Alteryx vs Looker Studio vs Oracle OBIEE comparison

Alteryx can be used to speed up or automate your business processes and enables geospatial and predictive solutions. Its platform helps organizations answer business questions quickly and efficiently, and can be used as a major building block in a digital transformation or automation initiative. With Alteryx, you can build processes in a more efficient, repeatable, and less error-prone way. Unlike other tools, Alteryx is easy to use without an IT background. The platform is very robust and can be used in virtually any industry or functional area.

With Alteryx You Can:

• Prep, blend, and analyze data
• Deliver faster, better business outcomes
• Automate analytics and data science
• Embed intelligent decisioning
• Deploy and share analytics in hours

Alteryx Features Include:

Some of the most valuable Alteryx features include:

Scalability, stability, flexibility, fast performance, no-code analytics, data processing, business logic wrapping, scheduling, ease of use, data blending from different platforms, geo-referencing, good customization capabilities, drag and drop functionality, intuitive user interface, connectors, machine learning, macros, simple GUI, integration with Python, good data transformation, good documentation, multiple database merging, and easy deployment.

Alteryx Can Be Used For:

• Combining and manipulating data within spreadsheets: Alteryx can be used in situations where complex data manipulation occurs. It can handle large data quickly, and the process is much simpler to see and understand.
  
  
• Database access and supplementing SQL development: Alteryx has several sets of database connectors and functions, including many functions that your average database does not. Alteryx can work with data from multiple databases or areas within a database. It allows users to filter, sort, calculate, etc. as they would commonly do in SQL or an ETL tool.
  
• API, cloud, and hybrid access: Alteryx can read and write data in databases, files, REST APIs, and a myriad of other locations (with the correct permissions). When a workflow is published, you can also call a workflow through a REST API to start it.
  
  
• Data science: Alteryx provides pre-built models that are extremely useful for data scientists who may have limited programming skills and also gives you the ability to add R or Python code directly within a workflow.
  
  
• Geospatial analysis: Alteryx gives users drag-and-drop tools to geocode, plot, and map locations, customers, competitors, or anything that has a location (employee, truck, pipeline, etc.).
  
  
• Reports and dashboards: Alteryx provides built-in tools that enable the building of reports and dashboards.

Alteryx Benefits

Some of the benefits of using Alteryx include
:

• Saves time: Alteryx helps shorten the time required to start analyzing data and looking for insights, minimizing the tasks that do not add value to the business and maximizing the analysis phase.
  
  
• Clear tool configurations: Alteryx provides simple and concise tool configurations that are quick and easy to set.
  
  
• Excellent workflow compatibility.
  
  
• Reduced development time: Alteryx has an extensive gallery of user-developed analytic applications that helps to reduce development time.
  
  
• Fast data loading: Alteryx has tools that make it very effective when working with big data sets.
  
  
• No-code, low-code analytic building blocks: You can prep, blend, and analyze data to enable highly configurable and repeatable workflows.
  
  
• Machine learning: Alteryx allows you to quickly create properly trained algorithms that are ready to deploy.

Reviews from Real Users

"Automation is the most valuable aspect for us. The ability to wrap business logic around the data is very helpful." - Theresa M., Senior Capacity Planner at a financial services firm

"Alteryx has made us more agile and increased the speed and effectiveness of decision making." - Richard F., Director, Digital Experience & Media at Qdoba Restaurant Corporation

"The scheduling feature for the automation is excellent." - Data Analytics Engineer at a tech services company

"The product is very stable and super fast, five-star. It's significantly more stable than its nearest competitor." - Director at a non-tech company

“A complete solution with very good user experience and a nice user interface.” - Solutions Consultant at a tech services company

"There are a lot of good customization capabilities." - Advance Analytics PO at a pharma/biotech company

Google Looker Studio is a free tool designed to help users create visually appealing reports and dashboards, making data easier to understand. It allows you to connect to various data sources such as Google Analytics, Facebook Ads, and spreadsheets. With Looker Studio, you can create charts and graphs to showcase trends and comparisons, build comprehensive dashboards that provide an overview of your data, and customize reports to match your brand or preferences. Additionally, you can share your reports online or export them as PDFs for wider distribution.

Oracle OBIEE (Oracle Business Information Enterprise Edition) is a business intelligence (BI) tool developed by Oracle. OBIEE will gather, store and analyze an organization's network data and compile the information to create reports, dashboard graphs, and performance analysis. OBIEE’s unique platform allows clients to discover new awareness and improve the speed of completing important business decisions by providing robust visual tools and intuitive realization coupled with the latest unmatched enterprise analytics available. OBIEE helps IT enterprise organizations to experience an intelligent view of all enterprise data from across all sources and empowers trusted users with increased levels of reliable, dependable access, interaction, and the ability to utilize the data to increase the overall effectiveness and productivity of the organization.

OBIEE provides unique immediate mobile access, intuitive dashboards, robust reporting, real-time alerts, metadata search, procedure management, direct access to Big Data resources, enlightened in-memory computing, and seamless systems management processes. These features seamlessly combine to make Oracle OBIEE a complete, top-of-the-line broad solution that is cost-effective, minimizes TCO, and provides a competitive, quick ROI for the entire organization.

Oracle OBIEE Top Features 

• Complete comprehension: Oracle OBIEE offers a full range of BI strategies, including intuitive smart dashboards, dynamic alerts and detection, efficient workflows, enterprise reporting, MS Office integration, real-time predictive analysis, and more. OBIEE also includes many next-generation options, including mission critical scalability and performance, diverse data access and integration, and a modern, robust, service-oriented architecture.
  

• Hot-pluggable: OBIEE will take advantage of existing IT relationships, both Oracle and non-Oracle databases, solutions, and applications. Organizations that partner with OBIEE have access to an entire library of analytic tools that are immediately deployable and provide an improved TCO and a super-fast ROI. Additionally, in an outstanding collaboration with Hyperion, OBIEE incorporates BI tools that integrate well with the current suite to supply the grandest selection of BI tools available on the market today.
  

• Extensive: OBIEE is very user-friendly and extremely intuitive, and the 100% Web UI brings robust and dynamic BI from diverse sources to any audience, distributing awareness when and where users require it to manage activities, decisions, and processes. 

Reviews from Real Users

Sandeep V., Process System Engineer at a comms service provider, tells us, “This solution is very easy for people who are building ad-hoc things. It's an enterprise solution so it can be deployed for a lot of users. There are some great new features that come with the 12c like data visualization, desktop BI Publisher, automation, and interactive dashboards. The product has good features. “ 

A user who is a CEO at a consultancy relates, “The most valuable feature is the visualization. The data warehousing, data storage, and data wrangling are all features that are in there, and it's one of the better products out there. A good thing is that for large datasets, it's very stable, especially when you have an Oracle database.”

A user who is a Principal Business Intelligence Architect at a computer software company suggests, "It is very biased towards Oracle infrastructure. One of the major red flags we have at the moment against Oracle is that it doesn't support deployment on other cloud providers. We're quite heavily vested in AWS as our infrastructure, and Oracle is yet to formally support deploying on those virtual infrastructure instances. That's quite disappointing, and it also cuts them out of over 70% of the market."