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Avanan vs Barracuda Email Protection comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 19, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare One
Sponsored
Ranking in Email Security
20th
Average Rating
8.6
Reviews Sentiment
6.5
Number of Reviews
23
Ranking in other categories
Secure Web Gateways (SWG) (12th), Data Loss Prevention (DLP) (22nd), Cloud Access Security Brokers (CASB) (12th), Distributed Denial-of-Service (DDoS) Protection (8th), Software Defined WAN (SD-WAN) Solutions (13th), Access Management (12th), Bot Management (3rd), ZTNA as a Service (8th), ZTNA (4th), Secure Access Service Edge (SASE) (9th), Remote Browser Isolation (RBI) (2nd)
Avanan
Ranking in Email Security
22nd
Average Rating
9.2
Reviews Sentiment
7.8
Number of Reviews
18
Ranking in other categories
Data Loss Prevention (DLP) (40th)
Barracuda Email Protection
Ranking in Email Security
9th
Average Rating
8.8
Reviews Sentiment
6.8
Number of Reviews
26
Ranking in other categories
Email Archiving (3rd), Security Incident Response (9th), Office 365 Protection (4th)
 

Mindshare comparison

As of August 2026, in the Email Security category, the mindshare of Cloudflare One is 1.7%, up from 1.4% compared to the previous year. The mindshare of Avanan is 1.9%, down from 3.4% compared to the previous year. The mindshare of Barracuda Email Protection is 2.6%, down from 2.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Email Security Mindshare Distribution
ProductMindshare (%)
Barracuda Email Protection2.6%
Cloudflare One1.7%
Avanan1.9%
Other93.8%
Email Security
 

Featured Reviews

CV
Network Architect at IP Dimension
Cloud security has improved remote access and has reduced costs for smaller client sites
I have used Cloudflare One's Identity-Aware Proxy, and it is quite straightforward from what I have seen so far. The app registration on the Azure side integrates fully into Cloudflare, and I am very satisfied with that part because it is easy to set up. The integration of Cloudflare One's Secure Web Gateway and Zero Trust Network Access works without any issues. That part is pretty automatic, and if you complete the rest of the setup, it comes together by itself with no issues from my side. What makes it nice is that we can actually start replacing on-site firewalls at this stage for the smaller clients because it does not matter if they go to a coffee shop or work from home; they are still secured by the same connection. The hops get shorter and you get better latency. We have done testing to see if it is better. One thing that we did notice with our proof of concept with our current client is that they have people connecting from the UK. When they used their previous VPN solution, uploading CAD drawings and other files to the server took a long time. They mentioned that it is much quicker on Cloudflare One's solution. I definitely believe that is part of the improved performance, and I am satisfied with that as well. What is nice about Cloudflare One is that it makes the setup easier and also easier to train technicians to maintain it. Compared to legacy systems, we do not need to get fancy firewalls in place that are costly. That is definitely also a cost-saver with Cloudflare One.
Robert Melendez - PeerSpot reviewer
Vice President Information Technology at Makeready
Enhances email security and has a very simple and easy-to-use UI
Spam protection is the most valuable feature. We have implemented the tool to enhance our email security. It helps prevent phishing attacks. The anomaly detection capabilities are baked into the security platform. The product integrates wonderfully with Microsoft 365. It's built right on a cloud platform and works almost natively. The solution has a very simple and easy-to-use UI. The tool appears extremely powerful and has a good solid feature set. It catches things that are bad for my environment. The user interface is good the way it is. If the solution continues down that path, I see no problems with the way it is going. It feels like a mature product.
Xavie Simons - PeerSpot reviewer
Business Development Manager at Procter & Gamble
Improved email security has reduced spam, simplified encrypted mail, and strengthened user trust
The best features Barracuda Email Protection offers include good spam filtering and very good sandboxing of all links, as well as good encryption. It also has integrated logging for user management of their own spam. It has better filtering technology, so few are false positives as well, with excellent anti-spam engines and logging. It is extremely easy to install, configure, and set up, and there is excellent message tracking for folks that say they have not received an email they were expecting. Integrated logging and user management make my daily work easier because it is very easy to log in and to manage this tool, hence making it a very good tool for email protection. It also has excellent, easy-to-add designated users as site administrators, and it is competitively priced. It has a user-friendly portal, strong cloud-based features, and no additional maintenance cost, along with responsive support. Barracuda Email Protection has positively impacted my organization by handling encryption better than any other tool I have used before, which has increased our email protection significantly. Our security has also increased from forty percent to sixty-five percent, especially when dealing with all the threats that come through emails. It has been a great tool because we can handle email delays and delays on file scanning. When our partners are happy, we are very happy, and it has helped us have less time chasing bad emails. The fast implementation of encrypted mail keeps employees working with less interruption since they are happy, satisfied, and secure.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"For Cloudflare Access, I am using the free plan...The most valuable feature is their protection."
"The solution has different options that can be used to differentiate DDoS attacks."
"Cloudflare is simple to use."
"It's the endpoint exposition. We don't need to expose our VPN server to the internet and need a zero-test solution. I can apply some conditional access to the endpoint that's connecting to our network to check their security policies or the security condition of their workstation. Once the workstation is trying to connect to my internal network, then I would like to check the discrete condition of these endpoints that are trying to access my internal network. We created some conditional access. We have CrowdStrike, to check if the CrowdStrike is installed, to check if it's updated, and to check for Windows updates. We created some conditional policies to check it."
"Cloudflare DDoS mitigates DDoS attacks."
"What makes it nice is that we can actually start replacing on-site firewalls at this stage for the smaller clients because it does not matter if they go to a coffee shop or work from home; they are still secured by the same connection."
"Cloudflare Zero Trust Platform removes the risk of exposing the applications to the public."
"Cloudflare is by far the most effective solution that I have come across."
"Avanan is just outstanding on how efficient and effective their learning modules are to pick up on these different pieces."
"Email encryption enhances end to end security of any data before it passes through the networking system."
"This software has kept the company information systems very secure for a long period, and we are proud of that."
"Prevention of account takeover by ransomware attackers has solved long-term problems that had become normal in the company."
"It can retract unsafe emails and remove them from the entire communication channel."
"Spam protection is the most valuable feature."
"The threat detection tools enable us to ascertain malware and phishing messages across the email network infrastructure."
"Email Attachment Protection detects any insecure files and quickly blocks them to prevent the spread of viruses to other secure documents."
"The most valuable features of Barracuda Email Protection are flexibility and customization."
"Barracuda email protection is stable. I would give it a nine because of its strong cybersecurity features."
"The most valuable feature is the gateway."
"This is one of the easiest, safest, and most secure solutions for security and email archival."
"The product is easy to deploy and maintain."
"The investment in Barracuda Email Protection is quite good for us because we see the value of money on it, as we are saving a lot with Barracuda Email Protection, going from paying close to 300,000 to now sitting at 100,000."
"The beauty of Barracuda Email Protection is that it is easy to manage and simple to deploy."
"The archiving and search features are very good."
 

Cons

"Operating and tuning the product is difficult."
"The initial onboarding was causing us some confusion."
"The free plan has limitations. For example, I can only set up three rules, and the application firewall is unavailable."
"The onboarding process can be improved a little bit."
"The software has automated alerts, but the automated alerts are not available in the mobile app."
"I would like them to include a VPN feature to provide a secure connection to the data center."
"Feedback could be enhanced. While I work efficiently with Clover as a partner in Mexico City, sometimes the information and requests are easier to manage with more concrete solutions."
"Our subscription plan for the solution has a limitation of bot signatures."
"They should come up with a mobile application so that it can be more flexible."
"The user experience must be improved."
"Avanan doesn't cover certain tool segments."
"They need a little bit of improvement in AI logic, as sometimes, it quarantines frequent mailers as spam or suspects."
"The customer service team could come up with clear tutorials on how to use this platform to help new teams."
"Sometimes it seemed like the allow list wasn't working. I've created many allow list rules however, they still seem to be blocked; the same is true with the blocked list rules."
"When sending bulky emails, the system slows down and takes a long time before it responds effectively to our requests."
"The email filtration system is not well set since it sometimes blocks useful emails that are safe."
"Customers chose a different product after experiencing a problem when they upgraded the firmware, which caused the system to restart multiple times during working hours."
"Sometimes it is somewhat laggy, especially on the Archiver side. It should have improved performance on their Message Archiver."
"Barracuda Email Protection can be improved by enhancing the reporting feature."
"I wish the interface of Barracuda Email Protection could have worked in a more responsive way, as sometimes I feel it is slow or laggy when I try to interact with it."
"There is room for improvement, particularly in reaching out to technical support during deployment."
"The policies are set up in Barracuda by default; we don't have any control over them."
"The solution's graphical user interface (GUI) could be improved visually."
"The product must enable bulk user management."
 

Pricing and Cost Advice

"The price tag is no longer $200,000, but rather $300,000 to $400,000. It's twice."
"The solution is not that expensive."
"Cloudflare Zero Trust Platform's pricing is good."
"The solution's pricing lacks transparency."
"My company has to make yearly payments towards the licensing costs attached to the solution. There are no hidden charges apart from the licensing costs of the solution."
"The pricing of the solution is cheap. The licensing cost is also very low. I rate the cost and pricing a three out of ten."
"The prices are slightly expensive."
"The pricing is somewhere in the middle. I would rate the pricing a seven out of ten."
"Good pricing arrangement as an SaaS offering."
"The pricing of Avanan is reasonable."
"Avanan’s price is comparable to Barracuda."
"The product is not the cheapest in the market."
"Having the flexibility and modeling to do the pricing that best fits the needs of the organization is incredibly ideal. That is what Avanan does. They know exactly how many users are using it, etc. We can tune the invoicing associated with how we are using the product so we can charge it back to the shows appropriately."
"Price-wise, this product is middle-of-the-road."
"The price is similar to that of Microsoft 365."
"On a scale from one to ten, where one is cheap, and ten is expensive, I rate the solution's pricing a seven out of ten."
"The product is expensive."
"We didn't have to pay a lot for the solution because we got it from a good vendor with a good user volume."
"The price of Barracuda Essentials is better than some of the competing products."
"The solution's pricing is moderate, where it is neither cheap nor expensive."
"Despite a list price possibly around $40 per user, their market price allows customers to easily buy the solution."
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Top Industries

By visitors reading reviews
Construction Company
19%
Comms Service Provider
11%
Outsourcing Company
9%
Financial Services Firm
8%
Construction Company
10%
Computer Software Company
9%
Financial Services Firm
9%
Comms Service Provider
9%
Manufacturing Company
10%
Computer Software Company
10%
Outsourcing Company
9%
Financial Services Firm
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business10
Midsize Enterprise1
Large Enterprise12
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise8
Large Enterprise6
By reviewers
Company SizeCount
Small Business18
Midsize Enterprise7
Large Enterprise15
 

Questions from the Community

What needs improvement with Cloudflare Zero Trust Platform?
In my opinion, Cloudflare One can be improved mainly through compatibility, as the integration should be much simpler...
What is your primary use case for Cloudflare Zero Trust Platform?
Cloudflare One's primary use case for my organization is to protect servers and to provide remote access with the VPN...
Ask a question
Earn 20 points
What do you like most about Barracuda Email Protection?
Barracuda Email Protection is easy to deploy and maintain. It doesn't require a specialized resource to manage this t...
What is your experience regarding pricing and costs for Barracuda Email Protection?
I would say the price for Barracuda Email Protection is very nice; the solution is not expensive.
What needs improvement with Barracuda Email Protection?
Considering it integrates with Azure, I would like to be able to effectively set up policies where people are by defa...
 

Also Known As

Cloudflare Area 1 Email Security, Cloudflare Bot Management, Cloudflare Gateway, Cloudflare Zero Trust Platform, Cloudflare DDoS, Cloudflare SASE & SSE Platform
No data available
Barracuda Essentials, Barracuda Forensics and Incident Response
 

Overview

 

Sample Customers

23andMe
Bethel School District, ServiceSource, Capital Caring
ACT Government, Acumen Group, AGIP, Delta Dental Plans Association, Desai/Nasr Consulting Engineers, Inc., Equinox Information Systems
Find out what your peers are saying about Avanan vs. Barracuda Email Protection and other solutions. Updated: August 2026.
908,858 professionals have used our research since 2012.