If you were talking to someone whose organization is considering Salesforce Commerce Cloud, what would you say?
How would you rate it and why? Any other tips or advice?
I feel the solution to be very good. I rate it as a nine out of ten.
I'm a customer and an end-user. I'd rate the solution at a seven out of ten. It depends on the appliance. For startups, it's really not good. For big companies like us, it is good, and for a medium company, it is probably not as good eighter. It's much more suited to something with size and infrastructure.
I would rate this product 8 out of 10. It is a good eCommerce solution. Compared to ATG, it would be down to choosing which product you needed for your business long term.
I am very satisfied with this solution. I don't need any changes in it for what I use. They may provide other features in the future that may be very helpful for me, but I have not thought about what I would like to see. When you are first starting, you should go through all of the tutorials. When we look at the product or look at a tool, we realize that we use the basic aspects of it. You want to have a full understanding of how to customize it for your needs, and data analysis. It's very customizable, unless you don't know how to do it then it won't be utilized fully. There are several tutorials available online to use, that will teach you how to use it, and to customize it for your usage and requirements. Take the time to go through the tutorials beforehand. I would rate Salesforce Commerce Cloud a nine out of ten.
My advice is that, yes, they should work with SFCC because it provides a lot of features to extend and link with third parties, API's are available from third parties, and they can easily be integrated into Salesforce Commerce Cloud. It has a customizable checkout experience, customizable homepage, everything can be customized. Their A/B testing is very, very strong. The New York traffic can see one thing on their homepage, while the Boston market can see another. So you can base the experience on different customer groups. Not everyone in America has to see the same thing on the site. The experience is very customizable for cloud and scalability is very easy. If you are a very small company and you can't afford a million dollar bill, then the Salesforce Commerce Cloud is not for you. On a scale of one to ten I would love to give it a 10+. The best things with Salesforce Commerce Cloud are that they encourage people to update from time to time, which is very positive coming from a private platform, that the certification path is very strong, and their certification is very reliable. If you are a certified developer they can easily deliver the value. The the first path is the developer path and then citizen architect. Multiple clouds are there. I'm a certified developer and heading toward the solution architect certification as well and I've been working with Salesforce Commerce Cloud for five years. This is the time to attempt SFCC architecture because I know the ins and outs of the whole solution. I have 10 people in my team who are managing it and we work together. Two Salesforce Commerce Cloud architects and eight certified developers. That is how we are working. Half of the team members are in America, but others are working from here and soon we will be there as well.
If I had to choose, I don't know if I would select Salesforce Commerce Cloud. Perhaps for medium to large companies, I would. However, for smaller companies with between 15 and 100 users, I believe that I would go with another product. One of the reasons that developing with Salesforce is not cheap. You have to hire people, for example. If somebody tells me that they are interested in implementing this product then the first question that I would ask is whether they have another Commerce Cloud or another e-commerce platform in place. Then, if so, I would ask why they are trying to change. I see a lot of people buying it just because it is a known brand, globally. The advantages are that your data will be secure and it will never crash. My advice for anybody who implements it is to contact somebody that really knows what to do, instead of wasting time trying to figure it out. They need technical people, and even for them, this is not something that is very easy to do. The bottom line is that this is not a solution for everyone. It costs a lot of time and a lot of money, but different customers will get more value out of it than others. I would rate this solution a six out of ten.
You could say, Salesforce Commerce Cloud is like a cloud-based software as a service, e-commerce solution. If you find Salesforce Commerce Cloud a compelling proposition, chances are, you will continue with adopting the Commerce Cloud roadmap provided by Salesforce. It's another thing that you won't have to concern yourself with. Clients can focus on using the solution's features and functions to drive sales for their sites. They don't have to always be focused on the CRM part of Commerce Cloud, it allows them to focus on their sales growth. There are some huge brands that use Salesforce Commerce Cloud, including Puma and Adidas. These are not my direct clients, but I have worked for some of these companies, doing some outsourcing work with some third parties involved. If you are interested in using Salesforce, be sure to check which additional Salesforce Commerce Cloud you want to go for — B2B, or B2C Commerce. There are different additions: a starter pack, a growth pack, etc. It depends on the business. Also, if you wish to use Salesforce, you should hire an implementation partner, not just for the customization part, but for the best advice, because implementation partners know the best practice and the best things which are useful for the client and for the company. I have seen people who have completely messed up because they didn't have an implementation partner. On a scale from one to ten, I would give Salesforce a rating of eight.
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