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Alteryx vs Experian Data Quality comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Alteryx
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
87
Ranking in other categories
Predictive Analytics (1st), Data Science Platforms (4th), Data Preparation Tools (1st)
Experian Data Quality
Average Rating
8.2
Reviews Sentiment
6.9
Number of Reviews
7
Ranking in other categories
Data Quality (14th), Data Scrubbing Software (2nd)
 

Mindshare comparison

Alteryx and Experian Data Quality aren’t in the same category and serve different purposes. Alteryx is designed for Predictive Analytics and holds a mindshare of 7.6%, down 16.1% compared to last year.
Experian Data Quality, on the other hand, focuses on Data Quality, holds 3.9% mindshare, up 2.1% since last year.
Predictive Analytics Mindshare Distribution
ProductMindshare (%)
Alteryx7.6%
Red Hat Lightspeed5.9%
DataRobot5.9%
Other80.6%
Predictive Analytics
Data Quality Mindshare Distribution
ProductMindshare (%)
Experian Data Quality3.9%
Informatica Intelligent Data Management Cloud (IDMC)9.7%
Qlik Talend Cloud6.8%
Other79.6%
Data Quality
 

Featured Reviews

ManojBehera - PeerSpot reviewer
Senior Staff Cyber Security Cloud Data Architect at GE Healthcare
Automated complex ETL workflows have reduced coding effort and improved data integration
One area for improvement is in integrating mostly the data which comes from telemetry, where I can see some sort of improvisations can be made. It is a massive amount of unstructured data, and I believe Alteryx is able to handle it, but there can be some improvements. Suggestions for improvements in Alteryx include areas for increasing efficiency, particularly in processing telemetry data, which involves dealing with large volumes of unstructured data. Additionally, I believe when we use filter tools immediately after the input source, there can be slowdowns when handling massive data. The user experience of Alteryx is generally good, but there are areas for improvement from a user's perspective, particularly regarding user interface enhancements. I think there's always room for improvement, but otherwise, Alteryx has been a great tool for me. We haven't experienced significant disruptions while increasing data volumes, though I sense there could be performance issues as data grows exponentially. This is an area that could use improvement in Alteryx.
it_user187320 - PeerSpot reviewer
BI Developer at a manufacturing company with 1,001-5,000 employees
Fast in taking unstructured data, processing it and spitting out all the different data types. The team moved to SSIS/SSRS, I suspect it didn’t fit in with the goal of creating a data warehouse.
The manual calculations and formulae. They were a bit complex. The formulae were a bit abstract. Not easy to understand. Not intuitive. I sat beside an SSIS guru and he took one look at them and said “Good luck Geoff”. I coded them all and after I left, I got a call from a techy there asking me what they were all about! He hadn’t a clue how to unravel them, even with documentation. Also, they managed to accidentally delete them all. No idea how they did that. After a few panic-filled phone calls, they dropped the whole thing. It was a mess there. Glad I left.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Overall, I'd have to say the tool is pretty awesome."
"Alteryx has positively impacted my organization by saving time, improving accuracy, and enabling better decision-making."
"The philosophy of the citizen data scientist is the key piece, which means the no-code analytics capability. This is the feature that attracted us the most."
"Alteryx significantly reduces the time spent searching for specific information."
"I have a lot of business use cases where the ROI is less than a year, and sometimes even in three months."
"The most valuable feature of this solution is data preparation."
"Alteryx is easier to set up and implement and allowed us to also focus on different aspects of the business."
"The most valuable feature is user-friendliness, as Alteryx can be used by those without any coding experience or experienced data scientists as it has the functionality to embed R and Python scripts."
"It is excellent for data profiling."
"The customer service was very good."
"The product allowed us to complete the project on time and within budget and is continuing to be used on subsequent Data Migration/Integration projects."
"X88 gave a quick view of the quality of the data and a rapid way to fix issues before exporting for use."
"Pandora provides a quick, efficient way to analyze, control and improve data using integrated technology."
"It has given us the ability to build information that wasn’t otherwise there, to build confidence in our applications, to troubleshoot data effectively and focus our efforts on genuine errors."
"We were easily able to merge the two sets of data and find the inconsistencies between the two allowing us to complete this part of the project in speedy fashion."
 

Cons

"The gallery could improve in Alteryx. Additionally, if there was a Conditional Join feature it would be beneficial. Since I do not have this feature I have to use Python scripts."
"The product could benefit from improved integration with visualization tools or even the inclusion of built-in visualization features."
"The solution can be quite complex in some aspects."
"There have been some issues with licensing, particularly with the increased prices. This has led some companies, including ours, to consider reducing the number of licenses or potentially discontinuing their use of Alteryx."
"The price is quite high, which is why there is a limitation on licenses, and not everyone has the right to use it, so if they could decrease the price, more people could use it easily."
"The only weakness I would say is on the visualization side of having that dynamic incapability."
"From a commercial standpoint, more options should be available for pricing. The licensing model needs to be specific."
"When the workflows are huge and complex, it may take some time to refresh it."
"The product appears to be horizontally scalable, but is not something I would use in a large scale automated architecture."
"End to End connectivity could do with some improvement which I believe they are working on at this time."
"It is way, way over-priced in my opinion."
"The tool was very unstable and was constantly hogging the resources, even if was not operating at the moment."
"The free data profiler doesn't contain enough dashboards to give the user a better feel of the program."
"The online training is very useful but needs expanding and updating – it has loads of potential."
 

Pricing and Cost Advice

"The cost of Alteryx is approximately $2,900 annually."
"It's very expensive. I'd rate it a four out of ten in terms of the price. It's great for big companies but not for small companies."
"The seat is too expensive."
"In order to have designers, and, if you want to collaborate, you have to buy a server. If the designer is $5,000, and if you want a server, you have to pay $80,000."
"I rate the solution's pricing as a ten, as it is highly priced."
"The price could be better."
"Its price should be lower. The key thing that we see is that talking about ROI is an important element at the time of purchase. Cost becomes a factor in every discussion. Justifying the ROI for these kinds of workflows is always a challenge, and the only way to counter the challenge is by addressing the pricing."
"There are some implementation services and internal effort costs at the beginning but there is nothing else."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
19%
Manufacturing Company
8%
Construction Company
7%
Computer Software Company
6%
Retailer
13%
Financial Services Firm
10%
Manufacturing Company
9%
Construction Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business33
Midsize Enterprise16
Large Enterprise56
By reviewers
Company SizeCount
Small Business1
Midsize Enterprise1
Large Enterprise6
 

Questions from the Community

What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
One of the differences is that with Alteryx you can use it as an ETL and analytics tool. Please connect with me directly if you want to know more.
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
Alteryx is an extremely easy and flexible data tool, flexible in terms of drag and drop toolset and also has python, R integrations if your team requires this. It can handle over 2 billion rows of...
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
I am not familiar with IBM SPSS Modeler, therefore, I cannot compare these two products. Regarding Alteryx I can say the following: - An excellent desktop tool for Data Prep and analytics. - Featu...
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Also Known As

No data available
QAS-Experian Data Quality, Experian Pandora, Intelligent Search Technology Data Quality
 

Overview

 

Sample Customers

AnalyticsIq Inc., belk, BloominBrands Inc., Cardinalhealth, Cineplex, Dairy Queen
Overstock.com, Cabela, Drugstore.com, Saks Fifth Avenue, Midmark, Umpqua Bank, Colorado Department of Labor & Employment, Fresno Pacific University, University of North Texas, ALDO
Find out what your peers are saying about Alteryx, SAP, Red Hat and others in Predictive Analytics. Updated: July 2026.
909,563 professionals have used our research since 2012.