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Looker Studio vs QlikView comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Mar 4, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Looker Studio
Ranking in Reporting
11th
Average Rating
7.6
Reviews Sentiment
5.4
Number of Reviews
16
Ranking in other categories
No ranking in other categories
QlikView
Ranking in Reporting
7th
Average Rating
8.2
Reviews Sentiment
7.3
Number of Reviews
163
Ranking in other categories
Embedded BI (3rd)
 

Mindshare comparison

As of March 2026, in the Reporting category, the mindshare of Looker Studio is 2.6%, up from 2.4% compared to the previous year. The mindshare of QlikView is 3.7%, up from 3.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Reporting Mindshare Distribution
ProductMindshare (%)
QlikView3.7%
Looker Studio2.6%
Other93.7%
Reporting
 

Featured Reviews

Heron Ziegel - PeerSpot reviewer
Project Engineer at Quartz Consulting Group
Has supported quick dashboard creation and data sharing but lacks tools for managing multiple reports efficiently
We integrated Looker Studio with other platforms in our data ecosystem; we tried integrating with Sheets, and that went okay, but it could have been better. It could have been better because it needed a very specific format to read the data, so we had to reformat the sheet file. Looker Studio was mostly just helpful in that it provided live updating charts for tracking performance indicators in the organization. Integrating with a database was very difficult because there wasn't a lot of feedback for what was going wrong with the connection. I don't remember if we reached out to support. I didn't personally reach out, but my boss may have. I didn't reach out to support, so I do not have experience with it to rate it. We worked with the free version of Looker Studio initially, and we upgraded at some point to the pro version; I don't remember if we actually paid for it or if it was just a free trial. The pricing was reasonable. I remember doing a price comparison, and it was pretty reasonable, but it did have fewer features than a lot of other software, which was okay for a comparable price but a little cheaper.
SG
Financial Controller with task of Business Intelligence Implementation at a wholesaler/distributor with 1,001-5,000 employees
Daily invoice analytics has become streamlined and complex data modeling is now simplified
We are not using analytics features and possibly predictive analytics and forecasting features in QlikView, although they are available. QlikView is very flexible, but we are currently using only tabular presentation of data because that is what we need. Presenting a large volume of data in QlikView with graphics can be overwhelming for the majority of people who want to see a lot of information in one picture. It would be beneficial to have AI or ML features in QlikView. However, I think they will decommission QlikView, and AI features are already available in Qlik Sense, so you would need to migrate to that platform.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I find it favorable regarding speed of development, ease of building, and flexibility."
"The best thing about the tool is that it allows you to share information easily and dashboards with colleagues and teammates because it's all online. No matter where you are, as long as you have the Internet, you can connect and use these dashboards. Google made good documentation for this tool. There are many examples of how to use and create dashboards and videos on YouTube. So, I think it's easy to learn."
"The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, allowing us to compare revenues."
"This solution is a powerful way to have several tools integrated at one location and convert data into beautiful reports that can be easily edited and viewed."
"This is a great tool if your organization leverages other sets of Google tools and needs some quick ideas that are a prettier and more interactive than Google Analytics."
"The fact that Looker Studio is free and has a free tier was probably the biggest benefit; it is very accessible and not too difficult to use."
"What I appreciate about Looker Studio is mostly the clean visuals, which is good, as I prefer a dashboard with a clean aesthetic rather than feeling sort of an old Windows type of dashboard."
"The ability to design complex data models and equations."
"With one of our Implementations at a mining house, we were able to save the company over $1 million, by cutting out surplus inventory."
"Our primary use case is an application that our users use to get the profitability on a monthly basis."
"The immediate improvements allow organisations to analyse data more comprehensively to provide greater insight and understanding and to make data available more quickly to facilitate decision making, especially for exceptional cases."
"You can do a lot of things at the back end which are not possible in the other solutions in the market."
"Scripting as per a customer's need, which is a pretty cool feature and not available in other tools."
"We have cut Fire Department 911 response time 8-30 seconds, improved the timeliness, accuracy, and consistency of reporting, and increased compliance of firefighter training and certification, ensuring that firefighters are properly trained and improving our performance on training and certification audits from our regulatory agency."
"Technical support is very good, with an exceptional user base."
"It is a stable product."
 

Cons

"Panels are not as easy to use as other data extraction UIs."
"Other tools might be worth considering if you need more advanced features or support for a larger user base."
"Stability and scalability an be improved for a full ten."
"Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful."
"Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful."
"The tool has a lot of room for improvement. It's not very professional and allows for only simple tasks like indicating KPIs or quick calculations. It lacks a good calculation-based language like Power BI's DAX, making it less suitable for professional use. Additionally, the variety of visualization tools is limited, and customization options are restricted."
"Panels are not as easy to use as other data extraction UIs."
"I would appreciate improvements in the data modeling features, as it's not straightforward, and it's not what people in analytics are used to."
"Syntax editor needs some work, it's frustrating to have valid syntax being flagged as incorrect."
"Still need to spend time designing the Data Warehouse behind this tool to facilitate user self service model."
"We actually use QlikView, which does not allow easy-to-use framework management."
"I would like to see embedded predictive analytics models or more integration, connectors with advanced analytics platforms."
"Some features are a bit tedious to achieve results, especially for new users and people who have not had training or experience in using the product."
"This cannot be considered a self-service product. It requires IT support."
"The QlikView management console could have better interfaces for managing security."
"Only drawback is that the server can stop functioning if not enough memory is available, so that needs active monitoring once you are close to the limit."
 

Pricing and Cost Advice

"The solution is free but the Google Looker is expensive."
"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."
"The tool is free."
"The cost is quite affordable based on feature analysis."
"The product is available for free."
"It is not very expensive. I think it it is on par with other similar products on the market."
"QlikView is more expensive than one of its competitors."
"It has an annual license. It is expensive as compared to other competitive tools that do more for less. In South African rands, we pay about 100,000 to 200,000 a year."
"It's reasonably priced and falls on the more affordable side."
"Pricing is a bit too high and I think licenses should be unlimited."
"The setup costs for QlikView are fair as are the yearly maintenance fees. The licensing becomes a bit more expensive and requires some planning for onboarding."
"The pricing is moderate, in the medium price range."
"It is quite expensive, rating at around nine out of ten on a cost scale."
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Comparison Review

it_user79932 - PeerSpot reviewer
Senior Manager - BI Head with 5,001-10,000 employees
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Manufacturing Company
10%
Computer Software Company
10%
Financial Services Firm
10%
Comms Service Provider
7%
Financial Services Firm
10%
Manufacturing Company
10%
Marketing Services Firm
8%
Comms Service Provider
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise3
Large Enterprise6
By reviewers
Company SizeCount
Small Business73
Midsize Enterprise36
Large Enterprise76
 

Questions from the Community

What do you like most about Google Data Studio?
The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, all...
What needs improvement with Google Data Studio?
I would appreciate improvements in the data modeling features, as it's not straightforward, and it's not what people in analytics are used to. Specifically, most people using this visualization too...
What is your primary use case for Google Data Studio?
I used Looker Studio mainly for reporting, where I created multiple dashboards on it. I wouldn't say I made the most of the usage of the connections because all the connections were based on flat f...
What do you like most about QlikView?
If you correctly use the product for your use cases, it provides value for money.
What is your experience regarding pricing and costs for QlikView?
I would rate the pricing for QlikView as not cheap, but it is reasonable.
What needs improvement with QlikView?
We are not using analytics features and possibly predictive analytics and forecasting features in QlikView, although they are available. QlikView is very flexible, but we are currently using only t...
 

Comparisons

 

Also Known As

Data Studio
No data available
 

Overview

 

Sample Customers

Genesys, Shueisha
Canon, Gatorade, Amcor, Panasonic, Fila, Cambridge University Hospitals, Global Retail Bank, North Yorkshire Police department, Lanoo Group Publishers, and AonGroep Nederland.
Find out what your peers are saying about Looker Studio vs. QlikView and other solutions. Updated: March 2026.
884,933 professionals have used our research since 2012.