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Asana vs Impartner PRM comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Asana
Ranking in AI Sales & Marketing
5th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
53
Ranking in other categories
Project Management Software (4th)
Impartner PRM
Ranking in AI Sales & Marketing
38th
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
3
Ranking in other categories
Channel Marketing Automation Software (3rd), Partner Relationship Management (PRM) (2nd)
 

Mindshare comparison

As of March 2026, in the AI Sales & Marketing category, the mindshare of Asana is 2.0%, down from 20.0% compared to the previous year. The mindshare of Impartner PRM is 0.1%, down from 30.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
AI Sales & Marketing Mindshare Distribution
ProductMindshare (%)
Asana2.0%
Impartner PRM0.1%
Other97.9%
AI Sales & Marketing
 

Featured Reviews

Patrick Conley - PeerSpot reviewer
Construction Superintendent at Sila Nanotechnologies Inc.
Central hub has unified cross‑department tasks and provides clear ownership and communication
The best features Asana offers, once you become familiar with the system, include clarity in view and tracking of questions. For instance, if information is requested from legal and they respond, a record is maintained to track all comments and keep everyone updated. Having that clear view and record of communication helps the team day to day by allowing management and staff to see current statuses and responsibilities. It clarifies whose responsibility it is and identifies any hold-ups with legal or engineering tasks, which keeps the organization organized. Asana has positively impacted the organization by providing clarity for everyone, allowing visibility into who is working on what, from the VP of Operations down to maintenance, ensuring necessary parts are available. It functions as a clearinghouse for all information. Collaboration has greatly improved with Asana. There is no longer a need to chase down accounting or engineering for project updates because information can be checked through comments. File attachment and messaging capabilities between different groups within Asana are helpful. Email notifications are received for updates relevant to tasks, combining Asana alerts with email for easy visibility. The interface and notifications in Asana are appreciated because it integrates with email. Updates can be received even when not logged in, which keeps you informed. Initially, it takes some time to understand the various details, but after extensive use, it feels second nature. Overall, satisfaction with Asana is high.
JennieFinlayson - PeerSpot reviewer
Head of Partner programs at OXBOTICA LIMITED
End-to-end partner management, quick partner onboarding and deep understanding of partner relationships
I like Impartner PRM's deep understanding of partnering; the tool understands and the tool enables you to sign up partners very quickly and give them the tools and the access they require to do what they need to do. So it can take a partner all the way from forming an interest with an organization all the way through to selling, then reselling, and then managing their partners. It's very easy for you to introduce new products. It's a complete solution - it manages and gives access to the partners so that they can see and work with the internal sales teams for the organizations as well as the customers. So, as you're moving it through the pipeline, both the salesperson from the company and also the partner can see where it is in the pipeline, when it's likely to close, and any issues or problems. So, it enables the partnering organization and the technology company to work together very well. It's a very good communication tool. So, it's through the Impartner portal of this tool. I have seen some improvements in communication with the partners. But it is heavily dependent on how it's set up, but it's very easy and quick to set up. However, it's very much dependent on the person setting it up knowing what they're doing. It certainly has analytics. It can analyze training, for instance, whether or not the training is successful. Often, working with a CRM tool like Salesforce will analyze how long it takes partners to start to become successful and how long it takes to sign them up. Then, it can start looking at which products are being sold and where there are issues with products. So, the reporting part is very straightforward. But, the reporting is only as good as the system's setup and the discipline of partners who input data into it.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It's very easy to use for everyone in the team, and they have a good tool for the portfolio aspect because we have projects in different areas."
"It is pretty comprehensive when it comes to the different views that it gives you. It gives you a Gantt chart view, calendar view, board view, and list view. It is kind of helpful to have different types of views and see how it views your different tasks. I appreciate being able to do that. The biggest thing is that it is extremely user friendly. Asana is pretty intuitive. Someone who is not tech-savvy can kind of catch on quickly. It is better than other tools like Smartsheet. Some of the other tools like Microsoft Project and Excel are great tools, but you have to invest a lot of time to learn them, which is not the case with Asana."
"It's an easy way to communicate."
"It’s a great way to communicate plans and progress across the business and is flexible about how much detail I include and how I present it."
"The ability to share projects and tasks among team members appears to be the most valuable feature."
"Asana has helped me (as an individual contributor) organize my daily work and given me a way to plan for longer term objectives."
"Since we embedded this product in our work flow it allowed us to cut tasks just from the characterization process to the immediate scopes."
"This solution has helped our company because we do not have to worry about losing our information."
"The solution has helped us improve all across the board. Everything that we did before PRM was a one-off. We shared the content back and forth through emails. Whenever there was a scope for training or enablement, a mail would be sent on the same. The solution has helped us scale where partners could use opportunities to get trained on our services and products."
"I like Impartner PRM's deep understanding of partnering; the tool understands and the tool enables you to sign up partners very quickly and give them the tools and the access they require to do what they need to do."
"I would recommend that others interested in the solution use it because it provides a user-friendly setup process. It's easy to navigate through the setup process."
 

Cons

"A user should be able to identify an assignee for specific tasks or task types while applying the template, or at a minimum, allow for a default assignee. As it is, the template gets created with the just task dates driven by the project start and end dates inputted by the user. In my current situation, I'm assigning myself to many tasks, so I have to do that manually every time. Even if I eventually start adding other people to assign tasks, there won't be more than a handful to do. However, those few people will have multiple tasks. It would be nice to be able to select those individuals during the setup rather than having to do so manually once the project has been created."
"We don't get enough notifications."
"They always keep the feel of being in a Beta version, and every new feature requires money."
"When evaluating project management software, the fundamental requirement I consider remains its ability to provide me a high level of view of all areas of the project so I can drill down to what is immediately relevant. Asana does an OK job of this, but not as good as some of the alternatives out there."
"The product must reduce the information on the interface."
"Because of the lack of the auto-shift feature, it is difficult to manage a complex project or complex timeline."
"It would be great if Asana could create a library for each project within the interface."
"We tried, but we haven't been successful with it. If people don't have the training, it is not easy to use."
"It would be helpful to have an improved reporting tool in the solution."
"I would like to see some easy ways in retrieving reports, data analytics, etc. The solution needs to be more specific from the data reporting perspective. It would make it easier to drill down by specific partners. It would be interesting to see some integrations and partnerships for the solution where they could make use of the account mapping tools."
"The business using the tool must be well-prepared in terms of partner strategy."
 

Pricing and Cost Advice

"The solution's free version can be used for basic functions."
"We paid a monthly licensing fee for the product."
"I can describe Asana's pricing as a sweet spot since it is neither very high nor very low, especially regarding the value Asana adds to its products...In our company, we use 50 percent of the features provided by Asana, because of which we only pay 50 percent of Asana's total cost."
"For what it brings to the table, I think Asana is fairly affordable. I would like to see the portfolio feature in our pricing plan, but other than that, it's definitely pretty good."
"There is a free version of Asana, but we use the paid version to receive all the features we want. The overall price is reasonable."
"The cost is $25 US per unit per month."
"The price of this solution makes it quite accessible, and the plans fit my budget."
"Its price is fair. Its licensing cost is cheaper than Microsoft Project. I would rate it a two out of five in terms of pricing."
"The solution’s pricing is higher compared to other competitor products."
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
Manufacturing Company
10%
Computer Software Company
9%
Healthcare Company
7%
University
12%
Computer Software Company
11%
Retailer
11%
Financial Services Firm
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business41
Midsize Enterprise8
Large Enterprise7
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Asana?
The pricing of Asana is slightly high. To add one user is expensive, which makes me cautious about upgrading or adding more users.
What needs improvement with Asana?
A rating of eight is given because a downside exists in that everyone has access and notifications are often received for projects that are not involved in, leading to quite a few emails daily, som...
What is your primary use case for Asana?
Asana is used to manage all tasks, including purchase requests, facilities requests, legal matters, and accounting. Everything is funneled through Asana so that all tasks can be tracked. A recent e...
What is your experience regarding pricing and costs for Impartner PRM?
It was very inexpensive. It's in the cloud. You get the first 100 user licenses, and you can set that up. This was about 18 months to 2 years ago, for around $22,000 to $23,000. So, there are no up...
What needs improvement with Impartner PRM?
The business using the tool must be well-prepared in terms of partner strategy.
What advice do you have for others considering Impartner PRM?
Overall, I would rate the solution a nine out of ten. I really liked using it because I had a sense that they understood the business.
 

Comparisons

 

Also Known As

No data available
TreeHouse Interactive, Impartner
 

Overview

 

Sample Customers

Uber, Vodaphone, NASA, Spotify, Lyft, Baggu, Udacity, Patreon, Flipboard, Dropbox, Intel, Samsung, Airbnb, SFMoma, Hubspot, Trivago
ViaWest, Workfront, National Instruments, Asigra, Sungard Availability Services, SGI, TECHT Paintball Products
Find out what your peers are saying about Asana vs. Impartner PRM and other solutions. Updated: March 2026.
885,311 professionals have used our research since 2012.