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ConformIQ Creator vs SmartBear TestComplete comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

ConformIQ Creator
Average Rating
8.0
Number of Reviews
3
Ranking in other categories
Test Management Tools (20th), Test Design Automation (2nd), AI-Augmented Software-Testing Tools (12th)
SmartBear TestComplete
Average Rating
7.6
Reviews Sentiment
6.8
Number of Reviews
76
Ranking in other categories
Functional Testing Tools (7th), Regression Testing Tools (5th), Test Automation Tools (6th)
 

Mindshare comparison

While both are Application Lifecycle Management solutions, they serve different purposes. ConformIQ Creator is designed for Test Management Tools and holds a mindshare of 2.8%, up 1.2% compared to last year.
SmartBear TestComplete, on the other hand, focuses on Test Automation Tools, holds 6.0% mindshare, up 5.9% since last year.
Test Management Tools Mindshare Distribution
ProductMindshare (%)
ConformIQ Creator2.8%
OpenText Application Quality Management9.4%
TestRail6.3%
Other81.5%
Test Management Tools
Test Automation Tools Mindshare Distribution
ProductMindshare (%)
SmartBear TestComplete6.0%
Tricentis Tosca11.4%
OpenText Functional Testing6.8%
Other75.8%
Test Automation Tools
 

Featured Reviews

reviewer1518657 - PeerSpot reviewer
QE Manager at Capgemini
Feature-rich stable tool with multiple options to control output, good integration with other tools, and knowledgeable support team
The core functionality of the tool is automated test generation of optimized test suite; the tool has extensive list of options for the same. The product's integration with other tools sets it apart. It has integrations with many upstream (for requirements mapping) and downstream (export of test cases to various tools) products. It is like "plug-and-play". For any customized downstream tool, like our proprietary automation framework, support is provided for custom development. It is has features - Business AD - to use in Agile implementations. The latest version seems to have support for BDD/Gherkin as well, which we have not used much.
Prakhar Goel - PeerSpot reviewer
Sr Test Lead at Emerson
Used for integration automation, user-based automation, and web automation
The solution's most valuable features are the drag-and-drop feature, keyword-driven approach, and reusability of the scripts. The solution has introduced a new feature that helps us identify objects we cannot normally identify. It gives you a fair idea of objects, resolving the object recognition issue. The solution can be used to perform different tests on different machines.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Conformiq generates a unique and optimized set of test cases, maintains them to the current application version by removing those for obsolete functionality, and, with proper integration to the automation framework, has enabled in-release and in-sprint automation for us."
"The tool has the ability to integrate with various requirement management, test management, and version control tools."
"Conformiq integrates well with various automation tools and auto-generates between 60% and 80% of the automation scripts."
"This product helps with understanding the design tool for the test case generation without manual writing of test cases in Excel."
"Though optimized and automated test generation is the core functionality, the product's integration with other tools sets it apart."
"TestComplete is extremely efficient when it comes to scripting."
"Runs in different remote machines. We have multiple versions of the software being tested."
"Possibility of the automated testing, installing plugins and extensions, data-driven testing and debugger."
"The most valuable feature of this solution is its ability to integrate with Azure DevOps for continuous integration and deployment."
"Complete works perfectly with CUTE. That includes all dialogues, right-click menus, or system dialogues, etc., which are handled well."
"Even with my limited programming knowledge, I was able to create automation tests using the Keyword Test feature."
"This company offers end-to-end capabilities for test suite creation and execution. One feature that I particularly appreciate is the tagging system. Tags are highly valuable, as they allow you to assign tags to your test cases. When there's an impact in a specific area, you can search for and run all test cases associated with that tag. I find this functionality very useful."
"TestComplete fits almost perfectly with a large amount of stacks, such as Delphi, C#, Java and web applications."
 

Cons

"It would be helpful to have a feature in the tool's UI to map object locators within the system."
"I would like to see the output data optionally used as input for the model, as further action in the flow."
"We have limited widgets available in the tool to design UI flow."
"Even though the 4.1 version is a far-improved version from its earlier avatars, the performance of test generation is still an issue on real-time models we have."
"Improvements on the List item widget and Table widget are needed."
"Even though the 4.1 version is a far-improved version from its earlier avatars, the performance of test generation is still an issue on real-time models we have."
"There could be API interfaces with this tool."
"Right now, when you buy the solution, you need to pay for one solution. You receive one set up and you install it and it's just in that one machine. It would be ideal if they could offer one subscription where you can connect to different machines with a group subscription."
"The licensing costs are a little bit high and should be reduced."
"Increased performance with less memory and cpu usage."
"In scenarios where two of our engineers work on the same task, merging codes is a bit difficult."
"The solution needs to extend the possibilities so that we can test on other operating systems, platforms and publications for Android as well as iOS."
"It is very difficult to have multiple developers when using Name Mapping. You can’t merge all the files and this creates conflicts."
"The test object repository needs to be improved. The hierarchy and the way we identify the objects in different applications, irrespective of technology, needs adjustments. The located and test objects are not as flexible compared to other commercial tools."
 

Pricing and Cost Advice

Information not available
"Buy modules on demand. If you have a four-person team and they will each automate tests only 25% of the time, it's better to buy a floating licence and share the tool during the work day."
"My advice so far, is that while it’s not quite as powerful and easy to use as UFT, its price tag more than makes up for it."
"We have a TestComplete 12 license."
"This is a pay-per-use service that is not expensive, and cost-efficient if you have a small team."
"The solution's pricing is too high."
"It comes with a high cost."
"The option we chose was around $2,000 USD."
"The price of SmartBear TestComplete could be less. The main challenge is when it comes to node-locked. They should use a subscription model, such as a monthly-based subscription or, a quarterly-based subscription. Their floating license is very expensive, and this high price should be reduced or provide, at a minimum, a subscription model."
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Top Industries

By visitors reading reviews
Financial Services Firm
22%
Construction Company
12%
Performing Arts
10%
Outsourcing Company
8%
Manufacturing Company
14%
Financial Services Firm
12%
Computer Software Company
10%
Construction Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise19
Large Enterprise32
 

Questions from the Community

Ask a question
Earn 20 points
What do you like most about SmartBear TestComplete?
TestComplete has strong reporting capabilities. The reports they generate are really good.
What is your experience regarding pricing and costs for SmartBear TestComplete?
I am not involved in pricing or licensing; our management team handles these aspects.
What needs improvement with SmartBear TestComplete?
While using SmartBear TestComplete, we are fine with the current capabilities, however, it would be beneficial to improve some performance aspects, especially the image comparison feature. Occasion...
 

Also Known As

Conformiq Creator, Conformiq Transformer
No data available
 

Overview

 

Sample Customers

Alcatel-Lucent, Avaya, Daimler, Ericsson
Cisco, J.P. Morgan, Boeing, McAfee, EMC, Intuit, and Thomson Reuters.
Find out what your peers are saying about OpenText, IDERA, UiPath and others in Test Management Tools. Updated: April 2026.
893,221 professionals have used our research since 2012.