Therefore, it is easier to know when you have been breached, especially if you set up a Conditional Access policy for your organization."
"Don't delay implementing this solution, it's the best thing you can do for your identity protection."
"I like how Entra allows you to upload a CSV file with user details for bulk user creation. This is useful for automation. Entra has made it easy to manage identity and access by integrating with all Microsoft services. Everything is managed in a single place, eliminating the need for another application."
"Microsoft Entra ID, integrated with Microsoft Teams, has enhanced the security of access to applications and resources within our environment."
"Entra ID's ability to sync with the local Active Directory provides redundancy, allowing authentication via cloud features even if the local Active Directory faces issues. The SSO features with app registrations are also crucial, as we use Azure globally, allowing role and permission assignments directly from Entra."
"Azure is the leading market solution because of its history, features, and maturity."
 

Cons

"If you find an error and you need it fixed, you have to upgrade. It's not like they say, "Okay, we'll fix this problem for you." You have to upgrade. The last time we upgraded, because there was an error in a previous version, we had to pay 150,000 Danish Krone (about $24,000 at the time of this review) to upgrade our systems... That means that we have to pay to get errors fixed that Omada has made in programming the system. I hope they change this way of looking at things."
"When the re-certification process is launched that makes Omada very slow. There are performance issues in the current version."
"The backend is pretty good but the self-service request access screen, the GUI, needs improvement. It's an old-fashioned screen. Also, Omada has reports, but I wouldn't dare show them to the business because they look like they're from 1995. I know they are working on these things and that’s good, because they’re really needed."
"They need to improve the cost for small companies."
"Documentation can be improved. I have already filed a few suggestions to make documentation more clear and more representative of reality."
"I am not working with the product, but they have this BI tool for role-based mining, and I think that should be included in the core product rather than an add-on."
"The biggest issue, which is the reason why we are transitioning from their product to SailPoint, is the overall user experience."
"Omada's reporting functionality is limited and could benefit from greater customization."
"I would like to see EmpowerID move to the cloud to facilitate easier deployment and connectivity through AWS or similar services."
"The most challenging aspect I found was the creation of organizational units and specific domains. They have a tool called Bastion, which is expensive and a little bit confusing."
"There should be a clearer separation between objects held in Entra and Azure, so we don't need to approach the Entra ID team to create rules, policies, and app registrations."
"Though the installation was seamless, it took longer than expected to be completed."
"On-premise capabilities for information and identity management need improvement."
"I would like to be able to authenticate Wi-Fi users using the Azure ID"
"Microsoft Entra ID should improve workload identities. It should set conditional access."
"The area that needs improvement is integrating IDs between multiple environments and forests. In our case, it's hard to get the identities from multiple forests into one location."
"I want better integration between Azure AD and the on-prem environment because there are currently limitations that can hamper employee experience. We use a feature called password writeback, that can be challenging to implement in a hybrid environment. Employees can change their passwords using a self-service password reset (SSPR) feature, which reflects from the cloud to the on-prem identity, but not the other way around. Currently, there is no way to reflect passwords from on-prem identities to the cloud."
 

Pricing and Cost Advice

"The pricing is too high for SMBs."
"My client deals directly with the Omada Identity team in terms of licensing. I never look at pricing, so I'm not aware of how much the solution costs, but it's worth the money. Often, when you begin to use Omada Identity and it takes a while to set up, it'll be irreversible, and you'd depend on and focus more on the functionality of the solution, rather than its price tag."
"There were a lot of administrator, partner, and supplier accounts for people who were no longer working for us but still in the system. So, we reduced the number of users no longer with the company, which saved us some money on licensing."
"Omada is too expensive. We are in the automotive industry. The pricing might be high because most of the other customers are in the insurance or banking sectors, but it's steep for an auto supply company."
"Omada continues to be very competitive on pricing, especially on the Omada cloud product."
"It is not cheap. It is expensive, but compared to what we did almost three years ago, it is value for money. It is worth it."
"Omada Identity offers a reasonable price point, but it will increase as we transition to the cloud."
"From an on-prem point of view, the cost is quite transparent and reasonable. The direct cost is primarily for licenses and maintenance on licenses."
Information not available
"Azure Active Directory is more expensive than Google, but the capabilities they provide are superior."
"If you are dealing with one supplier with an out-of-the-box solution, which provides you end-to-end capabilities, then it is naturally cheaper and less of a headache to manage and operate."
"The P1 version costs $6 per user per month."
"The solution has three types of tiers: E1 has very basic features. You get limited stuff in E2 and cannot have Office 360 associated with it. E3 is on the costly side and has all the features."
"Pricing-wise, they offer a stepladder approach. You can start with the lowest level features, then start increasing based on new requirements."
"It is costly."
"I'd recommend Azure Active Directory if you are a big company. For small or medium companies, it's probably not the best idea in the world because of the pricing. If you are a small company, you can probably deploy your own solutions because you're not handling a website with tons of traffic. If you are not like Adidas, Nike, or Walmart, you can do it in a way that is more localized than handling everything through a big price solution. However, Azure tends to provide you with solutions that are easier to use. If it was cheaper, I'd definitely recommend going for it."
"Licenses are based on the usage. There is no cap. It's based on the number of users we provision."
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Top Industries

By visitors reading reviews
Financial Services Firm
16%
Computer Software Company
13%
Manufacturing Company
9%
Government
6%
No data available
Educational Organization
21%
Computer Software Company
12%
Financial Services Firm
10%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Omada Identity Cloud?
As an administrator, we benefit from a lot of functionality that is available out of the box, but it is also configur...
What is your experience regarding pricing and costs for Omada Identity Cloud?
They are positioned at a good price point. They are lower than some of their competitors.
What needs improvement with Omada Identity Cloud?
The biggest issue, which is the reason why we are transitioning from their product to SailPoint, is the overall user ...
What is your experience regarding pricing and costs for EmpowerID?
The cost is fairly moderate, although I can't recall the exact amount, it's around twenty five.
What needs improvement with EmpowerID?
I would like to see EmpowerID move to the cloud to facilitate easier deployment and connectivity through AWS or simil...
What is your primary use case for EmpowerID?
EmpowerID is an application that helps move LC-MS and HPLC data from instruments to systems of record to be able to g...
How does Duo Security compare with Microsoft Authenticator?
We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Du...
What do you like most about Azure Active Directory?
It is very simple. The Active Directory functions are very easy for us. Its integration with anything is very easy. W...
What is your experience regarding pricing and costs for Azure Active Directory?
Our experience with the pricing, setup costs, and licensing of Microsoft Entra ID involves leveraging Microsoft 365 E...
 

Also Known As

Omada Identity Suite, Omada Identity Cloud
The Dot Net Factory EmpowerID
Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator
 

Interactive Demo

Demo not available
Demo not available
 

Overview

 

Sample Customers

Bayer, ECCO Shoes, Vattenfall, NuStar Energy, Unicredit, Schiphol Group, BMW Group, Deutsche Leasing
Glencoe Specialty Services, GoDaddy, GTSI Corp., Alere Inc., Anadarko Petroleum, Bank of America, Bank of New York, Caterpillar, Coldwell Banker
Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.
Find out what your peers are saying about EmpowerID vs. Microsoft Entra ID and other solutions. Updated: June 2025.
857,028 professionals have used our research since 2012.