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Avantra vs ServiceNow IT Operations Management comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Oct 9, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Avantra
Ranking in IT Infrastructure Monitoring
52nd
Average Rating
8.6
Reviews Sentiment
7.2
Number of Reviews
5
Ranking in other categories
Application Performance Monitoring (APM) and Observability (53rd), SAP Service Providers (15th), Server Monitoring (28th)
ServiceNow IT Operations Ma...
Ranking in IT Infrastructure Monitoring
11th
Average Rating
8.2
Reviews Sentiment
6.6
Number of Reviews
45
Ranking in other categories
Event Monitoring (1st), Cloud Management (11th), AIOps (3rd)
 

Mindshare comparison

As of April 2026, in the IT Infrastructure Monitoring category, the mindshare of Avantra is 1.2%, up from 0.2% compared to the previous year. The mindshare of ServiceNow IT Operations Management is 1.4%, down from 2.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
IT Infrastructure Monitoring Mindshare Distribution
ProductMindshare (%)
ServiceNow IT Operations Management1.4%
Avantra1.2%
Other97.4%
IT Infrastructure Monitoring
 

Featured Reviews

Mani Velayudhan - PeerSpot reviewer
Manager, SAP Basis at The Scotts Miracle-Gro Company
Can be fine-tuned as required, provides real-time data but lacks sufficient machine learning capability
In terms of machine learning, there are a few areas that can be improved including short terms in the SAP system. Currently, it requires a team member to manually read the short term and then assign it to a team rather than having it assigned automatically. A downside of Avantra is that it comes with predefined values. Another issue is that identical recurring problems create duplicate tickets rather than showing them as repeats. They also need to do some kernel updates which I believe they're working on but I haven't seen it yet; I'm hoping the solution will be completely automated. I would like to see more on the machine-learning front and to have some third-party tools.
reviewer2755671 - PeerSpot reviewer
Solution architect at a tech vendor with 10,001+ employees
Significant enhancement in operations with powerful discovery and analytics, yet pricing structure poses challenges
ServiceNow IT Operations Management provides out-of-the-box dashboards. Along with the dashboard, it also provides the Operations Workspace, which is very useful for operations teams. There is a functionality called Performance Analytics, which we are also using to develop some dashboards for the senior leadership and operations team where they can perform trend analysis of alerts and events happening across the infrastructure and application landscape. These dashboards are really useful here. ServiceNow IT Operations Management's biggest plus point is that it is a platform. ITOM is just one module that ServiceNow IT Operations Management offers, but they provide seamless integration of ITOM with their other modules such as ITSM, where we can leverage the AIs for discovery, perform impact analysis, which essentially helps to enhance the overall IT operations and reduce the downtime and MTTR.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It's very easy to manage and use."
"The most valuable feature of Avantra is automation. The reduction of manual work and having them automated is one of the top reasons why I would use it."
"You can customize alerts based on need."
"Deployment was amazingly short and simple; I do not think I have seen any SAP-related product installs ready to work so fast, and out-of-box it included most of the functions and settings that we needed."
"It prevented two major failures in our SAP production systems."
"It's just very user-friendly, and it's very easy to monitor the servers using Avantra."
"I definitely recommend this solution, it provides good value for money."
"The dashboard maintenance is very good, and the tool doesn't get stuck."
"We use this solution primarily for event management, aggregation, correlation, and analytics, and it has moved from simple correlation to AIOps and helps us and our customers move towards AIOps."
"The scalability of ServiceNow is good."
"It provided out-of-the-box integrations, requiring only minimal effort, typically a couple of days, to massage those systems into a seamless operation."
"ServiceNow IT Operations Management's biggest plus point is that it is a platform, and they provide seamless integration of ITOM with their other modules such as ITSM, where we can leverage the AIs for discovery, perform impact analysis, which essentially helps to enhance the overall IT operations and reduce the downtime and MTTR."
"I like the tool's discovery feature."
"The end-to-end ticketing process is most valuable in ServiceNow IT Operations Management because its notification feature is excellent in keeping all users informed on the next step compared to BMC. I also like that ServiceNow IT Operations Management is very user-friendly."
"The most valuable features of ServiceNow IT Operations Management are ease of use, intuitive design, and ease of management, and its based on IT practices which are good."
 

Cons

"The machine-learning is lacking and should be improved."
"The dashboard needs to improve; it's not so clear right now and we need it to be more usable so we can have all of our reports in one easy-to-access place."
"A downside of Avantra is that it comes with predefined values."
"I think they can improve their UI, while very intuitive, I would like to see graphic updates."
"The dashboard needs to improve."
"We are currently exploring automation options for various areas, and Avantra should consider implementing automation for change request management, an area they have not yet ventured into. While Avantra is currently excelling in monitoring and system refreshes, there is scope for improvement in automating change request management. In addition to primarily focusing on SAP, Avantra currently performs kernel patches which are core SAP patches. However, exploring more into OS patching could be another potential area for Avantra to expand its automation capabilities."
"The solution's subscription model could be improved."
"It didn't provide as much value as we thought it would."
"Lacks the ability to do its own monitoring."
"The security policies could be increased."
"The discovery portion of ServiceNow IT Operations Management is not in-depth as what the customers are looking for, and the information that it gathers from the assets is a little more limited than what other tools provide."
"The solution’s licensing cost could be improved."
"The out-of-the-box reporting feature has room for the improvement, it can be make more user friendly as other tools."
"ServiceNow's pricing is expensive. A more streamlined configuration process tailored to use cases and industry would be beneficial."
 

Pricing and Cost Advice

Information not available
"I would rate the product's pricing a five out of ten since there are vendors who are cheaper."
"My customers pay for the ServiceNow IT Operations Management license annually. I'd rate the pricing based on value. ServiceNow IT Operations Management is a premium product as it has better features than competitors."
"There are additional costs, you have to pay more for everything."
"This solution offers good value but comes at a very high premium. Pricing could be reduced by 10 to 20%."
"It is moderately expensive. The pricing itself and the licensing options are depending on the model and the customization."
"ServiceNow IT Operations Management is a costly solution. I'd rate the price at ten, on a scale from one to ten with one being the lowest and ten being the highest price. Some clients do have a problem with the price, but most find that the solution is worth the cost."
"It has different subscription models."
"We obtained discovery licenses at about seven dollars Australian per unit, which we found to be reasonable and competitive."
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Top Industries

By visitors reading reviews
Construction Company
13%
Financial Services Firm
9%
Computer Software Company
8%
Manufacturing Company
7%
Manufacturing Company
11%
Financial Services Firm
10%
Computer Software Company
10%
Healthcare Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise5
Large Enterprise27
 

Questions from the Community

Ask a question
Earn 20 points
What is your experience regarding pricing and costs for ServiceNow IT Operations Management?
It is definitely high-priced compared to other products available in the same domain in the market.
What needs improvement with ServiceNow IT Operations Management?
We don't use the orchestration part of ServiceNow IT Operations Management here. The CMDB part of ServiceNow IT Operations Management is a little bit too complicated, and it is a bit slow at our co...
What is your primary use case for ServiceNow IT Operations Management?
We are customers of ServiceNow IT Operations Management, using it for the ticketing systems and user management and change management. Change management and user management are the major use cases ...
 

Also Known As

No data available
ServiceNow ITOM
 

Overview

 

Sample Customers

Migros, Strauss, Migros, LAM research, Deloitte, Deloitte, Kiewit
servicenow, TransAlta, NATS, Symantec
Find out what your peers are saying about Avantra vs. ServiceNow IT Operations Management and other solutions. Updated: March 2026.
885,667 professionals have used our research since 2012.