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Auvik Network Management (ANM) vs WhatsUp Gold comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 9, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Auvik Network Management (ANM)
Ranking in Network Monitoring Software
2nd
Ranking in IT Infrastructure Monitoring
6th
Ranking in Cloud Monitoring Software
6th
Ranking in Network Traffic Analysis (NTA)
2nd
Average Rating
8.6
Reviews Sentiment
7.2
Number of Reviews
221
Ranking in other categories
Network Troubleshooting (2nd)
WhatsUp Gold
Ranking in Network Monitoring Software
25th
Ranking in IT Infrastructure Monitoring
23rd
Ranking in Cloud Monitoring Software
27th
Ranking in Network Traffic Analysis (NTA)
13th
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Application Performance Monitoring (APM) and Observability (44th), Server Monitoring (18th), Configuration Management (22nd), Log Management (41st)
 

Mindshare comparison

As of November 2026, in the Network Monitoring Software category, the mindshare of Auvik Network Management (ANM) is 1.2%, up from 1.1% compared to the previous year. The mindshare of WhatsUp Gold is 2.0%, up from 1.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Network Monitoring Software Mindshare Distribution
ProductMindshare (%)
Auvik Network Management (ANM)1.2%
WhatsUp Gold2.0%
Other96.8%
Network Monitoring Software
 

Featured Reviews

reviewer2349501 - PeerSpot reviewer
Manager, Technical Services at a computer software company with 11-50 employees
Real-time network visibility has transformed how we pinpoint LAN bottlenecks and resolve issues faster
The only area for improvement is pricing. Otherwise, the tool is great. I think the pricing is acceptable. If you are working with resellers, it makes it a little bit difficult sometimes for the reseller to be able to make too much, as the margin is not all that significant. However, we are not getting rid of Auvik Network Management (ANM). That is the only thing in my opinion that Auvik Network Management (ANM) can do a little bit better on—maybe just the pricing—but it is a great tool. We are not replacing it with anything and we are not removing it at all. It is a great tool, and we are able to monitor our own internal network as well as that of our customers. In most cases, we have not had any complaints about neither from my techs or from myself about its functionality, as it works really.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"One of the great things about Auvik is the shared collector mode, which is useful in an environment that has more than one physical location. We have 15 different locations, and I can have all of those locations pointing to one collector. So, all these locations are sharing this one collector, and I can get a map, which is way out on top of the map that you would see in Google maps, to see all my locations. I can see alerts on that map for any of those 15 locations. I can zoom in right there to the location, and from there, click on it. It is really handy."
"I like how Auvik gives us a quick overview of the overall situation."
"Automated configuration backups and automated network diagrams are the most valuable."
"From a product perspective, it's a 10 out of 10."
"I would rate Auvik Network Management (ANM) a solid nine out of ten."
"The product has helped to decrease our main time to resolution by 50%."
"The alerting is fantastic; if something goes offline, we're notified right away. It gives us a lot of peace of mind knowing the solution will alert us to issues automatically 24/7."
"In my experience as an MSP, Auvik stood out for its ease of deployment."
"WhatsUp Gold is very easy to deploy."
"The visual map and email alerts are very useful to have in real time so we always know the state of our network."
"The installation and configuration process are easy."
"It is easy to access and discover devices, as well as monitor them automatically. The topology discover is also a useful feature."
"Our local support team provides excellent service."
"The most important features of WhatsUp Gold are the server health and uptime it provides. Additionally, WhatsUp Gold is a Windows-based solution which is a benefit."
"It is very good at monitoring the network and keeps us up to date on the status of internal devices."
"Overall, we have been satisfied with the functionality of the product."
 

Cons

"We were unable to integrate Auvik with a geographical map, which limited our ability to track issues to specific buildings on campus."
"Auvik's network map, while helpful, could benefit from improved clarity."
"The Auvik network map and dashboard are not reliable enough to provide a real-time view of our network."
"There is a big learning curve with Auvik Network Management (ANM)."
"The tutorial could be a little bit more comprehensive."
"Reporting is the main thing that you're looking for in a monitoring system, and Auvik falls short there."
"The reporting needs a little bit of improvement. Sometimes, I get too many reports. Or, I don't get reports when I should be getting reports. I don't know if this is Auvik's fault or the devices that the reporting is coming from, but I have noticed there have been some discrepancies."
"The user interface is not intuitive."
"Users want SMS available via Whatsapp Gold. They don't want to go through third party SMS servers. The solution should work to make this possible."
"Adding on services increases the cost and on the version we have there is no option for ATM monitoring."
"My understanding is that there are better products out there that do a better job."
"The licensing model could be improved. Right now, the levels are too far apart. This causes the solution to be more expensive than it needs to be."
"The tool should focus on increasing its market share, as it is the only area of concern where improvements are needed."
"I would like to see them do an enhancement to the application monitoring. A lot of other products do better application monitoring so they should do some improvements to the application monitoring."
"The new release cadence needs to be improved. It takes a while for them to add new features and functionality. There should be a quicker turnaround with new versions."
"One of the biggest things that made us start to look at another product is we're not able to have an end to end monitoring from a user perspective throughout the system and back to the user. All the monitoring is from inside out, we need something that also can give us from outside in."
 

Pricing and Cost Advice

"It's priced fairly, avoiding any underestimation of its value."
"Auvik Network Management's pricing was surprisingly reasonable."
"Auvik isn't cheap. There are two tiers: Essentials and Performance. We're still on the Essentials plan, but we may upgrade to Performance, which is double the price."
"It can get expensive quickly if we monitor a lot of devices, which is unfortunate because we have a lot of devices to monitor."
"If you're a small company, Auvik is probably quite reasonable. But we've got 500 servers, so pricing suddenly became a lot more of an issue. There needs to be better bulk pricing for it."
"Auvik is a cost-efficient solution for the applications we use it for."
"They charge for switches and some networking hardware, but everything else is free."
"I believe we have a special arrangement with them because we, as an MSP, take care of some of their technical services."
"Pricing is reasonable compared to other products."
"There is a license needed to use WhatsUp Gold."
"The choice of version depends on the number of points, or devices, that you want to monitor, and this makes the product expensive."
"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."
"There are some subscription charges that are quite heavy. I need to pay for support every year and these charges can be quite expensive. Aside from the initial cost for the tool, you need to pay additionally for support."
"The price of WhatsUp Gold is good."
"I'm not sure, but it's expensive. We don't pay any additional fees."
"The tool's price is reasonable. WhatsUp Gold is cheaper than SolarWinds."
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Top Industries

By visitors reading reviews
Outsourcing Company
14%
Construction Company
9%
Financial Services Firm
8%
Manufacturing Company
7%
Financial Services Firm
11%
Manufacturing Company
10%
Comms Service Provider
9%
Outsourcing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business160
Midsize Enterprise33
Large Enterprise27
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

What is your experience regarding pricing and costs for Auvik?
The reason I give it an eight, rather than a nine or ten, relates to the premium price of Auvik Network Management (ANM). If the price were lower, my expectations would not be so high, and I would ...
What needs improvement with Auvik?
Regarding the features of Auvik Network Management (ANM), I believe that the primary improvement needed focuses on ensuring the live topology map is as accurate and easy to understand as possible, ...
What is your primary use case for Auvik?
My main use case for Auvik Network Management (ANM) is to have full visibility, so when I have Auvik Network Management (ANM) deployed with my customer, especially the full license, which includes ...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
What is your primary use case for WhatsUp Gold?
My use case for WhatsUp Gold includes all device availability checks, bandwidth usage, CPU, and memory usage, as well as alarm notifications.
 

Overview

 

Sample Customers

Information Not Available
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Auvik Network Management (ANM) vs. WhatsUp Gold and other solutions. Updated: October 2026.
920,939 professionals have used our research since 2012.