SendGrid vs Zoho Campaigns comparison

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1,495 views|1,288 comparisons
100% willing to recommend
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548 views|440 comparisons
85% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between SendGrid and Zoho Campaigns based on real PeerSpot user reviews.

Find out in this report how the two Cloud Email solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed SendGrid vs. Zoho Campaigns Report (Updated: May 2024).
771,212 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
"The API side of things is valuable. It is flexible enough to handle pretty much anything that needs to be done in an automated manner.""My integration team likes that it's very easy to integrate and very easy to automate based on activities that happen on our core banking application.""Easy API documentation is the most valuable feature of SendGrid, including its deliverability rate.""They have pretty good support in terms of any issues.""It is easy to set up.""It is a stable and scalable solution.""The most valuable feature is the conditions in automation.""The solution scales well."

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"The out-of-the-box integration with all the other Zoho applications is the most valuable feature of the solution.""The solution generates a good return on investment.""Zoho Campaigns is a very good solution that we use to carry out our email marketing campaigns successfully.""The most valuable feature of Zoho Campaigns is its ability to set up chain campaigns depending on the user's reaction.""It is a very reliable and stable tool.""The initial setup is easy.""It's a very simple solution for email.""We can merge Zoho Campaigns with Zoho CRM and other applications. I think automation is the best feature of the product because it reduces manual inputs. It will work automatically and generate reports."

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"They should make the solution more user-friendly.""The reporting part needs improvement.""SendGrid has room for improvement in the UI/UX or dashboard usability for users. Another area for improvement in the tool is its conditional logic facilities. The response time of SendGrid technical support needs improvement.""The contact limit alerts need to be improved.""SendGrid is a great solution. I don't have any areas of improvement.""The biggest problem that we have faced is with the authentication during login. For certain people, SendGrid requires MFA, which is good as a security feature, but it doesn't always work in all geographies. We've got people and users who are based in Nigeria, and some of those people had real trouble logging into SendGrid because the MFA wouldn't send codes to people on their numbers. The security mechanism that they use for login doesn't work in all geographies.""A long time ago, I may have had an issue, and I had to wait for support, which wasn't that helpful. However, that was a very long time ago. Overall, I've had a good experience.""Maybe they could have a mobile application to give to admins, so they could see some insights related to the data."

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"When we use Zoho Campaigns, our emails often get routed to the spam folder instead of the inbox. For example, people who use Gmail to receive our newsletter will often miss it because it was sent to their spam folder. Many of our clients aren't seeing our work. We compared it to another solution, and the open rate was much higher because the emails went directly to the inbox.""The support team takes a while to respond to our request.""There is room for improvement with integration with other applications like MailChimp.""My usage is limited to the basic features.""I would like the product to include a feature that shows website traffic similar to Mailchimp. I would also like to get user and customer activity on the website so that we can easily set campaigns according to customer interest.""Zoho Campaigns has to improve its UI because sometimes it won't load the campaigns, and the software is a little lagging.""The reports are not so clear.""The text area for social media posting in Zoho Campaigns is not very responsive."

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Pricing and Cost Advice
  • "I use the essential plan which is $20 a month. After that, we use the pro which is $90 a month, and had all our costs bundled in."
  • "Its cost can vary. It can go as low as $10 or $15 to $1,000 depending on how much you use it."
  • "The basic plan starts at €90 per month."
  • "My company pays for SendGrid monthly, and though I cannot share the amount, my feedback is that the vendor should accept other modes of payment apart from a credit card."
  • "The solution is relatively inexpensive."
  • "We are using the Advanced plan,10K. That is about $100 per month but sometimes we do go over the limit of the plan."
  • More SendGrid Pricing and Cost Advice →

  • "We have an enterprise license for this because we use Zoho for lots of things. We have HR and a bunch of other things. We probably don't pay individually for marketing or sales, and it's all in the overall license that we have."
  • "Price-wise, the solution is expensive."
  • "Since the product is part of a bundle, it is definitely very cost-efficient."
  • "The tool is priced less compared to other applications."
  • "The solution's pricing is reasonable."
  • "The solution's price is reasonable."
  • "Zoho Campaigns is cheaper compared to other products."
  • "Zoho Campaigns is not that expensive as compared to other solutions like MailChimp."
  • More Zoho Campaigns Pricing and Cost Advice →

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    771,212 professionals have used our research since 2012.
    Questions from the Community
    Top Answer:I would choose MailChimp. The main reason I chose MailChimp is the wide variety of default templates available on it.  Also, I can schedule the emails to go at the specific time zone of each user,… more »
    Top Answer:It is a stable and scalable solution.
    Top Answer:The solution is relatively inexpensive. We have to purchase only one license.
    Top Answer:The out-of-the-box integration with all the other Zoho applications is the most valuable feature of the solution.
    Top Answer:A lot of people choose Zoho because it is priced very low compared to its competitors. Zoho Campaigns is cheaper compared to other products. However, the add-ons can get very expensive.
    Top Answer:The product must provide users more control over improving the worthiness of our domain. We can follow certain best practices to improve our reputation within a community so that our emails do not go… more »
    out of 33 in Cloud Email
    Average Words per Review
    out of 33 in Cloud Email
    Average Words per Review
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    Learn More
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    SendGrid is a versatile email delivery platform for sending transactional and marketing emails, with APIs for connecting with existing email marketing software. It is used by Fintechs, e-commerce stores, and event management platforms for sending high volumes of emails while following compliance requirements. 

    The platform offers easy integration and automation, a stable and scalable solution, flexible API, and a high deliverability rate. SendGrid has helped organizations automate communication with clients for commercial campaigns, marketing activities, and transactional tasks, and is the preferred way to communicate with clients for guaranteed delivery.

    With Zoho Campaigns, you can create, send and track effective email campaigns that help you build lasting relationships with your customers. Email deliverability is our highest priority and we make sure that our software delivers your emails straight to your recipients' inboxes. Zoho Campaigns gives you a multi-user account. You can maintain a single account for your entire marketing team.
    Sample Customers
    Top Industries
    Computer Software Company21%
    Educational Organization7%
    Manufacturing Company6%
    Computer Software Company13%
    Healthcare Company9%
    Hospitality Company8%
    Company Size
    Small Business75%
    Large Enterprise25%
    Small Business27%
    Midsize Enterprise16%
    Large Enterprise58%
    Small Business71%
    Midsize Enterprise14%
    Large Enterprise14%
    Small Business47%
    Midsize Enterprise9%
    Large Enterprise44%
    Buyer's Guide
    SendGrid vs. Zoho Campaigns
    May 2024
    Find out what your peers are saying about SendGrid vs. Zoho Campaigns and other solutions. Updated: May 2024.
    771,212 professionals have used our research since 2012.

    SendGrid is ranked 1st in Cloud Email with 12 reviews while Zoho Campaigns is ranked 4th in Cloud Email with 12 reviews. SendGrid is rated 8.6, while Zoho Campaigns is rated 8.2. The top reviewer of SendGrid writes "Clean and simple to use with good integration capabilities". On the other hand, the top reviewer of Zoho Campaigns writes "A solution that allows its users to conduct effective email and social media marketing campaigns". SendGrid is most compared with ZeptoMail, Mailgun, MailChimp, Amazon WorkMail and SocketLabs, whereas Zoho Campaigns is most compared with MailChimp and ZeptoMail. See our SendGrid vs. Zoho Campaigns report.

    See our list of best Cloud Email vendors.

    We monitor all Cloud Email reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.