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AppRiver Email Security vs Avanan comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Dec 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare One
Sponsored
Ranking in Email Security
20th
Average Rating
8.6
Reviews Sentiment
6.5
Number of Reviews
23
Ranking in other categories
Secure Web Gateways (SWG) (12th), Data Loss Prevention (DLP) (22nd), Cloud Access Security Brokers (CASB) (12th), Distributed Denial-of-Service (DDoS) Protection (8th), Software Defined WAN (SD-WAN) Solutions (13th), Access Management (12th), Bot Management (3rd), ZTNA as a Service (8th), ZTNA (4th), Secure Access Service Edge (SASE) (9th), Remote Browser Isolation (RBI) (2nd)
AppRiver Email Security
Ranking in Email Security
37th
Average Rating
9.0
Reviews Sentiment
6.6
Number of Reviews
2
Ranking in other categories
No ranking in other categories
Avanan
Ranking in Email Security
22nd
Average Rating
9.2
Reviews Sentiment
7.8
Number of Reviews
18
Ranking in other categories
Data Loss Prevention (DLP) (40th)
 

Mindshare comparison

As of August 2026, in the Email Security category, the mindshare of Cloudflare One is 1.7%, up from 1.4% compared to the previous year. The mindshare of AppRiver Email Security is 0.7%, down from 0.9% compared to the previous year. The mindshare of Avanan is 1.9%, down from 3.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Email Security Mindshare Distribution
ProductMindshare (%)
Cloudflare One1.7%
Avanan1.9%
AppRiver Email Security0.7%
Other95.7%
Email Security
 

Featured Reviews

CV
Network Architect at IP Dimension
Cloud security has improved remote access and has reduced costs for smaller client sites
I have used Cloudflare One's Identity-Aware Proxy, and it is quite straightforward from what I have seen so far. The app registration on the Azure side integrates fully into Cloudflare, and I am very satisfied with that part because it is easy to set up. The integration of Cloudflare One's Secure Web Gateway and Zero Trust Network Access works without any issues. That part is pretty automatic, and if you complete the rest of the setup, it comes together by itself with no issues from my side. What makes it nice is that we can actually start replacing on-site firewalls at this stage for the smaller clients because it does not matter if they go to a coffee shop or work from home; they are still secured by the same connection. The hops get shorter and you get better latency. We have done testing to see if it is better. One thing that we did notice with our proof of concept with our current client is that they have people connecting from the UK. When they used their previous VPN solution, uploading CAD drawings and other files to the server took a long time. They mentioned that it is much quicker on Cloudflare One's solution. I definitely believe that is part of the improved performance, and I am satisfied with that as well. What is nice about Cloudflare One is that it makes the setup easier and also easier to train technicians to maintain it. Compared to legacy systems, we do not need to get fancy firewalls in place that are costly. That is definitely also a cost-saver with Cloudflare One.
John Zupancic - PeerSpot reviewer
Vice President / Branch Manager / Senior Technician at Aperion Information Technologies, Inc.
Pricing that is competitive, excellent technical support, and email security
They do a better job of distinguishing between what's real and what's not than most of the other solutions we've tried. They are very easy to use. We don't have as many problems with email security. They have some areas that could be improved. For example, we also use Zix email Encryption for email encryption, which was clunky and could be improved, but the email security itself has been excellent.
Robert Melendez - PeerSpot reviewer
Vice President Information Technology at Makeready
Enhances email security and has a very simple and easy-to-use UI
Spam protection is the most valuable feature. We have implemented the tool to enhance our email security. It helps prevent phishing attacks. The anomaly detection capabilities are baked into the security platform. The product integrates wonderfully with Microsoft 365. It's built right on a cloud platform and works almost natively. The solution has a very simple and easy-to-use UI. The tool appears extremely powerful and has a good solid feature set. It catches things that are bad for my environment. The user interface is good the way it is. If the solution continues down that path, I see no problems with the way it is going. It feels like a mature product.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Cloudflare is simple to use."
"Using Cloudflare One makes my work quite easy because for DDoS protection, all I need to do is understand the OSI model and click; it makes it easier than trying to write a command line or use a Linux command."
"Cloudflare Access is part of the Zero Trust philosophy."
"The best feature is rate limiting. If I'm expecting 500 visits per hour, Cloudflare will limit the requests if I suddenly get 50,000."
"Cloudflare, in my opinion, was easy to implement."
"Cloudflare Access is a stable solution."
"The blocking feature is very good."
"We mostly use Cloudflare WAF, and gets basic Cloudflaire DDoS, caching as extra bonus . We like the factor these features are all integrated into 1 console, simple to manage."
"They are very easy to use."
"They do a better job of distinguishing between what's real and what's not than most of the other solutions we've tried."
"It's easy to use and user-friendly. Users can also easily release spam emails."
"The threat detection tools enable us to ascertain malware and phishing messages across the email network infrastructure."
"Email Attachment Protection detects any insecure files and quickly blocks them to prevent the spread of viruses to other secure documents."
"Email inspection has saved many employees from spam attacks and viruses from unauthorized sources."
"The ease of installation and the AI capacity of the product are valuable."
"We have highly benefited from this platform since we deployed it, as it has provided reliable security to our email infrastructure and developed a secure working environment."
"Avanan is a stable software. My company hasn't faced any issues, bugs, or problems with the performance of Avanan."
"Spam protection is the most valuable feature."
"Email encryption enhances end to end security of any data before it passes through the networking system."
 

Cons

"The response time for support must be reduced."
"Our subscription plan for the solution has a limitation of bot signatures."
"Cloudflare DDoS has poor technical support."
"Automation could be improved where you can easily add a TLS and SSL certificate to an application or web app if the developer did not include it."
"Our customers no longer use Cloudflare because its service is subpar."
"From a logging perspective, it is still a bit difficult to see exactly what users are being blocked with the current views."
"I would like them to include a VPN feature to provide a secure connection to the data center."
"The free plan has limitations. For example, I can only set up three rules, and the application firewall is unavailable."
"It needs to make sure that the application is up to date with new attacks. They should also send us the demo or introductions for their new incoming features."
"Technical support is no longer as good as it once was."
"Email security checks contain a small number of false positives."
"The cost can be reviewed to enable SMEs to acquire it and enjoy great security features."
"Frequent updates should be made on time to keep the system running effectively."
"There are some things that they can't remediate. The honest thing is nobody can right now because of the nature of how some of the secure email platforms work."
"It should also offer a quick backup in case any email is wrongly quarantined or deleted to ensure no data loss."
"Since it periodically identifies ordinary emailers as spam or dubious, they may need some AI logic improvement."
"When sending bulky emails, the system slows down and takes a long time before it responds effectively to our requests."
"In Avanan, the email channel is one of the channels where data leakage happens, and they need to consider it from a DLP perspective."
"The system could be designed to give corporate emails first priority due to demands."
 

Pricing and Cost Advice

"The solution's pricing lacks transparency."
"My company has to make yearly payments towards the licensing costs attached to the solution. There are no hidden charges apart from the licensing costs of the solution."
"The price tag is no longer $200,000, but rather $300,000 to $400,000. It's twice."
"The solution is not that expensive."
"The prices are slightly expensive."
"The pricing is somewhere in the middle. I would rate the pricing a seven out of ten."
"The pricing of the solution is cheap. The licensing cost is also very low. I rate the cost and pricing a three out of ten."
"Cloudflare Zero Trust Platform's pricing is good."
"I can rate it five out of ten because there are different platforms that also offer the same services for lower prices. But AppRiver is more flexible."
"They're fairly inexpensive, but they're right in the ballpark of most of the other online products like that."
"Avanan’s price is comparable to Barracuda."
"The product is not the cheapest in the market."
"Good pricing arrangement as an SaaS offering."
"Having the flexibility and modeling to do the pricing that best fits the needs of the organization is incredibly ideal. That is what Avanan does. They know exactly how many users are using it, etc. We can tune the invoicing associated with how we are using the product so we can charge it back to the shows appropriately."
"The pricing of Avanan is reasonable."
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Top Industries

By visitors reading reviews
Construction Company
19%
Comms Service Provider
11%
Outsourcing Company
9%
Financial Services Firm
8%
Retailer
11%
Outsourcing Company
10%
Manufacturing Company
10%
Comms Service Provider
9%
Construction Company
10%
Computer Software Company
9%
Financial Services Firm
9%
Comms Service Provider
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business10
Midsize Enterprise1
Large Enterprise12
No data available
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise8
Large Enterprise6
 

Questions from the Community

What needs improvement with Cloudflare Zero Trust Platform?
In my opinion, Cloudflare One can be improved mainly through compatibility, as the integration should be much simpler...
What is your primary use case for Cloudflare Zero Trust Platform?
Cloudflare One's primary use case for my organization is to protect servers and to provide remote access with the VPN...
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Also Known As

Cloudflare Area 1 Email Security, Cloudflare Bot Management, Cloudflare Gateway, Cloudflare Zero Trust Platform, Cloudflare DDoS, Cloudflare SASE & SSE Platform
AppRiver Advanced Email Security
No data available
 

Overview

 

Sample Customers

23andMe
IHMC
Bethel School District, ServiceSource, Capital Caring
Find out what your peers are saying about AppRiver Email Security vs. Avanan and other solutions. Updated: August 2026.
908,834 professionals have used our research since 2012.