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ASG Enterprise Data Intelligence vs SAP Master Data Governance comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Apr 15, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

ASG Enterprise Data Intelli...
Ranking in Data Governance
46th
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
Metadata Management (18th)
SAP Master Data Governance
Ranking in Data Governance
17th
Average Rating
7.8
Reviews Sentiment
6.6
Number of Reviews
32
Ranking in other categories
Master Data Management (MDM) Software (1st)
 

Mindshare comparison

As of April 2026, in the Data Governance category, the mindshare of ASG Enterprise Data Intelligence is 0.6%, up from 0.3% compared to the previous year. The mindshare of SAP Master Data Governance is 1.5%, down from 1.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Governance Mindshare Distribution
ProductMindshare (%)
SAP Master Data Governance1.5%
ASG Enterprise Data Intelligence0.6%
Other97.9%
Data Governance
 

Featured Reviews

Use ASG Enterprise Data Intelligence?
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reviewer2402049 - PeerSpot reviewer
Governance / Data Governance Initiative Advisory And Strategy Leadership at a consultancy with 1-10 employees
Centralized master data has improved quality and now supports consistent global governance
Regarding what SAP can do better in SAP Master Data Governance, they have an entire roadmap of constant improvements since they deployed the product, always adding new business functionality and add-ons. Each company may have different feedback, wishing for certain features. The essence of SAP Master Data Governance is to provide structure, and from my standpoint, it offers a pretty good structure. There will always be areas for improvement; for example, when I deployed it a few years ago, their approach to internal orders for finance was still new, and they were figuring out how it would work based on organizational requirements. The financial data objects are straightforward, but financial statements are a bit more challenging. It is not a one-time deployment; it requires ongoing investment in user and product knowledge, and you need to weigh the pros and cons of any IT solution. I often advise clients to walk before they run because establishing hierarchies requires having a designed structure before implementation, though you can add that later. For additional functions in SAP Master Data Governance, it is interesting because on my project, we are already using AI technology for data cleansing before records are entered into SAP Master Data Governance. It would be beneficial to have the Dun & Bradstreet add-on within SAP Master Data Governance. However, one must remember that for AI to work effectively, it requires good data. Without that, AI does not make a difference. SAP Master Data Governance will always require a human perspective, especially to identify duplicate records. While SAP Master Data Governance provides technical capabilities for identifying potential duplicates based on searches, it requires human oversight due to the complexity of analyzing data fields. I believe integrating AI into the product could work, particularly after a solid data migration, which ensures that the records are reliable before utilizing AI for analytics.
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Top Industries

By visitors reading reviews
No data available
Manufacturing Company
13%
Financial Services Firm
8%
Computer Software Company
8%
Healthcare Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise5
Large Enterprise23
 

Questions from the Community

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What do you like most about SAP Master Data Governance?
We've managed tens of thousands of updates within 30 to 60 minutes, and we can also replicate these changes to all connected systems.
What is your experience regarding pricing and costs for SAP Master Data Governance?
The challenge with SAP MDG is not only the cost but the resources. The skills required are niche in the market, and while you can purchase the product either one time or on a subscription basis, th...
What needs improvement with SAP Master Data Governance?
Regarding what SAP can do better in SAP Master Data Governance, they have an entire roadmap of constant improvements since they deployed the product, always adding new business functionality and ad...
 

Also Known As

ASG EDI, ASG Data Intelligence
SAP MDG, SAP Data Governance
 

Overview

 

Sample Customers

American Fidelity Assurance, Nord/LB
Convergent IS, CHIO Aachen, Dell, Hamburg Port Authority (HPA), City of Boston, Mozzart, Mitsui Knowledge Industry (MKI), AOK Bundesverband, eBay
Find out what your peers are saying about Microsoft, Collibra, Informatica and others in Data Governance. Updated: April 2026.
890,027 professionals have used our research since 2012.